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PKM Pelatihan Persediaan Ekonomis Pada Kelompok Usaha Batu Bata Di Kelurahan Limbung Kecamatan Bajeng Kabupaten Gowa Nurman Nurman; Chalid Imran Musa; Uhud Darmawan Natsir; Kristina Parisi; Zainal Ruma; Anwar Anwar
jurnal ABDIMAS Indonesia Vol. 1 No. 3 (2023): September: Jurnal ABDIMAS Indonesia
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/jurai.v1i3.326

Abstract

This Community Service Partner (PKM) is a small micro business of Brick. Knowledge about inventory management in the Brick business is still a fundamental weakness in meeting market demand, so that the price of Brick is relatively determined by the market. The purpose of this service is to motivate Brick business owners to have the knowledge and skills to be able to carry out proper inventory management as a support in developing their business. The method of implementation uses a combination of lecture and practice. Participants consist of Brick business owners in Bajeng District, Gowa Regency. The technique of implementing the activity consists of three stages starting from the preparation stage, the implementation stage, and the activity evaluation stage. The results of the training show that Brick business owners have difficulty managing the inventory of their business due to limited business capital. The finances used in business are still combined with finance for household needs. After the simulation is carried out, the participants can understand inventory management in the business. Furthermore, Brick business owners can know inventory management properly. Knowledge about inventory management is emphasized on Brick business owners because the productive life of Brick is only 5 months in one year, so inventory can be a strategy to increase operating profits. The limitation in this training is that the implementation method has not used mentoring techniques, so that knowledge about inventory management can be implemented in business activities.
Pengaruh Brand Awareness dan Electronic Word of Mouth Marketing terhadap Repurchase Intention melalui Costumer Satisfaction sebagai Variabel Intervening pada Fashion Erigo di Aplikasi Shopee: Studi Kasus pada Mahasiswa Fakultas Ekonomi dan Bisnis, Universitas Negeri Makassar Mohammad Fadel Astari; Chalid Imran Musa; Muhammad Ilham Wardana Haeruddin; Muhammad Ichwan Musa; Zainal Ruma
JURNAL RISET MANAJEMEN (JURMA) Vol 2 No 4 (2024): December : Jurnal Riset Manajemen
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jurma.v2i4.2700

Abstract

This research aims to determine the influence of Brand Awareness and Electronic Word of Mouth Marketing on Repurchase Intention through Customer Satisfaction as an Intervening Variable in Erigo Fashion in the Shopee Application on Students of the Faculty of Economics and Business, Makassar State University. The data used in this research is primary data of 100 samples. This type of research is included in quantitative research. The population in this study were students from the Faculty of Economics and Business, Makassar State University who had made purchases from Erigo Fashion on the Shopee Application. Data collection was carried out using documentation and survey methods using questionnaires. The data analysis technique uses PLS (Partial Least Square) analysis. The results of this research show that brand awareness and electronic word of mouth have a positive and significant influence on customer satisfaction with Erigo fashion in the Shopee application. Furthermore, customer satisfaction also has a positive and significant impact on repurchase intention. Brand awareness does not have a significant influence on repurchess intention, and electronic word of mouth does not have a significant influence on prepurchess intention. Apart from that, brand awareness influences repurchase intention through customer satisfaction as an intervening variable, while electronic word of mouth also influences repurchase intention through customer satisfaction as and intervening variable.
Pengaruh Brand Awareness dan Electronic Word Of Mouth Marketing Terhadap Repurchase Intention Melalui Costumer Satisfaction sebagai Variabel Intervening pada Fashion Erigo di Aplikasi Shopee (Studi Kasus pada Mahasiswa Fakultas Ekonomi dan Bisnis, Univers Mohammad Fadel Astari; Chalid Imran Musa; Muhammad Ilham Wardana Haeruddin; Muhammad Ichwan Musa; Zainal Ruma
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 3 No. 1 (2025): Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan
Publisher : Fakultas Teknik Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/wawasan.v3i1.2685

Abstract

This research aims to determine the influence of Brand Awareness and Electronic Word of Mouth Marketing on Repurchase Intention through Customer Satisfaction as an Intervening Variable in Erigo Fashion in the Shopee Application on Students of the Faculty of Economics and Business, Makassar State University. The data used in this research is primary data of 100 samples. This type of research is included in quantitative research. The population in this study were students from the Faculty of Economics and Business, Makassar State University who had made purchases from Erigo Fashion on the Shopee Application. Data collection was carried out using documentation and survey methods using questionnaires. The data analysis technique uses PLS (Partial Least Square) analysis. The results of this research show that brand awareness and electronic word of mouth have a positive and significant influence on customer satisfaction with Erigo fashion in the Shopee application. Furthermore, customer satisfaction also has a positive and significant impact on repurchase intention. Brand awareness does not have a significant influence on repurchess intention, and electronic word of mouth does not have a significant influence on prepurchess intention. Apart from that, brand awareness influences repurchase intention through customer satisfaction as an intervening variable, while electronic word of mouth also influences repurchase intention through customer satisfaction as and intervening variable.
Pengaruh Kualitas Produk dan Harga terhadap Kepuasan Pengguna Smartphone Oppo Reno di Kecamatan Maiwa Kabupaten Enrekang Marwah Marwah; Burhanuddin Burhanuddin; Muhammad Ilham Wardhana Haeruddin; Chalid Imran Musa; Muhammad Ichwan Musa
Profit: Jurnal Manajemen, Bisnis dan Akuntansi Vol. 4 No. 1 (2025): Profit : Jurnal Manajemen, Bisnis dan Akuntansi
Publisher : UNIVERSITAS MARITIM AMNI SEMARANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/profit.v4i1.2945

Abstract

This exploration plans to decide and break down the impact of item quality on the fulfillment of Oppo Reno Cell phone clients in Maiwa Area, Enrekang Regime. To decide and break down the impact of cost on client fulfillment of Oppo Reno Cell phones in Maiwa Area, Enrekang Regime. This sort of exploration is enlightening quantitative, by conveying surveys with an example size of 110 respondents or Oppo Reno cell phone clients in Maiwa Locale, Enrekang Regime. Then, at that point, the information investigation utilized is numerous direct relapse examination. The consequences of this study are that there is a positive and critical impact between item quality on the fulfillment of Oppo Reno cell phone clients in Maiwa Locale, Enrekang Regime. There is a positive and huge impact among cost and client fulfillment of Oppo Reno cell phones in Maiwa Locale, Enrekang Regime. In light of the consequences of exploration utilizing the F test, it shows that item quality and cost all the while altogether affect the fulfillment of Oppo Reno cell phone clients in Maiwa Area, Enrekang Regime.
Pengaruh Promosi Online dan Online Customer Review Terhadap Keputusan Pembelian pada Produk Scarlett Whitening di Shopee (Studi pada Pengguna Produk Scarlett Whitening di Kota Makassar) Asisa Nurfadila Rasyid; Burhanuddin Burhanuddin; Muhammad Ilham Wardhana Haeruddin; Chalid Imran Musa; Nurul Fadilah Aswar
Journal of Management and Creative Business Vol. 3 No. 1 (2025): January : Journal of Management and Creative Business
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jmcbus.v3i1.3285

Abstract

This study aims to determine the Influence of Online Promotion and Online Customer Review on Purchase Decisions for Scarlett Whitening Products. This study is a quantitative study with a non-probability sampling technique. The sample used in this study was 100 residents of Makassar. Data collection was carried out using the library study method and survey using a questionnaire. Based on the results of the study, the results of the f test showed a significance value of 0.000 <0.05, which means that the independent variables (Online promotion and Online customer review) simultaneously have a positive and significant influence on the dependent variable (purchase decision). While the t test obtained a significance value of the Online promotion variable of 0.005 <0.05, which means that the variable (X1) Online promotion partially has a positive and significant influence on the variable (Y) purchasing decision. And the Online customer review variable has a significance value of 0.000 <0.05, which means that the variable X2 (Online customer review) partially has a positive and significant influence on the variable (Y) purchasing decision.
Pengaruh Budaya Organisasi dan Lingkungan Kerja terhadap Kepuasan Kerja Karyawan pada Lembaga Wahdah Inspirasi Zakat Wandi Saputra Yustin; M. Ikhwan Maulana Haeruddin; Uhud Darmawan Natsir; Chalid Imran Musa; Khaidir Syahrul
Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital Vol. 2 No. 1 (2025): Februari : Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital
Publisher : Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jimakebidi.v2i1.475

Abstract

This study aims to analyze the effect of organizational culture and work environment on employee job satisfaction at Wahdah Inspirasi Zakat institution. A strong organizational culture is believed to help positive employee behavior through the values applied by the company. Meanwhile, a conducive work environment plays an important role in creating employee comfort and productivity. The research method used is quantitative with data collection through questionnaires distributed to employees at Wahdah Inspirasi Zakat. The population at Wahdah Inspirasi Zakat amounted to 38 employees with saturated sampling method. The analysis used in this research is validity test, reliability test, classical assumption test, and hypothesis testing. The results of this study indicate that organizational culture and work environment have a positive and significant influence on employee job satisfaction.
Pengaruh Beban Kerja Dan Lingkungan Kerja Terhadap Kinerja Pegawai di Rumah Sakit Umum Daerah Mamuju Wanda Wanda; Chalid Imran Musa; Ikhwan Maulana Haeruddin; Agung Widhi Kurniawan; Rezky Amalia Hamka
Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis Vol. 2 No. 2 (2024): April: Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen dan Bisnis
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/manuhara.v2i2.768

Abstract

This research aims to determine the influence of workload and work environment on employee performance at the Mamuju Regional General Hospital. The type of research used is quantitative. The sample in this study was 40 nurses as respondents. Data analysis used multiple linear regression equations and hypothesis verification using the t test, F test and coefficient of determination (R²) using the Statistical Package for Social Science (SPSS). The results of this research are that workload (X1) has a negative effect on employee performance at the Mamuju Regional General Hospital. Work Environment (X2) has a positive and significant effect on employee performance at the Mamuju Regional General Hospital. Workload (X1) and work environment (X2) significantly influence the performance of Mamuju regional public hospital employees.
Pengaruh Motivasi Kerja, Kemampuan Kerja, Dan Lingkungan Kerja Terhadap Kinerja Karyawan PT. Telkom Akses Makassar Muh. Ryan Hidayat Muhsini; Abdi Akbar; Agung Widhi Kurniawan; Chalid Imran Musa; Rezky Amalia Hamka
Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis Vol. 2 No. 2 (2024): April: Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen dan Bisnis
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/manuhara.v2i2.788

Abstract

This study aims to determine how the influence of work motivation, work ability, and work environment on employee performance. The number of samples used was 79 employees. Data collection was carried out using interview, observation and questionnaire methods. The data analysis technique used is multiple linear regression analysis using Statistical Product and Service Solution (SPSS). The results of this study indicate that the quality of motivation (X1) partially has a positive and significant effect on employee performance. Ability (X2) partially provides a positive and significant influence on employee performance. The work environment (X3) partially does not have a significant effect. And simultaneously the three independent variables have a significant effect on employee performance..
Pengaruh Promosi Member Card dan Media Sosial terhadap Loyalitas Pelanggan Kaku Food Cabang Borong Kota Makassar Muh. Erlangga; Chalid Imran Musa; Muhammad Ichwan Musa; Zainal Ruma; Muhammad Ilham Wardhana Haeruddin
Profit: Jurnal Manajemen, Bisnis dan Akuntansi Vol. 4 No. 2 (2025): Profit : Jurnal Manajemen, Bisnis dan Akuntansi
Publisher : UNIVERSITAS MARITIM AMNI SEMARANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/profit.v4i2.3092

Abstract

This research aims to determine the influence of Member Card promotions and social media on customer loyalty at the Kaku Food Borong branch Makassar City. The data used in this research is primary data of 100 samples. This type of research is included in quantitative research. The population in this study were all consumers who had shopped at the Kaku Food Borong branch in Makassar City and had a Member Card. Data collection was carried out using documentation and survey methods using questionnaires. The data analysis technique uses SPSS Version 29 analysis. The results of this research show that the Member Card promotion has a partially positive and significant effect on the loyalty of Kaku Food customers the Borong branch in Makassar City, then social media has a partially positive and significant effect on the loyalty of Kaku Food customers at the Borong branch in Makassar City. Simultaneously, Member Card promotions and social media influence customer loyalty at the Kaku Food Borong branch in Makassar City.
Pengaruh Pelatihan Dan Disiplin Kerja Terhadap Kinerja Pegawai Balai Perikanan Budidaya Air Payau (BPBAP) Takalar Astuti Astuti; Chalid Imran Musa; Abdi Akbar Idris; Siti Hasbiah; Tenri S.P Dipoatmodjo
Jurnal Manajemen dan Ekonomi Kreatif Vol. 1 No. 4 (2023): Oktober : Jurnal Manajemen dan Ekonomi Kreatif
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jumek.v1i4.228

Abstract

His research is to determine the effect of training and work discipline on the performance of employees of the Balai Perikanan Budidaya Air Payau (BPBAP) Takalar. The sample in this study was all employees of the Takalar Brackish Water Aquaculture Fisheries Center (BPBAP), totaling 83 employees. The data used is primary data and secondary data. Data collection was carried out using questionnaires, interviews and documentation. The data analysis techniques used in this research consist of validity tests, reliability tests, classical assumption tests, autocorrelation tests, multiple linear regression analysis, hypothesis tests and R determinant tests. The results of the research after the data were processed with SPSS.13 show that there is a positive influence between the Training variable (X1) on Employee Performance (Y) and the positive influence of Work Discipline (X2) on Employee Performance (Y) which can be shown through the results of the hypothesis test (t test) where the calculated t result is greater than the t table. Based on this description, it can be concluded that training and work discipline have a positive and significant effect on the performance of the employees of the Balai Perikanan Budidaya Air Payau (BPBAP) Takalar.