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International Journal of Education, Social Studies, And Management (IJESSM)
Published by Lembaga Peduli Pengembangan Pendidikan Indonesia
ISSN : -     EISSN : 27754154     DOI : https://doi.org/10.52121/ijessm.v1i2
Core Subject : Education,
Education Other
The International Journal of Education, Social Studies, and Management (IJESSM) is an interdisciplinary publication of original research and writings on education that publishes articles in journal form to an international audience of educational researchers. This journal aims to provide a forum for scientific understanding of the fields of education, social and management and play an important role in promoting the accumulation of knowledge, values, and skills that are transmitted from one generation to another; and to make the methods and content of evaluation and research in education available to teachers, administrators, students, faculty and research workers. This journal covers a wide range of topics, including, social, curriculum, management science, educational philosophy and educational approaches, etc.
Arjuna Subject : Umum - Umum
Articles 604 Documents
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Human Resource Development in Increasing Work Productivity Husain, Fransiska; Yulia, Rasty; Syaifudin, Arif; Karyadi, Sugeng; Alatas, Abd. Rahman
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 5 No. 2 (2025): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v5i2.794

Abstract

Human resources have a major role in every organizational activity. As the main key, human resources will determine the success of the implementation of organizational activities. Human resources always play an active and dominant role in every organization, because human resources are planners, actors and determinants of the realization of organizational goals. A productive person describes the potential, perception and creativity of a person who always wants to contribute his abilities to benefit himself and his environment. The aim of this research is to explain human resource development in increasing work productivity. To help answer questions about human resource development in increasing work productivity, the type of research is theoretical research with the help of secondary sources such as books or journals.
Experiential Marketing Analysis on Customer Satisfaction Arifin, Moh. Samsul; Faradiba, Besse; Violin, Vivid; Herawati, Heny; Asir, Muhammad
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 5 No. 2 (2025): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v5i2.795

Abstract

Competition in the business world cannot be separated from the development of the environment faced. The business environment that has a major influence on marketing success is the development and advancement of technology, as well as changes in people's lifestyles. Marketing has an important role in society because marketing involves various aspects of life, including the economic and social fields, because marketing activities involve the problem of the flow of products from producers to consumers, and marketing creates important jobs for the community. The aim of this research is to understand the importance of experiential marketing analysis on customer satisfaction for companies and consumers. This research is assisted by a literature study research. The data obtained is compiled, analyzed, and summarized to obtain conclusions regarding the literature study. Data collection uses secondary data such as archived data in the form of books or journals. The results of the study show that experiential marketing analysis of customer satisfaction shows that strong customer experiences, especially those involving emotions and interactions, can increase customer satisfaction. Experiential marketing creates added value through experiences that differentiate products or services, so that customers feel more satisfied.
Bridging the Digital Divide: Theoritical Perspectives on ICT Integration in Indonesian Education Policy Imaduddin, Fadhilatul; Firdaus, Masagus
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 5 No. 2 (2025): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v5i2.806

Abstract

This article examines the integration of Information and Communication Technology (ICT) within Indonesia's education system through multiple theoretical frameworks. Despite national initiatives such as Merdeka Belajar and Digitalisasi Sekolah, the implementation of ICT continues to face systemic barriers including infrastructure inequality, teacher preparedness, and fragmented policy execution. Utilizing a qualitative, literature-based approach, the study analyzes ICT integration through the lenses of Diffusion of Innovation, TPACK, SAMR, Constructivism, and Connectivism. These frameworks illuminate the sociocultural, pedagogical, and technological factors shaping ICT adoption in Indonesia’s diverse educational landscape. The findings underscore the need for locally responsive strategies that prioritize sustainable teacher professional development, inclusive infrastructure expansion, stakeholder collaboration, and context-sensitive policy formulation. Furthermore, the article outlines key benefits of ICT—such as enhanced access to information, personalized learning, and 21st-century skill development—while critically examining barriers rooted in inequities and institutional limitations. Practical strategies are proposed to address these challenges, including digital professional learning communities, culturally relevant content development, and innovation incentives. The study concludes by identifying future research directions, including longitudinal studies, inclusive practices, and policy evaluation. By offering a multidimensional perspective, this article contributes to ongoing discourse on how to bridge the digital divide and foster more equitable, effective ICT integration in Indonesian education.
The Influence of Sales Growth, Financial Distress, Leverage, and Firm Size on Prudence: A Study on Mining Sector Companies Listed on the Indonesia Stock Exchange Pamela, Inge Lucky; Evana, Einde
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 5 No. 2 (2025): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v5i2.809

Abstract

This research examines how sales growth, financial hardship, leverage, and company size affect accounting prudence in Indonesia Stock Exchange-listed mining businesses from 2019 to 2023. Modern financial reporting encounters market volatility and management uncertainty, emphasising the need to recognise losses sooner than profits. Stakeholders depend on financial statements. The mining business is high-risk and complicated, thus financial anomalies highlight the need for open and careful accounting. This quantitative study uses multiple linear regression analysis on 213 firm-year observations. The results show that sales growth and company size do not impact prudence. Financial crisis reduces prudence, implying that struggling enterprises are less careful to retain shareholder trust. Leverage increases caution since highly leveraged enterprises report more cautiously to satisfy creditors. This research emphasises the importance of financial health and debt structure in Indonesian mining accounting prudence.
The Influence of Social Media and Influencers in Increasing Branding of Pelita Bangsa Student Business Muhamad, Mamad; Santoso, Trisno Aji; Hardiansyah, Hardiansyah; Ramadhani, Yunita; Wiyatno, Tri Ngudi
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 5 No. 2 (2025): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v5i2.811

Abstract

Study This aiming For analyze social media influence and influencers towards business branding enhancement student University Lamp Nation . In the digital era, social media No only become means communication , but Also transform become tool effective marketing for perpetrator business micro , including student entrepreneurship . Through interesting content And strategy creative delivery , social media capable build identity brand in a way wide . Besides that , the involvement of influencers as party the third one has influence big on social media can strengthen Power pull And credibility brand in the eyes Consumer.Research This use approach quantitative with method survey And technique Partial Least Square (PLS) analysis . Respondent in study This is student active running effort . Results study show that social media and influencers in general simultaneous influential positive And significant to business branding enhancement students . Social media play a role as channel main in expand range brand , while influencers help create connectedness emotional between brand And Consumers.Findings This show importance synergy between social media And strategy collaborative with influencers in build image strong brand . Research This give implications practical for student businessman in to design strategy effective digital marketing , as well as become contribution academic in enrich literature digital marketing based community campus.
The Influence of Service Quality Dimensions on Customer Satisfaction in Mr. Geprek MSME Pratama, Muhammad Arkana Alzair; Ambarwati, Dwi Asri Siti
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 5 No. 2 (2025): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v5i2.812

Abstract

This study investigates how service quality dimensions influence customer satisfaction at Mr. Geprek, a culinary Micro, Small, and Medium Enterprise (MSME) at Lampung University. Small and Medium Enterprises significantly contribute to Indonesia's GDP and employment but face challenges in competitiveness, particularly regarding customer satisfaction. Service quality, encompassing tangibles, reliability, responsiveness, assurance, and empathy (SERVQUAL model), is crucial for business success. While previous research often focused on larger firms, this study specifically examines a student-run MSME and incorporates the impact of technology. Employing a quantitative research approach with an explanatory and descriptive design, the study collected primary data from 100 Mr. Geprek customers at Lampung University using Google Forms surveys and a 5-point Likert scale. Data analysis was performed using IBM SPSS Statistics 27, including descriptive analysis, multiple linear regression, F-tests, and t-tests.
Analysis of Financial Flexibility, Earning Volatility, and Asset Structure on Capital Structure in Infrastructure Companies Listed on the Indonesia Stock Exchange 2021–2024 Anggara, Amelia Putri; Febrianto, Igo; Kesumah, Fajrin Satria Dwi
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 5 No. 2 (2025): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v5i2.813

Abstract

This study explores the impact of financial flexibility, earnings volatility, and asset structure on the capital structure of companies operating in the heavy construction and civil engineering subsector of Indonesia’s infrastructure industry, listed on the Indonesia Stock Exchange between 2021 and 2024. Employing panel data regression on 285 firm-year observations, the research identifies several critical insights. First, financial flexibility approximated by the ratio of retained earnings to total assets has a positive and statistically significant relationship with capital structure. This suggests that firms with greater internal financial strength tend to rely more on debt financing when additional funding is required, allowing them to respond efficiently to financial risks and investment opportunities in this capital-intensive environment. Second, earnings volatility, calculated as the standard deviation of return on assets (ROA), does not exhibit a significant influence on capital structure decisions. This outcome indicates that income variability does not markedly affect firms’ use of debt, likely due to their ability to manage unstable earnings through adaptive financial practices. Lastly, asset structure—measured by the proportion of fixed assets to total assets—also shows no significant correlation with capital structure. This result challenges the universal applicability of the pecking order theory, especially within industries characterized by high capital demands and unique risk profiles, such as heavy construction. The findings offer valuable insights by analyzing financial decision-making in a capital-intensive sector within a developing economy and highlight the potential need to reconsider traditional capital structure theories in specific industry contexts.
The Influence of Knowledge Sharing and Self-Efficacy on the Performance of Indonesian Competitive Taekwondo Athletes Amalia, Nadira Tri; Ribhan, Ribhan
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 5 No. 2 (2025): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v5i2.814

Abstract

This research examines how knowledge sharing and self-efficacy affect Indonesian elite taekwondo players. Based on the importance of knowledge management and psychological preparation in competitive sports and Indonesian taekwondo players' inconsistent international performance, this study fills a gap in the literature. A quantitative technique was used to gather data from 166 active Indonesian kyourugi taekwondo athletes using standardized questionnaires and simple linear regression. Unlike early beliefs, information exchange does not greatly improve athlete performance in this scenario. Self-efficacy has a statistically significant beneficial effect on athletic accomplishment, highlighting its importance in competitive success. These findings imply that although explicit knowledge transfer may not immediately enhance competition performance, Indonesian taekwondo players need high self-efficacy to increase mental resilience, effort, and problem-solving. Sports stakeholders must emphasize psychologically informed training to generate high-performing athletes, according to the research.
The Impact of Work-Life Balance and Employee Engagement on Performance Mediated by Digitalization Jamiyati, Ani; Bagusromadhan, Trisno Ajisantoso; Alvarezy, Ryan; Yahya, Adibah; Wiyatno, Tri Ngudi
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 5 No. 2 (2025): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v5i2.816

Abstract

This study aims to analyze the influence of Human Resource Management (HRM), Work-Life Balance (WLB), and employee involvement on employee performance, with digitalisation as a mediating variable. The digital era has transformed the paradigm of HR management, requiring organisations to become more adaptive to technological developments. This research was conducted at PT XYZ, Bekasi Regency, using a quantitative approach with purposive sampling involving 148 respondents. The findings show that HRM and employee involvement do not have a direct impact on employee performance, while WLB has a positive and significant effect. Moreover, digitalisation significantly mediates the relationship between the three independent variables and employee performance. These results highlight the importance for organisations to prioritise work-life balance policies and integrate digital technologies into HR practices such as performance appraisal systems, employee training programs, and digital communication platforms—to enhance employee performance. This study contributes to the theoretical development of HRM in the digital age and provides practical implications for strategic decision-making in human resource management.
The Influence of Social Media Marketing, Brand Equity, and Social Brand Engagement on Repurchase Intention Toward NPURE Skincare Brand Pratiwi, Laras Bunga; Rizan, Mohamad; Krissanya, Nofriska
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 5 No. 2 (2025): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v5i2.819

Abstract

This study aims to determine the effect of social media marketing, brand equity, and social brand engagement on repurchase intention on the NPURE skincare brand. The research method used in this research is quantitative method by distributing questionnaires. Sampling using purposive sampling technique by obtaining 302 respondents as samples. The population in this study consists of individuals who have used NPURE skincare products and follow the Instagram account @npureofficial. This research was processed using SPSS version 25.0 software and SEM (Structural Equation Model) through AMOS to analyze and generate data from this research. The result of this study indicate that First, social media marketing have a positive and significant influence on brand equity, social brand engagement, and repurchase intention. Second, brand equity and social brand engagement have a positive and significant influence on repurchase intention.

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