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All Journal Managament Insight: Jurnal Ilmiah Manajemen EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Kumawula: Jurnal Pengabdian Kepada Masyarakat Creative Research Management Journal Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Bima Journal : Business, Management and Accounting Journal Journal of Indonesian Management Jurnal Fokus Manajemen JELAJAH: Journal of Tourism and Hospitality JURNAL MANAJEMEN MODAL INSANI DAN BISNIS (JMMIB) Jurnal Akuntansi, Manajemen Dan Ekonomi Islam (JAM-EKIS) Jurnal Indonesia Raya Jurnal Dehasen Untuk Negeri Jurnal Entrepreneur dan Manajemen Sains Publikasi Hasil Pengabdian Kepada Masyarakat. Prosiding Seminar Nasional Ekonomi dan Bisnis Universitas Ma Chung Jurnal Pengabdian Kolaborasi dan Inovasi IPTEKS Journal of Economics and Management Scienties International Journal Business, Management and Innovation Review
Nengsih, Mimi Kurnia
Ekonomi Manajemen, Universitas Muhammadiyah Bengkulu
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Nursing Public Health Social Sciences Other

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Pengaruh Soft Skill Dan Hard Skill Terhadap Kesiapan Kerja (Studi Komparasi Gen Z Dan Gen M) Di Kota Bengkulu Raihan, Muhamad; Nengsih, Mimi Kurnia
Jurnal Fokus Manajemen Vol 4 No 1 (2024): MAY
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jfm.v4i1.5794

Abstract

This study aims to find out the impact of soft skills and hard skills on employment readiness (comparative study of Gen Z and Gen M) in Bengkulu City. This type of research is a type of quantitative descriptive research, the object of this a research is Gen Z and Gen M in Bengkulu City. The population in this study is unknown because of the large number and scope of objects so wide that the method used is non-probability sampling. The method used for determining the sample is random Sampling which determines the number of samples used in this research using the Cochran formula with 91 Gen Z samples and 91 Gen M samples. The data collection method uses a questionnaire using an ordinal scale measurement tool. Data analysis techniques using Dual Liniear Regression Analysis Test, Hypothesis Test and Paired t – test .The results of this research can be concluded that the variables Soft Skill and Hard Skill have a positive and significant influence on Work Preparedness.
The Rise of The Gig Economy and Its Impact on HRM Research: a Dynamic Bibliometric Analysis Baskautshar, Nayoan; Nengsih, Mimi Kurnia
Journal of Economics and Management Scienties Volume 8 No. 2, March 2026
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/jems.v8i2.332

Abstract

This study conducts a dynamic bibliometric analysis of 2,695 articles to map the evolution, structure, and research trends at the intersection of the gig economy and human resource management (HRM) from 2010 to 2024. Using VOSviewer to analyse Scopus-indexed literature, the research identifies the geographic dominance of the United States and the United Kingdom in publication output. At the same time, countries such as the Netherlands and Singapore demonstrate higher impact per article. A keyword co-occurrence analysis reveals the consolidation of the research field around three major, yet poorly integrated, thematic clusters: regulation, worker psychological Well-being, and technology governance. Bibliographic coupling analysis of authors and institutional collaboration confirms fragmentation within the intellectual community, with collaboration patterns centred on universities in the Global North. These findings underscore the need for a future research agenda that is more geographically inclusive, integrative across paradigms, and focused on connecting technology analysis with policy implications and social protection for gig workers. The contribution of this study is an evidence-based intellectual map that can guide the Development of more adaptive HRM theory and practice in the gig economy era.
PENGARUH SHOPING LIFESTYLE DAN STORE ATMOSPHERE TERHADAP IMPULSE BUYING Putra, Dindi Mandala; Nengsih, Mimi Kurnia
Jurnal Entrepreneur dan Manajemen Sains (JEMS) Vol. 7 No. 1 (2026): Januari
Publisher : UM. Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jems.v7i1.9420

Abstract

This study aims to analyze the influence of Shopping Lifestyle and Store Atmosphere on Impulse Buying in clothing store consumers in Bengkulu City. The research method used is a quantitative method with a survey approach. Data were collected through observation, interviews, and questionnaires to 160 respondents who were selected using purposive sampling techniques. Data analysis was carried out through validity, reliability, classical assumptions, and multiple linear regression analysis with the help of SPSS software. The results of the study show that both Shopping Lifestyle and Store Atmosphere have a positive and significant effect on Impulse Buying, both partially and simultaneously. The t-value for Shopping Lifestyle is 12.306 and for Store Atmosphere is 7.613, both are larger than the t-table (1.975) with a significance value of < 0.05, so both variables have a partially significant effect. The F test showed an F value of 6414.348 which was much greater than the F of the table (3.05) with a significance of 0.000, so that both variables also had a simultaneous significant effect on Impulse Buying. A determination coefficient value (R²) of 0.988 indicates that 98.8% of the variation in Impulse Buying can be explained by these two independent variables, while the rest is influenced by other factors outside the study. These findings confirm the importance of marketing strategies that pay attention to consumers' shopping lifestyles and store atmosphere in encouraging impulse buying behavior. Keyword : Shopping Lifestyle, Store Atmosphere, Impluse Buying
PENGARUH DISKON, FLASH SALE, DAN PENGGUNAAN SISTEM PEMBAYARAN DIGITAL TERHADAP KEPUTUSAN PEMBELIAN DI TOKO I AM FASHION STORE BENGKULU Popi, Ardi Aprinawan; Nengsih, Mimi Kurnia
Jurnal Entrepreneur dan Manajemen Sains (JEMS) Vol. 7 No. 1 (2026): Januari
Publisher : UM. Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jems.v7i1.9759

Abstract

The main objective of this study is to analyze how much the variables of promotion and digital payment systems influence consumer purchase decisions. This type of research is a quantitative research, this research is a buyer of products sold at I am Fashon store Bengkulu. The sample extraction method uses proportional sampling or balanced sampling techniques. The number of respondents in this study was 120 people. The data collection method used questionnaires. Data analysis techniques using multiple linear regression analysis tests, determination coefficient analysis, and hypothesis tests. Based on the results of data processing, from the computer calculation, namely using SPSS 25, the regression equation is Y = 1.230 + 0.178X1 + 0.381 X2 + 0.356X3 + ei with a value of R Square R2 = 0.562 this value means that independent contributes 56.2% in influencing the dependent variable. The results of the hypothesis test obtained Discounts, Flash Sale, and Digital Payment Systems together have a positive and significant effect on the Purchase decision. Keywords: Discounts, Flash Sale, Digital Payment Systems, Purchase Decisions.  
PENGARUH BUDAYA ORGANISASI DAN KEPEMIMPINAN TRANSFORMASIONAL TERHADAP KINERJA KARYAWAN PADA PT. SANDABI INDAH LESTARI – PKS KETAHUN BENGKULU UTARA Putra, Nur Arvian Eka; Nengsih, Mimi Kurnia
Jurnal Entrepreneur dan Manajemen Sains (JEMS) Vol. 7 No. 1 (2026): Januari
Publisher : UM. Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jems.v7i1.9821

Abstract

In general, human resources are one of the most important factors and cannot be separated from an organization, both institutions and companies. This study aims to determine how organizational culture and transformational leadership influence employee performance at PT. Sandabi Indah Lestari-PKS, Ketahun. The type of research used is a quantitative method. The sample of this study was all employees at PT Sandabi Indah Lestari-PKS, Ketahun, North Bengkulu, totaling 120 people. The data analysis techniques used were quantitative descriptive analysis and inferential analysis. Based on the results of the study, it is known that 1). Organizational culture has a significant effect on employee performance at PT.Sandabi Indah Lestari PKS, Ketahun, North Bengkulu. 2). Transformational leadership style has a significant effect on employee performance, PT. Sandabi3). Organizational culture and transformational leadership have a significant influence on employee performance at PT. Sandabi Indah Lestari - PKS, Ketahun, North Bengkulu. Keywords : Employee Performance, Organizational Culture, Transformational Leadership.
PENGARUH TALENT MANAGEMENT DAN PENGEMBANGAN KARIR TERHADAP KINERJA KARYAWAN PT. AGRO MUKO BUNGA TANJUNG ESTATE Liswanti, Nopela; Nengsih, Mimi Kurnia
Jurnal Entrepreneur dan Manajemen Sains (JEMS) Vol. 7 No. 1 (2026): Januari
Publisher : UM. Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jems.v7i1.9824

Abstract

This study aims to determine the effect of Talent Management and Career Development on Employee Performance at PT. Agro Muko Bunga Tanjung Estate. This study uses a quantitative approach with a survey method. The sample consisted of 154 respondents who are employees of PT. Agro Muko Bunga Tanjung Estate. Data collection was conducted through the distribution of questionnaires and analyzed using SPSS, including instrument testing, classical assumption testing, multiple linear regression, t-test, F-test, and determination coefficient. The results of the t-test hypothesis on the Talent Management variable showed t-calculated > t-table (14.922 > 1.976) and sig < a (0.00 < 0.05), the Career Development variable showed t calculated > t table (3.355 > 1.976) and sig < a (0.00 < 0.05). The results of the F test show that the calculated F value is 126.252 > F table 3.06 and sig 0.00 < 0.05. From the results of the study, it can be concluded that Talent Management and Career Development have a partial and simultaneous effect on the performance of employees at PT. Agro Muko Bunga Tanjung Estate.  Keywords : Talent Management, Career Development, Employee Performance  
Business Strategy Development Of Salted Fish Msmes Based On Business Model Canvas In Malabero Village, Bengkulu City Mimi Kurnia Nengsih; Ade Tiara Yulinda; Meiffa Herfianti
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 13 No 1 (2025): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v13i1.7832

Abstract

Salted fish Micro, Small, and Medium Enterprises (MSMEs) in Malabero Village, Bengkulu City, play a significant role in the local economy. However, these businesses face challenges such as limited market reach, lack of innovation, inefficient production processes, and weak financial management. This study aims to analyze the current business model of salted fish MSMEs using the Business Model Canvas (BMC) framework and propose strategic improvements to enhance their competitiveness and sustainability.The research employs a qualitative approach, including field observations, interviews with business owners, and document analysis. The findings indicate that most MSMEs rely on traditional sales channels, lack product differentiation, and have minimal digital marketing adoption. To address these issues, this study suggests several strategic developments: (1) market expansion through digital platforms and retail partnerships, (2) product innovation with better packaging and value-added variants, (3) adoption of modern processing technologies to improve efficiency, and (4) improved financial management and access to funding.By implementing these strategies, salted fish MSMEs in Malabero Village can strengthen their market position, increase profitability, and ensure long-term sustainability. The study provides practical recommendations for business owners, policymakers, and industry stakeholders to support the growth of the salted fish sector in Bengkulu City.
Co-Authors Agung Mulyana Agusman, Kurniawan Ahmad Soleh Anggie Aditya Heriyanto Anisa Yani Arianto, Tezar Attilah Nopriani Baskautshar, Nayoan Chandra, Muhammad Jeffri Arlinandes Cornelia Nubatonis Damarsiwi, Eska Prima Monique Dayang Dea Dwi Sari Dedi Hermanto Domiinggo, Harry Ekowati, Sri Fery Gustian Gayatri, Ida Ayu Made Er Meytha Gustian, Fery Hanila, Siti Herfianti, Meiffa Herfianti, Meiffa Herlina, Meti Herry Novrianda Ida Ayu Made Er Maytha Gayatri Ima Andriyani Irayani Irayani Irayani, Irayani Izumi, Chalvina Firda Jumagar Lumban Sianta Karona Cahya Susena, Karona Cahya Liswanti, Nopela Liviansyah, Liviansyah Lupita Sari M Jeffri Arlinandes Chandra Martizon, Ade Mikaresti, Pamella Mimi Vera Yustanti Muhamad Galy Njoman Ari Pribowo Neri Susanti Nopriani, Attilah Noviansyah Noviansyah Popi, Ardi Aprinawan Pribowo, Muhamad Galy Njoman Ari Putra, Dindi Mandala Putra, Nur Arvian Eka Raihan, Muhamad Ratnawili Revaldo, Ardian Rivaldhy Muhammad Sari, Lupita Shar, Aan Siti Hanila Sri . Handayani Sri Handayani Sri Handayani Sulisti Afriani Suwarni Suwarni Suwarni Suwarni Wagini Wisarjan Wisarjan Yesi Indian Ariska Yestasari, Resa Yulinda, Ade Tiara