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All Journal Jurnal Ilmu Tanah dan Lingkungan (Journal of Soil Science and Environment) Jurnal Pembangunan Wilayah dan Kota Jurnal Kawistara : Jurnal Ilmiah Sosial dan Humaniora Jurnal Pengembangan Kota Journal of Degraded and Mining Lands Management MAJALAH ILMIAH GLOBE Jurnal Ekonomi Islam BAREKENG: Jurnal Ilmu Matematika dan Terapan JOURNAL OF APPLIED ACCOUNTING AND TAXATION Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Jurnal Pelita PAUD Amwaluna Jurnal Ekonomi dan Keuangan Syariah Journal of Islamic Monetary Economics and Finance Iqtishadia: Jurnal Kajian Ekonomi dan Bisnis Islam Jurnal Ekonomi Indonesia International Journal of Business, Law, and Education JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Jurnal Akuntansi dan Keuangan Indonesia Jurnal Ilmu Akuntansi Mulawarman (JIAM) Jurnal Management Risiko dan Keuangan Review on Islamic Accounting Jurnal Ekonomi Islam Jurnal Penyakit Dalam Indonesia The Economic Review of Pesantren Accounting and Sustainability Jurnal Pengabdian Siliwangi JCSE: Journal of Community Service and Empowerment Asian Journal of Management, Entrepreneurship and Social Science International Journal of Islamic Business and Economics (IJIBEC)
Irman Firmansyah
Sekolah Pascasarjana, Institut Pertanian Bogor
Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Physics Social Sciences Transportation Other

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The Evolving Marketing Mix in the Digital Age and Customer Mix: How Does It Affect Purchase Intention? Pitri, Tedi; Firmansyah, Irman; Rijanto, Raden; Firmansyah, Deri
International Journal of Business, Law, and Education Vol. 6 No. 1 (2025): International Journal of Business, Law, and Education
Publisher : IJBLE Scientific Publications Community Inc.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56442/ijble.v6i1.1003

Abstract

The era of technological disruption in the 21st century is increasingly challenging the traditional 4P marketing mix concept to evolve to facilitate the creation of hybrid communication and services in the digital environment. This study aims to explore the causality predictive model between the evolution of the 4P marketing mix model and the customer mix considered in the modern business landscape of the digital age, by analyzing how it affects the purchase intention?, the mediating effect of the customer mix is examined. Quantitative research with a survey type is developed in predictive causality modeling, relying on the power of prediction. The statistical analysis applied Partial Least Squares-Structural Equation Modelling 4 (PLS-SEM4). The survey was conducted to 89 selected respondents with a purposive sampling technique approach. The findings of the study show that the evolution of the 4P marketing mix positively and significantly has a direct and indirect effect on purchase intention. The customer mix has a positive and significant effect on purchase intention. The customer mix has a positive mediating effect with moderate predictive power. These findings can fill the gap and expand the recognition that the evolution of the 4P marketing mix that is aligned with technological developments has relevance to the modern business landscape based on digital platforms. The evolution of the 4P marketing mix in the digital age, which integrates the customer mix as an important mediator in customer-centric platform-based business operations, plays a major role in attracting purchase intention.
Meningkatkan Daya Saing UMKM di Era New Normal Melalui Pendekatan Analytic Network Process (ANP) Firmansyah, Irman; Dermawan, Wildan Dwi; Munawar, Andri Helmi; Rahmani, Dede Arif
Jurnal Ikatan Sarjana Ekonomi Indonesia Vol 10 No 2 (2021): August
Publisher : Jurnal Ekonomi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52813/jei.v10i2.68

Abstract

Penelitian ini bertujuan merumuskan strategi bagi UMKM di Priangan Timur dalam beradaptasi di kondisi new normal saat ini maupun dalam jangka panjang. Penelitian menggunakan metode kualitatif dan kuantitatif dengan pendekatan Analytic Network Process kepada akademisi, praktisi, peneliti, dan regulator. Hasil penelitian menunjukkan dua masalah utama daya saing UMKM, yaitu dari sisi internal terkait tingkat kemampuan yang rendah dalam penggunaan teknologi dan dari sisi eksternal terkait daya beli masyarakat yang menurun. UMKM perlu mengoptimalkan penggunaan internet dalam melakukan pemasaran dan bekerja sama dengan penyedia aplikasi pemasaran online. Diperlukan juga komitmen dan kolaborasi yang baik antara pemerintah, akademisi, lembaga keuangan, dan perusahaan teknologi informasi untuk meningkatkan daya saing UMKM.
Strategi Pemasaran Umkm Warung Nasi Sunda Ibu Titing Melalui Pendekatan Analisis Swot dan Marketing Mix Firmansyah, Irman; Akbar, Ridho Riadi; Jaya, Rama Chandra
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 11 No. 1 (2025): Februari 2025
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v11i1.3677

Abstract

This study explores the marketing strategy of Warung Nasi Sunda Ibu Titing, a micro, small, and medium enterprise (MSME) that has been operating since 2004 and faces challenges such as intense competition, limited facilities, and low adoption of digital technology. The problem statement revolves around efforts to enhance competitiveness through effective strategies. The research methodology employs a qualitative descriptive approach using SWOT analysis to identify strengths, weaknesses, opportunities, and threats, complemented by the Marketing Mix (4P) framework to develop a comprehensive marketing strategy. The findings reveal that Warung Nasi Sunda Ibu Titing’s main strengths include a diverse menu, high-quality products, and a strategic location. However, weaknesses such as minimal digital promotion and limited parking facilities pose significant challenges. Opportunities arise from modern culinary trends and government policies supporting MSMEs, which can be leveraged to expand the market. Threats from more innovative competitors and the instability of raw material prices require adaptive strategies. The study concludes by recommending strategies such as expanding digital services through online platforms, enhancing social media promotion, and introducing menu innovations to attract new customer segments. Implementing these strategies is expected to help Warung Nasi Sunda Ibu Titing maintain its presence and improve competitiveness in the culinary market.
What is Carbon Accounting? Firmansyah, Irman
Accounting and Sustainability Vol. 3 No. 1 (2024): Accounting and Sustainability
Publisher : SMART Insight

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58968/as.v3i1.608

Abstract

This study aims to see the development of research on the topic of "Carbon Accounting" and research plans that can be carried out based on journals published on the theme. This research uses a qualitative method with a bibliometric analysis approach. The data used is secondary data with the theme "Carbon Accounting" which comes from the Dimension database with a total of 18956 journal articles. Then, the data is processed and analyzed using the VosViewer application with the aim of knowing the bibliometric map of "Carbon Accounting" research development in the world. The results of the study found that there were 3 clusters with the most used words being carbon emission, emission, carbon, production, factor, change, accounting, effect, and consumption. Then, the topics of research paths related to Carbon Accounting are Carbon accounting in biomass estimation, Carbon accounting in emission reduction strategies, and Carbon accounting in Yellow River Basin development.
Information Accounting System on Small and Medium Enterprises: Bibliometric Analysis Nugraha, Ginanjar Adi; Firmansyah, Irman; Dinanti, Aldila
Journal of Applied Accounting and Taxation Vol. 10 No. 1 (2025): Journal of Applied Accounting and Taxation (JAAT)
Publisher : Pusat P2M Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaat.v10i1.8921

Abstract

This research aims to investigate publication trends on the topic of accounting information systems in SMEs. This is intended to fill the research gap regarding the absence of previous research that discusses the development of publications on this topic. The method used is bibliometric analysis with the Scopus database in the publication range from 2014 to 2023. The search keywords use Bolean, namely "account* information system*" OR "information system*" AND "SMEs" OR "small and medium enterprise*", so that we get 982 publications. The research results found that the most productive publication sources were the Iberian Conference On Information Systems And Technologies Cisti and Advances In Intelligent Systems And Computing, while the publication that had the highest impact was Procedia Computer Science. The most prolific writers were Kamariotou and Kitsios. Both of them are also writers with the highest impact. Bina Nusantara University was identified as the most productive institution, and Indonesia was the most productive country, but the one most cited was France. This information can be an important basis for researchers, practitioners and policy makers in understanding the latest dynamics and developments in this field.
SOLUTION TO OVERCOME THE BANKRUPTCY POTENTIAL OF ISLAMIC RURAL BANK IN INDONESIA Devi, Abrista; Firmansyah, Irman
Journal of Islamic Monetary Economics and Finance Vol. 3 (2018): SPECIAL ISSUE
Publisher : Bank Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21098/jimf.v3i0.750

Abstract

This paper investigates the direct and indirect effect of macro and microeconomics variables toward financial distress by using efficiency variable as mediator. This research used time series and monthly-published report data of Islamic Banking Statistics and Macroeconomics data. The Springate Model is used to measure financial distress through s-score, while the Data Envelopment Analysis (DEA) approach is used to measure Islamic rural bank’s efficiency. The finding implies that the efficiency of Islamic rural bank in Indonesia is mainly caused by microeconomics variables where CAR and NPF directly have significant and negative effect on efficiency, while ROA and FDR directly have significant and positive effect on efficiency. The financial distress of Islamic rural bank in Indonesia is mainly caused by micro and macroeconomics variables where CAR and SIZE directly have significant and positive effect on financial distress score, while NPF and Exchange rate directly have significant and negative effect on efficiency. Efficiency is strongly having a role in mediating the effect of microeconomics variables toward financial distress score of Islamic rural bank
IMPLEMENTATION OF THE DBSCAN ALGORITHM FOR CLUSTERING STUNTING PREVALENCE TYPOLOGY IN WEST JAVA, CENTRAL JAVA, AND EAST JAVA REGIONS Sumargo, Bagus; Kadir, Kadir; Safariza, Dena; Asikin, Munawar; Siregar, Dania; Sari, Nilam Novita; Umbara, Danu; Hilmianto, Rizky; Kurniawan, Robert; Firmansyah, Irman
BAREKENG: Jurnal Ilmu Matematika dan Terapan Vol 19 No 3 (2025): BAREKENG: Journal of Mathematics and Its Application
Publisher : PATTIMURA UNIVERSITY

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30598/barekengvol19iss3pp1779-1790

Abstract

Stunting, a condition where children are malnourished for a long period, causes growth failure in children. West Java, Central Java, and East Java are the 3 provinces with the highest prevalence of stunting in 2021. This study aims to group districts/cities in these provinces based on factors that influence stunting using the DBSCAN method (there has been no previous research using this method for this case), so the typology of stunting prevalence is implied. The group results can be valuable input for policy priorities in overcoming stunting. The study used the DBSCAN (Density-Based Spatial Clustering of Application with Noise) method, which can also detect noises (outliers). The determination of eps and MinPts is based on the average value of the distance from each data to its closest neighbor. The distance obtained then was used in the KNN algorithm to determine eps and MinPts parameters. Clustering is done using standardized data and DBSCAN parameters obtained from the k-dist plot, eps is 1.92, and MinPts is 2. The validation test used is the silhouette coefficient to determine the goodness of the cluster results. The clustering results show that there are 2 clusters and 1 noise that have special characteristics related to factors that influence the prevalence of stunting. Cluster 1 consisted of 97 districts/cities and was characterized by a high percentage of infants under 6 months receiving exclusive breastfeeding and the lowest average per capita household expenditure. Cluster 2 (Bekasi City and Depok City) was characterized by the lowest percentage of households with proper health facilities and infants aged 0-59 months receiving complete immunization. The noise (high stunting prevalence) in Bandung City is characterized by the lowest percentage of households having proper sanitation.
Using AHP-GIS for land suitability of Banggai Yam development in Banggai Island, Indonesia Katili, Hidayat Arismunandar; Widiatmaka, Widiatmaka; Syartinilia, Syartinilia; Firmansyah, Irman
Journal of Degraded and Mining Lands Management Vol. 12 No. 4 (2025)
Publisher : Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15243/jdmlm.2025.124.8351

Abstract

A major challenge for the country is ensuring sufficient food production to meet the demands of its growing population. To address this issue, it is essential to enhance local root crop production as future food security. This study aims to assess the available and suitable land for Banggai Yam cultivation. The Multicriteria Evaluation Method was utilized to evaluate land suitability, while land availability was determined by integrating land use and land cover actual, forest area, and spatial pattern maps. The analysis revealed that 99,197 hectares are available for crop development. Expert assessment using the Analytic Hierarchy Process identified key land parameters such as cation exchange capacity, Base saturation, texture, and climatic factors like rainfall vital for determining land suitability, totaling 232,250.7 hectares. The combined maps indicated 95,301.6 hectares as potential development areas, with highly suitable land at 2.8%, moderately suitable land at 29%, and marginally suitable land at 8.3%. Conversely, land classified as unsuitable for cultivation constitutes 59.9%. These findings provide valuable insights for government officials, farmers, and researchers to optimize land use for these crops as a means to meet national food requirements.
BANGGAI YAM DEVELOPMENT STRATEGY BASED INTERPRETATIVE STRUCTURAL MODELLING FOR FOOD SECURITY IN BANGGAI ISLANDS Katili, Hidayat Arismunandar; Syartinilia, Syartinilia; Firmansyah, Irman; Widiatmaka, Widiatmaka
Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 9, No 2 (2025): June 2025
Publisher : Faculty of Animal and Agricultural Science, Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/agrisocionomics.v9i2.25210

Abstract

The agricultural sector significantly contributes to economic growth at local and national levels, reflecting broader social changes to improve materially and spiritual better living conditions. This research aims to assess income levels and identify constraints in the development of Banggai yam as a local food source. The research was conducted in the Banggai Islands Regency using quantitative descriptive analysis and the Interpretative Structural Modelling (ISM) approach. Respondents were selected using a stratified purposive sampling technique, resulting in 76 interviews, which included 68 farmers, 2 financial institutions, 4 government representatives, and 2 academics from the region. Findings show that Banggai yam farming generates significant financial returns, increasing farmers' income over the course of one growing season, thus categorizing it as a viable farming practice in the Banggai Islands Regency. Six key strategies for developing Banggai yam as a local food source were identified: government support (E7), farmer training and mentoring (E8), uncoordinated marketing (E1), annual Banggai yam cultivation (E5), shifting cultivation practices (E6), and unregulated land use (E14). Effectively addressing these constraints and prioritizing strategies will ultimately drive the goal of increasing incomes and guide the sustainable development of Banggai yam in the Banggai Islands Regency
Efficiency and Performance of Islamic Bank: Quadrant Analysis Approach firmansyah, irman
International Journal of Islamic Business and Economics (IJIBEC) Vol 2 No 1 (2018): Volume 2 Nomor 1 Tahun 2018
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/ijibec.v2i1.1251

Abstract

The purpose of this study is to analysis the level of efficiency of Islamic banks through the ratio used as a measure of operational efficiency that is the operational expense tooperationalrevenue, knowing the level of bankperformance of the assessment in accordance with the principles of islamic bank is maqashidsharia index, and know the cluster quadrant of each syariah bank through a combination of efficiency assessment and performance of maqashidsharia. All research data is taken from the financial statements of Islamic banks in Indonesia through their respective websites. The research period is the year 2012 until 2016. The results showed that banks that are in the highest efficiency quadrant and high performance of sharia maqashidis Panin Bank of sharia. The results of this study indicate that PaninSyariah bank has successfully used operational costs to obtain high operating income, and has also succeeded in achieving good performance of sharia maqashidcompared with other Islamic banks in Indonesia.
Co-Authors Abrista Devi Adrian Adrian Akbar, Ridho Riadi Aldila Dinanti, Aldila Aminah, Mimin Andriani , R. Neneng Rina Andriani, R. Neneng Rina Andriani, Rd. Neneng Rina Anggraini, Winda Ayu Ardani, Yanuar Arif Sapta Yuniarto Arif Sapta, Yuniarto Asikin, Munawar Aulia Rizka, Aulia Badruzaman, Jajang Bagus Sumargo, Bagus Casnan Dede Arif Rahmani Dedi Kusmayadi Dermawan, Wildan Dwi Dodi Tirtana E. Mudjaddid A. Siswanto Deddy N.W.Achadiono Hamzah Shatri Eka Ginanjar Em Yunir, Em Firmansyah, Deri Gumelarsari, Meliani Hamid, Baharom Abdul Harry Isbagio Hilmianto, Rizky Indra Refipal Sembiring Indrawati , Nur Khusniyah Jaya, Rama Chandra Joko Jong Kadir Kadir Katili, Hidayat Arismunandar Khursatul Munibah Kurniawati, Ane Leo Nainggolan Muflih, Rizaldi Mulyono Mulyono Munawar, Andri Helmi Nawawi, M Kholil Nilam Novita Sari Noor Wahid, Nisa Noorwati Noorwati Nugraha, Asep Anwar Nugraha, Ginanjar Adi Nur Hasanah Nuriza, Felia Aidah Octisari, Sully Kemala Pitri, Tedi Pratama, Ihsan PUJI LESTARI Purwanti, Gina Putri, Pretisila Kartika Rahman, Rani Rijanto, Raden Robert Kurniawan, Robert Roni, Budianto Rosidah, Euis Rudi Putranto Rustensi, Tedi Rusydiana, Aam S Safariza, Dena Santun R.P. Sitorus Siregar, Dania Sukamto Koesnoe Syartinilia . TATAN SUKWIKA Triwahyuni, Heti Umbara, Danu Wahid, Nisa Noor Wahyudin Wahyudin Widiatmaka Wiwin Ambarwulan