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Visi Sosial Humaniora
Published by Universitas HKBP Nommensen
ISSN : 27227316     EISSN : 27231275     DOI : 10.51622
Core Subject : Economy, Science, Education, Art, Social,
Arts Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice
Focus dan Scope Jurnal Humaniora mencakup berbagai bidang kajian ilmu pengetahuan yang bersifat multidisiplin ilmu Sosial Humaniora. Seperti Ekonomi, Ilmu Hukum, Linguistik, Agama, dan ilmu sosial lainnya.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 123 Documents
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Perencanaan Strategis Dalam Mengelola Upaya Pencegahan Pencemaran Lingkungan di Dinas Lingkungan Hidup Kabupaten Nias Utara Threesman Nazara; Eliagus Telaumbanua; Emanuel Zebua; Delipiter Lase
Visi Sosial Humaniora Vol. 5 No. 1 (2024): Visi Sosial Humaniora: Edisi Juni 2024
Publisher : LPPM Universitas HKBP Nommensen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51622/vsh.v5i1.2357

Abstract

The aim of this research is to analyze strategies for managing the prevention of environmental pollution in North Nias Regency. Then to identify the efforts made to prevent environmental pollution in North Nias Regency. The research method used by researchers is qualitative research. In this qualitative approach, researchers involved in-depth interviews with employees of the North Nias Regency Environmental Service office. The data analysis techniques used in this research are data reduction, data presentation and drawing conclusions. From the research results, it can be concluded that environmental pollution planning in North Nias Regency faces many problems. The absence of adequate resources, such as funds and skilled labor, to implement environmental pollution prevention programs is a major challenge
Kreativitas Dan Kritis Dalam Pendidikan Seni di Sekolah dan Keluarga Panggabean, Ance
Visi Sosial Humaniora Vol. 5 No. 1 (2024): Visi Sosial Humaniora: Edisi Juni 2024
Publisher : LPPM Universitas HKBP Nommensen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51622/vsh.v5i1.2361

Abstract

Current developments in technology and art have an impact on creativity and critical thinking which has brought major changes to arts education. The new paradigm includes the integration of technology in the arts curriculum, as well as the use of new media for artistic expression and creative learning. A holistic approach to artistic values ​​also makes this paradigm encourage art teaching that considers environmental impacts, as well as promoting awareness of environmental issues through works of art. Arts education remains sustainable over a long period of time, without destroying the environment so that it can continue to offer a good artistic life for every individual. Assessment of artistic creativity in a learning context is an assessment that accommodates process and outcome aspects. Evaluation of arts education in assessing learning as creative education. The teacher's task is to assess student creativity starting from the learning process to the learning outcomes, because creativity is a process that is inherently related to reflection on a person's self-development process.
Pendampingan Pemuda Desa Dalam Pengembangan Wisata Kawasan Gunung Bromo di Desa Ngadiwono, Kecamatan Tosari, Kabupaten Pasuruan Purmiyati, Atik; Wahyuni, Sri
Visi Sosial Humaniora Vol. 5 No. 2 (2024): Visi Sosial Humaniora: Edisi Desember 2024
Publisher : LPPM Universitas HKBP Nommensen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51622/vsh.v5i2.2340

Abstract

Perkembangan industri 4.0 merupakan transformasi menuju perbaikan melalui kolaborasi teknologi digital dan manusia. Sejak adanya teknologi, sektor pariwisata telah banyak mengalami perubahan dalam mengembangkan inovasi baru. Selain teknologi, keterlibatan masyarakat lokal memberikan peran penting pada sektor pariwisata. Keberhasilan sektor parwisata didukung oleh keterlibatan masyarakat lokal khususnya para pemuda. Sehingga, pengabdian ini bertujuan untuk meningkatkan potensi ekonomi lokal dengan cara menganalisis kelemahan dan kekuatan usaha mikro yang dijalankan masyarakat khususnya bidang pariwisata menggunakan teknik analisis SWOT dengan IFAS dan EFAS. Hasil analisis SWOT menunjukkan posisi ekonomi di Desa Ngadiwono berada di kuadran 1. Berdasarkan hasil perhitungan IFAS dan EFAS yang menunjukkan posisi Desa Ngadiwono di kuadran 1 menunjukkan bahwa Kekuatan Desa Ngadiwono lebih besar dari pada kelemahan yang dimiliki. Kuadran 1 juga menunjukkan bahwa peluang yang dihadapi oleh Desa Ngadiwono lebih besar daripada ancaman yang akan diterima. Oleh karena itu diperlukan action dengan meningkatkan kekuatan dan mengurangi kelemahannya. Peningkatan kekuatan Desa Ngadiwono dapat dilakukan melalui eksplorasi sumber daya alam, peningkatan kualitas serta kuantitas infrastruktur dan fasilitas penunjang pariwisata desa, dan pemberian pembinaan kepada golongan muda mengenai penggunaan teknologi modern dan tatacara budidaya tanaman holtikultura.
Pengaruh Tata Letak (Layout) Terhadap Produktivitas Batu Bata di UD. MUSTIKA DESA LOLOWUA HILIWARASI Kecamatan Hiliserangkai Kabupaten Nias Syukur Wildman Mendrofa; Jeliswan Berkat Iman Jaya Gea; Maria Magdalena Bate'e; Eduar Baene
Visi Sosial Humaniora Vol. 5 No. 2 (2024): Visi Sosial Humaniora: Edisi Desember 2024
Publisher : LPPM Universitas HKBP Nommensen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51622/vsh.v5i2.2524

Abstract

This study aims to analyze the impact of layout on the productivity of brick manufacturing businesses in Lolowua Hiliwarasi Village, Hiliserangkai District, Nias Regency. The research employs a quantitative approach, gathering data through observations and interviews with business owners and workers. The findings indicate that an efficient layout can enhance productivity by reducing travel time and minimizing disruptions in the production process. A well-designed layout facilitates workflow and improves the effectiveness of space and resource utilization. The study concludes that optimizing the layout of brick manufacturing operations can significantly boost productivity and operational efficiency.
Pengaruh Media Sosial Marketing Terhadap Peningkatan Minat Beli Pelanggan Toko Berliian Motor Gunungsitoli Telaumbanua, Arisanto; Nov Elhan Gea; Emanuel Zebua; Sophia M. Kakisina
Visi Sosial Humaniora Vol. 5 No. 2 (2024): Visi Sosial Humaniora: Edisi Desember 2024
Publisher : LPPM Universitas HKBP Nommensen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51622/vsh.v5i2.2533

Abstract

In the world of business marketing, this is the most crucial or important thing. Business developments have resulted in changes such as changes in the mindset of competitors or business people in maintaining their business. Marketing or marketing is an activity, a series of institutions and processes of creating, communicating, delivering and exchanging deals (offers) that are of value to customers, clients, partners and the general public. This research aims to find out the role of Social Media Marketing in Increasing Customers at the Gunungsitoli Berlian Motor Shop. The research method used is a quantitative research method with a survey approach, researchers also use questionnaires in data collection. Researchers tested the hypothesis using multiple regression analysis techniques and the calculations were assisted using the SPSS (Statistical Program For Social Science) software program version 26. This research found that social media (X) which was accepted and partially had a positive and significant influence on buying interest (Y ) consumers at the Berlian Motor Shop in Gunungsitoli city.
Peran Cross Selling Dalam Meningkatkan Penjualan Produk Unilever Oleh PT. Multi Pilar Indah Jaya di Pulau Nias Lase, Asri Sartika; Nov Elhan Gea; Yupiter Mendrofa; Otanius Laia
Visi Sosial Humaniora Vol. 5 No. 2 (2024): Visi Sosial Humaniora: Edisi Desember 2024
Publisher : LPPM Universitas HKBP Nommensen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51622/vsh.v5i2.2534

Abstract

This research evaluates the role of cross-selling in increasing Unilever product sales by PT Multi Pilar Indah Jaya on Nias Island. Cross-selling is a method of offering additional products that are related or complementary to the products previously offered. The aim of this research is to assess the extent to which the cross-selling strategy implemented by PT Multi Pilar Indah Jaya has successfully increased the sales volume of Unilever products on Nias Island, both quantitatively and qualitatively, and to identify factors contributing to the success or failure of the strategy. This research explores internal and external factors that may influence the implementation of cross-selling strategies within the context of distribution companies on Nias Island. The research method used is qualitative, with data collection techniques including in-depth interviews, field observations, and documentation. Sales information is gathered from Admin, Sales Supervisors, and the sales team of PT Multi Pilar Indah Jaya. The data is analyzed using methods of Reduction, Data Presentation, and Conclusion Drawing. The results of the research show that PT Multi Pilar Indah Jaya has been able to better understand the characteristics and preferences of its customers, enabling the company to adopt effective policies for achieving a successful cross-selling strategy, with the goal of increasing sales of Unilever products on Nias Island. Keywords: Cross Selling, sales, Unilever, PT Multi Pilar Indah Jaya, Nias Island
Analisis Efektivitas Pengelolaan Dana Bantuan Operasional Sekolah (Bos) Di UPTD SD NEGERI 071076 Ombolata Mery Ratnajuwita Dohona; Nanny A. Buulolo; Serniati Zebua; Martha S.D. Mendrofa
Visi Sosial Humaniora Vol. 5 No. 2 (2024): Visi Sosial Humaniora: Edisi Desember 2024
Publisher : LPPM Universitas HKBP Nommensen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51622/vsh.v5i2.2535

Abstract

Education is one of the fundamental things related to the quality of a nation's human resources. In the 1945 Constitution of the Republic of Indonesia, Article 31 paragraph (1) mandates that every citizen has the right to education. The School Operational Assistance Program (BOS) is public funds obtained by education units to ease the burden on the Indonesian people. The aim of this research is to analyze the effectiveness of managing School Operational Assistance (BOS) funds. The method used in this research is quantitative methods, data collection techniques using observation, interviews and documentation. The research results show that the management of BOS funds at UPTD SD Negeri 071076 Ombolata during 2021-2023 is effective because the School Budget Activity Plan (RKAS) and budget realization are in accordance with what was previously budgeted so that it is said to be effective.
Analisis Latar Belakang Pendidikan Hubungannya Dengan Kinerja Perangkat Desa Ononazara Kecamatan Tugala Oyo Damai Natalia Lase; Syah Abadi Mendrofa; Palindungan Lahagu; Maria M. Bate'e
Visi Sosial Humaniora Vol. 5 No. 2 (2024): Visi Sosial Humaniora: Edisi Desember 2024
Publisher : LPPM Universitas HKBP Nommensen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51622/vsh.v5i2.2536

Abstract

Analysis of Educational Background in its Relationship with the Performance of Ononazara Village Officials, Tugala Oyo District. Thesis. Management Study Program. Nias University. Advisor: Syah Abadi Mendrofa, S.E., M.M. According to Law Number 6 of 2014 concerning Villages, villages have the autonomy to manage governance and development, aiming to improve the welfare of the community. One critical element for implementing village autonomy is the competency of the village government apparatus. The village government, led by the village head and supported by officials, plays a key role in ensuring effective governance. However, observations in Ononazara Village, Tugala Oyo District, indicate that the performance of the village officials is still suboptimal. Issues such as the uneven educational background and varying levels of competence among officials lead to inefficiencies in carrying out their duties. This research aims to analyze the relationship between educational background and the performance of Ononazara Village officials. The focus is on the importance of education in enhancing performance, especially in the village governance sector. Data were collected through interviews with key informants and observations of the educational and performance conditions of the village officials. The findings reveal a significant correlation between educational background and performance, with officials who have higher education levels showing better performance in fulfilling their responsibilities. The study recommends improving education and training programs for village officials to enhance the overall performance of village governance.
Analisis Penggunaan Sosial Media Marketing Dalam Meningkatkan Volume Penjualan Kue Home Industri Di Dapoer Zainab Putri Yanuari Buaya; Emanuel Zebua; Idarni harefa; Eduar baene
Visi Sosial Humaniora Vol. 5 No. 2 (2024): Visi Sosial Humaniora: Edisi Desember 2024
Publisher : LPPM Universitas HKBP Nommensen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51622/vsh.v5i2.2537

Abstract

This study is a descriptive research with a qualitative approach aimed at evaluating the use of social media marketing to increase sales volume at Dapoer Zainab, a home industry in Gunungsitoli City founded in 2020 by Regina Nababan. Data were collected through in-depth interviews with two key informants: the business owner, Mrs. Regina Nababan, and employee, Mrs. Swasti Idawati Lase. The results indicate that Dapoer Zainab currently relies on product photos as their main content strategy. However, this content has been less effective in capturing customer attention due to a lack of variety and creativity. Labor limitations have led to inconsistencies in content scheduling and the use of social media advertising features. The findings suggest that despite efforts in content creation, results have not been optimal in increasing engagement and sales volume. It is recommended to introduce new content types such as videos and customer testimonials, and to improve creativity and consistency in content scheduling to enhance marketing effectiveness. Implementing these recommendations is expected to help Dapoer Zainab achieve better growth and significantly increase sales.
Pengaruh Kompetensi Kerja Dan Kedisplinan Waktu Terhadap Kinerja Pegawai Pada Dinas Pekerjaan Umum Dan Tata Ruang Kabupaten Nias Idam Murniati Zega; Delipiter Lase; Odaligoziduhu Halawa; Heseziduhu Lase
Visi Sosial Humaniora Vol. 5 No. 2 (2024): Visi Sosial Humaniora: Edisi Desember 2024
Publisher : LPPM Universitas HKBP Nommensen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51622/vsh.v5i2.2538

Abstract

This research was conducted at the Public Works and Spatial Planning Office of Nias Regency. The researcher found that: 1) the staff needs do not meet the job competency standards; 2) academic backgrounds are not relevant to roles or job functions; 3) the implementation of main duties and functions is not optimal; and 4) there are delays in staff attendance and departure times. The objectives of this research are to explain the effect of work competence on employee performance at the Public Works and Spatial Planning Office of Nias Regency, to explain the effect of time discipline on employee performance at the same office, and to investigate the synergistic relationship between work competence and time discipline in the context of improving employee performance. Data collection techniques included observation and the distribution of questionnaires to 52 employees at the Public Works and Spatial Planning Office of Nias Regency. Based on the coefficient of determination (R Squared) test, work competence (X1) and time discipline (X2) account for 44.3% of the effect on the dependent variable (Y). The remaining influence is due to other factors not discussed in the study. The F-test value is 19.458, which is greater than the F-table value of 3.19, indicating that the regression model as a whole has a significant effect on the dependent variable. The model is considered fit since the significance value (Sig) is less than 0.05, with a significant value of 0.000, which is less than 0.05. It can be concluded that the independent variables have a significant simultaneous (combined) effect on the dependent variable and that there is a synergistic relationship between work competence (X1), time discipline (X2), and employee performance (Y) at the Public Works and Spatial Planning Office of Nias Regency. Keywords: Job Competence, Time Discipline, and Employee Performance.

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