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All Journal International Journal of Advances in Applied Sciences E-Journal of Tourism Jurnal Kajian Bali Jurnal Perkotaan IJBE (Integrated Journal of Business and Economics) Sebatik International Journal of Applied Sciences in Tourism and Events JURNAL KEPARIWISATAAN Petra International journal of Business Studies (IJBS) SOSHUM : Jurnal Sosial dan Humaniora [Journal of Social Sciences and Humanities] Jurnal Aplikasi dan Inovasi Iptek (JASINTEK) Jurnal Bali Membangun Bali Jurnal Kepariwisataan Jurnal Pengabdian kepada Masyarakat Journal of Innovation and Community Engagement International Journal of Social Science Indonesian Journal of Tourism and Leisure Prosiding Konferensi Nasional PKM-CSR Jurnal Manajemen dan Kewirausahaan Journal of Innovation Research and Knowledge International Journal of Applied Sciences in Tourism and Events Dharma Jnana Seminar Ilmiah Nasional Teknologi, Sains, dan Sosial Humaniora (SINTESA) Seminar Nasional Aplikasi Iptek (SINAPTEK) The Es Economics and Entrepreneurship The Eastasouth Management and Business JAKADARA: JURNAL EKONOMIKA, BISNIS, DAN HUMANIORA Journal of Business on Hospitality and Tourism Paradharma: Jurnal Aplikasi IPTEK Jurnal Penelitian Pendidikan Indonesia E-Amal: Jurnal Pengabdian Kepada Masyarakat
I Gusti Bagus Rai Utama
Dhyana Pura University, Bali, Indonesia
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Journal : Jurnal Pengabdian kepada Masyarakat

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PENERAPAN PEMASARAN DIGITAL DALAM PENGEMBANGAN PAKET WISATA DESA BLIMBINGSARI, JEMBRANA, BALI Ni Putu Dyah Krismawintari; I Gusti Bagus Rai Utama; Gerson Feoh
J-ABDI: Jurnal Pengabdian kepada Masyarakat Vol. 3 No. 5: Oktober 2023
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/jabdi.v3i5.6611

Abstract

The PKM Implementation Team has carried out training to solve partner problems in 3 fields: Field 1: Management and Marketing, Field 2: Tourism, and Field 3: Informatics. This activity has been carried out: (1) POKDARWIS has been able to make a tourist map in the form of narration and educational packages that have been integrated and which areas and products are suitable for inclusion in tourism potential. The products used are printing products made from organic colors, forest honey products, and pastry products made from local ingredients. (2) Villagers have collectively agreed on prices and products that can be linked between one tour and another. Currently, the agreement is on the distribution of group guests who spend the night in Blimbingsari Tourism Village. (3) POKDARWIS has been able to rebrand according to current tourism needs such as the entrance to the tourist village, the availability of exciting photo spots, and the creation of tour packages for Blimbingsari village. The rebranding that has been built is that Blimbingsari Tourism Village is The Promised Land. From the feedback that has been given, there are 2 indicators that are the weak points of Blimbingsari Tourism Village, namely the distance of the tourist village from the Denpasar City Center which must take quite a long time around 3 hours because the space is quite far, which is around 120 km. This problem has been overcome by creating a tour package to stay in the village and stringing it through a route that passes through the tourist attractions along the Denpasar-Gilimanuk route, or Denpasar-Singaraja-Gilimanuk. This tour package is designed to add value to the trip and add a more exciting tourist experience
Co-Authors Adita Nadi Christy Telly Kaunang Ador, Fransisko Edwarino Arsana, I Nyoman Eri Christimulia Purnama Trimurti Cindy Frista Filina Dedi Iskandar Dermawan Waruwu Dermawan Waruwu Dermawan Waruwu Dermawan Wuruwu Dewa Gede Putra Sedana Dewi, Ni Putu E. C. Dian Laksmi Dewi, Cokorde Istri Fiqram Adam Muhammad Gabriella Edward Gerson Feoh Gerson Feoh Gusti Ngurah Joko Adi Negara I Gede Agus Mertayasa I Gede Sutarya I Gusti Ketut Widiastari I Ketut Sirna I Ketut Suarta I Ketut Suja I Ketut Surata I Ketut Surata I Made Adi Herianto I Made Adi Suwandana I Made Kartika I Made Kartika I Made Sumada I Made Sumartana I Made Sumartana I Made Sumartana I Made Suradnya I Nengah Suardhana I Nyoman Meirejeki I Putu Darmawijaya I Wayan Agus Purnawan I Wayan Damayana I Wayan Ruspendi Junaedi I Wayan Ruspendi Junaedi I Wayan Ruspendi Junaedi Ida Ayu Nyoman Yuliastuti Ida Ayu Putu Sri Widnyani Ida Bagus Putu Suamba Indramanik, Ida Bagus Gede Jepapu, Maria Fransiska Novalri Kadek Dewi Puspitasari Komalawati Komalawati Komalawati Komalawati Konka, Valeria Surya Krismawintari , Ni Putu D. Krismawintari, N.P.D. Kurniasanti, Ni Made Novita Listyaningrum Listyaningrum Mariano Putra Denay Kantu Maryanthi, Ni Kadek Mastra, Agus Satyananda Maya Nurhayati Mukhlis Mukhlis Nainggolan, Gilbert Ni Luh Christine Prawita Sari Suyasa Ni Luh Dewi Melinia Ni Made Diana Erfiani Ni Made Eka Mahadewi Ni Putu Artawidya Meisha Ni Putu Ayu Nonik Suryani Ni Putu Dyah Krismawintari Nyoman Darma Putra PA Andiena Nindya Putri Prisca Yuniar Sigo Putra, I Kadek Suardama Putu Aditya Wiwekananda Putu Chris Susanto Putu Gede Denny Herlambang Putu Steven Eka Putra Rahmawati, Febronia Ruju Rahmad SANTOSO, R Tri Priyono Budi Santoso, R. Tri Priyono Budi Sedana, Dewa Gede Putra Sidhi Bayu Turker Sidhi Bayu Turker Silva, Avelar Imanuel Natalicio Da Conceicao E Sumada, I Made Sumartana, I Made Sunbanu, Putu Juvan Holy Christin Suwandana, I Made Adi Tresnanda, I Putu Paramaartha Ary Trimuti, Christimulia Purnama Veronika Lyanarta Wayan Ruspendi Junaedi Wiguna, Sang Made Widhi Yeyen Komalasari Yudistira Adnyana Yudistira Adnyana, Yudistira Yulianto, I Wayan Benyamin Eddy Yurianta, I Wayan Dedik