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INDONESIA
PENG: Jurnal Ekonomi dan Manajemen
Published by Lembaga Teewan Journal Solutions
ISSN : -     EISSN : 30483573     DOI : https://doi.org/10.62710/
Core Subject : Economy,
Economics, Econometrics & Finance
Mengusung moto "Sinergi Pengetahuan untuk Kemajuan Ekonomi" adalah jurnal peer-review yang fokus di bidang Ekonomi Murni, Kependidikan Ekonomi, Manajemen, Kewirausahaan, Akuntansi, Ekonomi Islam dan bidang lainnya yang relevan dengan ekonomi yang belum pernah dipublikasikan dalam jurnal lainnya.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 602 Documents
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Pengaruh Literasi Keuangan, Gaya Hidup dan Tingkat Pendapatan Terhadap Pengelolaan Keuangan Mahasiswa Universitas Slamet Riyadi Surakarta Fredina Putri Arumsasi; Rina Susanti
PENG: Jurnal Ekonomi dan Manajemen Vol. 3 No. 1 (2026): Januari: Inprogress
Publisher : Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/p6kkez28

Abstract

This study aims to examine the significant influence of financial literacy, lifestyle, and income level on the financial management of students at Slamet Riyadi University Surakarta. Using a quantitative approach, this study utilises primary data collected from 100 students through proportional random sampling. The research instruments were validated and tested for reliability, followed by testing classical assumptions such as multicollinearity, autocorrelation, heteroscedasticity, and normality. Data analysis was conducted using multiple linear regression, as well as t-tests, F-tests, and the coefficient of determination (R²) to test hypotheses and evaluate model accuracy. The results of the validity and reliability tests showed that all variables of financial literacy, lifestyle, income level, and financial management were valid and reliable. After passing the classical assumption tests, the regression analysis results showed that the three independent variables (financial literacy, lifestyle, and income level) significantly influenced students' financial management. These findings are confirmed by the results of the t-test and F-test, which indicate that the regression model used is appropriate. However, the R² value of 34.9% indicates that these variables can only explain less than a third of the variation in students' financial management, while the remaining 65.1% is influenced by factors outside the scope of this study.
Pengaruh Literasi Keuangan, Sikap Keuangan dan Pengelolaan Keuangan Terhadap Kinerja Keuangan pada UMKM Wisata Kuliner Pasar Dhoplang, Kecamatan Slogohimo, Kabupaten Wonogiri Fatimah Azzahro; D. Ririn Indriastusi
PENG: Jurnal Ekonomi dan Manajemen Vol. 3 No. 1 (2026): Januari: Inprogress
Publisher : Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/vkfggg44

Abstract

This study analyses the influence of financial literacy, financial attitudes, and financial management on the financial performance of MSMEs in the Dhoplang Market Culinary Tourism, Slogohimo District, Wonogiri Regency. Using quantitative methods with primary data, this study applies multiple linear regression analysis, classical assumption tests, as well as t, F, and coefficient of determination (R2) tests. The resulting regression model is Y=−0.665+0.730X1+0.120X2+0.192X3+e. The F-test results indicate that this regression model is statistically significant (p-value=0.000), meaning that the three independent variables—financial literacy, financial attitude, and financial management—simultaneously have a significant impact on financial performance. The coefficient of determination (R2) of 0.971 indicates that 97.1% of the variation in financial performance can be explained by this model. The remaining 2.9% is influenced by factors other than the variables studied. Thus, financial literacy, financial attitude, and financial management have a very large contribution to improving the financial performance of MSMEs in that location.
Analisis Pengendalian Persediaan Bahan Baku Keripik Tempe dengan Metode Economic Order Quantity pada Toko Oleh-Oleh Haykrip Sragen Amalia Nurul Hidayah; Sunarso
PENG: Jurnal Ekonomi dan Manajemen Vol. 3 No. 1 (2026): Januari: Inprogress
Publisher : Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/jvg6df65

Abstract

Tujuan dari penelitian ini adalah untuk menganalisis efisiensi sistem pengendalian persediaan bahan baku pada Toko Oleh-Oleh Haykrip Sragen dan menganalisis penggunaan metode Economic Order Quantity (EOQ) dalam meningkatkan efisiensi total biaya persediaan bahan baku pada Toko Oleh-Oleh Haykrip Sragen. Jenis data yang digunakan dalam penelitian ini adalah data kuantitatif. Sumber data yang digunakan dalam penelitian ini adalah data sekunder. Metode pengumpulan data dengan teknik wawancara, observasi, dan dokumentasi. Teknik analisis yang digunakan dalam penelitian ini adalah metode Economic Order Quantity (EOQ). Hasil penelitian menunjukkan bahwa dengan menggunakan metode EOQ, jumlah pemesanan optimal sebanyak 1.023 pcs, safety stock sebanyak 422 pcs, reorder point sebanyak 511 pcs dengan total biaya persediaan bahan baku adalah sebesar Rp 1.228.195 lebih kecil dibandingkan dengan kebijakan perusahaan yaitu sebesar Rp 2.010.333. Dari hasil perhitungan total biaya persediaan tersebut, maka metode EOQ dapat mengefisienkan biaya persediaan bahan baku pada Toko Oleh-Oleh Haykrip Sragen.
Pengaruh Kualitas Produk dan Harga Terhadap Keputusan Pembelian pada Distro One Thing Faijan Fahrula; Ita Purnama; Muhajirin
PENG: Jurnal Ekonomi dan Manajemen Vol. 3 No. 1 (2026): Januari: Inprogress
Publisher : Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/wzmgpa31

Abstract

This study aims to examine the influence of product quality and price on purchasing decisions at the One Thing distribution center. This study used a quantitative method with multiple linear regression analysis. The population in this study were all users of One Thing distribution centers. The sample used in this study was purposive sampling, with a sample size of 96 respondents who had used One Thing distribution centers. The results showed a positive and significant influence of product quality on purchasing decisions, and a positive and significant influence of price on purchasing decisions. Therefore, it can be concluded that product quality and price simultaneously influence purchasing decisions.
Pengaruh Live Streaming dan Content Marketing Terhadap Minat Beli Busana Online Produk Lozy Hijab Pada Tiktok Shop (Studi Pada Warga Malang) Intan Anisa Rachmadyanty Wijaya; Yulis Nurul Aini; Fullchis Nurtjahjani
PENG: Jurnal Ekonomi dan Manajemen Vol. 3 No. 1 (2026): Januari: Inprogress
Publisher : Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/s5jfft92

Abstract

Live streaming and content marketing are important factors that influence consumer purchase intention. Live streaming can create a more intimate and convincing experience, while content marketing can attract attention and create connections with the audience. This study aims to determine the influence of live streaming and content marketing, both partially and simultaneously, on the purchase intention of Lozy Hijab products on TikTok Shop among residents of Malang City. This is a quantitative study comprising two independent variables live streaming and content marketing and one dependent variable, purchase intention. Data was collected through a questionnaire distributed to 96 residents of Malang City who are familiar with the Lozy Hijab brand and have an interest in purchasing it. This study employed purposive sampling techniques. Data analysis was conducted using multiple linear regression to measure the influence of the two variables on Purchase Intention. The results of the study indicate that Live Streaming and Content Marketing have a significant partial influence on Purchase Intention. Simultaneously, both variables influence purchase intention. However, there are other factors beyond live streaming and content marketing that also influence purchase intention. It can be concluded that live streaming and content marketing play an important role in influencing consumer interest in Lozy Hijab products. The company is advised to pay more attention to optimizing the implementation of live streaming and content marketing
Pengaruh Kualitas Layanan dan Digital Marketing Terhadap Minat Beli Studi Kasus pada Toko Af Family PPMT Yusril Abdul Ghani; Sahara; Tedi Kustandi
PENG: Jurnal Ekonomi dan Manajemen Vol. 3 No. 1 (2026): Januari: Inprogress
Publisher : Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/tk5q9s76

Abstract

This study aims to analyze the influence of service quality and digital marketing on consumers’ purchase intention at Toko Af Family, Majalengka. The research was motivated by the decline in sales and low consumer interest, which were assumed to be influenced by suboptimal service and digital promotion. The study employed a quantitative approach with a causal associative design. The population consisted of all consumers of Toko Af Family, with a sample of 97 respondents determined using the Slovin formula. Data were collected through a five-point Likert scale questionnaire and analyzed using validity and reliability tests, classical assumption tests, and multiple linear regression with the help of SPSS 26. The findings indicate that service quality has a positive and significant effect on purchase intention, digital marketing also has a positive and significant effect, and both variables simultaneously explain 53.4% of the variance in purchase intention. These results highlight the importance of improving service quality and optimizing digital marketing strategies to strengthen the competitiveness of local retailers.  
Pengaruh  Promosi dan Kualitas Pelayanan Terhadap Kepuasan Pelanggan pada PT. FIF Group Cabang Bima Muh. Albar; Irma Mardian; Nur Khusnul Hamidah
PENG: Jurnal Ekonomi dan Manajemen Vol. 3 No. 1 (2026): Januari: Inprogress
Publisher : Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/zq7zsk44

Abstract

Penelitian ini untuk melihat Promosi dan Kualitas Pelayanan Terhadap Kepuasan Pelanggan pada PT. FIF Group Cabang Bima. Jenis penelitian yang digunakan ini adalah penelitian asositif dengan jumlah sampel sebanyak 50 responden. Hasil penelitian didapatkan bahwa Promosi berpengaruh signifikan secara parsial terhadap kepuasan pelanggan, Kualitas pelayanan tidak berpengaruh signifikan secara parsial terhadap kepuasan pelanggan. Promosi dan kualitas pelayanan secara simultan berpengaruh signifikan terhadap kepuasan pelanggan. Dan tingkat hubungan antara promosi dan kualitas pelayanan terhadap kepuasan pelanggan berada pada kategori kuat.
Pengaruh Strategi Produk Placement dalam Acara D' Academy Season 6  Terhadap Keputusan Pembelian Produk Luwak White Coffee di Kota Bima Arrahman; Irma Merdian; Sri Ernawati
PENG: Jurnal Ekonomi dan Manajemen Vol. 3 No. 1 (2026): Januari: Inprogress
Publisher : Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/jmrpew30

Abstract

This study aims to determine the effect of product placement strategy in the television show D’Academy Season 6 on the purchasing decisions of Luwak White Coffee in Bima City. The research employed an associative method with a quantitative approach. Data were collected through observation, questionnaires using a Likert scale, and literature review. The sample was determined using purposive sampling, consisting of 96 respondents aged over 17 years who had watched D’Academy Season 6. Data analysis was carried out using validity and reliability tests, simple linear regression, coefficient of determination, and t-test with the assistance of SPSS V.26.The results show that the product placement strategy has a positive and significant influence on purchasing decisions for Luwak White Coffee. This is evidenced by the t-value (9.330) being greater than the t-table (1.985) with a significance level of 0.000 < 0.05. The coefficient of determination (R²) of 0.481 indicates that 48.1% of purchasing decisions are influenced by product placement strategy, while the remaining 51.9% are influenced by other factors outside this study.The conclusion of this study is that the product placement strategy in D’Academy Season 6 plays an important role in increasing purchasing decisions for Luwak White Coffee in Bima City. The researcher suggests that the company continue to improve product quality and strengthen its marketing communication strategy, particularly in product placement, to further increase consumer interest and purchasing decisions
Membangun Competitive Advantage GoPay: Peran Product Innovation dan E-Service Quality  dengan Mediasi Customer Satisfaction Timothy Marcellius Prathama; Gatot Nazir Ahmad; Terrylina Arvinta Monoarfa
PENG: Jurnal Ekonomi dan Manajemen Vol. 3 No. 1 (2026): Januari: Inprogress
Publisher : Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/39kwzw77

Abstract

This study aims to analyze the influence of Product Innovation, E-Service Quality, and Customer Satisfaction on Competitive Advantage at GoPay. This research uses a quantitative approach with survey techniques through online questionnaires, involving 112 respondents who are GoPay users in Indonesia. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with the aid of SmartPLS 4 software. The results show that Product Innovation has a significant positive effect on Customer Satisfaction, while E-Service Quality also has a significant positive impact on Customer Satisfaction. Furthermore, Customer Satisfaction was found to have a positive effect on Competitive Advantage. This study also reveals that Product Innovation and E-Service Quality indirectly affect Competitive Advantage through Customer Satisfaction as a mediating variable. The implications of this research emphasize the importance of product innovation and enhancing e-service quality to strengthen customer satisfaction and create a sustainable competitive advantage for GoPay in the face of competition in the fintech industry. These findings can serve as a reference for formulating more effective strategies to maintain GoPay's position in the increasingly competitive digital wallet market.
Faktor-Faktor yang Memengaruhi Continuance Intention Melalui E-Satisfaction Sebagai Variabel Intervening pada Aplikasi Tanda Tangan Digital (Studi Kasus PrivyID) Nurul Faizah; Umi Widyastuti; Diena Noviarini
PENG: Jurnal Ekonomi dan Manajemen Vol. 3 No. 1 (2026): Januari: Inprogress
Publisher : Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/210aw634

Abstract

This study aims to evaluate the effect of perceived ease of use, perceived value, and perceived security on continuance intention in the use of the PrivyID digital signature application, with e-satisfaction as an intervening variable. This study is motivated by the increasing adoption of digital signature technology in Indonesia, particularly PrivyID, which still faces challenges related to sustained usage. The research uses a quantitative approach with a survey method involving 125 PrivyID users. Data analysis was performed using SmartPLS 4 through the Structural Equation Modeling (SEM) approach based on Partial Least Square (PLS). The results show that the three independent variables (perceived ease of use, perceived value, and perceived security) significantly affect e-satisfaction, which then mediates their effect on continuance intention. These findings emphasize that the level of user electronic satisfaction is a key factor in promoting the continued use of digital signature applications. This research contributes theoretically to the development of user behavior models in the context of financial technology, as well as providing practical implications for service providers like PrivyID to enhance user loyalty through optimizing user experience and service security.  

Page 53 of 61 | Total Record : 602

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