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MENUMBUHKEMBANGKAN UMKM PASCA PANDEMI COVID 19 DI KAWASAN WISATA CIUNG WANARA, KABUPATEN CIAMIS Tetty Nur Intan Rifia
ALKHIDMAH: Jurnal Pengabdian dan Kemitraan Masyarakat Vol. 1 No. 1 (2023): Januari : Jurnal Pengabdian dan Kemitraan Masyarakat
Publisher : LP3M INSTITUT KH YAZID KARIMULLAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59246/alkhidmah.v1i1.184

Abstract

Pada tanggal 21 hingga 23 Oktober 2022 telah diselenggarakan kegiatan pengabdian masyarakt bagi 25 pelaku UMKM di daerah tujuan wisata Ciung Wanara, Kabupaten Ciamis. Pengabdian kepada masyarakat dilaksanakan dengan memberikan sosialisasi berupa pelatihan digital marketing online dan pembuatan logo usaha secara langsung. (NIB) bertujuan untuk memberikan wawasan dan informasi kepada pemilik warung makan melalui pemasaran digital dan memperkuat legitimasi bisnis. Metode yang digunakan menggunakan model pelatihan, sosialisasi, diskusi tatap muka (offline) dan praktik tatap muka untuk membuat akun media sosial dalam pemasaran digital dan memberikan persetujuan bisnis. Hasil dari pengabdian ini memberikan dua perspektif bagi 25 pemilik kios. Pertama, dari segi pemasaran digital, perusahaan sudah memiliki akun media sosial seperti Google Business, Facebook Market Place, Instagram, dan WhatsApp Business. Selain itu, mereka dapat memahami alat media sosial ini dan menggunakannya untuk bisnis mereka. Kedua, sisi legal formal perjanjian. Pedagang sudah memiliki izin usaha (NIB). Manfaat NIB terletak pada pengembangan usaha, dukungan keamanan dan kenyamanan usaha, serta memperoleh kepastian hukum dalam kehidupan usaha.
A Contextual Financial Risk Management Model for Tourism-Based MSMEs: Evidence from Carita Beach Saefullah, Aep; Rifia, Tetty Nur Intan; Nurdin, Nurdin; Zulkarnain, Nizar; Suharjana, I Dewa Ketut
Journal of Business Management and Economic Development Том 4 № 01 (2026): Journal of Business Management and Economic Development
Publisher : PT. Riset Press International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59653/jbmed.v4i01.2324

Abstract

Tourism-based micro, small, and medium enterprises (MSMEs) play a crucial role in supporting local economic activities; however, they are highly exposed to financial risks due to fluctuations in tourist arrivals, weather uncertainty, and the seasonal nature of tourism destinations. This study aims to identify the types of financial risks faced by tourism-based MSMEs, examine their impact on business sustainability, and develop a practical financial risk management model suited to small-scale enterprises. A qualitative descriptive approach was employed, with data collected through in-depth interviews, direct observations, and field studies conducted during an edu-tourism program in the Carita Beach area from 1–17 December 2025. The findings reveal that the main financial risks include revenue risk, operational cost risk, and cash flow and liquidity risk. Among these, revenue instability and cash flow constraints are the most significant factors affecting business continuity, particularly during periods of declining tourist activity. MSME actors tend to manage these risks through informal, experience-based strategies such as adjusting production levels, reducing operational expenses, and relying on short-term financial coping mechanisms. This study contributes by proposing a simplified and context-based financial risk management model that aligns with the operational realities of tourism MSMEs. The model emphasizes practical risk identification, prioritization, and adaptive mitigation strategies that can be implemented without requiring complex financial systems. The findings provide implications for policymakers and practitioners in designing more inclusive and applicable financial support and risk management frameworks for tourism-based MSMEs.
Pemberdayaan Gen Z Menuju Wirausaha Digital Melalui Penguatan Kompetensi Dan Pemanfaatan AI: Pengabdian Syafran Nurrahman; M.Tafsiruddin; Sitti Aliyah Azzahra; Tetty Nur Intan Rifia; Suharmanto; Ekky Noviar; Ari Budiman; Anggoro Dwi Swasono; Iskandar; Hayati Fina Setiani
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 5 No. 1 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 5 Nomor 1 (Juli 2026 -
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v5i1.6839

Abstract

Perkembangan teknologi digital dan Artificial Intelligence (AI) telah membuka peluang baru bagi generasi muda untuk membangun usaha secara lebih efektif dan inovatif. Namun, masih banyak mahasiswa yang memiliki orientasi sebagai pencari kerja (job seeker) dibandingkan pencipta lapangan kerja (job creator). Kegiatan Pengabdian kepada Masyarakat ini bertujuan untuk meningkatkan pemahaman dan kompetensi generasi muda mengenai mindset kewirausahaan, personal branding, strategi bisnis digital, dan pemanfaatan Artificial Intelligence dalam pengembangan usaha. Kegiatan dilaksanakan dalam bentuk workshop bertema “Young Entrepreneur Rise Up: Mindset Kuat, Strategi Cerdas di Era Digital” pada Sabtu, 30 Mei 2026 di STIE Ganesha yang diselenggarakan oleh GANESHA LABPRENEUR (GLP). Metode pelaksanaan meliputi penyampaian materi, studi kasus, diskusi interaktif, praktik pemanfaatan AI, serta evaluasi melalui pre-test, post-test, dan kuesioner kepuasan peserta. Kegiatan diikuti oleh 117 peserta yang didominasi mahasiswa. Hasil evaluasi menunjukkan adanya peningkatan nilai rata-rata peserta dari 58,6% pada pre-test menjadi 87,1% pada post-test dengan peningkatan sebesar 28,5%. Selain itu, tingkat kepuasan peserta mencapai rata-rata 94% dengan kategori sangat baik. Hasil tersebut menunjukkan bahwa pendekatan pelatihan yang mengintegrasikan mindset kewirausahaan, personal branding, strategi bisnis digital, dan pemanfaatan AI mampu meningkatkan pemahaman peserta secara komprehensif dalam mempersiapkan diri menjadi entrepreneur digital. Kegiatan ini diharapkan dapat mendorong lahirnya generasi muda yang kreatif, inovatif, adaptif, dan mampu memanfaatkan teknologi digital untuk mengembangkan usaha yang berkelanjutan.
Peningkatan Kapasitas Manajemen Risiko Keuangan UMKM Berbasis Wisata melalui Penyuluhan dan Pendampingan di Pantai Carita Aep Saefullah; Ahmad Fadli; Ramadani Pardian; Devid Putra Arda; Nizar Zulkarnain; Farhat Abas; Fahri Fahri; Fuad Gagarin Siregar; Tuti Herawati; Neila Aisha; Moh. Tahang; Cinta Rahmi; Tetty Nur Intan Rifia; Abdul Muhaimin
Journal of Community Research & Engagement Vol. 3 No. 1 (2026): July 2026
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60023/b8nat239

Abstract

Tourism-based micro, small, and medium enterprises (MSMEs) play a crucial role in supporting local economic activities, particularly in coastal tourism areas such as Pantai Carita. However, their high dependence on tourist arrivals exposes them to significant financial risks, including income instability, rising operational costs, and cash flow constraints. This community service activity aims to strengthen the financial risk management capacity of MSME actors through practical and context-based interventions. The program was conducted on 15–17 December 2025, involving 50 tourism MSME actors from culinary, rental, and service sectors. A participatory approach was applied through counseling and direct mentoring. Counseling sessions covered financial risk concepts and simple bookkeeping, while mentoring focused on the practical implementation of daily cash flow recording and risk identification. The results show significant quantitative improvements: understanding of financial risk increased from 22% to 78%, daily cash flow recording from 18% to 72%, and emergency fund allocation from 10% to 60%. In addition, the ability to identify business risks rose from 25% to 80%, while financial-based decision making improved from 28% to 73%. These results indicate that simple and practical interventions effectively enhance financial awareness, managerial capability, and adaptive behavior of MSMEs in managing business risks
PENGUATAN NILAI AQIDAH DAN KEPEDULIAN SOSIAL MELALUI TABLIGH AKBAR DAN BAKTI SOSIAL DALAM MOMENTUM ISRA’ MI’RAJ DI LINGKUNGAN STIE GANESHA Syafran Nurrahman; Fisy Amalia; Tohiroh; Putri Noor Ramayanti; Fahri; M Ruvi; Adi Wicaksono; Tetty Nur Intan Rifia; Abdul Kohar; Yohana Cesyika Ndaung; Ari budiman
Journal of Community Research & Engagement Vol. 3 No. 1 (2026): July 2026
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60023/tt12ye86

Abstract

Kegiatan penguatan nilai aqidah dan kepedulian sosial di lingkungan perguruan tinggi memiliki peran penting dalam membentuk karakter mahasiswa dan masyarakat. Namun, implementasi kegiatan spiritual dan sosial sering dilakukan secara terpisah sehingga dampaknya belum optimal. Pengabdian kepada masyarakat ini bertujuan untuk mengintegrasikan penguatan nilai aqidah dan kepedulian sosial melalui Tabligh Akbar dan Bakti Sosial pada momentum Isra Mi’raj yang diselenggarakan oleh STIE Ganesha. Metode pelaksanaan meliputi dokumentasi, pelaksanaan tausiyah keagamaan, penyaluran bantuan sosial, serta observasi kegiatan. Hasil menunjukkan tingginya partisipasi masyarakat dengan jumlah peserta sekitar 1.000 orang dalam kegiatan Tabligh Akbar serta penyaluran bantuan sosial berupa sembako kepada sekitar 1.000 penerima manfaat. Selain itu, kegiatan ini menunjukkan adanya peningkatan pemahaman nilai keislaman seperti taubat, pentingnya lingkungan yang baik, serta meningkatnya kepedulian sosial masyarakat. Luaran kegiatan berupa peningkatan kesadaran spiritual, kepedulian sosial, serta terjalinnya hubungan yang lebih erat antara kampus dan masyarakat. Kegiatan ini diharapkan dapat menjadi model pengabdian masyarakat yang terintegrasi dan berkelanjutan
Love, Compassion, and Sustainability Accounting: An Islamic Values-Based Framework for Ethical and Spiritual Sustainability Reporting Ika Agustina; Elvira Sitna Hajar; Tetty Nur Intan Rifia; Azizatul Munawaroh; Rindu Ferdina Lestari; Rahmat Irawan
Social Science Academic Vol. 4 No. 2 (2026)
Publisher : Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/ssa.10551

Abstract

This study proposes a conceptual framework for sustainability accounting grounded in Islamic values of love and compassion (mawaddah and rahmah). Employing a qualitative library research methodology, the study synthesizes classical Islamic sources—the Quran, Hadith, and juristic principles—alongside contemporary sustainability literature encompassing GRI standards and ESG frameworks. The analysis identifies five foundational elements of an Islamic sustainability accounting framework: (1) accountability toward all of creation (rahmah); (2) balance across economic, social, and environmental dimensions (tawazun); (3) intergenerational compassion (maslahah and amanah); (4) transparency as an expression of love and honesty (sidq); and (5) ethical consumption and production (qana'ah and itqan). The proposed framework is not merely normative but offers actionable sustainability reporting indicators applicable across diverse organizational contexts. This study contributes an epistemological dimension to Islamic accounting theory by integrating spiritual and ethical values into sustainability reporting practice, thereby enriching the broader discourse on accountable, inclusive, and equitable sustainable development.
Integrasi Green Supply Chain Management dan Teknologi Digital dalam Meningkatkan Kinerja Berkelanjutan UMKM melalui Efisiensi Operasional sebagai Variabel Mediasi Tetty Nur Intan Rifia; Fisy Amalia; Tohiroh Tohiroh
Jurnal Kewirausahaan Cerdas dan Digital Vol. 2 No. 1 (2025): Jurnal Kewirausahaan Cerdas dan Digital
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jukerdi.v2i1.1508

Abstract

Sustainability has become an important requirement for micro, small, and medium-sized enterprises (MSMEs) in the production and manufacturing sectors amid resource constraints, increasing waste generation, and rapid technological development. This study aims to examine the relationship between Green Supply Chain Management (GSCM), digital technology, and the sustainable performance of MSMEs, with operational efficiency serving as a mediating variable. A quantitative approach with an explanatory research design was employed, involving 100 MSME owners selected through purposive sampling. Data were collected through questionnaires and analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS). The results indicate that GSCM and digital technology contribute to improved operational efficiency, with coefficients of 0.421 and 0.386, respectively. GSCM and digital technology also contribute to sustainable performance, with coefficients of 0.218 and 0.241, while operational efficiency demonstrates the strongest contribution, with a coefficient of 0.447. Operational efficiency partially mediates the relationships between GSCM and digital technology and sustainable performance, with indirect effects of 0.188 and 0.173, respectively. These findings demonstrate that integrating green supply chain practices and digital technology, supported by operational efficiency, can strengthen the economic, social, and environmental performance of MSMEs and contribute to their long-term sustainability.
Manajemen Ketahanan Pangan pada Masyarakat Adat Citorek, Lebak, Banten Cinta Rahmi; Haria Saputri; Moh. Tahang; Ujang Kusnaedi; Surtariyono Sutariyono; Tetty Nur Intan Rifia; I Dewa Ketut Suharjana; Halim Tjiwidjaja; Deden Mauli Darajat
Social Science Academic Vol. 4 No. 2 (2026)
Publisher : Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/ssa.10638

Abstract

Citorek Village is a village that has abundant natural resources that can be developed, the natural resources owned by Citorek Village include abundant rice fields where almost every corner of the road is surrounded by beautiful rice fields because many Citorek villagers grow crops from rice, corn, chilies, and other plantation products. This research aims to find out how environmental management is carried out by the Citorek indigenous people in farming with the land cultivation rotation method. The research method used is a phenomenology-based qualitative method, which is a research method applied in various social sciences, including communication and management. The results showed that the Citorek indigenous community, Lebak, Banten, managed to carry out environmental management very well. The Citorek Customary Chief or Jaro is the driving force in determining the time and method of land cultivation rotation. Jaro Adat leads the five village heads in the Citorek area in all processes of community life. In this context, the Citorek indigenous people carry out a rotation culture by planting rice for six months and developing carp for the next six months, the schedule of which is adjusted according to the direction of Jaro Adat. In addition to the economic value obtained by the Citorek indigenous community, this rotation of land cultivation also maintains sustainable natural preservation that is so fertile in the region.