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INDONESIA
Journal of Commerce Management and Tourism Studies
Published by Yayasan Mitra Persada Nusantara
ISSN : 00000000     EISSN : 29649927     DOI : https://doi.org/10.58881/jcmts
Core Subject : Economy, Humanities, Social,
Humanities Economics, Econometrics & Finance Social Sciences
The scope of the journal is Commerce (Business Administration, Business Digital, Business Management, Financial Accounting, Performance measurement, Managerial Accounting, Auditing, Taxation, Accounting Information Systems, Accounting for public services, Strategic Management Accounting, Transfer Pricing, International Accounting, Intellectual capital, Behavioural accounting, Forensic accounting and audit, Accounting educations, Shariah Accounting and Cooperative Accounting, Economic, Tourism Studies, Tourism Management, Hospitality, Tourism Event.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis dan Menejemen Intetrnasional
Articles 103 Documents
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A review for creating a tour package: A case study for students of tourism Solihin, Solihin; Harmini, A.A.Ayu Ngurah; Budiarta, I Putu; Susanto, Budi
Journal of Commerce, Management, and Tourism Studies Vol. 3 No. 1 (2024): Apr 2024
Publisher : YAYASAN MITRA PERSADA NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/jcmts.v3i1.181

Abstract

This research aims to find out how to arrange tour packages that are competitive and can generate profits but can also satisfy consumer satisfaction, in this case, tourists. A series of activity stages are carried out before the tour package is carried out, planning, implementation, and evaluation. The planning stage includes exploring tourist destinations, creating an itinerary, and preparing human resources, logistics, and supporting supplies. The tour implementation stage includes creating a tour package and financing. The evaluation stage is the stage of reviewing the tour package by paying attention to the concepts of target market, market segmentation, and positioning. This research is qualitative research. Data from this research were obtained from observations, literature studies, and interviews with tour package organizers. The data obtained was then collected, reduced, and then analyzed.
The effectiveness of fintech in non-cash transaction in banking services Cindy, Cindy; Arifin, Agus Zainul; Simanjuntak, Sri Ida Royani
Journal of Commerce, Management, and Tourism Studies Vol. 3 No. 2 (2024): Aug 2024
Publisher : YAYASAN MITRA PERSADA NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/jcmts.v3i2.187

Abstract

The purpose of this study is to verify the relationship between the effects of transaction processes and seamless transactions on perceived benefits. The problem approach uses Theory Acceptance Model (TAM). The research uses primary data obtained by distributing questionnaires online. Data collection method with purposive sampling of data collected 545 respondents. Data were analyzed by SEM-PLS. The results of the study prove that transaction processes and seamless transactions have a positive effect on perceived benefits. The original value of this study proves that the TAM theory is able to explain the relationship between variables from the research model that was built.
Enhancement on employee’s drive and training and development results through gamification in India Chaurasiya, Sneha
Journal of Commerce, Management, and Tourism Studies Vol. 3 No. 2 (2024): Aug 2024
Publisher : YAYASAN MITRA PERSADA NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/jcmts.v3i2.189

Abstract

This study aims to investigate how a business enterprise uses gamification to improve the learning and development of its employees. It also discusses how gamification impacts employees’ productivity and levels of job satisfaction including job engagement level. Employing exploratory research to identify the factors that affect employee productivity, including gamification, learning and development, and others. Non-probability sampling is done. Authoritative and convenient sampling techniques of non-probability sampling have been used. Primary data of a sample population of 75 employees is collected using an online questionnaire. The findings offer practical insights for policy makers, the business enterprise the dynamic demand, training and development of the employees, paves the way for giving feedback and correction instantly, improves the team building quality and helps in team-building, develops problem solving skills and increases the confidence level along with making the employee think out of box in situations as well as develops coordination of employee increases.
Analysis of marketing strategy at JeKo resaturant Putra, Ridho Maulana; Nahor, Mian Ivany Banjar; Suastika , I Kadek Dwi; Tinu, Maria Mayasari; Indah, Mawar; Ardhika, Ni Kadek Rhiska Lesthari; Sananta, I Kadek Bagus Pramoedia
Journal of Commerce, Management, and Tourism Studies Vol. 3 No. 2 (2024): Aug 2024
Publisher : YAYASAN MITRA PERSADA NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/jcmts.v3i2.192

Abstract

This research aims to find out how marketing strategy is implemented at JeKo. JeKo is classified as a restaurant, but the term "restaurant" is not implied directly in the name. JeKo serves food and beverages for customers but has different ways of managing it. It is different from the other restaurants. It is located at Jalan Lettu Wayan Sutha II, Batuan, Sukawati, Gianyar, Bali. Data is collected by observation, documentation, and interviews. This research finds that JeKo has already applied marketing strategies in some aspects of marketing, especially to attract and maintain its customers.
Implementation of employee green behavior in improving green practice at the grand hyatt hotel Bali Yuliana, Mayang Ratu Anjelita; Sutarma, I Gusti Ngurah; Susanto, Budi
Journal of Commerce, Management, and Tourism Studies Vol. 3 No. 2 (2024): Aug 2024
Publisher : YAYASAN MITRA PERSADA NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/jcmts.v3i2.193

Abstract

This research aims to analyze the implementation of employee green behavior in improving green practices at the Grand Hyatt Bali Hotel. The data collection methods used were interviews, questionnaires, and documentation. The respondents in this study were 86 employees who worked at the Grand Hyatt Bali Hotel. The analysis techniques used in this research are quantitative descriptive analysis and quantitative data analysis using simple linear regression analysis. Before the analysis is carried out, a reliability test and validity test are carried out on the questionnaire that will be distributed to respondents. The results of the quantitative analysis research show that the reliability test results on the employee green behavior variable have a Cronbanch's Alpha value of 0.819 and the green practice variable is 0.896, which shows that each variable has a value greater than Cronbanch's Alpha in the range of 0.60 in the correlation test. The test results between the employee green behavior and green practice variables at the Grand Hyatt Bali Hotel obtained a Pearson Correlation value of 0.559. With a significance value of <0.05, it can be concluded that the variables are correlated and have a positive correlation relationship. This shows that if there is an increase in the employee green behavior variable, it will be followed by an increase in the green practice variable. It can be concluded that employee green behavior has an influence on green practices, but several indicators need to be improved again so that the implementation of employee green behavior can run efficiently in improving green practices.
Market mechanisms in the eastern part of Indonesia of PTKI company Kasiani, Kasiani; Sarjana, I Made; Sanjaya, I Gusti Ngurah; Kencanawati, Anak Agung Ayu Mirah; Marheni, Lily
Journal of Commerce, Management, and Tourism Studies Vol. 3 No. 2 (2024): Aug 2024
Publisher : YAYASAN MITRA PERSADA NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/jcmts.v3i2.200

Abstract

The objectives of this research are to analyse (1) products marketed to Eastern Indonesia by PTKI company; (2) the form of organizational structure applied; (3) the market mechanism implemented; (4) tasks carried out by the leadership of the company in the area.  Direct interviews with the leaders of the three regions, as well as secondary data collected through the company’s website. The analysis technique used is descriptive qualitative, namely a clear description of the market mechanism of the company in the Eastern Indonesia Region. The results of the research are (1) all the products marketed are non-food products such as skincare, sanitary napkins and detergent. (2) The company has a line organizational structure and has duties and responsibilities from superiors to subordinates. (3) The market mechanism implemented starts from looking at the population of provincial, district and sub-district areas and BPS. (4) The leadership undertakes tasks related to planning, emphasizing the importance of instilling values in consumers. This encourages them to use the company’s products, which are integrated into their lives due to their adequate quality and reasonable price. The policies under the previous leadership are largely similar to those under the new leadership, with the primary difference being in the leadership style.
Reflections of culture and comfort in a cup of coffee: Observing M. Aboe Talib coffee shop Wajdi, Majid; Susanto, Budi; Sutiarso, M. Agus; Waelan, Waelan
Journal of Commerce, Management, and Tourism Studies Vol. 3 No. 2 (2024): Aug 2024
Publisher : YAYASAN MITRA PERSADA NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/jcmts.v3i2.207

Abstract

This study was conducted to observe and evaluate Kedai Kopi M.Aboe Talib, a western Indonesian style of coffee stand that was located on the east part of Denpasar. This study applies observational method that observed at the coffee shop atmosphere, services and product provided. We conducted observations by recorded in-situ constraints and opportunities faced followed by customer interactions, interior design and coffee quality. The analysis results based on this research is that Kedai Kopi M. Aboe Talib succeeded in creating a comfortable and homey atmosphere by decorating the interior with local wisdom and traditions of Indonesians. Smiling customer service also contributes to a delighted client experience. The coffee products have a staple quality and level to of taste and fragrant that fulfil the expectations of the customers. So Kedai Kopi M. Aboe Talib whereas not solely serves as a spot, likes to sip coffee however has reworked into the social area units of services that may strengthen Indonesian cultural identity through design and also the services being offered. All told, the coffee shop is a net-positive for the culinary landscape of Burbank and an example of how coffee shops now more than ever can be at the centre of our social-cultural town life.
Transforming PAS file management through digital technologies Supiatni, Ni Nyoman; Putra, I Putu Agus Dharma; Mazher, Muhammad Ahmad; Karim, B.M. Sajedul; Shrestha, Binay
Journal of Commerce, Management, and Tourism Studies Vol. 3 No. 2 (2024): Aug 2024
Publisher : YAYASAN MITRA PERSADA NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/jcmts.v3i2.211

Abstract

In the current era of globalization, digitization has become a significant advancement, often utilized by companies to streamline administrative processes and reduce reliance on paper-based systems. This research explores the effectiveness of using Google Drive for the monthly accumulation of Passenger Service Charge (PSC) files at PT. API. It aims to assess how digital technology can optimize administrative tasks, particularly the storage and management of PAS files. Additionally, the study outlines the procedural steps involved in the accumulation of these files, offering insights into improving service efficiency. The research is conducted through interviews, observations, and documentation at the airport, using qualitative methods to analyse the collected data. The process involves data reduction, summarization, and drawing conclusions to determine how effectively Google Drive enhances the company's file management system. The expected outcomes will provide PT. API with practical recommendations to optimize its PAS file accumulation process and improve overall service efficiency.
Optimizing purchasing procedures for procurement at serenity spa and salon of Hotel LMB Sudarmini, Ni Made; Kencanawati, Anak Agung Ayu Mirah; Sukmawati, Ni Made Rai; Ariningsih, Ni Putu; Mazher, Muhammad Ahmad
Journal of Commerce, Management, and Tourism Studies Vol. 3 No. 3 (2024): Dec 2024
Publisher : YAYASAN MITRA PERSADA NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/jcmts.v3i2.133

Abstract

This study investigates the purchasing procedures for the procurement of goods required by Serenity Spa and Salon at Hotel LMB. The research aims to identify inefficiencies and suggest improvements for a more streamlined process. Data was collected through a combination of qualitative interviews, observation, and document study with key personnel and quantitative analysis of procurement records over the past year. The findings highlight several areas where current practices fall short, particularly in supplier selection and inventory management. Recommendations include adopting a more rigorous supplier evaluation framework and implementing an automated inventory tracking system. These changes are expected to enhance operational efficiency, reduce costs, and ensure timely availability of high-quality products. The study concludes with a discussion of the potential impact on overall service quality at Serenity Spa and Salon.
An analysis of the Indian retail market: Growth challenges, opportunities, and forecast to 2027 Kumar, Sandeep; Bakshi, Sweta
Journal of Commerce, Management, and Tourism Studies Vol. 3 No. 3 (2024): Dec 2024
Publisher : YAYASAN MITRA PERSADA NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58881/jcmts.v3i3.190

Abstract

This research paper delves into the Indian retail market, analyzing its growth trajectory, identifying key challenges, exploring emerging opportunities, and providing a forecast up to 2027. Through a comprehensive examination of market trends, consumer behavior, regulatory frameworks, and technological advancements, this paper aims to offer valuable insights for stakeholders seeking to navigate and capitalize on the dynamic Indian retail landscape.

Page 5 of 11 | Total Record : 103

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