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Analisis Pengaruh Harga, Kualitas Pelayanan, Lokasi, Dan Keberagaman Produk Terhadap Penentu Minat Beli Konsumen Studi Kasus Pasar Aek Kota Batu Labuhanbatu Utara Nurhayana, Inung; Safri, Hayanuddin; Hutagaol, Anita Sri Rejeki
YUME : Journal of Management Vol 8, No 1 (2025)
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yum.v8i1.8473

Abstract

Penelitian ini dilatarbelakangi oleh ketidakkonsistenan harga, fluktuasi harga meningkat menjelang hari besar, pelayanan yang lambat, minimnya lokasi parkir, kurangnya keberagaman produk, serta rendahnya minat beli konsumen karena kurang lengkapnya ketersediaan produk. Tujuan daripada penelitian ini guna mengidentifikasi pengaruh harga, kualitas pelayanan, lokasi, serta keberagaman produk terhadap minat beli konsumen di Pasar Aek Kota Batu, Labuhanbatu Utara. Penelitian ini bersifat asosiatif dengan pendekatan kuantitatif. Pengukuran keseluruhan variabel dengan skala Likert dengan 25 pernyataan, jumlah sampel penelitian yakni 125 responden melalui teknik accidental sampling. Pengujian instrumen dilakukan melalui uji validitas serta reliabilitas. Data dianalisis dengan regresi linier berganda memanfaatkan SPSS versi 25. Temuan penelitian menunjukkan persamaan regresi:Y = 7,740 + 0,255X1 - 0,043X2 + 0,312X3 + 0,101X4 + ɛ. Koefisien korelasi (R) sebesar 0,797(79,7%), sedangkan koefisien determinasi (R²) 62,2%. Secara parsial, harga, lokasi, dan keberagaman produk berpengaruh signifikan terhadap minat beli konsumen, sementara kualitas pelayanan tidak berpengaruh signifikan. Akan tetapi, secara simultan, harga, kualitas pelayanan, lokasi, dan keberagaman produk berpengaruh terhadap minat beli konsumen.
ANALYSIS THE BANK’S HEALTH LEVEL AND RETURN OF STOCK OF BANKING IN INDONESIAN STOCK EXCHANGE Safri, Hayanuddin; Prayoga, Yudi; Hendry, Raja Saul Marto
ECOBISMA (JURNAL EKONOMI, BISNIS DAN MANAJEMEN) Vol 7, No 1 (2020): ECOBISMA
Publisher : Published by the Faculty of Economics and Business, University of Labuhanbatu, North Sumat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/ecobi.v7i1.1562

Abstract

Bank is the finance institution, beside that Bank also as one of corporate sector in Indonesia, which has important role in promoting the economy system. Therefore management in banking companies which listed on Bursa Efek Indonesia  (Indonesia Stock Exchange) must keep  financial performance through their health level in order  optimize the return of stock. This study aims to determine the effect of risk profile variables measured by the Non Performing Loan (NPL) and Loan to Deposit Ratio (LDR), Variable Earnings as measured by Return On Assets (ROA) and Cost Operational and Operating Income (BOPO) as well as the measured capital variables with Capital Adequacy Ratio (CAR) on profit growth. This research is a causal associative research. Population in the study includes 8 banking companies listed on the Indonesia Stock Exchange 2013- 2017. Sampling technique used is purposive sampling and obtained sample as much as the company. Data used in this research is a secondary data that is financial statements that meet the criteria.Data derived from financial statements obtained from Bank Indonesia (BI) which may be accessed through www.bi.go.id and www.idx.co.id. Data analysis uses multiple linear regressions. The result of the research shows that there are variables that have positive effect to return of stock is CAR variable, ROE, and BOPO variable while variable ROA andLDR have no effect on profit growth, and NPL has negative effect to Return of stock.. Ability variable independent in explaining the variation of the dependent variable equal to 57,6%, whereas the remaining 41.5% is explained by other independent variables outside the model research.
INDONESIAN SCHOLARPLAN : CREATIVE SOLUTIONS TO INCREASE VEGETABLE CULTIVATION COMPETENCIES EARLY IN CLASS 3 AND 4 MADRASAH IBTIDAIYAH AL-IKHLAS DUSUN SIDOMULYO Agustina, Sela; Pristiyono, Pristiyono; Safri, Hayanuddin
Abdi Dosen : Jurnal Pengabdian Pada Masyarakat Vol. 6 No. 4 (2022): DESEMBER
Publisher : LPPM Univ. Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/abdidos.v6i4.1518

Abstract

Vegetables are a general term for plant foods that usually contain high water content, vegetables are very beneficial for health, development and growth, especially consumed for children, especially elementary school age who are still in the period of development and growth, the nutrients contained in vegetables are: Fiber is needed by our body for metabolic processes. In addition to fiber, vegetables also contain vitamins needed to prevent various diseases such as night blindness (lack of vitamin A), beriberi (lack of vitamin B), canker sores (lack of vitamin C), and others. For this reason, socialization of vegetable cultivation is carried out so that students of Madrasah Ibtidaiyah Al-Ikhlas know and understand the meaning of vegetables, types of vegetables, benefits and content contained in vegetables, the impact of not consuming vegetables, and how to grow vegetables properly and correctly. The method used in the PKM program at Madrasah Ibtidaiyah Al-Ikhlas in Sidomulyo Hamlet is to increase students' knowledge of the importance of consuming vegetables, carried out by the lecture method, namely by providing an explanation accompanied by material that has been prepared previously in the form of power points, the discussion method is question and answer between the presenters and students about the material that has been delivered, and the training method is the practice of how to grow vegetables from preparing planting media, selecting seeds, nursery, and planting. The results of the socialization activities were that students were very enthusiastic about participating in the socialization and listening and paying close attention when the service team delivered material to practice vegetable cultivation methods.
Program Pengembangan Kemandirian Ekonomi Pondok Pesantren Darul Fikri sebagai Binaan Bank Indonesia Kalimantan Barat Gunawan; Syahbudi; Safri, Hayanuddin; Luqman
JOM Vol 5 No 4 (2024): Indonesian Journal of Humanities and Social Sciences, Desember 2024
Publisher : Universitas Islam Tribakti Lirboyo Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33367/ijhass.v5i4.6188

Abstract

Islamic boarding schools that implement economic independence require cooperative relationships from outside parties or government institutions in financing the needs and requirements of the Islamic boarding school unit so that it continues to run and progress, while Islamic boarding schools are synonymous with the impression of being closed. To achieve Islamic boarding school economic independence, openness and innovation are needed so that the students who graduate have ownership skills apart from the religious knowledge obtained. This research aims to describe the implementation process, impact of implementation and sustainability of the Islamic Boarding School economic independence program under the guidance of Bank Indonesia. This research uses a qualitative method with a phenomenological approach. The research is located at the Darul Fikri Islamic Boarding School. Data collection consisted of in-depth interviews, documentation and non-participant observation. The results of this research show that the assistance and guidance program from Bank Indonesia to the Darul Fikri Islamic Boarding School has been able to transform the Islamic boarding school which was once financially weak and is now financially independent and has implemented an economic independence assistance program from Bank Indonesia. Keywords: Bank Indonesia, Islamic Boarding School, Islamic Boarding School Economic Independence
The Influence of Price and Network Quality on the Decision of Tri Card Users (A Case Study of Tri Card Consumers in Pondok Baru Village) Karimi, Karimi; Safri, Hayanuddin; Maulana, Rizkha; Firmansyah, Denny
International Journal of Science and Environment (IJSE) Vol. 6 No. 1 (2026): February 2026
Publisher : CV. Inara in Colaboration with www.stie-sampit.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijse.v6i1.294

Abstract

This study aims to determine the effect of price and network quality on user decisions. Respondents in this study were 70 people from the village of Central Pondok Baru who used the Tri cellular card. Based on the results of multiple linear regression analysis, it was concluded that price and network quality had an effect on usage decisions. In this study using research instruments in the form of validity and reliability tests. Validity means that the instrument can be used to measure what it is supposed to measure. While the instrument reliability means that when used to measure many times will produce the same data. Based on the results of the t test and significance, it is known to have a T Count of 3.327 and a significant level of 0.01 is less than 0.05. It can be concluded that the price variable partially has a significant effect on the user decision variable. This means, the results of the t-test also show the partial influence of network quality on user decisions based on the results of the t-test of 3,048 and a significant level of 0.03 which is smaller than 0.05, so it can be concluded that the product quality variable partially has a significant effect on usage decisions. The results of the F test or t test (simultaneous) show that the variables are price and user quality. This can be seen from the Fhitung of 16.106 > Ftable of 3.13 (16.106> 3.13).
Gaya Hidup Flexing Masyarakat Kecamatan Pontianak Kota Dalam Perspektif Ekonomi Syariah Prilijayanti, Dewi; Ruslan, Ismail; Syahbudi, Syahbudi; Safri, Hayanuddin
Jurnal Ekonomi Manajemen dan Bisnis (JEMB) Vol. 4 No. 2 (2025): Juli-Desember
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jemb.v4i2.3170

Abstract

The phenomenon of flexing lifestyle—showing off luxury goods, social status, or personal achievements—has become increasingly prevalent among housewives in Pontianak Kota District along with the rapid growth of social media. This study aims to explore the role of social media in encouraging flexing behavior, the dynamics of social competition in building self-image, and its impact on household financial management. This research employed a qualitative descriptive approach with in-depth interviews and participatory observation. The findings reveal that social media significantly influences flexing practices, particularly through the consumption of branded goods, participation in social activities, and engagement with fashion and beauty trends. Such behavior has economic implications, including higher consumptive spending and the potential risk of financial imbalance within households. From an Islamic economic perspective, flexing contradicts the principle of al-iqtisad (moderation) and tends to lead to israf (wastefulness). Therefore, Islamic financial literacy is urgently needed to foster wise consumption patterns and promote sustainable family welfare.
The Effect of Advertising, Quality Perception, and Brand Image on Consumer Purchase Decisions at Next Store Distro Rantauprapat Rambe, Putra Azhari; Safri, Hayanuddin; Anggraen, Elisa
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1 (2026): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v9i1.8724

Abstract

This research aims to analyze the influence of advertising, perceived quality, and brand image on consumer purchasing decisions at Next Store Distro Rantauprapat. The background of the study is based on the increasing competition in the distro business, which requires companies to optimize marketing strategies in order to attract attention and build consumer loyalty. This study employs a quantitative approach with a survey method. Data were collected through questionnaires distributed to consumers of Next Store Distro Rantauprapat, with a specific sample size determined using a purposive sampling technique. Data analysis was conducted using validity and reliability tests, multiple linear regression, t-test, F-test, and coefficient of determination (R²). The results indicate that advertising has a positive and significant influence on consumer purchasing decisions. Perceived quality also has a significant effect, meaning that the higher the quality perceived by consumers, the greater their tendency to make a purchase. In addition, brand image significantly influences consumer trust and loyalty. Simultaneously, advertising, perceived quality, and brand image have a significant impact on consumer purchasing decisions at Next Store Distro Rantauprapat. The findings emphasize the importance of integrated marketing strategies in enhancing purchasing decisions through attractive advertising, consistent product quality, and a strong brand image.