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The Influence of Trust and Perceived of Risk on Purchase Decisions in e-Commerce Shopee at Students of The Faculty Economics and Business, University State of Makassar Nurul Fanaysillah Muchtar; Chalid Imran Musa; Muh. Ichwan Musa; Siti Hasbiah; Ilham Wardhana Haeruddin
Economics and Business Journal (ECBIS) Vol. 1 No. 4 (2023): May
Publisher : PT. Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v1i4.44

Abstract

The purpose of this study was to determine the effect of trust and perceived risk on purchasing decisions at E-commerce Shopee partially and simultaneously. The sample used was 100 students of the Faculty of Economics and Business who had been selected based on predetermined criteria. Data collection techniques were carried out using questionnaires and literature study. Data analysis techniques consist of validity test, reliability test, classic assumption test consisting of normality test, multicollinearity test, and heteroscedasticity test, multiple linear analysis test, hypothesis test, test of the coefficient of determination. The Trust variable has a positive and significant influence on purchasing decisions, the Perceived Of Risk variable has a positive and significant influence on purchasing decisions. the dependent variable of purchasing decisions can be explained by variables consisting of Trust and Perceived Of Risk, the rest is explained by other variables that were not examined in this study
The Effect of Product Quality and Service Quality on Customer Satisfaction at SLV Room Boutique Abd Rachman; Muhammad Ilham Wardhana Haeruddin; Muh. Ichwan Musa; Chalid Imran Musa; Tenri S.P. Dipoatmodjo
Economics and Business Journal (ECBIS) Vol. 1 No. 4 (2023): May
Publisher : PT. Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/ecbis.v1i4.47

Abstract

The purpose of the study was to determine the effect of product quality and service quality on customer satisfaction at the SLV Room Boutique. The population in this study were consumers of SLV Room Boutique. the sampling in this study was carried out using a purposive sampling technique so that 80 respondents were sampled. The type of research used is quantitative. The data used is primary data obtained by distributing questionnaires to consumers. The results of the study after the data was processed with SPSS.23 show that there is a partially significant effect between the independent variable and the dependent variable which can be proven by the calculated t value of the product quality variable (X1) of 2,938> t table 1.665 with a significant value of 0.004 <0.05 and the calculated t value of the service quality variable (X2) of 4.700> t table 1.665 with a significant value of 0.000 <0.05. Simultaneously there is a positive and significant effect on the dependent variable (X2). Simultaneously, there is a positive and significant influence between the independent variables on the dependent variable as evidenced by the multiple linear regression equation, namely Y = -0.754 + 0.167 X1 + 0.338 X2 + e and a significant effect with a calculated F value of 56.016 > F table 3.965 with a significant level of 0.00 <0.05. The R Square value or the coefficient of determination of 0.593 indicates that 59.3% of the customer satisfaction variable (Y) is influenced or can be explained by the independent variables of product quality and service quality, while the remaining 40.7% is explained by other variables not included in this study. Simultaneously there is a positive and significant effect on the dependent variable (X2). Simultaneously, there is a positive and significant influence between the independent variables on the dependent variable as evidenced by the multiple linear regression equation, namely Y = -0.754 + 0.167 X1 + 0.338 X2 + e and a significant effect with a calculated F value of 56.016 > F table 3.965 with a significant level of 0.00 <0.05. The R Square value or the coefficient of determination of 0.593 indicates that 59.3% of the customer satisfaction variable (Y) is influenced or can be explained by the independent variables of product quality and service quality, while the remaining 40.7% is explained by other variables not included in this study. Simultaneously there is a positive and significant effect on the dependent variable (X2). Simultaneously, there is a positive and significant influence between the independent variables on the dependent variable as evidenced by the multiple linear regression equation, namely Y = -0.754 + 0.167 X1 + 0.338 X2 + e and a significant effect with a calculated F value of 56.016 > F table 3.965 with a significant level of 0.00 <0.05. The R Square value or the coefficient of determination of 0.593 indicates that 59.3% of the customer satisfaction variable (Y) is influenced or can be explained by the independent variables of product quality and service quality, while the remaining 40.7% is explained by other variables not included in this study. there is a positive and significant influence between the independent variables on the dependent variable as evidenced by the multiple linear regression equation, namely Y = -0.754 + 0.167 X1 + 0.338 X2 + e and a significant effect with a calculated F value of 56.016> F table 3.965 with a significant level of 0.00 <0.05. The R Square value or the coefficient of determination of 0.593 indicates that 59.3% of the customer satisfaction variable (Y) is influenced or can be explained by the independent variables of product quality and service quality, while the remaining 40.7% is explained by other variables not included in this study. there is a positive and significant influence between the independent variables on the dependent variable as evidenced by the multiple linear regression equation, namely Y = -0.754 + 0.167 X1 + 0.338 X2 + e and a significant effect with a calculated F value of 56.016> F table 3.965 with a significant level of 0.00 <0.05. The R Square value or the coefficient of determination of 0.593 indicates that 59.3% of the customer satisfaction variable (Y) is influenced or can be explained by the independent variables of product quality and service quality, while the remaining 40.7% is explained by other variables not included in this study. 338 X2 + e and a significant effect with a calculated F value of 56.016> F table 3.965 with a significant level of 0.00 <0.05. The R Square value or the coefficient of determination of 0.593 indicates that 59.3% of the customer satisfaction variable (Y) is influenced or can be explained by the independent variables of product quality and service quality, while the remaining 40.7% is explained by other variables not included in this study. 338 X2 + e and a significant effect with a calculated F value of 56.016> F table 3.965 with a significant level of 0.00 <0.05. The R Square value or the coefficient of determination of 0.593 indicates that 59.3% of the customer satisfaction variable (Y) is influenced or can be explained by the independent variables of product quality and service quality, while the remaining 40.7% is explained by other variables not included in this study.
Pengaruh Beban Kerja Dan Lingkungan Kerja Terhadap Kinerja Karyawan Pada Rumah Sakit Akademis Jaury Jusuf Putera Makassar Muh. Gibran Syahrum; Andi Mustika Amin; Abdi Akbar Idris; Chalid Imran Musa; Muh. Ikhwan Maulana Haeruddin
Jurnal Rimba : Riset Ilmu manajemen Bisnis dan Akuntansi Vol. 1 No. 4 (2023): November : Jurnal Rimba : Riset Ilmu manajemen Bisnis dan Akuntansi
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/rimba.v1i4.294

Abstract

This research aims to determine the effect of workload on performance, the effect of the work environment on performance and the effect of workload and work environment on employee performance at the Jaury Jusuf Putera Makassar Academic Hospital. The type of data used in this research is quantitative data obtained from questionnaires that have been distributed and relate to the problem being studied with a sample size of 47 people. The results of the research show that the workload variable has a significant level of 0.005, which is smaller than 0.05 with a coefficient value of -0.03 indicating that the influence it has is negative on the independent variable. Meanwhile, the work environment variable has a significance level of 0.000 with a coefficient value of 0.044 indicating that the influence given is positive on the independent variable.
PKM Pelatihan Persediaan Ekonomis Pada Kelompok Usaha Batu Bata Di Kelurahan Limbung Kecamatan Bajeng Kabupaten Gowa Nurman Nurman; Chalid Imran Musa; Uhud Darmawan Natsir; Kristina Parisi; Zainal Ruma; Anwar Anwar
jurnal ABDIMAS Indonesia Vol. 1 No. 3 (2023): September: Jurnal ABDIMAS Indonesia
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/jurai.v1i3.326

Abstract

This Community Service Partner (PKM) is a small micro business of Brick. Knowledge about inventory management in the Brick business is still a fundamental weakness in meeting market demand, so that the price of Brick is relatively determined by the market. The purpose of this service is to motivate Brick business owners to have the knowledge and skills to be able to carry out proper inventory management as a support in developing their business. The method of implementation uses a combination of lecture and practice. Participants consist of Brick business owners in Bajeng District, Gowa Regency. The technique of implementing the activity consists of three stages starting from the preparation stage, the implementation stage, and the activity evaluation stage. The results of the training show that Brick business owners have difficulty managing the inventory of their business due to limited business capital. The finances used in business are still combined with finance for household needs. After the simulation is carried out, the participants can understand inventory management in the business. Furthermore, Brick business owners can know inventory management properly. Knowledge about inventory management is emphasized on Brick business owners because the productive life of Brick is only 5 months in one year, so inventory can be a strategy to increase operating profits. The limitation in this training is that the implementation method has not used mentoring techniques, so that knowledge about inventory management can be implemented in business activities.
Pengaruh Brand Awareness dan Electronic Word of Mouth Marketing terhadap Repurchase Intention melalui Costumer Satisfaction sebagai Variabel Intervening pada Fashion Erigo di Aplikasi Shopee: Studi Kasus pada Mahasiswa Fakultas Ekonomi dan Bisnis, Universitas Negeri Makassar Mohammad Fadel Astari; Chalid Imran Musa; Muhammad Ilham Wardana Haeruddin; Muhammad Ichwan Musa; Zainal Ruma
JURNAL RISET MANAJEMEN (JURMA) Vol 2 No 4 (2024): December : Jurnal Riset Manajemen
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jurma.v2i4.2700

Abstract

This research aims to determine the influence of Brand Awareness and Electronic Word of Mouth Marketing on Repurchase Intention through Customer Satisfaction as an Intervening Variable in Erigo Fashion in the Shopee Application on Students of the Faculty of Economics and Business, Makassar State University. The data used in this research is primary data of 100 samples. This type of research is included in quantitative research. The population in this study were students from the Faculty of Economics and Business, Makassar State University who had made purchases from Erigo Fashion on the Shopee Application. Data collection was carried out using documentation and survey methods using questionnaires. The data analysis technique uses PLS (Partial Least Square) analysis. The results of this research show that brand awareness and electronic word of mouth have a positive and significant influence on customer satisfaction with Erigo fashion in the Shopee application. Furthermore, customer satisfaction also has a positive and significant impact on repurchase intention. Brand awareness does not have a significant influence on repurchess intention, and electronic word of mouth does not have a significant influence on prepurchess intention. Apart from that, brand awareness influences repurchase intention through customer satisfaction as an intervening variable, while electronic word of mouth also influences repurchase intention through customer satisfaction as and intervening variable.
Pengaruh Brand Awareness dan Electronic Word Of Mouth Marketing Terhadap Repurchase Intention Melalui Costumer Satisfaction sebagai Variabel Intervening pada Fashion Erigo di Aplikasi Shopee (Studi Kasus pada Mahasiswa Fakultas Ekonomi dan Bisnis, Univers Mohammad Fadel Astari; Chalid Imran Musa; Muhammad Ilham Wardana Haeruddin; Muhammad Ichwan Musa; Zainal Ruma
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 3 No. 1 (2025): Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan
Publisher : Fakultas Teknik Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/wawasan.v3i1.2685

Abstract

This research aims to determine the influence of Brand Awareness and Electronic Word of Mouth Marketing on Repurchase Intention through Customer Satisfaction as an Intervening Variable in Erigo Fashion in the Shopee Application on Students of the Faculty of Economics and Business, Makassar State University. The data used in this research is primary data of 100 samples. This type of research is included in quantitative research. The population in this study were students from the Faculty of Economics and Business, Makassar State University who had made purchases from Erigo Fashion on the Shopee Application. Data collection was carried out using documentation and survey methods using questionnaires. The data analysis technique uses PLS (Partial Least Square) analysis. The results of this research show that brand awareness and electronic word of mouth have a positive and significant influence on customer satisfaction with Erigo fashion in the Shopee application. Furthermore, customer satisfaction also has a positive and significant impact on repurchase intention. Brand awareness does not have a significant influence on repurchess intention, and electronic word of mouth does not have a significant influence on prepurchess intention. Apart from that, brand awareness influences repurchase intention through customer satisfaction as an intervening variable, while electronic word of mouth also influences repurchase intention through customer satisfaction as and intervening variable.
Pengaruh Kualitas Produk dan Harga terhadap Kepuasan Pengguna Smartphone Oppo Reno di Kecamatan Maiwa Kabupaten Enrekang Marwah Marwah; Burhanuddin Burhanuddin; Muhammad Ilham Wardhana Haeruddin; Chalid Imran Musa; Muhammad Ichwan Musa
Profit: Jurnal Manajemen, Bisnis dan Akuntansi Vol. 4 No. 1 (2025): Profit : Jurnal Manajemen, Bisnis dan Akuntansi
Publisher : UNIVERSITAS MARITIM AMNI SEMARANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/profit.v4i1.2945

Abstract

This exploration plans to decide and break down the impact of item quality on the fulfillment of Oppo Reno Cell phone clients in Maiwa Area, Enrekang Regime. To decide and break down the impact of cost on client fulfillment of Oppo Reno Cell phones in Maiwa Area, Enrekang Regime. This sort of exploration is enlightening quantitative, by conveying surveys with an example size of 110 respondents or Oppo Reno cell phone clients in Maiwa Locale, Enrekang Regime. Then, at that point, the information investigation utilized is numerous direct relapse examination. The consequences of this study are that there is a positive and critical impact between item quality on the fulfillment of Oppo Reno cell phone clients in Maiwa Locale, Enrekang Regime. There is a positive and huge impact among cost and client fulfillment of Oppo Reno cell phones in Maiwa Locale, Enrekang Regime. In light of the consequences of exploration utilizing the F test, it shows that item quality and cost all the while altogether affect the fulfillment of Oppo Reno cell phone clients in Maiwa Area, Enrekang Regime.
Pengaruh Promosi Online dan Online Customer Review Terhadap Keputusan Pembelian pada Produk Scarlett Whitening di Shopee (Studi pada Pengguna Produk Scarlett Whitening di Kota Makassar) Asisa Nurfadila Rasyid; Burhanuddin Burhanuddin; Muhammad Ilham Wardhana Haeruddin; Chalid Imran Musa; Nurul Fadilah Aswar
Journal of Management and Creative Business Vol. 3 No. 1 (2025): January : Journal of Management and Creative Business
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jmcbus.v3i1.3285

Abstract

This study aims to determine the Influence of Online Promotion and Online Customer Review on Purchase Decisions for Scarlett Whitening Products. This study is a quantitative study with a non-probability sampling technique. The sample used in this study was 100 residents of Makassar. Data collection was carried out using the library study method and survey using a questionnaire. Based on the results of the study, the results of the f test showed a significance value of 0.000 <0.05, which means that the independent variables (Online promotion and Online customer review) simultaneously have a positive and significant influence on the dependent variable (purchase decision). While the t test obtained a significance value of the Online promotion variable of 0.005 <0.05, which means that the variable (X1) Online promotion partially has a positive and significant influence on the variable (Y) purchasing decision. And the Online customer review variable has a significance value of 0.000 <0.05, which means that the variable X2 (Online customer review) partially has a positive and significant influence on the variable (Y) purchasing decision.
Pengaruh Budaya Organisasi dan Lingkungan Kerja terhadap Kepuasan Kerja Karyawan pada Lembaga Wahdah Inspirasi Zakat Wandi Saputra Yustin; M. Ikhwan Maulana Haeruddin; Uhud Darmawan Natsir; Chalid Imran Musa; Khaidir Syahrul
Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital Vol. 2 No. 1 (2025): Februari : Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jimakebidi.v2i1.475

Abstract

This study aims to analyze the effect of organizational culture and work environment on employee job satisfaction at Wahdah Inspirasi Zakat institution. A strong organizational culture is believed to help positive employee behavior through the values applied by the company. Meanwhile, a conducive work environment plays an important role in creating employee comfort and productivity. The research method used is quantitative with data collection through questionnaires distributed to employees at Wahdah Inspirasi Zakat. The population at Wahdah Inspirasi Zakat amounted to 38 employees with saturated sampling method. The analysis used in this research is validity test, reliability test, classical assumption test, and hypothesis testing. The results of this study indicate that organizational culture and work environment have a positive and significant influence on employee job satisfaction.
Pengaruh Beban Kerja Dan Lingkungan Kerja Terhadap Kinerja Pegawai di Rumah Sakit Umum Daerah Mamuju Wanda Wanda; Chalid Imran Musa; Ikhwan Maulana Haeruddin; Agung Widhi Kurniawan; Rezky Amalia Hamka
Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis Vol. 2 No. 2 (2024): APRIL: Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen dan Bisnis
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/manuhara.v2i2.768

Abstract

This research aims to determine the influence of workload and work environment on employee performance at the Mamuju Regional General Hospital. The type of research used is quantitative. The sample in this study was 40 nurses as respondents. Data analysis used multiple linear regression equations and hypothesis verification using the t test, F test and coefficient of determination (R²) using the Statistical Package for Social Science (SPSS). The results of this research are that workload (X1) has a negative effect on employee performance at the Mamuju Regional General Hospital. Work Environment (X2) has a positive and significant effect on employee performance at the Mamuju Regional General Hospital. Workload (X1) and work environment (X2) significantly influence the performance of Mamuju regional public hospital employees.