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All Journal El Dinar Jurnal Ekonomi Syariah Teori dan Terapan Jurnal Ekonomi dan Bisnis Islam Falah : Jurnal Ekonomi Syariah Al-Mustashfa Jurnal Ilmiah Ekonomi Islam al-Uqud : Journal of Islamic Economics Dinamisia: Jurnal Pengabdian Kepada Masyarakat At-Tawassuth: Jurnal Ekonomi Islam JURNAL SYARIKAH : JURNAL EKONOMI ISLAM Istinbath: Jurnal Hukum dan Ekonomi Islam Ad-Deenar: Jurnal Ekonomi dan Bisnis Islam Iqtishoduna: Jurnal Ekonomi Islam International Journal of Islamic Business and Economics (IJIBEC) LISAN AL-HAL: Jurnal Pengembangan Pemikiran dan Kebudayaan Jurnal Ilmiah Edunomika (JIE) Al-Kharaj: Journal of Islamic Economic and Business Jurnal ABDINUS : Jurnal Pengabdian Nusantara Ihsan: Jurnal Pengabdian Masyarakat Jurnal Pengabdian UNDIKMA Journal of Islamic Economics and Finance Studies EMBISS: Jurnal Ekonomi, Manajemen, Bisnis, Sosial Indonesian Journal of Islamic Economics and Business Ilomata International Journal of Social Science Iqtishaduna : Jurnal Ilmiah Mahasiswa Hukum Ekonomi Syariah JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen Komitmen : Jurnal Ilmiah Manajemen PROFICIO: Jurnal Pengabdian Masyarakat Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Maliyah : Jurnal Hukum Bisnis Islam Abimanyu: Journal of Community Engagement Jurnal Ekonomika dan Bisnis Islam Nomicpedia: Journal of Economics and Business Innovation Inspirasi: Jurnal Pengabdian dan Pemberdayaan Masyarakat Indonesian Journal of Society Development (IJSD) Journal of Islamic Economics Lariba International Journal of Islamicate Social Studies International Conference on Islamic Economic Jurnal Maps (Manajemen Perbankan Syariah) International Journal of Educational Research Al-Intaj : Jurnal Ekonomi dan Perbankan Syariah Socio Religia International Journal of Islamic Business and Economics (IJIBEC) Journal Creative Economics and Trading Halal Ecosystem ZISWAF: Jurnal Zakat dan Wakaf Al-Mustashfa: Jurnal Penelitian Hukum Ekonomi Syariah
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The Influence of Product Visualization and Customer Reviews on Purchasing Decisions: Muslim Fashion on TikTok Shop Indonesia Fikriyah, Khusnul; Alam, Wira Yudha
Al-Intaj : Jurnal Ekonomi dan Perbankan Syariah Vol 11, No 1 (2025)
Publisher : Faculty of Economics and Islamic Business, UIN Fatmawati Sukarno Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29300/aij.v11i1.6871

Abstract

Purpose: The phenomenon of online shopping is becoming increasingly popular today. Clear product information accompanied by attractive photos and videos is a strategy to increase sales. This study aims to determine how product visualization and customer reviews influence purchasing decisions for Muslim fashion products on the TikTok Shop application in Indonesia.Design/methodology: The type of research used is quantitative research with an associative approach. The data collection method is by using a questionnaire aimed at respondents who shop online through the TikTok Shop application. The data collected is processed using SmartPLS.Findings: The results of the study show that product visualization and customer reviews have a significant effect on purchasing decisions. The findings indicate that most respondents read customer reviews before making a purchase to ensure that the Muslim fashion products match the displayed visualization.Practical implications: Businesses in the Muslim fashion industry on TikTok Shop can leverage high-quality product visualizations, including engaging photos and videos, to attract potential buyers and build trust. Companies should prioritize customer testimonials. They need to encourage satisfied customers to leave detailed reviews, ratings, and visual content, such as unboxing videos or photos, to strengthen credibility and influence potential buyers' decisions.Originality/Value: This study focuses on TikTok Shop, a new platform that combines social media and e-commerce. This study provides unique insights into consumer behavior that has not been widely studied before. In addition, this study also integrates cultural and religious aspects that are relevant in Indonesia as the largest Muslim market in the world.
PENGARUH PENGGUNAAN KOREAN BRAND AMBASSADOR, BRAND IMAGE, DAN LABEL HALAL TERHADAP IMPULSIVE BUYING KONSUMEN SUSU INDOMILK Adinda Putri Permata Hati; Khusnul Fikriyah
Iqtishaduna: Jurnal Ilmiah Mahasiswa Hukum Ekonomi Syariah Vol 7 No 1 (2025): Oktober
Publisher : Jurusan Hukum Ekonomi Syariah Fakultas Syariah dan Hukum Uin Alauddin Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/iqtishaduna.v7i1.58792

Abstract

Abstrak Penelitian bertujuan untuk menganalisis pengaruh penggunaan Korean brand ambassador, brand image, dan label halal terhadap impulsive buying konsumen susu indomilk. Metode penelitian ini dilakukan dengan pendekatan kuantitatif dengan data primer yang diperoleh melalui kuesioner yang disebarkan secara online. Pengambilan sampel menggunakan teknik purposive sampling dengan total responden sebanyak 160 responden. Pengolahan data menggunakan Partial Least Squares Structural Equation Modeling (PLS-SEM) versi 4.0. Penelitian ini menghasilkan temuan bahwa penggunaan Korean brand ambassador tidak berpengaruh baik terhadap impulsive buying konsumen susu indomilk. Sementara itu, brand image berpengaruh secara signifikan terhadap impulsive buying konsumen susu indomilk. Label halal tidak memiliki pengaruh terhadap impulsive buying konsumen susu indomilk. Kata Kunci: Brand Ambassador, Brand Image, Label Halal, Impusive Buying   Abstract This study aims to analyze the influence of using a Korean brand ambassador, brand image, and halal label on the impulsive buying behavior of Indomilk consumers. The research was conducted using a quantitative approach, with primary data obtained through online questionnaires. The sampling technique used was purposive sampling, with a total of 160 respondents. Data analysis was performed using Partial Least Squares Structural Equation Modeling (PLS-SEM) version 4.0. The findings reveal that the use of a Korean brand ambassador does not have a significant effect on the impulsive buying behavior of Indomilk consumers. Meanwhile, brand image has a significant influence on impulsive buying. The halal label, however, does not show any significant effect on the impulsive buying behavior of Indomilk consumers. Keywords: Brand Ambassador, Brand Image, Label Halal, Impulsive Buying
PENGARUH KESADARAN HALAL DAN KEMUDAHAN TRANSAKSI TERHADAP MINAT BELI ULANG SKINCARE SKINTIFIC DI TIKTOK SHOP DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL MEDIASI Ananta Aime Nurulistya; Khusnul Fikriyah
Iqtishaduna: Jurnal Ilmiah Mahasiswa Hukum Ekonomi Syariah Vol 7 No 1 (2025): Oktober
Publisher : Jurusan Hukum Ekonomi Syariah Fakultas Syariah dan Hukum Uin Alauddin Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/iqtishaduna.v7i1.58832

Abstract

Abstrak Penelitian ini bertujuan untuk menganalisis pengaruh Kesadaran Halal dan Kemudahan Transaksi terhadap Minat Beli Ulang Skincare Skintific di Tiktok Shop dengan Kepuasan Pelanggan sebagai Variabel Mediasi. Penelitian ini menggunakan pendekatan kuantitaif dengan data primer yang diperoleh melalui penyebaran kuesioner secara online. Teknik pengambilan sampel yang digunakan adalah purposive sampling dengan jumlah responden sebanyak 150 responden. Analisis data dilakukan menggunakan Partial Least Squares Structural Equation Modeling (PLS-SEM) dengan aplikasi SmartPLS versi 4.0. Hasil penelitian menunjukkan bahwa kesadaran halal tidak berpengaruh langsung secara signifikan terhadap kepuasan pelanggan dan minat beli ulang. Sementara itu, kemudahan transaksi berpengaruh langsung terhadap kepuasan pelanggan, tetapi tidak berpengaruh langsung secara signifikan terhadap minat beli ulang. Selain itu ditemukan bahwa variabel kepuasan pelanggan mampu memediasi pengaruh kemudahan transaksi terhadap minat beli ulang, namun tidak dapat memediasi pengaruh kesadaran halal terhadap minat beli ulang. Kata Kunci: Kesadaran Halal, Kemudahan Transaksi, Kepuasan Pelanggan, dan Minat Beli Ulang   Abstract This study aims to analyze the effect of Kesadaran halal and Ease of Transaction on Repurchase Interest in Skintific Skincare at Tiktok Shop with Customer Satisfaction as a Mediating Variable. This study uses a quantitative approach with primary data obtained through distributing questionnaires online. The sampling technique used was purposive sampling with a total of 150 respondents. Data analysis was performed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with the SmartPLS version 4.0 application. The results showed that kesadaran halal has no significant direct effect on customer satisfaction and repurchase intention. Meanwhile, ease of transaction has a direct effect on customer satisfaction, but does not have a significant direct effect on repurchase intention. In addition, it was found that the customer satisfaction variable was able to mediate the effect of transaction convenience on repurchase intention, but could not mediate the effect of kesadaran halal on repurchase intention. Keywords: Kesadaran halal, Ease of Transaction, Customer Satisfaction, and Repurchase Interest
PERAN MINAT BELI DALAM MEMEDIASI LITERASI HALAL DAN RELIGIUSITAS TERHADAP LOYALITAS CUSTOMER KOPI KEKINIAN Nayla Anissa Lahama; Khusnul Fikriyah
Iqtishaduna: Jurnal Ilmiah Mahasiswa Hukum Ekonomi Syariah Vol 7 No 1 (2025): Oktober
Publisher : Jurusan Hukum Ekonomi Syariah Fakultas Syariah dan Hukum Uin Alauddin Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/iqtishaduna.v7i1.58853

Abstract

Abstrak Tujuan penelitian ini yaitu untuk menganalisis peran minat beli terhadap literasi halal dan religiusitas terhadap loyalitas customer kopi kekinian. Metode penelitian menggunakan metode kuantitatif dengan sumber data primer yang didapat dari penyebaran kuesioner secara daring. pengambilan sampel menggunakan teknik purposive sampling dengan jumlah 175 responden. Teknik yang digunakan dalam analisis data yaitu Partial Least Square Sctructural Equation Modeling (PLS-SEM) pada perangkat SmartPLS 4. Hasil dari penelitian didapati bahwa terdapat pengaruh positif dan signifikan pada literasi halal dan minat beli terhadap loyalitas customer kopi kekinian di Surabaya. Hal tersebut menunjukkan bahwa penikmat kopi kekinian di Kota Surabaya memiliki minat beli ulang dan tingkat literasi yang baik pada produk kopi kekinian yang halal. Penelitian ini juga menemukan bahwa religiusitas tidak berpengaruh positif terhadap loyalitas customer. Artinya, tingkat religiusitas individu tidak menjadi faktor utama yang memengaruhi kesetiaan konsumen terhadap produk kopi kekinian halal. Kata Kunci: Literasi Halal, Minat Beli, Loyalitas Customer, Religiusitas Abstract This study aims to analyze the role of purchase intention in mediating the influence of halal literacy and religiosity on customer loyalty toward contemporary coffee. The research employs a quantitative method using primary data collected through an online questionnaire. The sampling technique used is purposive sampling, with a total of 175 respondents. Data analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM) with the SmartPLS 4 software. The findings reveal that halal literacy and purchase intention have a positive and significant influence on customer loyalty toward contemporary coffee in Surabaya. This indicates that contemporary coffee consumers in Surabaya tend to have strong repurchase intentions and a good level of understanding regrarding halal-certified coffee products. The study also found that religiosity does not have a significant positive effect on customer loyalty. This suggests that an individual’s level of religiosity is not a key factor influencing consumer loyalty toward halal contemporary coffee products. Keywords: Halal Literacy, Purchase Intention, Customer Loyalty, Religiosity
PENGARUH KEPERCAYAAN PELANGGAN DARI FAKTOR LABEL HALAL, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK EMINA KOSMETIK PADA KONSUMEN MUSLIM DI JAWA TIMUR Nikmatuz Zaidah; Khusnul Fikriyah
Iqtishaduna: Jurnal Ilmiah Mahasiswa Hukum Ekonomi Syariah Vol 7 No 1 (2025): Oktober
Publisher : Jurusan Hukum Ekonomi Syariah Fakultas Syariah dan Hukum Uin Alauddin Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/iqtishaduna.v7i1.59823

Abstract

Abstrak Penelitian ini bertujuan untuk menganalisis pengaruh label halal dan harga terhadap keputusan pembelian melalui kepercayaan pelanggan pada produk Emina pada konsumen Muslim di Jawa Timur. Teknik analisis PLS-SEM. Hasil penelitian menunjukkan bahwa label halal berpengaruh signifikan terhadap kepercayaan pelanggan, namun tidak langsung terhadap keputusan pembelian. harga berpengaruh langsung terhadap kepercayaan dan keputusan pembelian. Kepercayaan pelanggan terbukti memediasi hubungan antara label halal dan harga terhadap keputusan pembelian. Kata Kunci: Label Halal, Harga, Keputusan Pembelian, Kepercayaan Pelanggan.   Abstract This study aims to analyze the influence of halal labels and prices on purchasing decisions through customer trust in Emina products among Muslim consumers in East Java. PLS-SEM analysis techniques. The results of the study indicate that halal labels have a significant effect on customer trust, but not directly on purchasing decisions. Meanwhile, price has a direct effect on trust and purchasing decisions. Customer trust is proven to mediate the relationship between halal labels and prices on purchasing decisions. Keywords: Halal Labels, Prices, Purchasing Decisions, Customer Trust.
Upaya Meningkatkan Indeks Pembangunan Manusia dengan Pemenuhan Kebutuhan Pokok Mahasiswa UNESA Terdampak Covid-19 Lucky Rachmawati; Khusnul Fikriyah; Rachma Indrarini; Ladi Watjuba Perdini; Nurul Hanifa
Jurnal Pengabdian UNDIKMA Vol. 2 No. 1 (2021): May
Publisher : LPPM Universitas Pendidikan Mandalika (UNDIKMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jpu.v2i1.3128

Abstract

The aim of implementing this community service is expected to support government programs in an effort to increase the Human Development Index by Fulfilling the Basic Needs of UNESA Students Affected by Covid-19. The method of implementing activities starts from tracking information affected by Covid-19, identifying partner problems, determining solutions to be offered, implementing PKM activities, monitoring and evaluation, and the final stage is compiling reports. Participants in PKM activities are students receiving basic needs packages of 50 students. The result of this activity is the Fulfillment of the Basic Needs of UNESA Students Affected by Covid-19, of course this activity can support government programs in an effort to increase the Human Development Index.
PENINGKATAN SOSIOEKONOMI MASYARAKAT MELALUI PELATIHAN DISPLAY TOKO BAGI GALERI UMKM TP PKK KABUPATEN LUMAJANG Fahrullah,; yasin, ach .; Ridlwan, Ajib; Fikriyah, Khusnul; Indrarini, Rachma; Anwar, Moch. Khoirul
Abimanyu : Jornal of Community Engagement Vol 4 No 1 (2023): February 2023
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/abi.v4n1.p25-32

Abstract

Micro, Small and Medium Enterprises or commonly called UMKM is one of the driving wheels of the economy in Indonesia, especially in Lumajang district. The increasing number of MSMEs from year to year shows that the majority of people in Lumajang are starting to wish to create their own business. However, the obstacle that is often faced by business actors in Lumajang is their lack of ability to distribute their products. Low knowledge about product displays is a problem and has an impact on low product value and is less desirable. To overcome this, product display training is carried out. The method used is training delivered offline. The result of this activity is an increase in the participants' knowledge and ability to display products. This is known from the responses of the participants to the questionnaire given which showed the results that all participants agreed that the material provided was useful and had an impact on increasing the participants' knowledge.
Online Loans In Islamic Perspective Literature Analysis On Law, Impact, And Solutions Fahrurrozi, Muhammad; Fikriyah, Khusnul
Journal Creative Economics and Trading Halal Ecosystem Vol. 2 No. 02 (2024): Journal Cethe: November 2024
Publisher : GERASI INSAN NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Online loans have become a global phenomenon, including in Indonesia, with rapid growth due to easy access and fast processes. However, the practice of online loans is often associated with issues of usury, exploitation, and violations of sharia. This study aims to analyze online loans from an Islamic perspective through a literature approach by reviewing sources of the Qur'an, Hadith, fatwas of scholars, and sharia financial regulations. The results of the study indicate that online loans containing elements of usury and gharar (unclarity) are prohibited in Islam, while sharia online loans based on the principle of profit sharing (mudharabah/qardhul hasan) is permitted. This article also discusses the socio-economic impacts of online loans and Islamic solutions to avoid practices that conflict with sharia
Pengolahan Produk Unggulan Desa dalam Upaya Meningkatkan Nilai Tambah Produk dan Meningkatkan Kemandirian Masyarakat Rachmawati, Lucky; Suryaningsih, Sri Abidah; Fikriyah, Khusnul; Prabowo, Prayudi Setiawan
Jurnal ABDINUS : Jurnal Pengabdian Nusantara Vol 3 No 2 (2020): Volume 3 Nomor 2 Tahun 2020
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/ja.v3i2.13106

Abstract

The high number of poor families and the lack of employment opportunities. The solutions offered are training in processing superior products, thus opening up new job opportunities and motivating the community to be independent. One of the potential possessed by Wonosalam Subdistrict is cow milk production. To increase the added value of dairy products in this area, we carry out a training to process superior products in Wonosalam District. The output of this PKM activity is the creation of a superior village product in the form of Jackfruit Milk Pie. Jackfruit milk pie made from milk and jackfruit. The object of this training is the female population both classified as working age (15-64) and outside of working age (64+). For women who are of working age, this activity will provide business opportunities for them, so they can try to be independent. For female residents outside the working age will motivate them to work, thereby reducing the burden of family dependence.
PENINGKATAN KEMANDIRIAN EKONOMI PKK DESA TEBON MELALUI PELATIHAN USAHA MAKANAN MINUMAN HALAL DAN SEHAT Sri Abidah Suryaningsih; Khusnul Fikriyah; Fitriah Dwi Susilowati; Amalia Ruhana; Farisul Umam Azka
Jurnal Pengabdian Masyarakat FKIP UTP Vol 7 No 1 (2026): PROFICIO : Jurnal Abdimas FKIP UTP
Publisher : FKIP UNIVERSITAS TUNAS PEMBANGUNAN SURAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36728/jpf.v7i1.5663

Abstract

Dalam rangka mewujudkan kemandirian ekonomi dan meratakan tingkat kesejahteraan masyarakat Desa Tebon maka perlu adanya komitmen dari masyarakat untuk menuju desa mandiri Ekonomi. Berdasarkan data ( https://tebon.magetan.go.id/) kondisi masyarakat Tebon dilihat dari informasi pekerjaan menunjukkan 40% masih belum Bekerja, 10% Ibu Rumah Tangga,20% Karyawan Swasta, dan 30% Pelajar/Mahasiswa.Data ini menjadi alasan utama untuk memberdayakan masyarakat yang belum bekerja dan Ibu Rumah Tangga atau anggota PKK agar memiliki kompetensi tambahan di bidang usaha. Usaha pengolahan makanan dan Minuman dengan mengoptimalkan Sumber Daya Alam atau megutamakan produk unggulan desa dengan menekankan pada usaha halal dan sehat. Pengabdian Kepada Masyarakat (PKM) ini dilaksanakan di Desa Tebon Mbarat Magetan. Tujuan PKM ini memberikan pelatihan usaha makanan dan minuman halal dan sehat, metode yang digunakan Adalah workshop, hasil dari Pengabdian Kepada Masyarakat (PKM) menunjukkan sebanyak 90% peserta memahami materi pentingnya usaha halal dan sehat. para peserta juga memahami pentingnya label halal pada produk makanan dan minuman sebagai bentuk kesadaran untuk selalu mengkonsumsi produk halal. dengan usaha halal dan sehat mampu meningkatkan kemandirian Ekonomi.
Co-Authors Aang Kunaifi Abdul Hafidz Ach. Yasin Achmad, Dewi Nabila Adinda Putri Permata Hati AF, Abd Halim Ahmad Ajib Ridlwan Ahmad Ajib Ridlwan Ahmad Kani Hasbullah Alfianto, Titis Alisiya, Elinda Millenia Amalia Ruhana, Amalia Amirusholihin Amirusholihin Ananta Aime Nurulistya Ardana, Rezalistia Arta, Aris Danu Aulia Deva Ferdana Aulia Siska Puspita Dewi A’rasy Fahrullah A’rasy Fahrullah Cahyati, Anisa Nur Clarashinta Canggih Dennis Ulfan Nanda Devi Ayuni Dewi Aliyah Dwi Nabilah Nur Utari Elsa Rizki Yulindasari Fahrullah, Fahrullah, A’rasy Fara Agustine, Arinta Farisul Umam Azka Febrika Yogie Hermanto Fira Nurafini Firdiana, Erika Fitri Amelia Fitriah Dwi Susilowati Fresha Kharisma Fuadi, Ahmad Masy'aril Fuadi, Ahmad Masyaril Hady, Aufar Fadlul Harmain, Rizky Imani Humaidah, Lisma Insyirah Putikadea Ishmah Azizah Dwi Putri Iskandar Ritonga Kicky Camallya Arista Kusaeri Ladi Wajuba Perdini Fisabilillah Ladi Watjuba Perdini Lestari, Anisa Dea Lisma Humaidah LUCKY RACHMAWATI Maulana, Andriansyah Sulistyo Maulana, Luqman Maulana, Muhammad Iqbal Mauliddiana, Rizka Mishella Putri Alsya Aulia Moch. Khoirul Anwar Muh. Fahrurrozi Muhammad Farid Ilhamuddin Muhammad Widyarta Wijaya Muna, Arina Nadia Asandimitra Haryono Nadiah Masyahnda Salsabila Nayla Anissa Lahama Nikmatus Sholiqah Nikmatuz Zaidah Novita Sari Nurafini, Fira Nurfauzia, Vira Nurul Azizah Aunillah Devy Nurul Hanifa Nurul Hanifah Prabowo, Prayudi Setiawan Pramita, Adinda Dian pratiwi, dinda nurvianti Rachma Indrarini Rafli, Achmad Raihan Rahayu, Jofanda Putri Rahmalia, Icha Ramadhani, Arya Ramadhanty, Rizki Nadia Rasyidi Faiz Akbar Reni Widiyanti Rezqy, Vira Oktaviani Ridlwan, Ajib Rizky Aditya Ramadhan Rofiqo, Azidni Savitri, Dien Septyan budy Cahya Siti Khoiriyah Sri Abidah Suryaningsih Syakuro, Ahmad Abdan Sylvia Ira Dwi Novitasari Tri Setyawati Ulfa, Wulan Santika Umatin, Biba Ummah, Halizah Faridatul Uswatun Kasanah, Uswatun Veni Rafida Vivi Pratiwi Wira Yudha Alam Wulan Santikawati Ulfa Yan Putra Timur yasin, ach . Yuliana Jamilatul Azizah Zhulmi Pradana, Muhammad Asrul