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Determinants on Green Repurchase Intention Vegan Skincare Products: The Mediation of Attitude Towards Behavior Ramadhina, Aini Leily; Paramita, V. Santi
Ilomata International Journal of Management Vol. 5 No. 1 (2024): January 2024
Publisher : Yayasan Ilomata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52728/ijjm.v5i1.1027

Abstract

This research aims to examine determinants on green repurchase intention, mediated by attitude towards behavior in vegan skincare products from The Body Shop. The data analysis technique used is descriptive test, multiple regression using SPSS version 25 and sobel test. The number of respondents involved in this reasearch were 271 samples dominated by women from 842 thousand population instagram followers @thebodyshop. Data collection techniques using random sampling which is included in the probability sampling. Of the seven proposed research hypotheses supported by empirical data. The finding of study indicate that attitude towards behavior mediates the effect of green knowledge and green perceived value on repurchase intention. The results of this study are also expected to be useful for managing the assessed object related to the design of a strategy or program that is relevant to improving the quality of the attributes.
The Value Of Religiousness In The Udhik-Udhikan Tradition In The Village Of Pandangan Wetan Kragan District Rembang Regency: (Study of Coastal Folklore on the North Coast of Java Island) Santi Paramita
Jurnal Pendidikan, Sains Sosial, dan Agama Vol. 10 No. 2 (2024): Jurnal Pendidikan, Sains Sosial, dan Agama
Publisher : STABN RADEN WIJAYA WONOGIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53565/pssa.v10i2.1400

Abstract

This research aims to describe the Udhik-udhikan tradition in the Pandangan Wetan village, Kragan District, Rembang Regency, regarding: how it is implemented, what its religiosity values ​​are, what its philosophical meaning is, and how the Udhik-udhikan tradition functions for its supporting community. This research is qualitative research. -descriptive, data sources come from informants, photographs and reference sources. Data collection techniques are through interviews, observation, documentation and literature review. Data validity techniques use source triangulation, while data analysis techniques use the stages of data description, data analysis and interpretation. The results of the research show that (1) Udhik-udhikan is carried out by residents when they want to express their gratitude. (2) The value of religiosity in tradition has another side, namely that people are more optimistic and have a big spirit. (3) The philosophical meaning behind the tradition is to give alms to all beings. (4) Udhik-udhikan has three functions; a. Religious function; b. Social and community functions; c. Cultural function; ( 1) As a means of a projection system (projective system), (2) As an educational tool, and (3) As a supervisor of societal norms that must be obeyed by the collective.
Enhancing Speaking Skills: Participatory Communication Strategies for Non-Language Lecturers Saputri, Vike Aprilianin Marwintaria; Ajat, Ajat; Widiyanto, Widiyanto; Gautama, Sidartha Adi; Paramita, Santi; Wulan, Cening Ayu
Journal of Communication, Religious, and Social Sciences (JoCRSS) Vol. 2 No. 2 (2024): JOCRSS December 2024
Publisher : LPPM STIAB JINARAKKHITA LAMPUNG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60046/jocrss.v2i2.153

Abstract

In the era of globalization, effective communication skills have become increasingly crucial for educators, particularly those in non-language departments. This study investigates the impact of a Participatory Communication Approach on improving English speaking skills among lecturers from non-language departments at Jinarakkhita Buddhist College of Lampung. The research addresses the significant challenges faced by these lecturers, including linguistic difficulties, lack of confidence, and limited speaking practice opportunities. Employing a quantitative research design with a pretest-posttest experimental group approach, the study involved 20 lecturers (10 males, 11 females) from Buddhist Communication Science, Buddhist Education, and Buddhist Business and Management departments. The research was conducted from February 20th to April 20th, 2024, using Madsen's speaking skill rubric to assess participants' performance across five key dimensions: comprehension, pronunciation, grammar, vocabulary, and speech speed. The findings revealed a significant improvement in lecturers' speaking skills which is representing a 13.5% enhancement. The study concludes that this approach provides a supportive, collaborative learning environment that helps non-language lecturers overcome communication barriers. By promoting active engagement, peer feedback, and interactive learning, institutions can effectively develop lecturers' English-speaking skills, ultimately improving educational quality and global academic interactions.
Effectiveness of Counseling Media for Buddhist Counselor Shadikah, Arina Afiyati; Asih, Situ; Sukarti, Sukarti; Paramita, Santi
Scaffolding: Jurnal Pendidikan Islam dan Multikulturalisme Vol 6 No 3 (2024): Geographical Coverage: Indonesia
Publisher : Institut Agama Islam Sunan Giri (INSURI) Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/scaffolding.v6i3.6363

Abstract

This recent study was conducted in the former residency of Madiun, East Java. The study aimed to identify the effectiveness of counseling media as tools for Buddhist counselors. The counseling media involved posters, short videos, and PowerPoint presentations. The population of the study consisted of Buddhist people living in the former residency of Madiun, and the sample was selected using a simple random sampling. The total respondents of the study were 50 Buddhist participants who met the criteria for the research. The data for this study were collected using pretests and posttests. The quasi-experimental design used in this study was a one-group pretest-posttest design. The results of these tests were then analyzed statistically using SPSS to determine the effectiveness of the counseling media. The analysis focused on comparing pretest and posttest scores to assess the improvement in participants' knowledge after receiving treatment through the counseling media. The results of the study showed that all three counseling media—posters, short videos, and PowerPoint presentations—are effective tools for counseling, as the posttest values were higher than the pretest values. Among the three media, the PowerPoint presentations achieved the highest average score, indicating their superior effectiveness in enhancing knowledge.
The Pengaruh Dimensi Service Quality Terhadap Customer Loyalty Yang Dimediasi Oleh Customer Satisfaction Toko Ritel Alfamat Di Kota Cimahi Santoso, Muhammad Catur Ibnu; V. Santi Paramita
OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi Vol 9 No 1 (2024): OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi
Publisher : Fakultas Keguruan Dan Ilmu Pendidikan Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aims to analyze the influence of service quality dimensions on customer loyalty, mediated by customer satisfaction at the Alfamart retail store in Cimahi City. The method used in this research is quantitative with an associative descriptive approach. The population in this study were men and women over 17 years old, domiciled in Cimahi City, and had shopped at Alfamart in Cimahi City. The sampling technique used in this research was convenience sampling with a non-probability sampling method with a sample size of 140 sample. The type of data collected is qualitative data, quantified into quantitative data, and the data source in the research is primary data originating from respondents. This research shows that the service quality dimensions, namely assurance and empathy, positively affect customer loyalty, both directly and through customer satisfaction. Meanwhile, the other dimensions, tangible, reliability, and responsiveness, do not directly or indirectly influence customer satisfaction. With these results, it is hoped that they can provide suggestions and input to managers to increase assurance and empathy by looking at the indicators that form these dimensions.
PENGEMBANGAN MODUL DIGITAL KEPENYULUHAN BUDDHA: INOVASI MEDIA LITERASI DIGITAL DALAM PENYULUHAN AGAMA BUDDHA Wuryanti, Wuryanti; Paramita, Santi; Hatmono, Prihadi Dwi
JURNAL DIMENSI Vol 14, No 1 (2025): JURNAL DIMENSI (MARET 2025)
Publisher : Universitas Riau Kepulauan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33373/dms.v14i1.7574

Abstract

Latar Belakang: Perkembangan teknologi informasi dan komunikasi telah mengubah cara masyarakat mengakses informasi, termasuk dalam konteks keagamaan. Era digital menciptakan tantangan bagi penyuluh agama Buddha (Dhammaduta) untuk menjembatani ajaran tradisional dengan kebutuhan umat di era digital. Oleh karena itu, diperlukan inovasi dalam metode penyuluhan agar ajaran Buddha dapat lebih mudah diakses dan dipahami oleh masyarakat luas. Tujuan Penelitian: Penelitian ini bertujuan untuk mengembangkan modul digital kepenyuluhan Buddha yang dapat digunakan oleh penyuluh sebagai alat bantu dalam penyuluhan, sehingga menjangkau lebih banyak umat dan meningkatkan pemahaman mereka terhadap ajaran Buddha. Selain itu, modul ini diharapkan dapat memberikan kemudahan bagi penyuluh dalam menyampaikan materi secara interaktif dan menarik, sesuai dengan perkembangan zaman. Metode: Penelitian ini menggunakan pendekatan Research and Development (R&D) dengan model pengembangan ADDIE (Analysis, Design, Development, Implementation, dan Evaluation) yang dilaksanakan di Kelurahan Benteng, Kecamatan Nusaniwe, Kota Ambon. Proses pengembangan modul digital ini dilakukan secara sistematis melalui tahapan-tahapan yang mencakup analisis kebutuhan, perancangan desain, pengembangan materi, implementasi pada pengguna, serta evaluasi terhadap efektivitasnya. Hasil: Modul digital kepenyuluhan Buddha yang dikembangkan telah memenuhi kriteria kelayakan berdasarkan validasi ahli media, bahasa, dan materi. Selain itu, implementasi modul ini mendapatkan respons positif dari penyuluh dan umat Buddha, yang menunjukkan bahwa media digital ini efektif dalam membantu proses kepenyuluhan. Kesimpulan: Pengembangan modul digital kepenyuluhan Buddha merupakan inovasi yang relevan dengan kebutuhan penyuluhan agama Buddha di era digital. Modul ini memfasilitasi penyebaran ajaran Buddha secara lebih efektif, meningkatkan kompetensi literasi digital umat Buddha, serta membantu penyuluh dalam memberikan materi yang lebih menarik dan mudah dipahami.
The Metaphor of Craving in the Tanha Vagga of the Dhammapada Scripture (Semantic Study of Buddhist Texts) Paramita, Santi; Sadtyadi, Hesti
Wawasan: Jurnal Ilmiah Agama dan Sosial Budaya Vol 6 No 2 (2021)
Publisher : the Faculty of Ushuluddin, UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/jw.v6i2.15707

Abstract

The purpose of this study is to describe: (1) Haley’s model of human perceptual space category used to create the metaphorical expression of craving in the Tanha Vagga verse of the Dhammapada scripture, (2) the distribution of Haley's category of human perceptual space that is most prominently used to create the metaphorical expression of craving in the Tanha Vagga verse of the Dhammapada scripture, (3) the state of the ecological system as seen in the metaphor of craving in the Tanha Vagga verse of the Dhammapada scripture based on the distribution of the use of the Haley’s category of the human perceptual space. This research is a descriptive-qualitative research, with Content Analysis technique. The data source is the Tanha Vagga Dhammapada Scripture. The results showed: (1) in the Tanha Vagga scripture Dhammapada there are 31 metaphors of craving that can be categorized into the five spaces of human perception according to Haley's model, including the categories of being, energy, terrestrial, object and living. (2) Based on the results of the distribution of the use of the Haley’s model of human perceptual space, it was found that the living category was the most prominent type of craving metaphor category with a percentage of 35.4%, (3) the percentage distribution results reflected the unbalanced state of the ecological system in the Tanha Vagga verses of Dhammapada. The metaphorical expression of craving in the Tanha Vagga of the Dhamapada scriptures is packaged in a metaphorical form which means controlling lust (taṇhā = Pali) which causes dukkha (suffering) and the cycle of rebirth (saṃsāra). Buddhism seeks to eliminate taṇhā to eliminate dukkha.
Pemanfaatan Media Sosial TikTok Sebagai Sarana Komunikasi Pemasaran: Analisis Pada Akun @infokulinerpati Taniva, Diva; Try Purnomo, Danang; Paramita, Santi
Jurnal Ilmu Komunikasi Dan Media Sosial (JKOMDIS) Vol. 5 No. 1 (2025): Januari - April
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jkomdis.v5i1.2666

Abstract

Social media has become an important tool in modern marketing strategies. This research aims to analyze the marketing strategies implemented on the @infokulinerpati account to increase consumer engagement and interest. This research uses descriptive qualitative methods with content analysis to identify the marketing strategies implemented by the @infokulinerpati account. The research results show that creative and interactive content presented in short videos succeeds in attracting the audience's attention, increasing interaction, and utilizing the live stream feature can also have a very important impact on establishing good relationships directly with followers. The use of music and visual effects on TikTok is one of the main factors in the success of this marketing strategy. This research concludes that TikTok can be an effective marketing tool, especially to reach the younger generation as the main users of this platform.
The Influence of Right Speech (Samma Vaca) on the Communication Ethics of Buddhist Students on Social Media Paramita, Santi; Wulan, Cening Ayu; Widiyanto, Widiyanto; Saputri, Vike Aprilianin Marwintaria; Avitasari, Iin; Yudhawati, Ine
Journal of Communication, Religious, and Social Sciences (JoCRSS) Vol. 3 No. 1 (2025): JOCRSS June 2025
Publisher : LPPM STIAB JINARAKKHITA LAMPUNG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60046/jocrss.v3i1.217

Abstract

This study aims to examine the influence of correct speech (Sammā Vācā) a key principle in Buddhist ethics on the communication behavior of Buddhist students in Lampung. Using a quantitative approach with a survey method, data were collected from 98 Buddhist students who actively use social media. A structured questionnaire based on a Likert scale was used and analyzed through relevant statistical tests, including validity, reliability, and simple linear regression. The findings show that correct speech significantly influences communication ethics, with a determination coefficient of 0.532, indicating that 53.2% of students’ communication ethics are affected by their understanding of Sammā Vācā. These results highlight the importance of integrating Buddhist moral teachings into digital literacy education to foster respectful and ethical online communication aligned with Dhamma values.
How does Deep Learning Approach Empowers Extrovert Students to Excel in Writing Communications Wulan, Cening Ayu; Saputri, Vike Aprilianin Marwintaria; Paramita, Santi; Widiyanto, Widiyanto; Gautama, Sidartha Adi; Ahmad, Tunku Badariah Binti
Journal of Communication, Religious, and Social Sciences (JoCRSS) Vol. 3 No. 1 (2025): JOCRSS June 2025
Publisher : LPPM STIAB JINARAKKHITA LAMPUNG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60046/jocrss.v3i1.218

Abstract

Writing skills are a fundamental component of academic and professional success, enabling effective communication, critical thinking, and knowledge construction. Despite their significance, many students, particularly those learning English as a second or foreign language, face challenges in developing proficient writing abilities. These difficulties are often compounded by individual differences, including personality traits such as introversion and extroversion. While previous studies have explored various pedagogical approaches to enhance writing skills, limited research has focused on how these methods interact with students’ personality types, especially within the context of higher education. This study aims to investigate how a deep learning approach, a pedagogy emphasizing meaningful, mindful, and joyful learning supports and enhances the writing performance of extroverted students compared to introverted ones. The research was conducted with 23 second-semester students from the Buddhist Communication Science Department at Jinarakkhita Buddhist College in Lampung, Indonesia. A mixed-method design was employed, combining pre- and post-writing tests scored using Heaton’s rubric with interviews and personality assessments based on the Eysenck Personality Questionnaire. The findings revealed that the most participants were extroverts, and they demonstrated a significant improvement in overall writing ability after the intervention, particularly in organization and content development. Paired samples t-tests confirmed statistically significant differences between pre-test and post-test scores, indicating the effectiveness of the deep learning strategy for extroverted learners. These results suggest that personality-informed instructional strategies can optimize writing instruction, especially for extroverted students who benefit from interactive and collaborative learning environments. The study contributes to the growing body of research on personalized pedagogy and highlights the importance of aligning teaching methods with students’ psychological profiles to maximize learning outcomes.