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All Journal Channel : Jurnal Komunikasi ProTVF urnal Interaksi: Jurnal Ilmu Komunikasi Mandala: Jurnal Ilmu Hubungan Internasional JCES (Journal of Character Education Society) TRANSBORDERS: International Relations Journal NUSANTARA : Jurnal Ilmu Pengetahuan Sosial JURNAL PENDIDIKAN TAMBUSAI JISIP: Jurnal Ilmu Sosial dan Pendidikan Sang Pencerah: Jurnal Ilmiah Universitas Muhammadiyah Buton JURNAL PEMASARAN KOMPETITIF Jurnal Ilmu Komunikasi dan Bisnis Jurnal Politikom Indonesiana Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Jurnal PIR : Power in International Relations Multicience Jurnal Ilmiah Wahana Pendidikan Da'watuna: Journal of Communication and Islamic Broadcasting INTERNATIONAL JOURNAL OF EDUCATION, INFORMATION TECHNOLOGY, AND OTHERS Jurnal Ilmu Komunikasi Dan Media Media Bina Ilmiah Innovative: Journal Of Social Science Research Da'watuna: Journal of Communication and Islamic Broadcasting
Lubis, Flori Mardiani
Universitas Singaperbangsa Karawang
Religion Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Other

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IJEPA (Indonesia Japan Economic Partnership Agreement) dan Transformasi Digital: Peluang dan Tantangan bagi Sektor Industri Kreatif Indonesia Zahra, Aqila Dwi; Lubis, Flori Mardiani; Gustianti, Nurbani Adine
Innovative: Journal Of Social Science Research Vol. 5 No. 2 (2025): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v5i2.18852

Abstract

Transformasi digital dan perjanjian perdagangan internasional memiliki peran penting dalam meningkatkan daya saing industri kreatif Indonesia. Penelitian ini menganalisis peluang dan tantangan IJEPA (Indonesia Japan Economic Partnership Agreement) dalam mendukung sektor industri kreatif Indonesia di era digital. Dengan pendekatan kuantitatif berbasis analisis data sekunder, penelitian ini mengevaluasi dampak IJEPA terhadap ekspor industri kreatif Indonesia ke Jepang selama 2010–2016. Hasil penelitian menunjukkan bahwa IJEPA berkontribusi pada peningkatan nilai ekspor, terutama dalam subsektor fashion dan kriya, namun subsektor berbasis digital masih memiliki kontribusi yang rendah. Tantangan utama yang dihadapi meliputi keterbatasan literasi digital tenaga kerja, infrastruktur digital yang belum merata, serta hambatan dalam akses pasar Jepang. Untuk mengoptimalkan manfaat IJEPA, diperlukan strategi peningkatan keterampilan tenaga kerja, investasi dalam infrastruktur digital, dan pemanfaatan e-commerce sebagai jalur pemasaran produk kreatif. Kolaborasi antara pemerintah, industri, dan akademisi menjadi kunci dalam mempercepat transformasi digital industri kreatif Indonesia guna memperkuat daya saing global.
SOSIALISASI VAKSINASI BOOSTER OLEH DINAS KESEHATAN KABUPATEN KARAWANG Rahmawati, Mega; Poerana, Ana Fitriana; Lubis, Flori Mardiani
JISIP: Jurnal Ilmu Sosial dan Pendidikan Vol 6, No 3 (2022): JISIP (Jurnal Ilmu Sosial dan Pendidikan)
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jisip.v6i3.3575

Abstract

Dua tahun terakhir, Indonesia termasuk Kabupaten Karawang mengalami krisis kesehatan karena dilanda virus Covid-19. Pemerintah telah berupaya untuk memutus penyebaran virus tersebut salah satunya dengan mengeluarkan kebijakan vaksinasi booster. Dinas Kesehatan Kabupaten Karawang memiliki peran untuk memberikan informasi terkait pentingnya melakukan vaksinasi booster guna memperpanjang masa perlindungan. Penelitian ini bertujuan untuk mengetahui perencanaan komunikasi dalam sosialisasi yang dilakukan oleh Dinas Kesehatan Kabupaten Karawang. Penelitian ini menggunakan pendekatan kualitatif dengan metode deskriptif kualitatif. Jenis data yang digunakan yaitu data sekunder berasal dari hasil wawancara dan data sekunder berasal dari kajian literatur baik itu dari internet, buku, dan penelitian terdahulu. Hasil penelitian ini menujukan bahwa perencanaan yang dilakukan oleh Dinas Kesehatan Kabupaten Karawang menggunakan aspek perencanaan yang dikemukakan oleh Venus yaitu: 1) menganalisis masalah. 2) penyusunan tujuan. 3) menetukan pesan. 4) identifikasi dan segmentasi sasaran. 5) menyusun pesan. 6) alokasi sumber dan waktu. 7) evaluasi.
APLIKASI MEDIA SOSIAL INSTAGRAM SEBAGAI MEDIA KOMUNIKASI PEMASARAN WEDDING PHOTOGRAPHY “SERENITY PHOTOWORKS” Alhuda, Afif; Dharta, Firdaus Yuni; Lubis, Flori Mardiani
Jurnal Ilmiah Wahana Pendidikan Vol 10 No 1 (2024): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.10463717

Abstract

This research aims to understand the communication process undertaken by Serenity Photoworks in marketing their products through the Instagram platform, as well as the supporting and inhibiting factors in product marketing and the effectiveness of using Instagram as a media tool. The research methodology used in this study is a descriptive qualitative approach, with data collection techniques including observation, interviews, and documentation. The results of the study show that Serenity Photoworks has effectively utilized Instagram as a communication and marketing platform for its products. They are active in creating content and utilizing various Instagram features such as Instastory, Instagram Feed, and Instagram Reels. The supporting and inhibiting factors are based on Product, Price, Promotion, and Place. The communication effectiveness of Serenity Photoworks on Instagram has successfully served as a medium for promoting their photography products with visually appealing and high-quality content. The utilization of Instagram as an effective platform to attract potential customers, particularly among millennials, is a key factor in the marketing strategy of Serenity Photoworks.
Pengaruh Brand Ambassador Idol Korea Red Velvet Terhadap Minat Beli Produk Azarine Dikalangan Followers Instagram @azarinecosmeticofficial Yuliani, Nina Nur; Utamidewi, Wahyu; Lubis, Flori Mardiani
Jurnal Ilmiah Wahana Pendidikan Vol 10 No 1 (2024): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.10469522

Abstract

Penelitian ini menjelaskan tentang pengaruh idol korea Red Velvet sebagai brand ambassador dalam minat beli Generasi Z pada produk Azarine. Tujuannya untuk mengetahui pengaruh antara brand ambassador dalam minat beli dikalangan pengikut akun Instagram @azarinecosmeticoffcial. Metode penelitian yang dipakai adalah penelitian kuantitatif dan teori yang digunakan adalah AIDDA, yang meliputi perhatian (attention), ketertarikan (interest), keinginan (desire), keputusan (decision) dan tindakan (action). menggunakan sumber data yang diperoleh responden melalui penyebaran kuesioner yang dilakukan secara online dengan jawaban yang diukur menggunakan skala likert. Populasi yang digunakan dalam penelitian ini adalah 100 responden. Metode analisis yang digunakan adalah analisis regresi linear sederhana dengan menggunakan software SPSS version 27. Hasil penelitian ini menunjukan bahwa brand ambassador berpengaruh positif secara signifikan terhadap minat beli.
The Effect of The Development of Korean Drama on Indonesia Used As Cultural Diplomacy in 2019-2021 Febriana, Hanindya Ratih; Lubis, Flori Mardiani; Gustianti, Nurbani Adine
Mandala: Jurnal Ilmu Hubungan Internasional Vol 6 No 2 (2023): Mandala: Jurnal Ilmu Hubungan Internasional
Publisher : Fakultas Ilmu Sosial Ilmu Politik, Universitas Pembangunan Nasional "Veteran" Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33822/mjihi.v6i2.7264

Abstract

The spread of South Korean culture in Indonesia looks quite significant because it attracts many Indonesian people and makes them fans of the reach of Korean culture. This phenomenon did not occur by chance but was managed well by the South Korean government to use this time as diplomacy through its culture with the target country, namely Indonesia. Koreanization in screen culture in the form of cinema, television, internet, and social media has succeeded in bringing Korean popular culture into Indonesia and getting a positive response from the Indonesian people. With the development of the mass media industry, especially television, this research's background. In this regard, the South Korean government used this opportunity to introduce its country through the mass media and improve its image in other countries. As we also know that nowadays, women are more interested in Korean TV dramas than men. Therefore, with the development of the theme of Korean dramas, Indonesian people are increasingly interested in watching new dramas, making the South Korean government take advantage of this to develop South Korean culture and practice. Keywords; cultural diplomacy, k-drama, Korean popular culture, South Korea, Indonesia
Eksplorasi Pengalaman Crossdressing di Komunitas Cosplayer Jakarta Anastasya Putri; Nursanti, Siti; Flori Mardiani Lubis
Da'watuna: Journal of Communication and Islamic Broadcasting Vol. 4 No. 1 (2024): Da'watuna: Journal of Communication and Islamic Broadcasting
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/dawatuna.v4i1.1357

Abstract

Crossdresser, or known as cross-dresser, is an act where someone wears clothing, adopts appearances, and exhibits behavior aligned with a gender different from their own biological sex, usually influenced by specific cultural norms. This research aims to delve into and uncover the experiences of individuals involved in crossdressing practices within the cosplay community in Jakarta. Through a phenomenological approach, this study explores the motives, pleasurable experiences, and challenges in the lives of crossdressers within the cosplay group in Jakarta. In this research, the researcher employs a qualitative approach. The theories used in this study are phenomenology and social identity theory. The research findings indicate that crossdressers face quite complex dynamics in their journeys. Each crossdresser has different experiences. Comfort, entertainment, and a means of self-expression are the primary motives expressed by crossdressers. The cosplay group also plays a role in the development of the social identity of crossdressers, helping them better understand themselves and others.
Co-Authors Afgani, Wangi Pradana Pandu Briyan Alhuda, Afif Alisha Febylania AMALIA, TIARA Ana Fitriana Poerana Ana Fitriana Poerana Anastasya Putri Apriansyah, Pramudya Arindawati, Weni Adityasning Cut Clara Sinta Kharisma Dila Febriyanti Dita Rahmawati Fadhlan Nur Hakiem Fajar Hariyanto Fathurahman, Muhammad Rizal Febriana, Hanindya Ratih Firdaus Yuni Dharta Ghama Fadhila Ramadhan Gustianti, Nurbani Adine Hafidz Ramadhan Budiarto Hazizah, Lutffieah Heri Kusheri Jakaria, M Ihsan Jessika, Hanna Kharisma, Cut Clara Sinta Kusumaningrum, Rastri Lestari, Oriza Dian Lubis, Fardiah Oktariani Lubis, Fardiah Oktariani Luluatu Nayiroh Maily Anjani Marsingga, Prilla Mayasari., Mayasari. Mega Rahmawati, Mega Muhamad Ramdhani Muhammad Ramdhani Muhammad Ramdhani, Muhammad Muhammad Wilda Nurifqi Muslim, Muhammad Bukhori NAOMI S HUTABARAT Nasution, Muhammad Rizqi Nurhysam Nayiroh, Luluatu Nora Idiawati Nurhidayah, Widia Nurifqi, Muhammad Wilda nurkinan, nurkinan Nursanti, Siti OKY OXCYGENTRI Putri, Fannissa Melya Ramadhani, Muthiara Rastri Kusumaningrum Silviana Damayanti Siti Nursanti Siti Salsabila Situmorang, Devina Syahira Kesuma Wardhani Taqiyyah, Rifdah Yumna Tayo, Yanti Tetty Kris Setiana Panjaitan Umul, Nazwatul Fathi Utamidewi, Wahyu Wangi Pradana Pandu Briyan Afgani Yuliah, Lia Yuliani, Nina Nur Yunardi, Adam Najib Yusuf, Revi Rizky Yusup, Eka Zahra, Aqila Dwi Zainal Abidin