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Herien Puspitawati
Departemen Ilmu Keluarga Dan Konsumen, Fakultas Ekologi Manusia, Institut Pertanian Bogor, Bogor 16680, Indonesia
Religion Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Nursing Public Health Social Sciences Other

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Journal : Journal of Environmental Science and Sustainable Development

 1 
FUZZY AHP TO PRIORITIZE STRATEGY FOR SOCIAL ENTERPRISES’ SUSTAINABILITY Desiana, Putri Mega; Maarif, M. Syamsul; Puspitawati, Herien; Rachmawati, Riani
Journal of Environmental Science and Sustainable Development Vol. 5, No. 1
Publisher : UI Scholars Hub

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Abstract

Social Enterprise (SE) is an exciting phenomenon. Many SEs carry out activities that might be avoided by ordinary businesses pursuing profit but instead become the main targets of SE activities that have a social mission. Thus, building SE sustainability is more difficult because the problems are complex, and most SE is MSME with resource constraints. SE should be able to pick the best strategies, considering their limited resources and changing demand from the ecosystem. This research aims to formulate the priority strategies for SE sustainability. This research employs both qualitative and quantitative research methods. Three key factors and ten elements for the sustainability of SE were derived from the literature study, survey findings, and interviews with SE experts and SE players. Using the Fuzzy AHP method, the choice of strategies is combined with the opinions of experts based on existing factors. The findings are as follows. The top four strategy ranks are innovation, collaboration, and adaptive to the changing needs of society and leveraging their resources. Therefore, this research concludes that innovation should be the priority to achieve the sustainability of SE. The primary strategy must be carried out is collaborative innovation to respond to changing social needs.
Co-Authors Achmad Fahrudin Aditya Mulyana Agus Harijanto Aida Vitayala S Hubeis Aida Vitayala S Hubeis Aida Vitayala S Hubeis Aida Vitayala S Hubies Aida Vitayala S. Hubeis Aini, Dewi Nur Amiruddin Saleh Anadia Titipani Angraini, Sylvianti Anisyah Kusumawati Apriyanti Latifah, Keukeu Artika Chandra Julian Putri Atika Rahma Atika Windi Habsari Atin Sumiarti Aulia Rahma, Fadilla M. Avia Maulidina Azmi Faatihatur Rahmah Bagus Putu Fabio Basita Ginting Basita Ginting Sugihen Bastari, Iman Chairunnisa Murniati Cut Michelle Lazuardi Danisya Primasari Deddy Cahyadi Sutarman Defina Desiana, Putri Mega Dhaifina Annas Tazkiya Diah Krisnatuti Djoko Susanto Djoko Susanto Djoko Susanto Djoko Susanto Djoko Susanto Djoko Susanto Djuara P Lubis DWI HASTUTI Dwi Hastuti Dwi Kurniati Putri Dwi Puspita Sari Edianna Putri Mayang Sari Egretta Melistantri Dewi Eka Wulida Latifah Elizabeth Risda Mutiara Nainggolan Elmanora Elmanora Eva Riany, Yulina Fadilla M Aulia Rahma Firdanianty Pramono Harianto - Hartoyo Hartoyo Herna Herna Hilma Amrullah Husni Nursanti Iman Bastari Iman Teguh Raharjo Indah Sukmawati Intan Dwi Kurniawati Istiqlaliyah Muflikhati Joko Affandi Kurnia, Fitra Nanda Kuswanti, Ana Larasati Nadhifah Lasmi Purnawati Latifatul Hayati Lilik Noor Yuliati Lukman M Baga Lukman M. Baga Lukman M. Baga Lutfi Humaidi M. Syamsul Maarif Ma'mun Sarma Ma'mun Sarma Ma'mun Sarma Mahsiani Mina Laili Mardiana Dwi Puspitasari Mardiana Dwi Puspitasari Mardiyah Kartini Siswati Maya Septiana Maya Septiana Megawati Simanjuntak Mira Fauziyya Fatihanna Mirdat Silitonga Mirdat Silitonga Mohamad Djemdjem Djamaludin Monika Yuliantin Muqsith, Munadhil Abdul Musa Hubeis Musthofa Musthofa Muwakhidah Nur Khasanah Nia Reviani Novi Puspitasari Nur Pattimah Azzahraa Nurul Dwi Prihutami Nurul Dwi Prihutami, Nurul Dwi Octaria Intan Cahayani Octaria Intan Cahayani Octaviniant Aspary   Oktriyanto Oktriyanto Oktriyanto Oktriyanto Oos E M Anwas Pang Asngari Pang S Asngari Pang S Asngari Pang S Asngari Pang S. Asngari Paula Faulkner Pudji Muljono Rachmawati Hadori Rachmawati Hadori Rahmi Yulfa Rana Chyntia Azzara Ratih Dwi Hastuti Resti Pujihasvuty Reza Saleh Riani Rachmawati Risda Rizkillah, Risda Rona Aulia Karimah Saleh, Khaerul Sartika Dewi Aritonang Shafaa Vinasevaya Sheila Naina Shely Septiana Setioningsih Sri Andriyani Fahmi Sri Lilestina Nasution Sri Lilestina Nasution Sudirman Pabokori Sumardjo Tambunan, Resman Muharul Tien Herawati Tin Herawati Tri Sari Asih Rahmiati Trisna Maulina Ujang Sumarwan Veithzal Rivai Zainal Vivi Irzalinda Windy Putri Arianti Yasmin Azizah Yasmin Azizah Yazidah Nur Rahmah