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All Journal Gorga : Jurnal Seni Rupa Lintas Ruang: Jurnal Pengetahuan dan Perancangan Desain Interior Tanra : Jurnal Desain Komunikasi Visual Fakultas Seni dan Desain Universitas Negeri Makassar Journal of Visual Art and Design Transformasi: Jurnal Pengabdian Masyarakat ANDHARUPA Jurnal IPTEK-KOM (Jurnal Ilmu Pengetahuan dan Teknologi Komunikasi) Jurnal Bahasa Rupa Panggung Syntax Literate: Jurnal Ilmiah Indonesia Demandia : Jurnal Desain Komunikasi Visual, Manajemen Desain, dan Periklanan Jurnal of Applied Multimedia and Networking Narada : Jurnal Desain dan Seni Journal of Innovation in Educational and Cultural Research Aptekmas : Jurnal Pengabdian Kepada Masyarakat Wimba: Jurnal Komunikasi Visual eProceedings of Art & Design Jurnal Indonesia Sosial Teknologi Advances In Social Humanities Research Panggung Jurnal Bahasa Rupa Jurnal Bahasa Rupa

Didit Widiatmoko

Universitas Telkom

Author-ID : 253973

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IDENTITAS VISUAL DAN MEDIA PROMOSI WISATA EDUKASI JENDELA ALAM Sari Ramadeni; Didit Widiatmoko Soewardikoen
Desain Komunikasi Visual, Manajemen Desain dan Periklanan (Demandia) Vol 02, No 01 (Maret 2017) demandia - Jurnal Desain Komunikasi Visual, Manajemen Desain dan Periklan
Publisher : Telkom University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/demandia.v2i01.767

Indonesia memiliki potensi keindahan dan kekayaan alam yang sangat besar, dimana potensi tersebut dapat dirangkai menjadi satu daya tarik wisata. Salah satu objek wisata yang memaksimalkan potensi alam Indonesia adalah wisata Jendela Alam yang terletak di daerah Lembang, kabupaten Bandung Barat. Namun tempat wisata ini masih belum dikenal oleh masyarakat luas karena promosi yang dilakukan belum maksimal, sehingga kurangnya minat masyarakat untuk berkunjung ke wisata edukasi alam. Metode yang digunakan dalam pengumpulan data adalah observasi dan dokumentasi, wawancara, kuesioner, dan studi pustaka. Perolehan data dianalisis menggunakan matriks perbandingan. Perancangan ulang identitas visual diperlukan untuk menciptakan sebuah image yang mudah dikenal oleh wisatawan, dan penerapan pada media promosi yang sesuai. Perancangan difokuskan pada unsur pariwisata edukasi alam dan sebagai acuan dalam visualisasi media-media promosi. Adanya perancangan ini akan membantu pihak Jendela Alam membuat identitas visual dan media promosi untuk meningkatkan minat masyarakat agar tertarik berkunjung ke wisata edukasi alam.

PERANCANGAN IDENTITAS VISUAL DAN PROMOSI SASIRANGAN BANJARBARU Azizah Septiningtyas; Didit Widiatmoko Soewardikoen
Desain Komunikasi Visual, Manajemen Desain dan Periklanan (Demandia) Vol 03, No 01 (Maret 2018) demandia - Jurnal Desain Komunikasi Visual, Manajemen Desain dan Periklan
Publisher : Telkom University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/demandia.v3i1.1204

Sasirangan sebagai warisan budaya merupakan kain khas dari Suku Banjar Kalimantan Selatan yang memiliki ciri khas pada motif dan warna yang cerah. Ciri keraji nan ini khususnya di Kota Banjarbaru, diinovasi dengan penambahan bordir yang membuat motif sirang lebih terlihat cerah dan timbul dibandingkan Sasirangan biasa. Namun awareness masyarakat mengenai Sasirangan Bordir Banjarbar masih kurang karena promosi yang dilakukan belum optimal. Hal ini menyebabkan pemasaran dan penjualan Sasirangan Bordir Banjarbaru belum memenuhi target. Untuk pengumpulan data, Instrumen yang digunakan adalah pengamatan visual, wawancara, kuesioner danstudi pustaka. Kemudian data yang terkumpul dianalisis dengan menggunakan matriks perbandingan. Dalam penelitian ini dapat disimpulkan bahwa perancangan identitas visual dan kemasan serta melakukan promosi yang sesuai dan tepat sasaran sangat diperlukan agar masyarakat dan wisatawan menyadari akan adanya produk ini. Hasil perancangan ini difokuskan pada unsur etnik dan inovasi produk yang divisualisasikan dengan tren visual dan desain saat ini. Hasil perancangan ini mampu membantu pihak Dekranasda sebagai pengembang dan fasilitator untuk membangun kesadaran merk masyarakat dan wisatawan serta meningkatkan penjualan Sasirangan Banjarbaru.

Social Campaign Media Design of Books for Papua Oktavian Eka Wahyuning Tyas; Didit Widiatmoko Soewardikoen
Wimba : Jurnal Komunikasi Visual Vol. 7 No. 1 (2015)
Publisher : KK Komunikasi Visual & Multimedia Fakultas Seni Rupa dan Desain Institut Teknologi Bandung

Education facilities in Papua is insufficient, so the amount of illeteracy is still high in that region. Later, there is a community that named as "@bukuntukpapua", an independent movement which cares about the education issues in Papua. The main purpose of that community is collecting books and donation, that will be managed into a small library in Papua. Those efforts are hoped to improve the education of people in Papua, especially for the children in early age. Reading and writing are one of the efforts to decrease the illeteracy in Papua. Unfortunately, "@bukuntukpapua" doesn't have the actual visual medias for its activities. This problem causes only a few people who know about this movement. In order to solve that problem, the design of promotion medias for this social campaign program should be made. Various data was obtained through observation, interviews, research from the books, and also by spreading the questionnaires to any respondent who are representative for the target audience. The results from that analysis showed customers' will for the social campaign media. By the results of that, the concept of social campaign media is persuading people to get involve in this campaign. The medias which will be used are website, social media, infographic, brochure, poster, digital poster, book drop box, packaging box, and merchandise. Hopefully this design will help "@bukuntukpapua" in implementation of the social campaign, so people will know about this program and participate to make it success.

Visual Identity and Promotion Media for Integrated Tourism of North Jakarta Ratna Sari; Didit Widiatmoko Soewardikoen
Wimba : Jurnal Komunikasi Visual Vol. 6 No. 2 (2014)
Publisher : KK Komunikasi Visual & Multimedia Fakultas Seni Rupa dan Desain Institut Teknologi Bandung

North Jakarta is coastal areas of DKI Jakarta city which has much more opportunity in improving the interesting potential tourism, not only for citizen in Jakarta but also for Indonesian. However, location of various tours which is scattered throughout North Jakarta and the lack of strong visual identity and promotion media for tourism of North Jakarta that can be accessed easily, make a lot of people didn't know about North Jakarta.Data collecting is carried out through observation, interviews, and related literature. Place symbolization approach are used in designing to achieve the visual identity and promotion media that can unite all of tour destinations of North Jakarta. The result from this research is the designing identity visual of North Jakarta Tourist Destinations using symbol and tagline that are readable and memorized easily by target audiences.Visual identity that includes North Jakarta's Tourism logo, icons of North Jakarta's destinations, and also on promotion media will be used in various media such as map, poster, website, x-banner, guide book, ticket, signage, merchandise and social media so they can help tourism of North Jakarta to be more easily recognized by tourist and can attract the tourist to visit the variety of tour destinations at Jakarta Utara.

Brand Identity Design of the Bay Bali Rizka Arika; Didit Widiatmoko Soewardikoen
Wimba : Jurnal Komunikasi Visual Vol. 6 No. 2 (2014)
Publisher : KK Komunikasi Visual & Multimedia Fakultas Seni Rupa dan Desain Institut Teknologi Bandung

Bali is one of the famous tourist destinations all over the world. The tourists who come to Bali are increasing each year. This is followed by the increasing number of the resorts in all over the island. This issue make the competition between the resorts are getting tougher and also make every resort owner to compete to get the consumers. One of the resort on the island is The Bay which is now haven't has a brand identity or logo that could be used to communicate the brand, The Bay, to consumers. Methods used in the collection of data are survey, interview and literature studies. It was found from the data that The Bay needed to have a logo as the identity of The Bay as well as the guidance of logo usage. The results from surveys, interviews, and literature studies showed how customers choose their accommodation for holiday by choosing a comfortable resort. Survey and interview also differentiate the segment, which are upper middle class and foreigners. Balinese elements considered being included on the logo to add more traditional design of Bali on it. By the results of the data, the concept of The Bay logo is to adjust the traditional modern concept with the typical elements of Balinese culture and the image of The Bay. The logo is also visualized as in uniforms, transportation, hotel supplies, and stationery. This design is expected to help the Bay to communicate the brand to consumers.

Sensualitas Iklan "The Axe Effect" Didit Widiatmoko Soewardikoen
Wimba : Jurnal Komunikasi Visual Vol. 2 No. 2 (2010)
Publisher : KK Komunikasi Visual & Multimedia Fakultas Seni Rupa dan Desain Institut Teknologi Bandung

Pleasure of viewing used as strategic approach on advertisement. The most attractive and frequent using pleasure of viewing is sensuality. Axe as a product of menâs body odor utilize it as advertisement strategy. These ads become unique because representing a different occurrence that woman pursuing a man. By mean of visual analysis with psychoanalysis approach would be describe how Axe ads persuade the target audience through gestures and sensualities.

Visualisasi Wanita Indonesia dalam Majalah Pria Dewasa Diani Apsari; Didit Widiatmoko Soewardikoen
Wimba : Jurnal Komunikasi Visual Vol. 2 No. 1 (2010)
Publisher : KK Komunikasi Visual & Multimedia Fakultas Seni Rupa dan Desain Institut Teknologi Bandung

Women usually visualized as model for ads or illustration with the purpose of gaze. Mostly representation of women in mass media related with tradition and culture. Fashion manner and attitude of Indonesian women is one of eastern tradition in Indonesian culture. Today male magazines are Indonesian publication, showing Indonesian woman as their models. How is the visualization pattern built the image of Indonesian Woman? Through visual interpretation and content analysis from sampling of male magazines(For Him Magazine or FHM and Male Emporium or ME), we could find that the image of Indonesian women as eastern tradition shifted and faded toward emphasizing high sex appeal that exploits certain parts of their bodies. Indonesian women has represented almost the same manner as western women on male magazines.

Mengukur Nasionalisme Dalam Iklan Didit Widiatmoko Soewardikoen; Anggie Khairunnisa
Wimba : Jurnal Komunikasi Visual Vol. 1 No. 2 (2009)
Publisher : KK Komunikasi Visual & Multimedia Fakultas Seni Rupa dan Desain Institut Teknologi Bandung

Keberagaman suku bangsa dan budaya dari jajaran 17 ribu pulau Nusantara dapat diikat oleh cita-cita bersama untuk membentuk suatu "Nasion" yang besar bernama Indonesia. Nasionalisme Indonesia inilah yang dalam dua dekade terakhir dirasakan semakin menipis, karena gencarnya penyebaran faham kesejagatan dan fenomena posmoderen.Iklan sebagai media yang setiap hari mempengaruhi masyarakat dianggap berperan dalam hal ini terutama iklan televisi. Banyak iklan-iklan yang menggunakan gaya hidup sebagai strategi pendekatannya, namun ada pula iklan-iklan yang menggunakan pendekatan emosional dengan menyentil rasa memiliki dan kecintaan pada Indonesia, dengan menggunakan ide-ide nasionalisme yang mengejawantah dalam pencitraan iklan televisi. Cara mengejawantah dan kadar nasionalisme yang digunakan berbeda dalam tiap iklan. Tergantung bagaimana keterkaitannya dengan pesan yang ingin disampaikan dalam menciptakan citra produk.

PELATIHAN DESIGN THINKING PADA UMKM BINAAN KAMPUNG DIGITAL SENTRA KREASI Didit Widiatmoko Soewardikoen; Andreas Rio Adriyanto; Aria Ar Razi
Aptekmas Jurnal Pengabdian pada Masyarakat Vol 5 No 3 (2022): APTEKMAS Volume 5 Nomor 3 2022
Publisher : Politeknik Negeri Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36257/apts.v5i3.5097

Micro, Small and Medium Enterprises (MSMEs) are the mainstay for the Indonesian economy. The pandemic, which has lasted two years and is still ongoing, has an impact on MSME entrepreneurs. The problem that is often encountered is that entrepreneurs are not ready to face sudden changes in the situation. This problem occurs in MSME entrepreneurs in Pameungpeuk District and its surroundings who are members of the MSMEs assisted by the Sentra Kreasi Digital Village Community. Innovation and development of products or services that can respond to these changes is needed. Community service by holding appropriate training to answer this problem, namely design thinking training which is expected to be able to make entrepreneurs remap and develop their products through innovation. The results of this training are to add insight and improve the skills of MSME entrepreneurs in developing products or services in dealing with disruption situations.

Pelestarian Seni Bendrong Lesung dari Cilegon Rahmandito Dwiatno; Didit Widiatmoko Soewardikoen
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Bendrong Lesung is a traditional art originating from Cilegon, a performing art using the sound of a mortar and pestle as the main instrument. This art is fading along with the development of modern technology, which has provided more interesting entertainment so that there is no interest from the younger generation to continue this art. There needs to be conservation efforts so that it can be passed on to the next generation. This study uses a qualitative approach by conducting participatory observations of the object of research, interviews and literature studies. The results will be used for the development of interactive game applications, to be used by the younger generation so that the preservation of this art can be carried out.

Co-Authors Abdillah, Muhammad Faqih Abdillah, Muhammad Faqih AlAzhari, Muhamad Roihan Alghonyu, Dhara Alit Kumala Dewi Amaliani, Ragil Nahya Aminahtul Zahroh Andreas Rio Adriyanto Andrina, Hanifaturrahmi Anggie Khairunnisa Apip Apip Ari Riadi Avison Xaquil Azhar Azhari, Irfan Azizah Septiningtyas Azlina Ahmad Dandi Yunidar Dea Aulia Sari I.M.S Denisha Octavia Diani Apsari Dody Achmad S.Sn Faishal Mufied Al Anshary Faizal, Mochammad Faizal, Mochammad Fajriani, Mediva Dyah Fauzy, Mohamad Tohir Gagat Ekasakti Pertiwi Ghifari, Asy Syifa Rahma Guntur Guntur Hanif Azhar Hanifah, Harum Iffah I Dewa Alit Dwija P I Gusti Agung Rangga Lawe Ilhamsyah Indrawan, Ricky Irfan Dwi Rahadianto Isyaturrodiyah, Amalina Mahendra Nur Hadiansyah Mochammad Faizal Mohamad Taha Ijab Mohammad Isa Pramana Koesoemadinata Muhammad Faqih Abdillah Muhammad Yudhi Rezaldi Muhammad Yudhi Rezaldi Octavia, Denisha Octavia, Denisha Oktavian Eka Wahyuning Tyas Prabandaru, Hanindito Putra, I Dewa Alit Dwija Putri, Alisa Dwi Putri, Shafira Nursyah Rabiah Abdul Kadir Rahmandito Dwiatno RATNA SARI Razi, Aria Ar Rifanti, Alifah Hanifia Rizka Arika Romadhoni, Bobby Sari I.M.S, Dea Aulia Sari I.M.S, Dea Aulia Sari Ramadeni Setyonugroho, Kukuh Nur Soewarlan, Santosa Suhendari, Wulan Suhendari, Wulan Sunarmi Sunarmi Sutejo, Aris Taufik Murtono Wahdan Arum Inawati Wahyu Setiadi Wahyu Setiadi, Wahyu Wirania Swasty Wulan Suhendari Yanuar Rahman Yusantiar, Renta

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