cover
Contact Name
Achmad Kautsar
Contact Email
achmadkautsar@unesa.ac.id
Phone
+6285645492261
Journal Mail Official
jurnalabimanyu@unesa.ac.id
Editorial Address
Gedung G2 Lt.1, Unesa Kampus Ketintang, Fakultas Ekonomika dan Bisnis, Universitas Negeri Surabaya
Location
Kota surabaya,
Jawa timur
INDONESIA
Abimanyu: Journal of Community Engagement
ISSN : 27214095     EISSN : 27214095     DOI : -
The aim of this journal publication is to disseminate the conceptual thoughts or ideas and research results that have been achieved in the area of community services. Abimanyu particularly focuses on the main problems in the development of the sciences of community services areas as follows: Student Community Services; Economics science; Technology; Art and Humanities; Education for Sustainable Development.
Arjuna Subject : Umum - Umum
Articles 15 Documents
Search results for , issue "Vol 6 No `1 (2025): February 2025" : 15 Documents clear
Mendorong Literasi Keuangan Digital di Desa Ponokawan, Kecamatan Krian, Kabupaten Sidoarjo Hutabarat , Ruth Eviana; Prabowo, Prayudi Setiawan; Aji, Tony Seno; Fisabilillah, Ladi Wajuba Perdini; Arisetyawan, Kukuh; Nilasari, Aprillia; Saputra, Dimas Galih; Ratnaningsih, Ayu
Abimanyu : Jornal of Community Engagement Vol 6 No `1 (2025): February 2025
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/abi.v6n`1.p82-89

Abstract

Increasing financial literacy and the use of information technology can make a positive contribution to Micro, Small and Medium Enterprises (MSMEs) in terms of improving performance and ensuring business sustainability. Financial literacy helps MSME owners monitor their financial performance periodically, while information technology can be used to expand marketing reach and reach more consumers. Community service carried out by the S1 Economics Study Program of Surabaya State University (UNESA) in Ponokawan Village, Krian District, Sidoarjo Regency, East Java, aims to improve MSME financial literacy. This community service activity is carried out by providing training and assistance to MSMEs in Ponokawan Village. After going through this program, MSME owners in Ponokawan Village now have a better understanding of marketing using information technology through social media. They are also able to do bookkeeping more effectively, allowing them to monitor the financial performance of their business more accurately.
Sosialisasi Cara Praktis Belajar Bahasa Inggris kepada Siswa SMK Negeri 1 Dolo Barat Said, Mawardin M; Rita, Ferry; Budi, Budi; Wardatun Islamiyah, Ibmasiah; Ilmiah, Ide; Mawardin, Ilmuislami; Aisyah Al Munawwaroh, Sitti
Abimanyu : Jornal of Community Engagement Vol 6 No `1 (2025): February 2025
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/abi.v6n`1.p73-81

Abstract

This Community Service aims at socializing Practical Ways of Learning English to students of SMKN (Sekolah Menengah Kejuruan Negeri, Government Vocational High School) 1 West Dolo. They hopefully can apply them in learning English especially increasing their English vocabulary so that they can make sentences and communicate in the foreign language. They were motivated to master English used to communicate in the international language practically. Its specific traget was the students who had spirits to learn English especially to add their English vocabulary so that they they can to use it constantly and influence their frients in using the English vocabulary in sentences. They will then be easy to communicate in the global language. They also can be global learners. Communicative method is used to reach the objecive. Its result hopefully that through this Socialization the students can use English in simple sentences. The Practical Ways of Learning English explained and trained to them can be applied by them even though they have not been able to be fluent in constructing and expressing the English sentences. They hopefully can use the English even though have not mastered it yet. This Article is outcome of the Community Service.
PELATIHAN MEDIA PEMBELAJARAN BERBASIS GAME “EDUNOMIC ADVENTURE” UNTUK MAHASISWA FKIP UNIVERSITAS PALANGKA RAYA Putra , Kharisma Nugraha; Eriawaty, Eriawaty; Rahman, Rahman; Hariatama, Fendy; Buji, Grace Evelina
Abimanyu : Jornal of Community Engagement Vol 6 No `1 (2025): February 2025
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/abi.v6n`1.p8-13

Abstract

Digital technology plays a crucial role in the education system today. One tangible example of the integration of digital technology with education is the rise of educational games as interactive learning tools. The purpose of conducting a Community Service Program (PkM) in the form of training on game-based learning media is to assist students of the Faculty of Teacher Training and Education (FKIP) at Palangka Raya University in developing educational game-based learning media that can be implemented by students in developing technology-based learning media. The Community Service was held at the Red and White Building of Palangka Raya University. The training took place on Wednesday, November 15, 2023, attended by 38 participants who were students of the Economics Education Study Program, Faculty of Teacher Training and Education, Palangka Raya University. The participants of the training were interested in using game-based learning media as one of the methods that can be employed in the teaching and learning process. Furthermore, students were motivated to develop other learning media, especially by utilizing digital technology.
The LABELING AND PACKAGING AS A MARKETING STRATEGY FOR UMKM IN GALENGDOWO VILLAGE, WONOSALAM DISTRICT Maulidia , Ayu; Zawawi , Zawawi
Abimanyu : Jornal of Community Engagement Vol 6 No `1 (2025): February 2025
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/abi.v6n`1.p50-55

Abstract

This research discusses the role of labeling and packaging as a marketing strategy for micro, small and medium enterprises (MSMEs) in Galengdowo village, Wonosalam district. The main focus of this research is to understand how implementing effective labels and packaging can increase the competitiveness of MSME products in regional markets. This study also identifies the obstacles faced by MSMEs in implementing labeling and packaging strategies and finds solutions to overcome these obstacles. With provides a detailed analysis of the factors that influence the choice of design, materials and messages on labels and packaging. It is hoped that this research can provide practical and applicable recommendations for MSMEs. The research results show that label and packaging innovation has the potential to expand market share, increase competitiveness, strengthen the brand image of MSME products, and ultimately support regional economic growth. Keywords: MSME, packaging, labeling, marketing, innovation
PELATIHAN PEMBELAJARAN BERBASIS STEAM BAGI GURU LABSCHOOL UNPATTI Hadi, Hafid Kholidi; Vicky Dwi Wicaksono; Mas Suryanto, H.S; Achmad Kautsar; Andhega Wijaya
Abimanyu : Jornal of Community Engagement Vol 6 No `1 (2025): February 2025
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/abi.v6n`1.p64-72

Abstract

The STEAM Learning Training at Labschool UNPATTI aims to enhance teachers' capacity to design and implement an interdisciplinary learning approach that integrates science, technology, engineering, arts, and mathematics. This training combines theoretical material with practical experience, where participants are trained in data processing, scientific article writing, and publication strategies, as well as gaining hands-on skills in designing STEAM projects that meet students' needs for relevant, interactive, and project-based learning. These projects are designed to develop critical 21st-century skills such as critical thinking, creativity, and collaboration. The methods used in this training include lectures, Q&A sessions, discussions, assignments, and independent exercises. The result of this training is an increase in teachers' understanding and skills by 91%. Additionally, teachers found the STEAM learning training helpful in supporting the growth and development of students.
OPTIMALISASI SOSIAL MEDIA DALAM MENINGKATKAN PENGEMBANGAN BRANDING LEMBAGA SEKOLAH LABORATORIUM UNPATTI Hadi, Hafid Kholidi; Vicky Dwi Wicaksono; Mas Suryanto, H.S; Andhega Wijaya; Achmad Kautsar
Abimanyu : Jornal of Community Engagement Vol 6 No `1 (2025): February 2025
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/abi.v6n`1.p23-30

Abstract

Social media has a function in conveying information quickly and flexibly. SMA Laboratorium UNPATTI is expected to utilize social media to develop the learning process at SMA Laboratorium UNPATTI. To overcome partner problems, by providing training on optimizing social media in teacher development at SMA Laboratorium UNPATTI, it is expected to be able to increase knowledge and improve teacher professionalism. The method of this community service activity starts from the field survey stage, preparation, to implementation. The survey stage is carried out with school partners to identify obstacles, needs, and opportunities faced. The output of this community service is an understanding of the importance of social media in school branding. The level of acceptance of teacher technology towards social media through a questionnaire is 85% understanding the importance of social media, and 95% understanding the benefits of social media for professional development. As many as 80% of participants have never received social media marketing training before and 95% showed sufficient interest in taking part in training on social media.
Pengabdian Kepada Masyarakat Internasional Pelatihan Santripreneur Bagi Santri Islamic Foundation Center Thailand Sulistyowati, Raya; Wening Patmi Rahayu; Norida Canda Sakti; Farij Ibadil Maula; A’rasy Fahrullah; Angga Martha Mahendra; Amaliyah, Khoirotul; Maulia, Danis
Abimanyu : Jornal of Community Engagement Vol 6 No `1 (2025): February 2025
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/abi.v6n`1.p31-40

Abstract

In the digital era, limited access to technology and entrepreneurship training is a major challenge for students in Thailand. This Community Service Program is designed to improve entrepreneurial skills based on Islamic values ​​for students at The Foundation Islamic Center of Thailand. This training is conducted through a collaboration between the Association of Public Sector Accounting Educators (APSAE) and various national universities. The methods used include several stages including approach, preparation, implementation, and evaluation. This program has succeeded in improving students' knowledge and skills in entrepreneurship, especially in the application of Islamic values ​​in business. Evaluation of the activity showed a significant increase in participants' understanding of the concept of entrepreneurship and the technical skills needed to compete in the digital era. This PKM program not only makes a real contribution to the development of the economy and education of students, but also offers a community service model that can be adopted in various other educational institutions with the potential to provide broad positive impacts. Keywords: entrepreneurship, islamic entrepreneurship, training, santripreneurship, digital marketing
Pengembangan Rencana Bisnis Untuk Menumbuhkan Jiwa Wirausaha Pelajar Indonesia di Filipina Witjaksono , Andre Dwijanto; Hartono, Ulil; Sanaji, Sanaji; Artanti, Yessy; Meidiaswati, Harlina; Ramadhan, Muhammad Rizky
Abimanyu : Jornal of Community Engagement Vol 6 No `1 (2025): February 2025
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/abi.v6n`1.p1-7

Abstract

The purpose of this service activity is to improve the understanding of management management, through a business plan development program to foster an entrepreneurial spirit for Indonesian students in the Philippines who are members of the Indonesian Students Association of the Philippines. (PPIF). The activity was carried out based on the results of the initial situation analysis of the FEB UNESA community service team, on financial and other constraints experienced by students and students during further studies in the Philippines. Activities are carried out with the stages of preparation, implementation, ending with monitoring and evaluation. In the preparation stage, training materials were prepared according to the needs of the participants as well as field coordination. PKM activities were carried out on July 6 and 7, 2024 at the Adventist International Institute of Advanced Studies (AIIAS) campus on Aquinaldo Highway, Km. 45.5, Lalaan I, Silang, Cavite 4118, Philippines. The evaluation results showed an increase in participants' understanding of the basic concepts of entrepreneurship, management in general, operations management of businesses, as well as how to find and develop business model canvas ideas by considering financial feasibility through capital budgeting. Participants were very enthusiastic about the training and understood the material provided. Overall, participants were satisfied with the implementation and quality of the training, with an evaluation score of 4.80 on a scale of 1-5. The high value of participant satisfaction was due to the fact that the training was conducted according to schedule in a comfortable atmosphere.
Penguatan Keuangan Sederhana dan Kontrol Kualitas Pada UMKM Makanan dan Minuman Kautsar, Achmad; Fazlurrahman, Hujjatullah; Amelia, Ratih; Sari Dewi , Renny; Septa Wihara, Dhiyan; Fitro, Achmad
Abimanyu : Jornal of Community Engagement Vol 6 No `1 (2025): February 2025
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/abi.v6n`1.p56-63

Abstract

Based on the results of the interviews, it is still found that the quality standards for the taste of the chips produced by the Ketintang Village MSMEs still change frequently, so it is necessary to organize quality control as well as financial records so that the financial management of MSMEs in Ketintang Village is even better. The solution offered is to provide training on Quality Control and making simple financial reports to improve the performance of MSMEs in Ketintang Village Surabaya. The approach method offered to solve partner problems that have been mutually agreed upon and stages is the training and mentoring method. these results show that the effectiveness of community service activities is almost 80% achieved. Training on Standard Operating Procedures (SOPs) and simple finance provides great benefits for MSMEs in building a more structured and efficient business foundation. From this training, participants gained an understanding of the importance of SOPs as work guidelines to improve operational consistency and quality. In addition, the simple finance training provided insights for businesses on the importance of recording transactions, preparing financial statements, and good cash flow management. By mastering these materials, MSMEs can increase productivity and competitiveness in the market.
Pelatihan Pengelolaan Keuangan dan Marketing Place UMKM Semanggi di Kampung Semanggi Susanti, Susanti; Hardini, Han Tantri; Kautsar, Achmad; Kharisma, Fresha
Abimanyu : Jornal of Community Engagement Vol 6 No `1 (2025): February 2025
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/abi.v6n`1.p14-22

Abstract

Semanggi MSMEs have the potential to improve the economy in the Sememi sub-district if the management and existing resources are well utilized by MSME actors. The observed weaknesses of Semanggi MSMEs are the lack of use of digital market place media to market their products and the lack of financial management of MSMEs. The existence of these obstacles has become an inspiration for the PKM team to carry out Community Service (PkM) activities in the form of financial management training and marketing places for Semanggi MSMEs in Semanggi village, Sememi sub-district, Benowo sub-district, Surabaya City so that it is hoped that they will be able to utilize the great potential they already have.The offline PKM activity was carried out on July 8 2024 in Semanggi Village, Sememi Village, Benowo District, Surabaya with a total of 25 participants. The output of this research is the PKM journal, videos of PKM activities uploaded on YouTube, and activities published in several mass media. The benefits for MSME participants are increased knowledge and skills of MSME players so that they are able to increase income generation through good financial management and an increase in digital market place marketing in MSMEs so that indicators for MSMEs moving up a class can be achieved and get appreciation in Surabaya.

Page 1 of 2 | Total Record : 15