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All Journal Jurnal Maneksi (Management Ekonomi Dan Akuntansi) EKONOMIS : Journal of Economics and Business Owner : Riset dan Jurnal Akuntansi International Journal of Economics, Business and Accounting Research (IJEBAR) JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE) Airlangga Journal of Innovation Management Jurnal Pengabdian UNDIKMA Ilomata International Journal of Management Indonesian Journal of Business Analytics (IJBA) Jurnal Pengabdian dan Pengembangan Masyarakat Indonesia Jurnal Pendidikan Indonesia (Japendi) Eduvest - Journal of Universal Studies Jurnal Pelayanan dan Pengabdian Kesehatan untuk Masyarakat Jurnal Ilmu Manajemen Innovation Business Management and Accounting Journal
Meydy Fauziridwan
Department Of Management, Faculty Of Economics And Business, Universitas Muhammadiyah Purwokerto
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Neuroscience Nursing Public Health Social Sciences Other

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Penguatan Produktivitas dan Kualitas Produk Perikanan POKDAKAN Mina Perkasa Melalui Pendampingan Legalitas Usaha Ikhsan Pratama; Muhammad Amir Biky; Meydy Fauziridwan
Jurnal Pengabdian UNDIKMA Vol. 7 No. 1 (2026): February
Publisher : LPPM Universitas Pendidikan Mandalika (UNDIKMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jpu.v7i1.17619

Abstract

This community service program aims to enhance the productivity of gourami fish cultivation at POKDAKAN Mina Perkasa through the implementation of an integrated aquaculture system, strengthen consumer trust through the establishment of business legality for processed products, and expand market reach through the utilization of the POKDAKAN website. The program was implemented using a Participatory Action Research (PAR) approach oriented toward community empowerment and involved 17 members of the POKDAKAN. Program evaluation was conducted using a trend and change analysis and analyzed descriptively. The results indicate that POKDAKAN Mina Perkasa has successfully developed an official website and obtained business legality, thereby increasing consumer confidence in its processed products. This program generated direct and tangible impacts, including the adoption of technological innovations in the form of product legality and a group website, improved knowledge and skills in product marketing, and enhanced independence and sustainability of aquaculture-based enterprises.
Pengaruh Persepsi Kemudahan Penggunaan dan Kepercayaan Terhadap Penggunaan E-Commerce Pada Website Halodoc dengan Persepsi Manfaat Sebagai Mediasi Nandita Rahma; Herni Justiana Astuti; Dian Widyaningtyas; Meydy Fauziridwan
Jurnal Pendidikan Indonesia Vol. 6 No. 2 (2025): Jurnal Pendidikan Indonesia (Japendi)
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/japendi.v6i2.7294

Abstract

Penelitian bertujuan untuk menganalisis dan membahas pengaruh persepsi kemudahan penggunaan, kepercayaan, dan persepsi manfaat sebagai mediator terhadap penggunaan e-commerce. Sumber data dalam penelitian ini menggunakan data primer yang diperoleh dengan menyebarkan kuesioner menggunakan Google Form. Penelitian ini menggunakan metode SEM (Structural Equation Model) dengan pendekatan PLS (Partial Least Square) versi 3.0. Jumlah sampel yang diuji 102 responden dengan teknik pengumpulan sampel menggunakan purposive sampling. Temuan ini mengungkapkan bahwa persepsi kemudahan penggunaan, kepercayaan dan persepsi manfaat berpengaruh signifikan terhadap penggunaan e-commerce, kepercayaan berpengaruh signifikan terhadap persepsi manfaat, persepsi manfaat berpengaruh signifikan terhadap penggunaan e-commerce, persepsi manfaat memediasi hubungan kepercayaan terhadap penggunaan e-commerce, namun persepsi kemudahan penggunaan tidak berpengaruh signifikan terhadap persepsi manfaat dan persepsi manfaat tidak memediasi hubungan persepsi kemudahan penggunaan terhadap penggunaan e-commerce
The Influence of Product Quality, Influencer Credibility and Online Customer Reviews on Purchase Decisions of Facetology Skincare Products (Study on Consumer Students of the University of Muhammadiyah Purwokerto) Burhan Feisal Fajri; M. Agung Miftahuddin; Arini Hidayah; Meydy Fauziridwan
Indonesian Journal of Business Analytics Vol. 5 No. 6 (2025): December 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijba.v5i6.15923

Abstract

This study aims to determine the influence of product quality, influencer credibility, and online customer reviews on the purchase decision of Facetology skincare products. The research population included students of the University of Muhammadiyah Purwokerto with a total of 113 respondents who were selected using the purposive sampling technique. This study uses a quantitative approach with multiple linear regression analysis through the SPSS version 23 program. Based on the results of the analysis, it is shown that product quality and online customer reviews have a positive and significant effect, but the credibility of influencers has a negative and insignificant effect on purchase decisions. These findings are expected to serve as a reference for local skincare industry players in formulating more effective and credible marketing strategies.
Dynamics of Ambidextrous Leadership in Fostering Innovative Work Behaviour and Employee Performance Divasa Fatikhatul Laeli; Fatmah Bagis; Naelati Tubastuvi; Meydy Fauziridwan
Airlangga Journal of Innovation Management Vol. 7 No. 1 (2026): Airlangga Journal of Innovation Management
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/ajim.v7i1.84503

Abstract

Dynamic changes in the healthcare sector require organizations to adopt a leadership style that is capable of encouraging innovation while maintaining work stability. This study aims to examine the effect of ambidextrous leadership, consisting of opening leadership behavior and closing leadership behavior, on innovative work behavior and employee performance, and to analyze the mediating role of innovative work behavior. The study used a quantitative approach with a population of 524 employees with a final sample of 235 respondents from three health institutions in Pemalang Regency. Data were collected through an online questionnaire and analyzed using SEM-PLS. The results of the study show that opening leadership behavior and closing leadership behavior do not have a direct effect on employee performance. However, both leadership behaviors had a positive and significant effect on innovative work behavior. In addition, innovative work behavior was proven to significantly influence employee performance and mediate the relationship between opening leadership behavior and closing leadership behavior with employee performance. These findings confirm that innovation is a key mechanism in converting the influence of ambidextrous leadership into improved employee performance. The practical implications of this study emphasize the importance of cultivating an innovative work culture and the role of leaders in balancing freedom to explore with procedural control to improve work effectiveness in healthcare institutions. procedural control to improve work effectiveness in healthcare institutions.
FinTech Literacy and Entrepreneurial Intention among MSMEs: Trust as Mediator and Perceived Risk Moderator Effects Model Suryo Budi Santoso; Fatmah Bagis; Herni Justiana Astuti; Meydy Fauziridwan
Ilomata International Journal of Management Vol. 7 No. 3 (2026): July 2026
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v7i3.2153

Abstract

The increasing integration of financial technology into MSME business activities has not always been accompanied by a corresponding growth in technology-based entrepreneurial intention, suggesting that technical competence by itself is insufficient to stimulate strategic forms of entrepreneurial behavior. This study integrates FinTech literacy, trust, and perceived risk within a single behavioral framework to explain entrepreneurial intention among MSMEs. Drawing on the Theory of Planned Behavior together with insights from technology adoption studies, trust is positioned as a mediating psychological mechanism, while perceived risk is examined as a contingency factor shaping the effectiveness of trust. Employing a quantitative explanatory design, information was gathered from 210 MSME owners along with managers in the Solo Raya and Yogyakarta Special Region and subsequently examined using the Partial Least Squares approach to Structural Equation Modeling (PLS-SEM). The results show that FinTech literacy does not directly influence entrepreneurial intention; however, it exerts a significant indirect influence via trust. Furthermore, perceived risk serves as a negative moderating factor in the relationship between trust and entrepreneurial intention, weakening its influence under high-risk perceptions. This research advances the digital entrepreneurship literature by showing that FinTech literacy operates primarily through affective and risk-related mechanisms rather than as a direct driver of intention, and by empirically establishing perceived risk as a boundary condition in the trust–entrepreneurial intention relationship in the MSME context of a developing economy. Practically, the findings highlight the need for FinTech literacy initiatives and regulatory frameworks that emphasize trust-building and risk reduction to foster sustainable entrepreneurial behavior among MSMEs.
PENGARUH ELECTRONIC WORD OF MOUTH DAN REPUTASI PENJUAL TERHADAP KEPUTUSAN PEMBELIAN GENERASI Z DENGAN KEPERCAYAAN KONSUMEN SEBAGAI MEDIASI Prisca Restu Triana; Muchammad Agung Miftahuddin; Tri Septin Muji Rahayu; Meydy Fauziridwan
Jurnal Maneksi (Management Ekonomi Dan Akuntansi) Vol. 15 No. 1 (2026): Jurnal Maneksi (Management Ekonomi Dan Akuntansi)
Publisher : Politeknik Negeri Ambon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31959/jm.v15i1.3742

Abstract

Introduction: The increasing use of online shopping platforms among young consumers has elevated the importance of understanding the determinants of purchasing decisions. In this context, Electronic Word of Mouth (e-WOM) and seller reputation serve as essential sources of information that help shape consumer evaluations before making a purchase. This research aims to analyze the influence of these two factors on purchasing decisions and to examine the mediating role of consumer trust among Shopee users in Purwokerto.Methods: This quantitative study involved 120 Shopee users in Purwokerto who completed an online structured survey. The study applied PLS-SEM as an analytical approach to assess direct causal effects and mediation pathways among the research variables.Results: The analysis indicates that both e-WOM and seller reputation significantly impact consumer trust and purchasing decisions. Furthermore, consumer trust was identified as a partial mediator in the relationships between e-WOM and seller reputation on purchasing decisions. These results suggest that the quality of information and sellers’ images on online platforms play a crucial role in enhancing consumer confidence before completing a transaction. Keywords: Customer Trust, Electronic word of mouth, Purchase Decisions. Seller Reputation.
Co-Authors Aditya Singgih Raharjo Alif Azis Alya Salzabila Ambar Pujiyatno Annisa Zharifa Nurfauzi Arinda Nur Cahyani Arini Hidayah Arini Hidayah, Arini Aulia Nesya Ardita Burhan Feisal Fajri Dafira Nadaa Septiani Dian Widyaningtyas Diva Karunia Ramadhani Divasa Fatikhatul Laeli Erina Kusuma Widyaningrum Erna Handayani Fatimah Fatmah Bagis Fatmah Bagis Fendy Ninggar Haryanto Hanan Aldi Rizqullah Hermin Endratno Herni Justiana Astuti Husni Senja Wisanggani Ikhsan Pratama Lahan Adi Purwanto M. Agung Miftahuddin Maleekha Ollyvia Rifki Muchammad Agung Miftahuddin Muhammad Amir Biky Muhammad Azka Dhiyaa Ramadlan Naelati Tubastuvi Naelati Tubastuvi Nandita Rahma Prisca Restu Triana Putri Rizky Aulia Putu Ines Solatika Shelsa Suci Cahyani Silviana Febri Nur Azmi Suryo Budi Santoso Syafira Khoerunisa Totok Haryanto Totok Haryanto Tri Septin Muji Rahayu, Tri Septin Wida Purwidianti