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The influence of hedonic shopping motivation and shopping lifestyle on impulse buying through positive emotion in e-commerce Mariyana, Mariyana; Djawoto, Djawoto; Suhermin, Suhermin
Manajemen dan Bisnis Vol 22, No 2 (2023): September 2023
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jmb.v22i2.691

Abstract

Therefore, this study aimed to examine and analyze the effect of hedonic shopping motivation, and shopping lifestyle, either directly or indirectly through impulse buying in Shopee e-commerce. The data collection technique used purposive sampling. In line with that, there were 95 respondents as the sample. Moreover, the study was descriptive-quantitative with descriptive analysis and statistic inferential, i.e. using SmartPLS 4.0 with bootstrapping test. In addition, both hedonic shopping motivation and shopping lifestyle had a significant effect on positive emotion. However, hedonic shopping, as well as a shopping lifestyle, had an insignificant effect on impulse buying. Likewise, positive emotion proved to mediate both hedonic shopping motivation and shopping lifestyle on impulse buying (full mediation). In other words, positive emotion could improve or determine consumers to have impulse buying in Shopee e-commerce.
SERVICE QUALITY, SATISFACTION, CONTINUOUS USAGE INTENTION, AND PURCHASE INTENTION TOWARD FREEMIUM APPLICATIONS: THE MODERATING EFFECT OF PERCEIVED VALUE Suryawirawan, Okto Aditya; Suhermin, Suhermin; Shabrie, Wiwiek Srikandi
Jurnal Ekonomi Bisnis dan Kewirausahaan Vol 11, No 3 (2022): Jurnal Ekonomi Bisnis dan Kewirausahaan (JEBIK)
Publisher : Fakultas Ekonomi dan Bisnis, UNTAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (664.564 KB) | DOI: 10.26418/jebik.v11i3.57483

Abstract

This study aimed to analyze factors that could influence continuous usage intention on freemium applications and purchase intention of premium services among students. Non-probability purposive sampling was used to determine the respondent. The criteria for the sample for this study were students who used freemium applications. Data were analyzed using Partial Least Square. The results confirmed that only reliability and responsiveness positively impacted customer satisfaction among the service quality dimensions, while assurance and empathy showed no effect. Only assurance and responsiveness were found to affect continuous usage intention positively, while empathy and reliability were found to have no effect. There was no evidence of the effect of the dimensions of service quality on purchase intention. Perceived value failed to moderate the effect of service quality on customer satisfaction. While there was a significant positive impact of customer satisfaction towards continuous usage intention, no effect has been found towards purchase intention. Continuous usage intention was confirmed to have a positive impact on purchase intention.JEL: O32, M31, L11ABSTRAKTujuan dari penelitian ini adalah untuk menganalisis faktor-faktor yang dapat mempengaruhi continuous usage intention dan purchase intention pada aplikasi yang memiliki layanan premium pada mahasiswa. Non-probability purposive sampling digunakan untuk menentukan jenis responden. Kriteria sampel pada penelitian ini adalah mahasiswa yang menggunakan aplikasi freemium. Data dianalisa menggunakan Partial Least Square. Hasil menunjukkan bahwa diantara dimensi service quality, hanya reliability dan responsiveness yang berpengaruh positif terhadap customer satisfaction sedangkan assurance dan empathy tidak berpengaruh. Hanya assurance dan responsiveness yang ditemukan berpengaruh positif terhadap continuous usage intention sedangkan empathy dan reliability ditemukan tidak berpengaruh. Seluruh dimensi service quality ditemukan tidak berpengaruh terhadap purchase intention. Perceived value tidak mampu memoderasi pengaruh service quality terhadap customer satisfaction. Customer satisfaction ditemukan berpengaruh positif terhadap continuous usage intention tetapi tidak terhadap purchase intention. Continuous usage intention ditemukan berpengaruh positif terhadap purchase intention.Kata Kunci: kualitas layanan, persepsi nilai, kepuasan, niatan
VARIABEL PENENTU KINERJA UKM INDUSTRI PARIWISATA DI JAWA TIMUR BERBASIS PEMILIHAN PRIORITAS WILAYAH DAN KEPENTINGAN Hermawati, Adya; Sembhodo, Abimanyu Tuwuh; S, Ana Sopanah; Suhermin, Suhermin
Equilibrium : Jurnal Ilmiah Ekonomi, Manajemen dan Akuntansi Vol 13, No 2 (2024): September
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah (LPPI) Universitas Muhammadiyah Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35906/equili.v13i2.2072

Abstract

ABSTRAKUKM industri pariwisata menjadi andalan mewujudkan kesejahteraan masyarakat, menjadi jawaban fenomena penyerapan tenaga kerja di tengah trend industri termekanisasi, menjadi “pekerjaan rumah” pemerintah untuk optimalkan kapabilitas, agar mampu berkompetitif internasional dan global. Tujuan penelitian ini untuk membuat konsep dan model untuk meningkatkan strategi pemasaran dan strategi marketing terintegrasi, sebagai aspek capaian keunggulan bersaing pada kelompok UKM industri pariwisata di Jawa Timur. Metode penelitian menggunakan mix method, dengan seluruh karyawan UKM industri pariwisata sebagai populasi, ukuran sampel 440 UKM, Setiap UKM diambil 3 orang karyawan, total responden 1320 orang karyawan UKM. Penelitian ini diaplikasikan pada 11 kabupaten / kota, di Jawa Timur. Alat analisis yang akan diimplementasikan yakni Analytical Hierarchy Process (AHP). Hasil penelitian menunjukkan bahwa penentuan ranking prioritas dapat dijadikan sebuah acuan dalam penentuan kriteria ataupun alternatif penentu kinerja UKM industri pariwisata di Jawa Timur.Kata Kunci: Industri Pariwisata; MSDM; Strategi Marketing.ABSTRACTSMEs in the tourism industry are a mainstay in realising community welfare, being the answer to the phenomenon of employment amid the trend of mechanised industries, being the ‘homework’ of the government to optimise capabilities, in order to be able to compete internationally and globally. The purpose of this study is to create concepts and models to improve marketing strategies and integrated marketing strategies, as aspects of achieving competitive advantage in the tourism industry SME group in East Java. The research method uses a mix method, with all employees of the tourism industry SMEs as a population, sample size 440 SMEs, each SME taken 3 employees, total respondents 1320 SME employees. This research is applied to 11 districts / cities, in East Java. The analytical tool to be implemented is Analytical Hierarchy Process (AHP). The results showed that the determination of priority ranking can be used as a reference in determining the criteria or alternatives that determine the performance of SMEs in the tourism industry in East Java.Keywords: Tourism Industry; Human Resources; Marketing Strategy.
Influence of Return on Equity (ROE) and Debt Equity Ratio (DER) On Company Value and Share Prices Ramadhani Salsabila, Rima; Triyonowati, Triyonowati; Suhermin, Suhermin
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 7 No 1 (2024): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v7i1.4514

Abstract

This study aimed to examine and analyze the effect of Return On Equity (ROE) and Debt to Equity Ratio (DER) on firm value and the stock price in Real Estate and Property; through annual financial statements and the company's performance that were listed on the Investment Gallery of Indonesia Stock Exchange, STIESIA. Besides, it aims to examine and analyze the effect of Return On Equity and Debt to Equity Ratio on stock prices either directly or indirectly, through firm value. Since firm value was a mediating variable, it could measure the company's performance that was reflected in stock price. Furthermore, the population was 49 companies that were listed on the Gallery of Indonesia Stock Exchange, STIESIA during 2015-2021. The data collection technique used purposive sampling. In line with that, there were 11 Real Estate and Property companies as the sample. Additionally, the data analysis technique used multiple linear regression with path analysis and causal step, as well as SPSS (Statistical Product and Service Solutions). As a result, it is concluded that ROE and DER have a significant effect on firm value. Likewise, the firm value had a significant effect on the stock price. Both ROE and DER have an insignificant effect on the stock price. While DER could increase the risk for stakeholders. In other words, the higher the DER was, the lower the stock price (undervalued) would be. As a result, the stock won't interest the stakeholders. On the other hand, the firm value may not be the mediating variable of ROE on the stock price. However, the firm value could mediate DER on stock price (full mediation). In conclusion, Debt to Equity Ratio (DER) could encourage the stakeholders to invest their stocks in Real and Property companies.
A MODEL TO IMPROVE RIAU UNIVERSITY LECTURER PERFORMANCE Hafni, Layla; Depari , Surya Safari Sembiring; Budiyanto, Budiyanto; Suhermin, Suhermin
EKUITAS (Jurnal Ekonomi dan Keuangan) Vol 7 No 4 (2023): December
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya(STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24034/j25485024.y2023.v7.i4.5443

Abstract

Contact between teaching and educational staff and students in higher education is relatively intensive. One of the critical determinants of the success of higher education is the satisfaction of teaching staff. This research examines the influence of Spiritual Intelligence and Spiritual leadership on job satisfaction and performance of PNSD education staff at private universities in Riau. The respondents to this research were 105 lecturers. The exogenous variables are Spiritual Intelligence and Spiritual Leadership, while the endogenous variables consist of job satisfaction and lecturer performance. The analysis used in this research is path analysis using PLS-SEM. The results of the hypothesis test show that Spiritual Intelligence and Spiritual leadership have a significant effect on job satisfaction. For the Performance variable, only Spiritual Intelligence has a significant effect. Spiritual leadership has no significant effect on performance. This research suggests that spiritual intelligence needs to be developed so that lecturers can align personal values with organizational goals. Leaders need to prioritize the interests of their members rather than their personal interests. A spiritual leader who is able to manage his ego to provide motivation and good work enthusiasm will undoubtedly be able to increase the job satisfaction and performance of his subordinates. This research contributes to developing theories of job satisfaction and performance from a spiritual perspective.
ANALISIS PEMBELAJARAN BERDIFERENSIASI PROGRAM SEKOLAH PENGGERAK PADA MATA PELAJARAN SENI RUPA KELAS 1 SD NEGERI BATURSARI 5 Suhermin, Suhermin; Sundari, Riris Setyo; Prasetyo, Singgih Adhi
Indonesian Journal of Elementary School Vol 5, No 2 (2025): November 2025
Publisher : Program Studi Pendidikan Guru Sekolah Dasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26877/ijes.v5i2.20527

Abstract

Penelitian ini bertujuan untuk: 1) mendeskripsikan tahapan pembelajaran berdiferensiasi program sekolah penggerak pada mata pelajaran seni rupa di kelas I SD Negeri Batursari 5, 2) mendeskripsikan pelaksanaan pembelajaran berdiferensiasi program sekolah penggerak pada mata pelajaran seni rupa di kelas I SD Negeri Batursari 5, 3) mengetahui faktor pendukung dan penghambat dalam pembelajaran berdiferensiasi program sekolah penggerak pada mata pelajaran seni rupa di kelas I SD Negeri Batursari 5. Jenis penelitian ini menggunakan metode kualitatif. Subjek penelitian ini adalah guru kelas I dan peserta didik kelas I. Teknik pengumpulan data dilakukan dengan menggunakan observasi, wawancara, angket, dan dokumentasi. Penelitian kualitatif ini menggunakan data berupa data deskriptif seperti tulisan, perkataan, dan perilaku yang diamati. Hasil penelitian ini menunjukkan bahwa: 1) tahapan pembelajaran berdiferensiasi pada mata pelajaran seni rupa dilakukan dengan asesmen awal, perencanaan pembelajaran, dan pembuatan media pembelajaran, 2) pelaksanaan pembelajaran berdiferensiasi pada mata pelajaran seni rupa berjalan dengan baik, guru dan peserta didik dalam pembelajaran menerapkan pembelajaran berdiferensiasi untuk mencapai tujuan pembelajaran seni rupa, 3) faktor pendukung dan penghambat dalam pembelajaran berdiferensiasi pada mata pelajaran seni rupa yaitu minat belajar peserta didik dan lingkungan sekolah menjadi salah satu faktor pendukung, untuk faktor penghambat adalah sarana dan prasarana yang masih kurang memadai.Kata Kunci: Pembelajaran Berdiferensiasi, Sekolah Penggerak, Seni Rupa
PERFORMANCE IMPROVEMENT MODEL: COMMITMENT DEVELOPMENT BASED ON EMPOWERING AND ORGANIZATIONAL LEARNING Suhermin, Suhermin; Kurniawan, Gogi; Bon, Abdul Talib; Sulistyan, Riza Bahtiar
EKUITAS (Jurnal Ekonomi dan Keuangan) Vol 7 No 3 (2023): September
Publisher : Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Surabaya(STIESIA) Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24034/j25485024.y2023.v7.i3.5777

Abstract

Regulatory changes during the pandemic, following high industrial growth in the goods and services sector, have encouraged companies to increase their competitiveness. Then achieving performance becomes a top priority, and the company also requires a strong commitment from its employees. Efforts that are considered relevant are employee empowerment and environmental conditioning of the company as a learning organization. This study aims to analyze the effect of employee empowerment and learning organizations on increasing organizational commitment and performance. The sample used was 158 employees of PT. ACS, as the product and service company in the food and beverage sector. Data collection instruments used a Likert scale and were analyzed using a structural equation model (SEM). The results of the study show that employee empowerment and learning play an important role in increasing organizational commitment and performance. The existence of high commitment will also lead to high employee performance. An important implication of this research is that good empowerment and learning will increase organizational commitment, and a good impact on the organization, namely employee performance will also increase.