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Yulistia, Yulistia
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Pelatihan Pemanfaatan Google Workspace untuk Kegiatan Belajar SMP Methodist II Palembang Mardiani, Mardiani; Yulistia, Yulistia; Novita, Dien
FORDICATE Vol 3 No 2 (2024): April 2024
Publisher : Universitas Multi Data Palembang, Fakultas Ilmu Komputer dan Rekayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/fordicate.v3i2.7923

Abstract

Setelah melewati Pandemi COVID-19, dimana cara penyampaian informasi di sekolah berubah menjadi lebih inovatif menggunakan media secara daring. Kesulitan yang dihadapi oleh SMP Methodist II adalah ketika akan berbagi file serta ujian daring dan memastikan agar siswa/i dapat segera menjawab tanpa beban kuota yang berat. Hal ini sangat tidak memungkinkan, jika semua dilakukan tanpa penggunaan teknologi informasi. Salah satu media yang dapat digunakan untuk membuat ujian sekolah serta berbagi file menjadi lebih mudah adalah Google Form. Untuk itu, dalam pelatihan kali ini akan diangkat tema tentang penggunaan google workspace dan beberapa fiturnya dengan. Pelatihan ini bertujuan agar Sekolah, terutama siswa dapat lebih paham mengenai penggunaan aplikasi Google workspace. Kegiatan pelatihan ini dilakukan secara tim atau berkelompok yang akan dilaporkan sebagai kegiatan pengabdian kepada Masyarakat. Diharapkan hasil dari pelatihan dapat membantu siswa, khususnya siswa SMP Methodist II untuk lebih lancar menggunakan media daring dalam berbagi file.
Rancang Bangun Sistem Pendukung Keputusan Rekomendasi Agent Terbaik Dengan Metode SAW Augie, Peter; Yulistia, Yulistia
Jurnal Teknologi Sistem Informasi Vol 3 No 2 (2022): Jurnal Teknologi Sistem Informasi
Publisher : Program Studi Sistem Informasi, Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/jtsi.v3i2.3046

Abstract

Insurance at PT MAG is a general insurance company under the auspices of PT Asuransi Multi Artha Guna (Tbk). To sell insurance premiums, of course, companies need agents to increase sales. The company's goal is of course to find out which agent has the greatest impact in the form of the highest sales for the company. However, because the agents who work in PT MAG have a lot of sales data and performance data, it is difficult for the company to recommend the best agent. A Decision Support System for the Selection of the Best agents will be developed. This system was developed using the Rational Unified Process (RUP) methodology, usecase diagrams, Class Diagrams, Activity Diagrams, entity relationship diagrams, PHP programming language with Laravel Framework. The results and conclusions of creating this Decision Support System can help companies in making decisions in the recommendations of the best agent more easily and providing transparent information to employees brief.
Sistem Pendukung Keputusan Penentuan Karyawan Terbaik Pada PT. Sukses Bangun Sriwijaya Dengan Metode TOPSIS Setiawan, Boby; Yulistia, Yulistia
Jurnal Teknologi Sistem Informasi Vol 4 No 2 (2023): Jurnal Teknologi Sistem Informasi
Publisher : Program Studi Sistem Informasi, Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/jtsi.v4i2.5705

Abstract

Keberadaan sumber daya manusia (SDM) merupakan faktor krusial bagi perusahaan. Mengingat pentingnya peran SDM dalam suatu perusahaan, maka sangatlah penting untuk memberikan perhatian dan penghargaan setiap kali mereka mencapai keberhasilan tertentu. Pada proses penilaian karyawan terbaik PT Sukses Bangun Sriwijaya ada beberapa masalah yang muncul yaitu penilaian yang masih dilakukan secara manual. Penulisan Tugas Akhir ini bertujuan merancang dan mengembangkan aplikasi Sistem Pendukung Keputusan Pemilihan Karyawan Terbaik dengan menerapkan metode TOPSIS (Technique For Others Reference by Similarity to Ideal Solution). Yang terbukti efisien untuk mencapai solusi keputusan secara praktis, ini terjadi karena konsepnya yang sederhana dan mudah dipahami. Pengembangan sistem ini dilakukan dengan menggunakan Metodologi Rational Unified Process (RUP), dalam hal ini, digunakanlah diagram use case, class diagram, dan activity diagram. Bahasa pemrograman yang dipilih adalah PHP dengan Framework Laravel, serta digunakan database MySql. Pelaksanaan tugas akhir ini menghasilkan sebuah aplikasi sistem pendukung keputusan yang memudahkan dan menambah transparansi bagi perusahaan dalam proses pemilihan karyawan terbaik.
Pengaruh Harga Kualitas Pelayanan dan Kepuasan Pelanggan Terhadap Loyalitas Pelanggan Toko R4 Petshop Padang Ahmad Hasan Yani; Salfadri, Salfadri; Yulistia, Yulistia
Ekasakti Matua Jurnal Manajemen Vol. 2 No. 2 (2024): Ekasakti Matua Jurnal Manajemen (April 2024)
Publisher : Fakultas Ekonomi, Universitas Ekasakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/emjm.v2i2.1050

Abstract

Tujuan penelitian ini adalah untuk mengetahui: 1. Indikator mana yang dominan dari variabel harga, kualitas pelayanan, kepuasan pelanggan dan loyalitas pelanggan. 2. Pengaruh harga secara parsial terhadap Loyalitas Pelanggan. 3.  pengaruh Kualitas Pelayanan secara parsial terhadap Loyalitas. 4. Pengaruh Kepuasan pelanggan secara parsial terhadap Loyalitas Pelanggan. 5. Pengaruh Harga, kualitas pelayanan dan kepuasan pelanggan secara simultan terhadap Loyalitas pelanggan Toko R4 Petshop Padang. Populasi penelitian ini adalah pelanggan Toko R4 Petshop Padang pada tahun 2021 dengan jumlah 1.204 Orang dan diperoleh sampel dengan menggunakan rumus slovin sebanyak 92 orang. Teknik pengambilan sampel penelitian ini menggunakan purposive sampling. Data penelitian menggunakan data primer yang dikumpulkan melalui penyebaran kuesioner kepada karyawan. Metode analisis data dalam penelitian ini menggunakan analisis deskriptif, analisis regresi linear berganda, koefisien determinasi serta uji hipotesis t dan F. Hasil analisis menunjukkan bahwa 1. harga berpengaruh negatif signifikan terhadap loyalitas pelanggan. 2. kualitas pelayanan berpengaruh positif signifikan terhadap loyalitas pelanggan. 3. Kepuasan Pelanggan berpengaruh positif tidak signifikan terhadap Loyalitas Pelangggan. 4. Kontribusi variabel Harga, harga dan Kepuasan Pelanggan terhadap Loyalitas Pelangggan sebesar 27,4% sedangkan sisanya 72,6% dipengaruhi oleh variabel lain diluar penelitian ini.
Pengaruh Bauran Pemasaran Jasa dan Kepercayaan Terhadap Loyalitas Konsumen di Hotel Axana Padang Arfi, Nadila; Chandrayanti, Teti; Yulistia, Yulistia
Ekasakti Matua Jurnal Manajemen Vol. 2 No. 2 (2024): Ekasakti Matua Jurnal Manajemen (April 2024)
Publisher : Fakultas Ekonomi, Universitas Ekasakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/emjm.v2i2.1052

Abstract

This study aims to examine and analyze the dominant indicators of the service marketing mix and trust on customer loyalty, the effect of the service marketing mix (products, participants, physical environment) on customer loyalty, participants/persons on customer loyalty, and the effect of trust on customer loyalty. the influence of the service marketing mix and trust simultaneously on consumer loyalty. This study uses the classic assumption test which consists of the normality test, multiculeority test, heroscadicity test and multiple regression test, t test and F test. participant indicators increase living rates, physical environment equipment indicator trust Integrity and consumer loyalty indicators cooperation indicators, products have a positive and not significant effect on consumer loyalty, participants have a positive and insignificant effect on consumer loyalty, the physical environment has a positive and significant effect on consumer loyalty, trust has a positive and significant effect on customer loyalty, service marketing mix (products, participants, physical environment) and consumer trust has a positive and significant effect on customer loyalty at the Axana Hotel Padang and the coefficient of determination (R2) is 0.962 where KD = r² x100% or KD = 0.962 x 100% = 96.20%. This 96.20% value shows the effect of the independent variable on the dependent variable and the remaining 3.80% is influenced by other factors such as promotions, service quality, consumer decisions and consumer satisfaction.
Strategi Pemasaran dalam Meningkatkan Jumlah Wisatawan di Pantai Air Manis Padang Nanda, Nesa Putri; Rice Haryati; Yulistia, Yulistia
Ekasakti Matua Jurnal Manajemen Vol. 2 No. 2 (2024): Ekasakti Matua Jurnal Manajemen (April 2024)
Publisher : Fakultas Ekonomi, Universitas Ekasakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/emjm.v2i2.1056

Abstract

The number of visitors at this Padang Air Manis Beach tourist attraction has increased and decreased the number of visitors based on the results obtained from the recapitulation of tourist visits in 2015 as many as 14,067 people, an increase in 2016 as many as 48,400 people, in 2017 as many as 23,200 people. In 2018 there were 442,694 people, in 2019 it increased again to 548,471 people. However, in 2020 there was a drastic decline of 138,557 people. The purpose of this research is to analyze the marketing strategy in increasing the number of tourists at Air Manis Beach, Padang City. Data collection methods are Field Research (Field Research) and Library Research (Library Research). Types and sources of data are primary data and secondary data. The population in this study were visitors to the Air Manis Padang tourist attraction as the research population totaling 138,557 people and a sample of 100 people. The method of analysis using SWOT analysis. The results of the study are: (The IE matrix above is a map of the EFAS and IFAS matrix scores. According to Rangkuti in Maulana (2017) the IE matrix is ??based on two key dimensions, namely the total IFAS weighting score on the horizontal axis and the total EFAS weighting score on the vertical axis. The total score IFAS weighting in this study showed a result of 3.67 while the results of EFAS mapping in this study showed a result of 3.83. As seen in the picture above, the company's position is in cell 1. namely the GROWH position. Growth through concentration can be achieved through vertical integration backward integration This is the main strategy for companies that have a strong competitive market position (high market share) in a highly attractive competition, in order to increase their business strength.
Analisis Strategi Pemasaran Digital (Digital Marketing) dalam Meningkatkan Daya Saing PT Pos Indonesia (Persero) Padang Melalui Layanan Pospay Brilliansyah, Eko; Salfadri, Salfadri; Yulistia, Yulistia
Ekasakti Matua Jurnal Manajemen Vol. 2 No. 3 (2024): Ekasakti Matua Jurnal Manajemen (Juli 2024)
Publisher : Fakultas Ekonomi, Universitas Ekasakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/emjm.v2i3.1098

Abstract

With the passage of legislation No. 38 of 2009, PT Pos Indonesia experienced quite tight competition with its competitors in all areas of services offered by PT Pos Indonesia to its customers, especially in the field of financial services. The emergence of digital-based start-ups. Meanwhile, PT Pos Indonesia, which plays the role of PPOB (Payment Point Online Bank), known as the Pospay service, has not used Digital Marketing technology. With this problem, PT Pos Indonesia issued or introduced a digital-based Pospay service system in early 2019, which was based on Fintech to increase the company's competitiveness. Therefore, This Study aims to :(1) determine the internal factors (strengths and weaknesses) of pospay: (2) Knowing the external factors (opportunities and threats) owned by Pospay: (3) Knowing Pospay's digital marketing strategy to increase the competitiveness of PT Pos Indonesia (Persero) Padang. Data processing using IFAS analysis to analyze internal factors, EFAS analysis for external factors. Once entered into the quantitative model, namely the SWOT matrix which is based on primary data from the results of research that is Field Research using a structured questionnaire directly to 88 samples. Where The results of the analysis using IFAS and EFAS and using SWOT analysis show that the recommended digital marketing strategy for PT Pos Indonesia (Persero) Padang to increase competitiveness through Pospay services is the SO Strategy.
Kecerdasan Anak Didik Yang Mempengaruhi Perkembangan Holistik Individu Nurrohmah, Anyi; Maslinawati, Maslinawati; Aprilia, Lala; Yulistia, Yulistia; Hadiyana Ahmad, Laila; Elnawati, Elnawati
Calakan : Jurnal Sastra, Bahasa, dan Budaya Vol. 2 No. 3 (2024): (Nopember)
Publisher : PT. Alahyan Publisher Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61492/calakan.v2i3.175

Abstract

Students' intelligence is a critical aspect in the context of modern education that affects the holistic development of individuals. This paper explores the different dimensions of student intelligence by integrating Islamic perspectives and modern theories, such as the Multiple Intelligences theory by Howard Gardner. The discussion began by defining intelligence as the ability to understand and solve problems, as well as analyzing the types of recognized intelligence, including linguistic, logical-mathematical, visual-spatial, kinesthetic, musical, interpersonal, intrapersonal, and naturalist. Factors that affect the development of students' intelligence, such as family environment, formal education, social experience, and religious values, are also discussed in depth. The approach in this paper includes an emphasis on how Islam views intelligence as a gift that must be managed wisely and used for the good of individuals as well as society. Strategies to develop students' intelligence, which include the recognition and strengthening of various types of intelligence and the application of Islamic values in education, are also considered as part of efforts to form strong character and good morals in students.
Upaya Meningkatkan Pemahamaan Konsep Bilangan Beserta Lambang Bilangan Pada Anak Usia Dini Usia 5-6 Tahun Melalui Media Kardus Modifikasi di TK Al Birru Arkan Yulistia, Yulistia; Munajat, Asep; Ernawati, Elnawati
Calakan : Jurnal Sastra, Bahasa, dan Budaya Vol. 3 No. 1 (2025): Maret
Publisher : PT. Alahyan Publisher Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61492/calakan.v3i1.242

Abstract

This research aims to improve the understanding of the concept of numbers and number symbols in early childhood, especially 5-6 years old, by using modified cardboard media as a learning aid. This media is designed to provide an interactive, engaging, and appropriate learning experience that is in accordance with the characteristics of early childhood development. The research method used is Classroom Action Research (PTK) which consists of two cycles, where each cycle includes planning, implementation, observation, and reflection stages. The subject of the study is Al Birru Arkan Kindergarten students in the age group of 5-6 years. Data collection techniques include observation, interviews, documentation, and number concept ability tests. The results of the study show that the application of modified cardboard media significantly improves children's understanding of the concept of numbers and number symbols. In cycle I, the average achievement of children's understanding reached 65%, while in cycle II it increased to 85%. The learning process involving modified cardboard media has also been proven to increase children's interest and motivation in learning, so that they are more active in participating in learning activities. The conclusion of this study is that modified cardboard media is effective in improving understanding of the concept of numbers and number symbols in early childhood. This media can be an innovative alternative for teachers in teaching basic mathematics material at the early childhood education level.
Pengaruh Citra Merek, Harga, Promosi, Terhadap Keputusan Pembelian Handphone Merek Oppo Di Konter K-Onesmartphone Air Haji Kabupaten Pesisir Selatan Dea Lewiska, Hara; Salfadri, Salfadri; Yulistia, Yulistia
Ekasakti Matua Jurnal Manajemen Vol. 1 No. 1 (2023): Ekasakti Matua Jurnal Manajemen (Januari 2023)
Publisher : Fakultas Ekonomi, Universitas Ekasakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/emjm.v1i1.771

Abstract

Abstract: This study aims to determine the effect of Brand Image, Price, and Promotion on Mobile Purchase Decisions at the K-One Smartphone Counter in Air Haji Pesisir Selatan. The method used in this study is by using field research and literature. The population in this study was 984 people and the sample used a random sampling technique. The results of this study indicate that: the dominant indicator of the brand image variable is the strength of the brand association with the respondent's achievement level of 79.9%. The dominant indicator of the price variable is the affordability of the respondent's level of ability as much as 80.7%. The dominant indicator on the promotion variable is sales promotion with the respondent's achievement level of 82.3%. The dominant indicator on the purchasing decision variable is the habit of buying products with the respondent's level of ability as much as 81.0%. Brand image partially influences purchasing decisions. It is evident from the results of the t-table value of 1,987. So t count is 2,613 which displays greater than the t value table of 1.9872. So that t count > t table and the calculated sig value obtained is 0.011 <0.05 so that Ho is rejected and Ha is accepted. Brand image (X1) Price (X2) and Promotion (X3) simultaneously have a positive and significant effect on purchasing decisions. It is evident from the results of the calculated f value of 31.933 which is greater than the f table which is equal to 2.71 and the sig value resulting from the calculation is 0.000 which is smaller than the ? used of 0.05 or 5%. Abstrak: Penelitian ini bertujuan untuk mengetahui pengaruh Citra Merek Harga dan Promosi Terhadap Keputusan Pembelian Handphone di Konter K – One Smartphone di Air Haji Pesisir Selatan. Metode yang digunakan dalam penelitian ini yaitu dengan menggunakan riset lapangan dan pustaka.Populasi dalam penelitian ini sebanak 984 orang dan sampel menggunakan teknik random sampling. hasil penelitian ini menunjukkan bahwa : indikator dominan pada variabel citra merek adalah kekuatan asosiasi merek dengan tingkat capaian responden sebanyak 79.9%. Indikator dominan pada variabel harga adalah keterjangkauan harga dengan tingkat capaian responden sebanyak 80,7%. Indikator dominan pada variabel promosi adalah promosi penjualan dengan tingkat capaian responden sebanyak 82.3%. Indikator dominan pada variabel keputusan pembelian adalah kebiasaan dalam membeli produk dengan tingkat capaian responden sebanyak 81.0%.Citra merek secara parsial berpengaruh parsial terhadap keputusan pembelian.Terbukti dari hasil nilai t tabel sebesar 1.987.sehingga t hitung 2.613 yang nilainya lebih besar dari nilai t tabel sebesar 1.9872. Sehingga t hitung > t tabel dan nilai sig perhitungan yang diperoleh adalah sebesar 0.011 < 0.05 jadi Ho ditolak dan Ha diterima. Citra merek(X1) Harga(X2) dan Promosi(X3) secara simultan / bersama – sama berpengaruh positif dan signifikan terhadap keputusan pembelian. Terbukti dari hasil nilai f hitung 31,933 yang lebih besar dari f tabel yaitu sebesar 2.71 dan nilai sig yang dihasilkan dari perhitungan adalah 0.000 yang lebih kecil dari ? yang digunakan sebesar 0.05 atau 5%.
Co-Authors Agus Sutardjo Ahmad Hasan Yani Aprilia, Lala Arfi, Nadila Asep Munajat Augie, Peter Bakkareng, Bakkareng Brilliansyah, Eko Budiman, Jessica Valencia Putri Candra, Benny Dafid Dafid Danyl Mallisza Dea Lewiska, Hara Dien Novita Dina Adawiyah Dorie P. Kesuma Elnawati, Elnawati Emil Riza Putra Ernawati, Elnawati Graciella, Fiolin Meldy Hadiyana Ahmad, Laila Hendra Lukito Hermaya, Nickholas Hansel Husin, Nor Azilah Inayatullah, Inayatullah Jhon Rinaldo Johannes Petrus Lisa Amelia Marda Hayati, Reffi Maslinawati, Maslinawati Mitra Mitra Muryanto, Irwan Nanda, Nesa Putri Nevile, Steven Novi Yanti Nurrohmah, Anyi Ramadhan, Dimaz Gymnastiar Rice Haryati Rizka Hadya Salfadri, Salfadri Setiawan, Boby Teti Chandrayanti Wahyu Sudrajat Wang, Cyndi Claudia Widiani Putri, Syafda Wiwik Handayani