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All Journal AGRIEKONOMIKA AGRISE Al Ishlah Jurnal Pendidikan Jurnal Penelitian Pendidikan IPA (JPPIPA) Jurnal SEPA (Social Economic and Agribusiness Journal) IJEBD (International Journal Of Entrepreneurship And Business Development) EKUITAS (Jurnal Ekonomi dan Keuangan) Agro Bali: Agricultural Journal Journal of Applied Data Sciences Jurnal Cahaya Mandalika Indonesian Journal of Engagement, Community Services, Empowerment and Development (IJECSED) International Journal of Engagement and Empowerment (IJE2) Jurnal Minfo Polgan (JMP) Journal of Social Science Studies (JOS3) Jurnal Ilmiah SOSIO AGRIBIS Jurnal Pengabdian Mandiri Acitya Wisesa: Journal of Multidisciplinary Research PROCURATIO: Jurnal Manajemen dan Bisnis Scientia: Journal of Multi-Disciplinary Science Journal of Contemporary Administration and Management (ADMAN) Jurnal Terobosan Peduli Masyarakat (TIRAKAT) Technopreneurship and Educational Development Review (TENDER) Prosiding Seminar Nasional Kusuma AURORA: Journal of Emerging Business Paradigms Jurnal Simki Economic
Wisnujatia, Nugrahini Susantinah
Master's Program In Agribusiness, Universitas Wijaya Kusuma Surabaya.
Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Nursing Physics Social Sciences Other

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Understanding the Key Determinants of Farmer Loyalty in Sugarcane Farming: Insights from Indonesia Wisnujati, Nugrahini Susantinah; Rahindra, Hendy Arsyad; Sangadji, Suwandi S.; Paiman, Paiman
Agro Bali : Agricultural Journal Vol 8, No 3 (2025)
Publisher : Universitas Panji Sakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37637/ab.v8i3.2060

Abstract

Granulated sugar is a vital ingredient in Indonesia, widely used as a sweetener in various food and beverage applications. To meet increasing domestic demand, the government has targeted sugar self-sufficiency by 2025. The Indonesian Long-Term Development Plan 2020–2024 outlines efforts to enhance sugarcane productivity. This study aims to identify the factors influencing farmer loyalty in sugarcane cultivation in Indonesia. A quantitative approach was employed to examine the relationships between government policy, sugar company policy, farmer behavior, and cooperative member participation (independent variables) and farmer loyalty (dependent variable). The data were analyzed using SmartPLS version 4. The results indicate that government policy and cooperative member participation do not significantly affect farmer loyalty, while farmer behavior and sugar company policy have a significant positive influence. Notably, the policies of sugar companies play a pivotal role in shaping farmers’ commitment to sugarcane cultivation. These findings suggest that strengthening farmer behavior and enhancing company-level policies can improve loyalty. Furthermore, the results imply that government efforts toward sugar self-sufficiency should not only focus on policy formulation but also ensure alignment with farmers' practical needs and support systems. Integrating sugar company strategies with national agricultural policies could enhance the effectiveness of government programs and accelerate the achievement of self-sufficiency targets.
TRIPLE BOTTOM LINE IN SUSTAINABLE HUMAN RESOURCE MANAGEMENT: A BIBLIOMETRIC ANALYSIS Setiawati, Anindya Prastiwi; Wisnujati, Nugrahini Susantinah; Usanti, Trisadini Prasastinah; Hidayat, Savitri Winawati; Inti, Ristani Widya
Acitya Wisesa: Journal of Multidisciplinary Research Vol. 4 Issue 4 (2025)
Publisher : jfpublisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56943/jmr.v4i4.909

Abstract

The integration of sustainability principles into human resource management has gained increasing scholarly attention, yet comprehensive frameworks addressing economic, social, and environmental dimensions simultaneously remain insufficiently developed. Whilst previous research has examined socially responsible HRM, green HRM, and sustainable work systems independently, the fragmented nature of these investigations limits understanding of how organisations can operationalise triple bottom line principles through strategic human resource management. This study employs a bibliometric analysis and systematic literature review to explore the incorporation of triple bottom line concepts into sustainable human resource management scholarship. Bibliometric data were collected from the Scopus database covering publications between 2015 and 2025, analysed using VOSviewer and Bibliometrix package in R to map intellectual structures, publication trends, and thematic evolution. The findings reveal substantial growth in sustainable HRM and green HRM research over the past decade, with three dominant typologies identified: socially responsible HRM, green HRM, and triple bottom line HRM. However, persistent challenges include conceptual fragmentation, inside-out economic orientations, and geographical imbalances in research contributions. The study contributes empirically by documenting intellectual evolution of triple bottom line research in sustainable HRM and conceptually by synthesising how economic viability, social equity, and environmental responsibility are progressively operationalised within human resource management domains.
PERAN TEKNOLOGI DIGITAL DAN MODAL SOSIAL DALAM MENINGKATKAN DAYA SAING AGROWISATA (Studi di Desa Ketapanrame, Mojokerto): The Role of Digital Technology and Social Capital in Increasing the Competitiveness of Agrotourism (A Study in Ketapanrame Village, Mojokerto) Kardiono, Ardian; Wisnujati, Nugrahini Susantinah; Patiung, Markus
Jurnal Ilmiah Sosio Agribis Vol. 25 No. 2 (2025): Jurnal Ilmiah Sosio Agribis Vol 25 No 2
Publisher : Study Program of Agribusiness, Faculty of Agriculture, University of Wijaya Kusuma Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30742/jisa25220254766

Abstract

Penelitian ini menganalisis pengaruh teknologi digital dan modal sosial terhadap daya saing agrowisata, dengan bauran pemasaran (7P) sebagai variabel pemoderasi. Studi kuantitatif dilakukan di Desa Ketapanrame, Mojokerto, menggunakan kuesioner terhadap 30 pengelola agrowisata. Data dianalisis dengan PLS-SEM. Hasil menunjukkan bahwa teknologi digital dan modal sosial berpengaruh positif dan signifikan terhadap daya saing. Bauran pemasaran terbukti memperkuat (memoderasi) hubungan kedua variabel tersebut terhadap daya saing. Temuan ini menekankan bahwa pengembangan agrowisata memerlukan integrasi strategi digital, pemanfaatan jejaring sosial, dan penerapan bauran pemasaran yang tepat. Studi ini memberikan kontribusi teoretis pada model pemasaran pariwisata berbasis masyarakat serta rekomendasi praktis bagi pengelola untuk meningkatkan daya saing secara berkelanjutan. Kata kunci: Bauran Pemasaran, Daya Saing Agrowisata, Modal Sosial, Teknologi Digital. This study analyzes the influence of digital technology and social capital on agrotourism competitiveness, with the marketing mix (7Ps) as a moderating variable. A quantitative study was conducted in Ketapanrame Village, Mojokerto, using a questionnaire with 30 agrotourism managers. Data were analyzed using PLS-SEM. The results showed that digital technology and social capital had a positive and significant effect on competitiveness. The marketing mix was proven to strengthen (moderate) the relationship between the two variables on competitiveness. These findings emphasize that agrotourism development requires the integration of digital strategies, the utilization of social networks, and the implementation of an appropriate marketing mix. This study provides theoretical contributions to the community-based tourism marketing model as well as practical recommendations for managers to increase competitiveness sustainably. Keywords: Marketing Mix, Agrotourism Competitiveness, Social Capital, Digital Technology.
PERAN JIWA WIRAUSAHA DALAM MEMEDIASI PENGARUH MANAJEMEN AGRIBISNIS DAN MOTIVASI TERHADAP KEBERHASILAN USAHA KOPI (Studi Kasus: Kelompok Tani Mugi Lestari): The Role of Entrepreneurial Spirit in Mediating the Influence of Agribusiness Management and Motivation on the Success of Coffee Business (Case Study: Mugi Lestari Farmers Group) Marsha, Dhevi Aprilia; Wisnujati, Nugrahini Susantinah; Patiung, Markus
Jurnal Ilmiah Sosio Agribis Vol. 25 No. 2 (2025): Jurnal Ilmiah Sosio Agribis Vol 25 No 2
Publisher : Study Program of Agribusiness, Faculty of Agriculture, University of Wijaya Kusuma Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30742/jisa25220254997

Abstract

Penelitian ini menganalisis pengaruh manajemen agribisnis (AM) dan motivasi wirausaha (EM) terhadap keberhasilan usaha (BS) pada petani kopi di Kecamatan Kare, Kabupaten Madiun, dengan jiwa wirausaha (ES) sebagai variabel mediasi. Data primer dikumpulkan dari seluruh populasi 85 anggota Kelompok Tani Mugi Lestari menggunakan kuesioner Likert lima poin. Analisis data dilakukan dengan SEM-PLS untuk menguji pengaruh langsung, tidak langsung, dan total. Hasil penelitian menunjukkan bahwa AM dan EM berpengaruh positif dan signifikan terhadap ES dan BS. Namun, ES tidak terbukti secara signifikan memediasi hubungan AM dan EM dengan BS. Model struktural dapat menjelaskan 64% varians dalam BS. Temuan ini menyimpulkan bahwa peningkatan kinerja usaha kopi lebih bergantung pada penguatan manajemen dan motivasi secara langsung, sementara upaya mengembangkan jiwa wirausaha saja belum cukup berdampak pada keberhasilan bisnis. Penelitian merekomendasikan program pemberdayaan terintegrasi yang menggabungkan pelatihan teknis agribisnis dengan skema insentif untuk meningkatkan motivasi dan perilaku wirausaha petani, guna mendukung daya saing dan keberlanjutan usaha kopi. . Kata kunci: Kesuksesan Bisnis, Kopi Kare, SEM-PLS, Manajemen Agribisnis, Motivasi Kewirausahaan, Semangat Kewirausahaan. This study analyzes the influence of agribusiness management (AM) and entrepreneurial motivation (EM) on business success (BS) among coffee farmers in Kare District, Madiun Regency, with entrepreneurial spirit (ES) as a mediating variable. Primary data were collected from the entire population of 85 members of the Mugi Lestari Farmers Group using a five-point Likert questionnaire. Data analysis was conducted using SEM-PLS to test the direct, indirect, and total effects. The results showed that AM and EM had a positive and significant effect on ES and BS. However, ES was not proven to significantly mediate the relationship between AM and EM with BS. The structural model can explain 64% of the variance in BS. These findings conclude that improving coffee business performance is more dependent on strengthening management and motivation directly, while efforts to develop an entrepreneurial spirit alone are not sufficient to impact business success. The study recommends an integrated empowerment program that combines agribusiness technical training with incentive schemes to improve farmer motivation and entrepreneurial behavior, in order to support the competitiveness and sustainability of coffee businesses. Keywords: Entrepreneurial Spirit, Business Success, Kare Coffee, SEM-PLS, Agribusiness Management, Entrepreneurial Motivation.
Analysis of The Multifunctional Economic Value of Rice Field As Producers of Cultivation Media and Products/ Environmental Services in Sidoarjo District, East Java Province, Indonesia Year 2024 Markus Patiung; Nugrahini Susantinah Wisnujati
Jurnal Penelitian Pendidikan IPA Vol 10 No 12 (2024): December
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v10i12.9746

Abstract

Rice fields managed by farmers or agricultural business actors provide cultivation benefits and environmental services. Research in Japan shows that the environmental benefits of rice fields reach 90%, much higher than its role as a cultivation medium which is only 10%. This study aims to examine the economic value of rice fields as a whole in three main aspects: (1) its value as a rice field medium, (2) its value as an environmental service, especially flood control, and (3) a comparison of these economic values. The method used is economic valuation through the Replacement Cost Method (MBP) and the calculation of farming profits. MBP is used to calculate the economic value of rice fields that do not yet have a market price. Meanwhile, the calculation of farming profits is to assess the cultivation benefits produced by rice fields. The results of the study show that (1) the economic value of rice fields as a rice field medium is IDR 24,750,000 per hectare per year. (2) As a provider of flood control, its economic value reaches IDR. 150,276,000 per hectare per year, and the conversion of 350 hectares could result in an annual loss of Rp. 52.6 billion. (3) The comparison of the economic value between rice fields as a planting medium and as a flood controller is 1:6, highlighting the important environmental benefits provided by rice fields
Pengamatan Loyalitas Merek Obat Herbal Berdasarkan Kemasan dan Harga Rafadi Khan Khayru; RR Nugrahini Susantinah Wisnujati; Didit Darmawan; Fayola Issalillah
Jurnal Simki Economic Vol 4 No 2 (2021): Volume 4 Nomor 2 Tahun 2021
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/jse.v4i2.101

Abstract

Standardized herbal medicine is one type of traditional medicine that is made through a manufacturing process and packaged according to consumer behavior in modern times which is full of practical and easy lifestyles. Consumer behavior needs to be observed in the midst of offering a variety of product brands. Competition between brands causes marketers to face the challenge of gaining brand loyalty from customers. The main objective of this study is to investigate the impact of packaging and price on brand loyalty. This quantitative causal study set 65 samples. Data analysis begins with a brief descriptive examination of the composition of the sample followed by validity and reliability tests. To test the predictive relationship, multiple regression analysis was used using SPSS version 26.0 software. From the regression analysis showed a significant positive effect of packaging on brand loyalty. In addition, a significant positive effect is also shown by the price variable on brand loyalty.
Operational risks of broiler chicken farming in Pamekasan Regency Setianingrum, Ajeng Sari; Zuhriyah, Amanatuz; Widodo, Slamet; Wisnujati, Nugrahini Susantinah
Agriekonomika Vol 13, No 2: October 2024
Publisher : Department of Agribusiness, Faculty of Agriculture, Universitas Trunojoyo Madura, Indonesi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/agriekonomika.v13i2.33693

Abstract

Broilers are one of the animal protein producers that experience an increase in demand every year. Based on data from the Food Security and Livestock Service Office of Pamekasan Regency in 2019, the highest broiler production in Pamekasan Regency was located in Larangan Subdistrict, however, many farmers closed their businesses. This research was conducted at Pak Rudi's broiler farm located in Pamekasan Regency with the aim of knowing the sources of risk, prioritizing risks that require the most immediate prevention, and knowing alternative control strategies. The methods used in this research are fishbone and FMEA. The results of this study indicate that there are three main sources of risk on this broiler farm including production risk, financial risk, and marketing risk. Risk prioritization lies in the source of production risk with an indicator of the risk of contracting diseases for alternative strategies used in controlling risks in the form of administering vaccines regularly to maintain the immune system of chickens and conducting examinations on chickens carefully and regularly so that if there are chickens that contract diseases, treatment can be carried out quickly and appropriately to avoid disease transmission to other chickens.
Co-Authors Abdul Razak Munir Achmadi Susilo Ahmad Junaidi Ahmadi Susilo Alunia Dwi Zahara T Amanatuz Zuhriyah Angelina Saingio Anindya Prastiwi Setiawati Ardian Kardiono Ausat, Abu Muna Almaududi Azlina Idris Che Zalina Zulkifli Dedi Hermansyah Diah Tri Hermawati Didit Darmawan Endang Siswati Erna Haryanti Ernawati Ernawati Fayola Issalillah Feri Setiawan Santoso Fernanda Iman Mahendra Fritty Fatma Rochmatul Izza Hary Sastryawanto Hary Sastrywanto Herman Yosep Koisine Hidayat, Savitri Winawati Inti, Ristani Widya Issalillah, Fayola Istifadhoh, Emilia Iva Evry Robiyansah Jamalus, Jamalus Kamal, Mohammed Kardio, Bana Kardiono, Ardian Karim, Sarbaini A. Kaswadi Kaswadi Ken Sari Nimas Pramhesti Khan Khayru, Rafadi Koesriwulandari Koesriwulandari Koesriwulandari Koesriwulandari Koesriwulandari, Koesriwulandari Lestari, Hasti Wuri Lusy Tunik Muharlisiani Marjuki Marjuki Markus Patiung Markus Patiung Marsha, Dhevi Aprilia Maulana Sudrajat, Prama Hasta Aditya Moch Makruf Faris Moch. Thohiron Monissa Citrahayu Sumawardhani Mulya, Fitra Nainggolan, Ananda Fitria Nia Saurina Nina Ari Wahyuni Paiman Paiman Patiung, Markus Permana, Vebri Dwi Prama Hasta Pratiwi Dwi Karjati Pratiwi Dwi Karyati Rafadi Khan Khayru Rafadi Khan Khayru Rahindra, Hendy Arsyad Reni Rachmawati Ristani Widya Inti Rizki Ramadhan, Mohammad Akbar Rizky Junianto Robig Subagio Rochmad Zulfikar Sastrya Wanto, Hary Sastryawanto, Hary Setianingrum, Ajeng Sari Siswati, Endang Siti Rokhmi Fuadati Slamet Widodo Solehodin Sri Rahayu Margaretna Jajuk Hanafie Sri Rahayu MJH Suhara, Ade Suryaningsih, Dwie Retna Suwandi S. Sangadji Syaiful, Putri Kalifatun Syamsu Rijal Syamsuddin Syamsuddin Tanti Handriana Trisadini Prasastinah Usanti Vita Magdalena Wensislaus Arman Ndau Widyatmike Gede Mulawarman Yosua, Relansius