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All Journal Jurnal Ilmiah Manajemen dan Bisnis (JIMB) Komunikasi : Jurnal Komunikasi Cakrawala : Jurnal Humaniora Bina Sarana Informatika Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Jurnal Pendidikan dan Konseling Jurnal Pengabdian Masyarakat Ilmu Keguruan dan Pendidikan (JPM-IKP) Journal of Social Science International Journal of Environmental, Sustainability, and Social Science Jurnal Industri Pariwisata International Journal of Social Science International Journal of Community Service Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Journal of Social Science Jurnal Mediakita : Jurnal Komunikasi dan Penyiaran Islam Pancasila International Journal of Applied Social Science The Eastasouth Journal of Social Science and Humanities J-CEKI Mahardika Adiwidia
Marlinda Irwanti, Marlinda
Universitas Sahid Jakarta
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Physics Public Health Social Sciences Other

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EDUKASI PEMANFAATAN ENERGI SURYA KAWASAN AGRO EKOWISATA ORGANIK, MULYAHARJA BOGOR MDD Maharani; Marlinda Irwanti
Jurnal Pengabdian Masyarakat Ilmu Keguruan dan Pendidikan (JPM-IKP) Vol 6, No 1 (2023): Jurnal Pengabdian Masyarakat (JPM-IKP)
Publisher : FKIP Universitas Trilogi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31326/jmp-ikp.v6i1.1635

Abstract

Ketersediaan dan kebutuhan energi memiliki peran yang sangat penting bagi Pengelola Agro Ekowisata Organik (AEWO) di Mulyaharja, Bogor karena merupakan salah satu sumber konflik kepentingan di bidang pertanian dan pariwisata. Salah satu komponen daya tarik wisata adalah aktivitas pertanian ramah lingkungan yang harus dikomunikasikan, karena berkontribusi pada wisata. Permasalahan yang dihadapi mitra pengelola AEWO adalah Kebutuhan Daya Listrik (KDL) yang harus berbagi antara aktivitas pariwisata dan pertanian. Kondisi KDL untuk aktivitas pertanian sering dikalahkan ketika KDL yang menunjang wisata (lampu-lampu penerangan di warung-warung untuk menyediakan makanan dan minuman bagi para wisatawan) dinilai lebih prioritas. Keberlanjutan AEWO tidak dapat dipisahkan dari aktivitas pertanian itu sendiri. Edukasi pemanfaatan energi surya bertujuan untuk mengurangi konflik KDL bersama dengan kebijakan operasional per jam yang optimal untuk penggunaan listrik secara adil, terbuka, dan transparan. Tahapan pelaksanaan kegiatan pengabdian pada masyarakat adalah: (1) Diskusi tim pengabdi dengan pihak mitra (pengelola AEWO dan petani organik); (2) Observasi lokasi; (3) Diskusi pelaksanaan; (4) Sosialisasi dan pendampingan keterampilan penciptaan prototip dengan pemanfaatan energi surya, serta evaluasi melalui pre-test dan post-test. Hasil kegiatan mampu meningkatkan pemahaman penggunaan energi surya bagi pengelola wisata dan petani. Keberhasilan program ini diharapkan mampu meningkatkan pendapatan AEWO yang dapat direplikasi ke desa wisata lainnya.
Risk Communication Model in Facing Tsunami Disaster Through Stakeholder Engagement Dian Agustine Nuriman; Puji Lestari; Marlinda Irwanti; Ridzki Sigit
Journal of Social Science Vol. 3 No. 6 (2022): Journal of Social Science
Publisher : Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (212.495 KB) | DOI: 10.46799/jss.v3i6.471

Abstract

Umang Beach Club Private Island Resort is located in Sumur village, Pandeglang district, Banten. It has a very unique location, located at two sources of potential tsunamis. The first is Seismic, which is at the center of the megathrust of the Sunda Strait. The second, namely Unsesmic, is located at a distance of about 70km from Mount Anak Krakatu. This study aims to find a risk communication model in dealing with tsunami natural disasters through stakeholder engagement. This research uses descriptive qualitative method and data collection by interview, documentation and observation. Interviews were conducted with Umang Beach Club Private Island Resort, local government and disaster-related institutions, Sumur village communities, disaster communities as well as tsunami and risk management experts. The results of the study found a risk communication model in dealing with tsunami natural disasters through stakeholder engagement. Risk communication needs to be carried out in a systematic and planned manner and integrated with all stakeholders involved with disasters to reduce disaster risk.
G20 Summit Coverage on Television Media: Quantitative Framing Analysis on Three National Television News Programs (article has been withdrawn by author) Irwanti, Marlinda; Morissan, Morissan
Pancasila International Journal of Applied Social Science Том 2 № 01 (2024): Pancasila International Journal of Applied Social Science
Publisher : PT. Riset Press International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59653/pancasila.v2i01.553

Abstract

Article has been withdrawn by author
Makeup Artist Communication Mix Model in Jakarta Ekasari, Raudha Putri; Irwanti, Marlinda; Bungin, Burhan; Jamalullail, Jamalullail
Pancasila International Journal of Applied Social Science Том 2 № 02 (2024): Pancasila International Journal of Applied Social Science
Publisher : PT. Riset Press International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59653/pancasila.v2i02.623

Abstract

Makeup Artist as a business-to-consumer (B2C) that focuses on providing direct services to individual clients. Since the Covid-19 pandemic, digital marketing has been increasingly relied upon to reach users. Content optimization through social media is an effective strategy in reaching users. Through phenomenology involving a number of prominent Makeup Artists in Jakarta, this research explores the use of Communication Mix tools used by Makeup Artists in marketing their services. A qualitative research method with color coding was used for the case studies in this research. The Communication Mix is the main object of this research, while the leading Makeup Artists in Jakarta will be the subject of the research. Data will be collected through in-depth interviews and content from social media used by makeup artists. From the results of data analysis using color coding on interview transcripts, from 6 (six) Communication Mixes: 1) Advertising, 2) Public Relations, 3) Sales service/agents/remote marketing, 4) Events, activities, and meetings, 5) Word of Mouth, 6) Sales Promotion, only 4 (four) are maximally used by Makeup Artists. No one Communication Mix tool can stand alone. Instead, a strategic combination of all four Communication Mix tools, namely: 1) Advertising, 2) Sales Promotion, 3) Public Relations, and 4) Word of Mouth, can create a very strong synergistic effect in expanding the reach and increasing the success of the Makeup Artist's business and can be maximally used by the Makeup Artist for services and acquiring potential clients.
Understanding Women's Empowerment in Developing Kelecung Eco Village as a Tourism Village Adnyani, Ni Wayan Giri; Ronda, Mirza; Irwanti, Marlinda; Widowati, Dewi
Pancasila International Journal of Applied Social Science Том 2 № 03 (2024): Pancasila International Journal of Applied Social Science
Publisher : PT. Riset Press International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59653/pancasila.v2i03.1140

Abstract

The reality highlighted in this study is that there are still disparities experienced by Balinese women amidst their positive contribution in developing tourism. This strengthens the picture of the need for intensive efforts to realize women's empowerment both within the framework of sustainable tourism and sustainable development, especially in newly developing destinations. This study aims to analyze the meaning of women's empowerment in developing Kelecung Eco Village as a tourist village. This research uses an interpretive paradigm and a qualitative approach. The Interpretative Phenomenological Analysis method was used to find the meaning of women's empowerment carried out by actors in developing Kelecung Eco Village as a tourist village. The results of this research show that women's empowerment is interpreted as (1) social balance; (2) community involvement; and (3) sustainability. This study highlights the involvement of women in developing tourism. The findings in this study have practical implications for policy makers at both regional and national levels.
COMMUNICATION OF WOMEN'S PARTICIPATION IN THE PRESERVATION AND MANAGEMENT OF SUSTAINABLE FOREST RESOURCES IN TAHURA WAR LAMPUNG PROVINCE INDONESIA Fajar Sasora; Titi Widaningsih; Marlinda Irwanti
International Journal of Social Science Vol. 4 No. 3: October 2024
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/ijss.v4i3.8800

Abstract

The massive collection of non-timber forest products has led to around 80% of the land in Wan Abdul Rachman Forest Park (Tahura WAR) being controlled by the community. This has resulted in an increase in the rate of deforestation and damage to the forest canopy. Forest sustainability is one of the unresolved problems throughout Indonesia, the rate of forest destruction is higher than the preservation or planting of trees. Likewise in Lampung Province, the basic problem is the increasing population growth so that there are needs that must be met, while the availability of land does not increase. However, ecological impacts are not the only aspect of concern. Related to this, gender issues are also a serious concern in the context of agricultural and plantation expansion. Research has shown that there are significant gender differences in terms of dependence on forests for livelihoods and intended use of forest resources. Women in the KTH Tahura WAR have a role as those who do not directly benefit from the forest. Many women do not enter the forest and manage the land directly, but rather process a small portion of forest products into finished products with limited marketing. This research aims to analyse women's participatory communication in the preservation and management of sustainable forest resources in Tahura Wan Abdul Rachman, Lampung Province. The research method used in this study is qualitative ethnographic communication, which focuses more on social reality in the process of interaction between individuals in carrying out daily activities. The results showed the existence of participatory communication with four dimensions of participatory communication, namely heteroglasia, dialogue, polyponni, carnival. In the efforts to conserve and manage forest resources carried out by women around the forest, they have an important role as part of the non-timber forest product collection actors. Although women's participatory communication in the utilisation of forest resources is still minimal, researchers provide two important contexts to complement inclusive participatory communication, namely collaboration and cultural expression in forest resource manageme
Prabowo Subianto's Political Branding on Instagram in the 2024 Presidential Election Pratama, Galih; Irwanti, Marlinda; Mowafg Masuwd
Mediakita Vol. 9 No. 1 (2025): Jurnal Mediakita : Jurnal Komunikasi dan Penyiaran Islam
Publisher : Fakultas Usluhuddin dan Dakwah UIN Syekh Wasil Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/mediakita.v9i1.2707

Abstract

New media, especially Instagram, has emerged as a new chapter in the discourse of utilizing political marketing of an actor, such as the @prabowo.gibran2 account. This research aims to discover Prabowo's political branding on Instagram and its relevance to George Herber Mead's symbolic interactionism theory. This research uses an interpretive social paradigm, and the research methodology uses virtual ethnography by accessing, researching, and analyzing media spaces, media documents, media objects, and user experiences. The research results show that Prabowo's political branding includes a free lunch and milk program as a policy, joget gemoy as a candidate person, and a new direction of downstream politics as a party, providing ideology, structure, and vision-mission. As for George Herber Mead's view of self, joget gemoy is a reflex action of the organism and a realization and presentation of self in social situations. Second, related to the view of mind, the encounter between thoughts and symbols related to two fingers in the form of a Korean hand heart and the definition of the situation: Gibran's appointment as vice president is a foresighted choice of segmentation and downstream. Third, related to the view of society, two discoveries about the proof of universal democracy, namely, the white shirt as a sign of Jokowi-Prabowo reconciliation and the reconciliation of political figures.
Strategi Komunikasi Krisis Buka Lapak dalam Perubahan Model Bisnis: Studi Pada Peralihan Fokus ke Produk Digital Yolanda, Asti Tresna; Irwanti, Marlinda
J-CEKI : Jurnal Cendekia Ilmiah Vol. 4 No. 3: April 2025
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v4i3.8007

Abstract

Perubahan model bisnis ke produk digital merupakan tantangan besar bagi perusahaan, terutama dalam menghadapi resistensi dari pemangku kepentingan. Strategi komunikasi krisis yang efektif diperlukan untuk memastikan transisi berjalan lancar dan dapat diterima oleh public internal maupun eskternal. Penelitian ini menggunakan pendekatan studi literatur untuk menganalisis strategi komunikasi krisis yang diterapkan oleh Buka Lapak dalam peralihannya dari e-commerce ke produk digital. Hasil penelitian menunjukkan bahwa komunikasi yang transparansi, dengan melibatkan public serta pemangku kepentingan, dapat mengurangi resistensi dalam krisis perubahan yang dilakukan. Perlunya pemimpin yang adaptif dalam menghadapi perubahan sangat berperan penting dalam keberhasilan Perusahaan menghadapi perubahan. Perusahaan yang menerapkan komunikasi yang jelas, responsif, dan strategi cenderung berhasil melalui proses perubahan organisasi dan dapat meminimarlisir rusaknya reputasi. Studi ini memberikan wawasan mengenai praktik komunikasi krisis untuk mendukung transformasi perubahan organisasi yang berhasil dijalankan.
Pola komunikasi dalam membangun budaya organisasi berdampak pada kinerja di TDW Grup Hojanto, Ongky; Irwanti, Marlinda
Jurnal Mahardika Adiwidia Vol. 1 No. 2 (2022): Mahardika Adiwidia 2022
Publisher : Magister of Communication Science, Sahid University Jakarta.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36441/mahardikaadiwidi.v1i2.756

Abstract

The impact of Covid-19 Pandemic towards Tung Desem Waringin (TDW) Business Group of companies becomes an academic study on corporate culture yang communication carried out as a qualitative descriptive research. The study is prompted by the VUCA known as Volatility, Uncertainty, Complexity, and Ambiguity on Reshaping the Business Environment. Sunnie Gile who initiated the agile innovation approach by conducting all-hands meetings and speed up interactions on Reshaping the Business Environment has been applied. The recommendation of conducting a weekly meeting was followed through Zoom Webinar meetings which has resulted in positive staff members performance with the out-come that the positive aspects of TDW Group’s corporate culture becomes rooted, and as leaders are implementing well the necessary corporate communication. Further more, it did inspired the staff members in facing the difficult time as well as adjusting and coming-up with innovative ideas.
The Role of Artificial Intelligence In Urban Tourism Cultural Communication Irwanti, Marlinda; Angelita, Gloria; Ceasaria, Rauda; Hasyim, Yunus
Jurnal Mahardika Adiwidia Vol. 4 No. 1 (2024): Mahardika Adiwidia 2024
Publisher : Magister of Communication Science, Sahid University Jakarta.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36441/mahardikaadiwidi.v4i1.1064

Abstract

Technological progress is developing massively amidst the frenzied issues of trade wars, ideological wars and intellectual wars. Conditions like this require humans to continue to work with spectacular innovations to survive and face change. Technology is the result of modern human culture which needs to be supported by human abilities and potential in fulfilling their life needs, both materially and spiritually. Every human being has different levels of needs in primary and secondary aspects, all adapted to their respective lifestyles and cultural backgrounds. The primary aspects in the mission of human life are food, shelter and clothing. Secondary aspects balance and support primary needs, namely creativity, work and initiative to increase happiness in life. Technology is a creative force and work that is continuously updated and equipped for every human need in their life interactions, namely: work, family and the surrounding environment. Intention drives the spiritual aspects that humans need, even though they are invisible, such as: the desire to be happy, to relieve fatigue. Jakarta, as a busy urban city, densely populated, densely built, with high pollution, makes its people depressed and difficult to be happy. Traveling is a human effort to create happiness and provide new experiences. The existence of technology as a good communication tool makes it easier for people to get various tourist information that is right for them. In the current digital era, tourist arenas are created in modern programs even with AI technology. Artificial Intelligence is present in the tourism sector with innovative work that can be enjoyed by many people from various countries with different cultures and languages. This research aims to reveal the role of AI in urban tourism cultural communication, descriptive research types and data collection methods by conducting in-depth interviews and literature studies.
Co-Authors Adnyani, Ni Wayan Giri Afriyansyah, Ari Agustin Mulyono Angelita, Gloria Ani Purwati, Ani Aris Yulia, Aris Bambang Sulistyo P Bambang Sulistyo P Boestam, Ambia B. Burhan Bungin Ceasaria, Rauda Deddy Muharman Deddy Muharman, Deddy Derivanti, Azizah Des Devy Putri Kussanti Dewi Widowati Dian Agustine Nuriman Dian Nuriman Ekasari, Raudha Putri Fajar Sasora Fatma Lestari Frengki Napitupulu Galih Pratama Gan Gan Giantika, Gan Gan Hafied Cangara, Hafied Hasyim, Yunus Hayu Lusianawati Hayu Lusianawati Hojanto, Ongky Inge Bunga Mira Dewi Ivendriana Aprilia Jamalullail Jamalullail Jamalullail, Jamalullail Karina Amalia Anaway Lestari, Puji MDD Maharani MDD Maharani Miftahol Horri Morissan Morissan, Morissan Mowafg Masuwd Rawit Sartika Ridzki Sigit Ronda, Mirza Ruslita, Gita Sari, Sandra Buana Siska Armawati Sufa Siska Armawati Sufa siti qonaah qonaah, siti qonaah Son Wandrial Themotia Titi Widaningsih Yolanda, Asti Tresna