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Literacy : International Scientific Journals of Social, Education, Humanities
Published by Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang
ISSN : 28293908     EISSN : 28293649     DOI : 10.56910
Core Subject : Humanities, Education, Social,
Humanities Education Social Sciences
Humanities : Theology Philosophy History Philology Linguistics Literature Art Psychology Archaeology Education: Education Policy and Leadership Business Education Educating the educators Professional Development for teachers in ICT Teacher Evaluation Virtual and remote laboratories Pedagogy Enhancement with E-Learning Course Management Systems Web-based tools for education Games and simulations in Education Learning / Teaching Methodologies and Assessment Curriculum, Research and Development Counselor Education Integrating technology in curriculum: Challenges & Strategies Collaborative & Interactive Learning Tools for 21st Century learning Learning Analysis Student Selection Criteria in Interdisciplinary Studies Global Issues in Education and Research Technology Support for Pervasive Learning Artificial Intelligence, Robotics and Human computer Interaction in Education Mobile/ubiquitous computing in education Web 2.0, Social Networking, Blogs and Wikis Multimedia in Education Social Science: Economics Political Science Sociology History Anthropology Commerce Social Work Home Science Public Administration Pupolation Studies Management Education : Physical Education Law Library and Information Science Mass Communication and Journalism Geography Computer Environmental Human Right Tourism
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 269 Documents
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Deixis and References in The Alice in Wonderland Movie Ida Ayu Komang Pradnya Paramita; I Gusti Agung Istri Aryani; Galuh Febri Putra
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 1 (2025): April : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i1.2132

Abstract

This study, entitled “Deixis and References in the Alice in Wonderland Movie,” aims to identify various types of deixis and analyze the reference of the meaning of each type of deixis used in the movie Alice in Wonderland. The data source was obtained from the Alice in Wonderland movie, an American fantasy film directed by Tim Burton and produced by Walt Disney Pictures, released on February 25, 2010, based on a screenplay by Linda Woolverton. This study uses a qualitative method with documentation and observation techniques. The data was taken from Scripts.com and completed with repeated movie viewing. The steps include downloading the script, watching the movie, identifying utterances containing deixis, and analyzing them according to Levinson’s (1983) deixis theory and Cruse’s (2006) reference theory. The analysis is presented using informal descriptive methods. The results of this study indicated that five types of deixis were employed in the movie: person deixis, place deixis, temporal deixis, discourse deixis, and social deixis. The movie Alice in Wonderland (2010) data represented each type of deixis. The analysis revealed that each deixis category appeared with varying frequency: 334 instances of personal deixis, 35 instances of place deixis, 27 instances of time deixis, 87 instances of discourse deixis, and 41 instances of social deixis. These findings suggest that personal deixis was the dominant type used by the characters in the movie, emphasizing the role of speaker-hearer reference in the narrative discourse. Furthermore, two kinds of reference were found, anaphora and cataphora.
The Impact of Reward Systems and Employee Training on Work Effectiveness Improvement in Micro, Small, and Medium Enterprises (MSMEs): A Case Study of Mie Besty Vina Rohmatul Ummah; Malika Risqi; Indra Lukmanul Khakim; Muhammad Alkirom Wildan
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 1 (2025): April : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i1.2133

Abstract

In an increasingly competitive business environment, employee performance effectiveness is one of the key factors determining the success of micro, small, and medium enterprises (MSMEs). This study aims to analyze the impact of the reward system and training on employee performance at MSME Mie Besty using a qualitative approach through interviews and observations. The findings indicate that implementing a reward system, both financial (such as salary, bonuses, and incentives) and non-financial (such as recognition, promotions, and workplace facilities), significantly enhances employee motivation and productivity. Additionally, training programs covering technical skills, customer service, and operational management contribute to improving employee competencies and work efficiency. The synergy between the reward system and training fosters a more conducive work environment, increases job satisfaction, and reduces employee turnover rates. Thus, this study emphasizes that the combination of reward strategies and training can serve as an effective solution for improving employee performance in the MSME sector. Therefore, MSMEs are encouraged to implement fair and transparent reward policies and develop continuous training programs to enhance business competitiveness and long-term sustainability.
The Health Department's Strategy in Efforts to Reduce Stunting Rates in Medan City Puan Inggit Umairoh Rambe; Zoraya Alfathin Rangkuti
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 1 (2025): April : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i1.2138

Abstract

Stunting is a condition of growth failure in children caused by chronic malnutrition, especially in the first 1000 days of life, resulting in a child's height not being appropriate for their age.Medan City remains one of the loci for stunting prevention in North Sumatra among 15 regencies/cities.Therefore, the prevention and reduction of stunting rates become the responsibility of the Medan City government agencies, one of which is the Medan City Health Office.In the reduction of stunting at the Medan City Health Office, it is known that there are issues such as programs that have not been running smoothly and a lack of human resources at several community health centers in Medan City.The objective of this research is to describe the strategies of the Health Office in efforts to reduce stunting rates in Medan City.The research method used in this study is descriptive research with a qualitative approach.The research results indicate that the Health Office's strategy in efforts to reduce stunting rates in Medan City has been quite effective, as evidenced by the decrease in stunting rates in Medan City and the fulfillment of several indicators. For instance.
Traditional Culinary Marketing Communication Strategies in the Face of Foreign Culinary Trends: (Case Study of Haji Mahmud Chicken Noodles) Zahra Zanzabilla Nasution; Zuhriah Zuhriah
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 1 (2025): April : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i1.2148

Abstract

This study explores the marketing communication strategies employed by traditional culinary entrepreneurs in response to the growing dominance of global food trends. The focus of the research is a case study of Mie Ayam Jamur Haji Mahmud Medan. Utilizing a qualitative approach with a case study method, data were collected through observation, in-depth interviews, and documentation. The findings reveal that the business implements marketing communication strategies through social media-based promotion, cultural narratives, and the strengthening of local identity. These strategies not only sustain the existence of cuisine but also add value through cultural storytelling and menu adaptation without compromising the original identity. The study emphasizes the importance of educational and persuasive communication in attracting consumers influenced by global trends. These findings contribute to a deeper understanding of how local culinary MSMEs can compete strategically amid the wave of gastronomic globalization, and highlight the significance of innovation in preserving Indonesia's traditional culinary heritage.
Analysis of The Influence of Liquidity on Investment on Investment: Comparison of Petrosea Data 2022-2023 Salsabilah Al Fitri; Riska Nur Fauziyah; Alfi Manzilatur Rohmah; Muhammad Alkirom Wildan
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 1 (2025): April : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i1.2158

Abstract

This study aims to examine the influence of liquidity on investment at PT Petrosea Tbk during the period of 2022-2023. Liquidity is measured using the current ratio, quick ratio, and cash ratio, which reflects the company's ability to meet short-term obligations as well as support investment activities. The research data were obtained from the company's annual financial reports and relevant market information. A quantitative method was employed to analyze the relationship between liquidity and investment levels, while also considering other variables such as profitability and company size. The results indicate that liquidity has a positive and significant effect on investment. Improved liquidity encourages the growth of the company's investments, which ultimately contributes to business development. These findings highlight the importance of effective liquidity management as a strategic approach to supporting sustainable investment and provide recommendations for management in formulating optimal investment policies.
Analysis of Zakat Literacy Level Measurement in the Community in Mukomuko Regency Dais Farida; Iwan Setiadi; Edy Saputra; Mu'min Mutaqin
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 1 (2025): April : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i1.2159

Abstract

Until now, the majority of zakat associations in BAZNAS Mukomuko District are still focused on optimizing civil servants. Out of a total of 2062 muzzaki, 76% are civil servants, while only 24% come from the general public. The zakat collection is still relatively small, far from its full potential. Out of a potential of 10 billion, only Rp. 1,875,250,884 or approximately 18% has been collected. This is indicative of the lack of public literacy on zakat. Therefore, the objective of this research is to measure the level of zakat literacy among the residents of Mukomuko District, with a focus on the Muzakki of BAZNAS Mukomuko District. The research method employed is qualitative, and zakat literacy is analyzed using a test instrument measured using a multiple-choice method. The research findings indicate that the zakat literacy index in Mukomuko District falls into the 'moderate' category with a value of 78.7. The factors contributing to this level include knowledge, awareness, culture, spending priorities, lack of education, and educational factors.
Analysis of the Influence of Discount Promotions on Students' Purchase Decisions on the Shopee E-Commerce Platform Jessica Fernanda Audrelya; Moh Hafis Xafier; Nurul Maisyaroh; Muhammad Alkirom Wildan
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 1 (2025): April : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i1.2162

Abstract

This study aims to understand the impact of discount promotions on consumer purchasing decisions on the Shopee platform. In today's digital era, e-commerce has brought major changes in people's shopping patterns, where discounts are one of the most attention-grabbing strategies. Through a quantitative approach, data was collected from 100 students of Trunojoyo University Madura who are active users of Shopee. The results showed that discounts have a real influence on purchasing decisions. Discounts are not only able to attract consumers' attention, but also encourage them to make purchases immediately and build loyalty to the platform. This finding reinforces that discount promotion is still one of the effective marketing strategies in the face of fierce competition in the e-commerce industry.
Creative Education Management Strategy in Health Service Transformation : Electronic Medical Record Innovation at Kandou Manado General Hospital Joulanda A. M. Rawis; Verry R. Palilingan; Nancy L. Sampouw; Ariel N. Rengkuan; Hartini Ngadiorejo; Lando E. Sumarauw; Renaldy J. Kalesaran
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 2 (2025): August : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i2.2169

Abstract

Along with technological advancements, the healthcare sector is increasingly encouraged to adopt digital systems to improve efficiency and service quality. This study aims to analyze the implementation and challenges of using the Electronic Medical Record (EMR) system at the Kandou General Hospital (RSUP) in Manado, as well as explore the perspectives of various parties involved in this digital transformation process. The main focus of this research is to explore the role of the Information Technology (IT) team, medical staff, and training staff in the successful implementation of the EMR system. This study adopts a qualitative approach, utilizing in-depth interviews and participatory observations as data collection methods. The results indicate that although the EMR system can improve efficiency in documenting and managing medical information, its implementation faces various technical challenges, such as the complex system integration and the limited capacity of IT human resources (HR). Furthermore, medical staff, particularly those less skilled in technology, face challenges in adapting to this system, especially during the transition period. On the other hand, training staff plays an important role in overcoming these obstacles through creative training approaches tailored to the specific work unit context. The study concludes that the success of EMR implementation heavily depends on effective training strategies, good coordination between the IT team and medical staff, and continuous technical support. The findings are expected to provide insights for hospital policies and relevant stakeholders in enhancing the adoption of digital technologies in the healthcare sector.
Analysis of Strategic Plan Forms for Educational Units: Literature Review and Institutional Analysis Shelty D. M Sumual; Joulanda A.M. Rawis; Jeffry S.J. Lengkong; Eugeni Sumanti; Salam Surbakti
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 2 (2025): August : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i2.2170

Abstract

Strategic planning in education units is an important instrument in ensuring adaptive, effective, and sustainable management of institutions in the midst of the complexity of global change. This study aims to analyze the form and structure of strategic plans used by various educational institutions, as well as evaluate the key elements that influence their effectiveness in achieving institutional objectives. A qualitative approach with the literature study method was used to review more than twenty strategic plan documents from primary, secondary, and tertiary education institutions. The analysis is carried out through thematic classification and mapping of strategic components such as vision-mission, SWOT analysis, strategic objectives, performance indicators, and monitoring-evaluation systems. The results show that the similarity of document structures does not always guarantee the effectiveness of implementation, as success is strongly influenced by the quality of leadership, stakeholder participation, and the linkage between planning and budgeting. Other findings reveal that a participatory, data-driven, and integrative approach to performance management systems is a determinant factor for the success of strategic plans. This study makes a conceptual and practical contribution to the development of strategy-based education governance, as well as encouraging the adoption of contextual and quality-oriented planning models. Implicitly, education units need to build strategic planning capacity and strengthen a reflective culture to ensure the sustainability of education reform.
Application of Collaborative Project Learning Methods in PPKn Subjects Grades 11-5 SMAN 1 Kedamean Gresik Putri Sefhiatul Rohma; Akhmad Qomaru Zaman
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 1 (2025): April : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i1.2174

Abstract

This study aims to determine the application of collaborative project learning methods in PPKn subjects in grades 11-5 of SMAN 1 Kedamean Gresik. This method helps students learn in groups, while improving social and communication skills, as well as problem-solving skills. In addition, this method can make the learning process more interesting and interactive, thus encouraging students to play a more active role during the learning process. This study uses a descriptive qualitative method with data collection techniques through observation, interviews, and documentation. To ensure the accuracy of the data obtained, source triangulation and triangulation techniques are used. The data analysis techniques used with Miles and Huberman's steps are data collection, data reduc-tion, data presentation, and data verification. The results of the study show that the application of this collaborative project learning method improves learning outcomes and student involvement in learning. They are freer in discussing, developing ideas, and easier to understand PPKn learning materials. However, there are still some obstacles faced, such as the imbalance of individual roles in the group and the limited time to complete projects carried out by students.

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