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PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN NASABAH DI BADAN USAHA MILIK DESA (BUMDES) Iskamto, Dedi; Risman, Risman; Alwifari, Abuzar
Eko dan Bisnis: Riau Economic and Business Review Vol. 9 No. 3 (2018)
Publisher : Sekolah Tinggi Ilmu Ekonomi Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36975/jeb.v9i3.32

Abstract

The objective of this research is to determine the effect of service quality on customer satisfaction in BUMDes Mitra Baru Desa Teratak kecamatan Rumbio Jaya. In analyzing the data generated from the research using descriptive and quantitative analysis using SPSS program. Based on the results In this research we get conclude that the quality of service Have a significant and positive influence To the customer satisfaction in BUMDes Mitra Baru Desa Teratak kecamatan Rumbio Jaya. From the regression results in this research , can be seen the regression equation as follows: Y = Y=10.679+ 0.745X. The meaning of regression equation above is: Constant value (a) velocity 10.679, meaning if independent variable that is service quality equal to zero, hence positive customer satisfaction 10.679. The value of regression reports of education and training variables of 0 .745, said increased increase in quality of service one unit meal customer satisfaction will increase by 0.745 units. Test Result t arithmetic (7.092)> t table (2.00856) and signifikasni (0,000) <0.05. Thus H0 is rejected and. What is meant by a significant influence on customer satisfaction on BUMDes Mitra Baru Desa Teratak kecamatan Rumbio Jaya.. The direction of its influence is positive. This means that the better the service quality will increase customer satisfaction BUMDes Mitra Baru Desa Teratak kecamatan Rumbio Jaya. The value of determination (R2) is 0.497. (Preferential relationship) to the dependent variable (satisfaction) of 49.7%. While the remaining 50.3% is not owned in this study
Analisis Kepuasan Pelanggan pada Alfa Mart Kalisari Jakarta Iskamto, Dedi
Eko dan Bisnis: Riau Economic and Business Review Vol. 8 No. 1 (2017)
Publisher : Sekolah Tinggi Ilmu Ekonomi Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36975/jeb.v8i1.44

Abstract

This study aims to find out how much customer satisfaction at Alfa Mart Kalisari Pasar Rebo Jakarta to the quality of service that has been given. Where organiasasi required to be able to meet customer satisfaction and adjust customer desires so the company should be able menditeksi what the market needs or consumer desires and read and translate any changes in the situation as an opportunity. The company will not grow without customers. The more customers, the company will be able to compete with other companies in this era of globalization. The company should be able to satisfy and retain existing customers Research location in Alfa mart Husnayain Kalisari Pasar Rebo East Jakarta with The analysis of data is descriptive Quantitative, Data analysis tools used are: Customer Satisfaction Index (CSI), Importance Performance Analysis (IPA), and Gap Analysis (GAP). With a total of 120 respondents and a confidence level of 95 percent
Religiosity and Trust in Islamic Banking in Pekanbaru City Indonesia Iskamto, Dedi; Yapentra, Arhipen
Eko dan Bisnis: Riau Economic and Business Review Vol. 9 No. 4 (2018)
Publisher : Sekolah Tinggi Ilmu Ekonomi Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36975/jeb.v9i4.132

Abstract

This research is intended to examine the level of Religiosity towards trust in Islamic banking. This research was conducted in Pekanbaru City, Riau Province, Indonesia with a sample of 400 people. The research was conducted from May to August 2018. Indications of Religiosity are associated with the dimensions of the dimensions of religious practice, the dimensions of beliefs-creeds, the dimensions of religious knowledge, and the dimensions of practice ..From the results of the study obtained the value of the determinant coefficient (R Square) of 0.062. This means that the effect of Religiosity on trust in Islamic banks is 6.2% while the remaining 93.8% is influenced by other variables.Partial regression analysis between Religiustisa (X1) on Trust in Islamic Banks (Y) has a significant influence this can be seen from the results of data processing obtained that testing hypotheses with t test there is an t count of 5.120 means tcount> t table = 1.966 which means Religiosity significant effect on trust in Islamic banks.linear analysis From the results of the SPSS data, the regression equation is obtained as follows: Y = 26,939 + 0,263 X1 
Country of Origin, Brand Image, and Attitude Toward the Brand on Wuling EV Purchase Intention Irawan, Roni; Sugiat, Maria Apsari; Iskamto, Dedi
Husnayain Business Review Vol. 6 No. 1 (2026)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia (ADPEBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/hbr.v6i1.1448

Abstract

Purpose – This study aims to examine the influence of country of origin on purchase intention of Wuling electric vehicles in Indonesia, with brand image and attitude toward the brand as mediating variables. Methodology/Approach – A quantitative survey design was employed using a structured questionnaire to collect data from respondents who own Wuling electric vehicles. The purposive sampling technique was applied with an inclusion criterion of age between 21 and 55 years. A total of 419 respondents were successfully collected and included in the analysis. The analysis used SEM-PLS to evaluate the direct and indirect relationships between variables. Findings – The results revealed that country of origin does not exert a direct impact on the intention to purchase but significantly influences attitude toward the brand and brand image. Both mediators, attitude toward the brand and brand image, exert a significant impact on the intention to purchase and serve as effective pathways in strengthening the indirect influence of country of origin. Novelty/Value – This study highlights the strategic importance of brand image and consumer attitudes in shaping purchase intentions, particularly for Chinese automotive brands entering competitive markets. It also provides practical insights for Wuling and theoretical guidance for future research on international brands and consumer behavior in emerging markets.
Stress and Its Impact on Employee Performance Iskamto, Dedi
International Journal of Social and Management Studies Vol. 2 No. 3 (2021): International Journal of Social and Management Studies (IJOSMAS)
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (455.557 KB) | DOI: 10.5555/ijosmas.v2i3.42

Abstract

The purpose of this study was to determine The Effect of Job Stress on Employee Performance. The research uses quantitative methods. For data analysis and hypothesis testing, SPSS version 26 is used. The test results show that work stress has a significant and negative effect on employee performance. Based on the coefficient of determination test (R2), the contribution of work stress to employee work performance is 0.783, or 78.3%, the rest is explained by other variables that do not exist in this study.
The effect of sales promotion and hedonic shopping motivation on impulse buying behavior and the impact to customer loyalty in social commerce TikTok shop Ibrahim, Maulana Malik; Ariyanti, Maya; Iskamto, Dedi
Global Academy of Business Studies Vol. 1 No. 4 (2025): April
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/gabs.v1i4.3467

Abstract

Purpose: This study aimed to analyze the effects of sales promotion and hedonic shopping motivation on impulse buying behavior and its subsequent impact on customer loyalty among TikTok Shop fashion product buyers in Indonesia. This study seeks to understand how sales incentives and emotional shopping drives foster unplanned purchases that strengthen long-term customer relationships. Research Methodology: Quantitative method was used in this study with individual analysis units, and data collection was done through a questionnaire with a valid sample of 400 respondents. Data analysis techniques used the Structural Equation Model (SEM) and Partial Least Squares (PLS) using the SmartPLS 4.0 application. Results: The findings indicate that both sales promotion and hedonic shopping motivation significantly influence impulse buying behavior. In turn, impulse buying positively and significantly contributes to customer loyalty. Sales promotions also directly enhance loyalty, while hedonic motivation demonstrates both direct and indirect effects through impulse buying. The model achieved strong predictive relevance, with R ² values of 0.459 for impulse buying and 0.415 for customer loyalty. Conclusions: Sales promotions and hedonic motivations play crucial roles in shaping impulsive purchase tendencies, which increase customer loyalty. The TikTok Shop benefits from strategic promotions and the emotional appeal of shopping experiences to retain customers in a competitive social commerce landscape. Limitations: This study focused only on fashion product buyers within the TikTok Shop in Indonesia, limiting generalization to other product categories or platforms. Contribution: This study contributes to the e-commerce and consumer behavior literature by integrating hedonic and promotional factors with loyalty outcomes, offering managerial insights for optimizing digital marketing strategies.