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ANALISIS PENDAPATAN USAHATANI AGRIBISNIS TANAMAN KENTANG ( Solanum Tuberosum l.) DI KELOMPOK TANI TRANGGULASI DESA BATUR KECAMATAN GETASAN KABUPATEN SEMARANG Prabowo, Rossi; Widodo, Surya Pandu; wibowo, hendri; Subantoro, Renan
MEDIAGRO Vol 18, No 2 (2022)
Publisher : Universitas Wahid Hasyim

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31942/mediagro.v18i2.7123

Abstract

Penelitian ini bertujuan untuk mengetahui faktor-faktor yang mempengaruhi dalam menentukan pendapatan dan kelayakan usahatani di dalam Kelompok Tani Tranggulasi Kecamatan Getasan Kabupaten Semarang. Metode dasar yang digunakan adalah deskriptif kualitatif. Data yang digunakan dalam penelitian ini adalah data sekunder yang didapat dari jurnal, artikel, data BPS serta data primer didapatkan dari wawancara dengan ketua Kelompok Tani Tranggulasi Kecamatan Getasan Kabupaten Semarang. Metode pengambilan sampel responden dengan metode sampling purposive. Jumlah responden sebanyak 9 responden. Jenis data yang digunakan adalah data primer dan sekunder. Data primer adalah data yang diperoleh dengan wawancara langsung kepada petani dilokasi penelitian dan dipandu dengan daftar pernyataan (kuisioner) yang sudah dipersiapkan. Data sekunder adalah data yang diperoleh dengan mengambil dan mencari informasi dari daftar pustaka, internet penelitian terdahulu dan instansi yang terkait. Hasil penelitian menunjukan bahwa rata-rata luas lahan pemilik usahatani tanaman kentang sebesar 1300m2 . Pendapatan rata-rata usahatani kentang sebesar Rp.8.774.259. Kelayakan rata-rata usahatani kentang di kelompok Tani Tranggulasi memiliki nilai R/C sebesar 2,2  yang dapat dinyatakan layak untuk dijalankan, yang dimana setiap Rp.1,00 mendapatkan keuntungan sebesar Rp.2,20 rupiah. Dari hasil penelitian ini, maka terdapat saran yang dapat diberikan kepada Kelompok Tani Tranggulasi yaitu, menerapkan strategi membuka peluang bagi para investor untuk meningkatkan modal dan tingkat produksi, agar Kelompok Tani Tranggulasi dapat meningkatkan modal usaha serta mendukung dalam mengembangkan operasional produksi dalam peningkatan produktivitas.
Processing Rice Land to Increase Rice Food Security in Semarang City: (Location study Purwosari Village) Hendri Wibowo; Dewi Hastuti; Ahmad Abdul; Istanto; Rossi Prabowo; Endah Sukbekti; Shofia Nur Awami
Jurnal Galung Tropika Vol 13 No 1 (2024)
Publisher : Fakultas Pertanian, Peternakan dan Perikanan Universitas Muhammadiyah Parepare

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31850/jgt.v13i1.1166

Abstract

This research aims to understand the influence of five production factors, namely land area, urea fertilizer, NPK fertilizer, labor, and pesticides, on the amount of rice production in Purwosari Village, Semarang. The method used is a case study involving 61 rice farmers in the village. Data analysis was carried out using the Cobb-Douglas production function, production scale, and economic efficiency. The research results show that all production factors together have a very significant influence on the amount of rice production. However, when analyzed individually, only land area, urea fertilizer, and NPK fertilizer had a significant effect. Labor and pesticides did not show a significant effect on rice production. The scale of rice production in Purwosari shows an increasing trend. The economic efficiency of using production factors shows that the use of land, urea fertilizer, and NPK fertilizer has not reached optimal levels (NPM/BKM >1). On the other hand, the use of labor and pesticides is classified as inefficient (NPM/BKM <1). In conclusion, this research recommends increasing land use, urea fertilizer, and NPK fertilizer to increase rice production in Purwosari. On the other hand, the use of labor and pesticides needs to be optimized to achieve better efficiency.
Analisis Keuntungan Pemasaran Bunga Mawar Potong (Rosa Hybrida L.) Di Kecamatan Bandungan Kabupaten Semarang Anandya, Annisa; Wahyuningsih, Sri; Subantoro, Renan; Prabowo, Rossi
Jurnal Ekonomi Pertanian dan Agribisnis Vol. 2 No. 1 (2024): Juli - Desember
Publisher : CV.ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jepag.v2i1.1816

Abstract

Rose (Rosa hybrida L.) is a popular cut flower species in Indonesia. Roses have a high enough economic and social value to be used as a commercial trade commodity. This suggests that rose cultivation is an agribusiness-oriented business with very bright prospects. This study aims to determine the turnover, revenue, marketing costs, profit and R/C ratio of cut roses sales in Bandungan Semarang Flower Market. The basic method used in this research is quantitative descriptive method. The sampling technique used is saturated sampling method technique or census. With the number of respondents as many as 10 traders. The results of the research of the business of selling cut roses issued an average turnover of Rp.25,000,000, revenue of Rp.15.000,000 with marketing costs of Rp.7.225,000 so as to obtain a profit of Rp.7.775,000 / month. The average R / C ratio value of the business of selling cut roses is 2.08, which means that the business of selling cut roses is feasible because R / C > 1.
PENGARUH LABEL HALAL, PERFORMANCE, CONFORMANCE DAN FEATURES TERHADAP KEPUTUSAN PEMBELIAN KERIPIK TEMPE HAIBEE CHIPS Rohmatika, Bela; Hastuti, Dewi; Subekti, Endah; Prabowo, Rossi
International Journal Mathla’ul Anwar of Halal Issues Vol. 4 No. 2 (2024)
Publisher : Universitas Mathla’ul Anwar Banten

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30653/ijma.202442.118

Abstract

The aim of the research is to determine the influence of the Halal Label, Performance, Conformance and Features on the decision to purchase Haibee Chips tempe chips. The basic method of this research is a combination method, while the sample was taken by accidental sampling as many as 75 consumers. The analysis method uses multiple linear regression analysis. The research results show that descriptively the variable data for halal labels is 92 (strongly agree), conformance 80 (agree), features 78 (agree) and performance 78 (agree). Based on regression analysis together with the F Test, the halal label, performance, conformance and features variables have a significant effect on purchasing decisions at α 0.000 < 0.01 (1%). Partially in the T test, the variables that influence the decision to purchase Haibee Chips tempeh chips are the halal label variable 0.040 < 0.05, conformance 0.000 < 0.01, features 0.000 < 0.01. And the variable that has no real influence is performance 0.324 > 0.05. The conclusion is that purchasing decisions are influenced by the halal label, conformance, features and performance.
Analisis Usahatani Tanaman stevia Pada Kelompok Tani Sumber Agung Sejahtera yang Menjalankan Kemitraan dengan PT. Industri Jamu dan Farmasi Sido Muncul Tbk. Rivandie, Aldino; Prabowo, Rossi; Ni’mah, Lu’lu’a Ulyn; Fachriyan, Hilmi Arija
AKADEMIK: Jurnal Mahasiswa Humanis Vol. 5 No. 3 (2025): AKADEMIK: Jurnal Mahasiswa Humanis
Publisher : Perhimpunan Sarjana Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/jmh.v5i3.1660

Abstract

This study analyzes the farming system of stevia (Stevia rebaudiana) under a partnership scheme between the Subur Agung Sejahtera Farmers Group and PT Industri Jamu dan Farmasi Sido Muncul Tbk. The main problem addressed is the uncertainty of market access and production costs faced by farmers in cultivating stevia as an alternative sweetener crop. The objective is to assess the cost structure, income, and economic benefits of the partnership. A descriptive analysis method with a mixed qualitative and quantitative approach was employed. Data were collected through surveys, structured interviews, and documentation, involving 10 farmers as respondents using a saturated sampling technique. The findings show that the total production cost per planting season (six months) amounted to IDR 184,786,667, consisting of fixed costs of IDR 13,696,667 and variable costs of IDR 171,090,000. The farming activities generated total revenue of IDR 375,000,000, resulting in a net income of IDR 190,213,333. These results indicate that the contractual partnership provides farmers with stable benefits, especially through guaranteed markets and fair prices. Strengthening cooperation with the company and improving production quality are recommended strategies to further increase farmers’ income.
Tingkat Hen Day Production (HDP) dan Break Event Point (BEP) Usaha Ayam Ras Petelur (Gallus sp) Hastuti, Dewi; Prabowo, Rossi; Syihabudin, Ahmad Anwar
Agrifo : Jurnal Agribisnis Universitas Malikussaleh Vol. 3 No. 2 (2018): November 2018
Publisher : LPPM Universitas Malikussaleh - Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/ag.v3i2.1111

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This study aims to determine the daily egg production level (HDP) and Break Event Point (BEP). The research location and respondents were determined intentionally (purposive sampling) with a total of 4 farmers consisting of 1,000 tail respondents, 1,350 heads, 4,500 heads and 6,000 heads. The data used are primary and secondary data. Data collection techniques are carried out by interviewing, recording and observing. The analysis model used is a descriptive analysis model with verbal and mathematical methods. The verbal method is a way of using words to explain a thing, while a mathematical method uses break event point (BEP) analysis. Based on the results of the study it was found that the production level of 51-day Hen Day production (HDP) of laying hens aged 85 weeks between 85.1% -85.3% . Break Event Point (BEP) production obtained from a scale of 1,000 head was 30,379.5 kg, 1,350 tails of 36,282.5 kg, 4,500 tails of 124,180 kg, and 6,000 tails of 159,231.5 kg. Break Event Point (BEP) prices on a 1,000-tail scale of Rp. 16,893, 1,350 scale of Rp. 14,965, a 4,500 scale of Rp. 15,349 and the scale of 6,000 is Rp. 14,698. The conclusion of this study is that the HDP level is still below standard because the maintenance system for laying hens has not been maximized while the yield of the product and the rupiah is above the BEP value so that the laying hens business produces profits
Pemberdayaan Kelompok Fatayat NU di Desa Karimunjawa Melalui Sistem Hidroponik Berbasis IoT Heroweti, Junvidya; Prabowo, Rossi; Wijaya, Akhmad Pandhu; Maulana, Muhamad Amir; Sofiyulloh, Muhammad Wahyu; Pratama, Arvian Randitya; Mas’ud, Muhammad; Wirayudha, Halim; Apriliyani, Dwi Nur Anisa; Shabrina, Ayu
Jurnal Vokasi Vol 9, No 3 (2025): November
Publisher : Politeknik Negeri Lhokseumawe

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30811/vokasi.v9i3.7694

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Desa Karimunjawa, yang terletak di wilayah kepulauan Jawa Tengah, menghadapi tantangan serius dalam ketahanan pangan akibat keterbatasan lahan pertanian, kondisi tanah berpasir dengan nutrisi rendah, serta ketergantungan pada pasokan sayuran dari Jepara yang harganya relatif lebih tinggi. Cuaca ekstrim juga sering mengganggu jalur transportasi, sehingga distribusi pangan tidak menentu. Program pengabdian ini bertujuan meningkatkan kemandirian pangan lokal melalui penerapan budidaya hidroponik yang dipadukan dengan teknologi Internet of Things (IoT). Kegiatan dilaksanakan dengan pendekatan partisipatif, meliputi penguatan kapasitas kelompok Fatayat NU, pelatihan sistem hidroponik, pendampingan teknis, serta implementasi perangkat IoT untuk pemantauan dan pengaturan air serta nutrisi tanaman secara otomatis. Hasil kegiatan menunjukkan bahwa sistem hidroponik berbasis IoT mampu menurunkan konsumsi air hingga 30% dan memperpendek siklus panen, sehingga menghasilkan produksi sayuran yang lebih konsisten. Selain itu, program ini memperkuat kapasitas institusional mitra komunitas, meningkatkan keterampilan anggota, serta membuka peluang ekonomi berbasis pertanian berkelanjutan. Dengan demikian, kegiatan ini memberikan kontribusi nyata dalam mendukung ketahanan pangan sekaligus kemandirian ekonomi masyarakat pesisir seperti Karimunjawa.
ANALISIS KELAYAKAN USAHA PENGGILINGAN PADI KELILING DI DESA TRIMOMUKTI KECAMATAN CANDIPURO KABUPATEN LAMPUNG SELATAN : ANALISIS KELAYAKAN USAHA PENGGILINGAN PADI KELILING DI DESA TRIMOMUKTI KECAMATAN CANDIPURO KABUPATEN LAMPUNG SELATAN Utomo, Andre Ilham; Lutfi Aris Sasongko; Hilmi Arija Fachriyan; Rossi Prabowo
CENDEKIA EKSAKTA Vol. 10 No. 2 (2025)
Publisher : Universitas Wahid Hasyim

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31942/jice.v10i2.14249

Abstract

Penggilingan padi keliling merupakan teknologi pengolahan hasil panen padi. Penggilingan padi ini merupakan modifikasi mobil yang dilengkapi dengan mesin penggiling padi. Penelitian ini bertujuan untuk mengetahui besar biaya, penerimaan, pendapatan dan kelayakan pada usaha penggilingan padi keliling di Desa Trimomukti Kecamatan Candipuro Kabupaten Lampung Selatan. Pemilihan lokasi dan pengambilan sampel dilakukan secara sengaja (purposive). pengambilan sampel responden menggunakan metode sampling jenuh. Dalam hal ini responden merupakan pemilik usaha dan pekerja di penggilingan padi keliling di Desa Trimomukti Kecamatan Candipuro Kabupaten Lampung Selatan. Teknik pengumpulan data menggunakan metode observasi, wawancara, kuesioner dan dokumentasi. Hasil penelitian usaha penggilingan padi keliling menunjukkan total biaya  yang dikeluarkan sebesar Rp10.835.611 dengan rata-rata setiap responden sebesar Rp3.611.870. Penerimaan usaha penggilingan padi keliling sebesar Rp13,356,000 dengan rata-rata sebesar Rp4,452,000. Pendapatan usaha penggilingan padi keliling sebesar Rp2.520.389 dengan rata-rata sebesar Rp840.130. Nilai R/C usaha penggilingan padi keliling sebesar 1,23. Hasil penelitian menunjukkan bahwa usaha penggilingan padi keliling di Desa Trimomukti Kecamatan Candipuro Kabupaten Lampung Selatan layak diusahakan.
Analisis Pengaruh Marketing Mix 7P terhadap Keputusan Pembelian Bibit Alpukat di “Bibit Buahku” Kelurahan Patemon Kecamatan Gunungpati Mujib, M Fatkhul; Fachriyan, Hilmi Arija; Istanto, Istanto; Prabowo, Rossi
INOVASI Vol. 12 No. 2 (2025): Inovasi: Jurnal Ilmiah Ilmu Manajemen
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/Inovasi.v12i2.p394-406.53085

Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) memiliki peran penting dalam perekonomian nasional sehingga memerlukan strategi pemasaran yang efektif agar mampu bersaing di era digital. Penelitian ini bertujuan untuk menganalisis pengaruh bauran pemasaran 7P (Product, Price, Place, Promotion, People, Physical Evidence, Process) terhadap keputusan pembelian bibit alpukat di UMKM “Bibit Buahku” Kota Semarang. Penelitian menggunakan pendekatan kuantitatif dengan metode survei melalui kuesioner berskala Likert 1-5 yang dibagikan kepada 110 responden, dipilih dengan teknik multi stage sampling. Data dianalisis menggunakan regresi linier berganda dengan uji instrumen, uji asumsi klasik, uji t, uji F, dan koefisien determinasi. Hasil penelitian menunjukkan bahwa variabel Product, Place, Promotion, dan Process berpengaruh positif dan signifikan terhadap keputusan pembelian, sedangkan Price, People, dan Physical Evidence tidak berpengaruh signifikan. Secara simultan, ketujuh variabel berpengaruh signifikan dengan nilai R² sebesar 0,514, yang berarti 51,4% variasi keputusan pembelian dapat dijelaskan oleh marketing mix 7P. Temuan ini menegaskan bahwa kualitas produk, saluran distribusi yang mudah diakses, promosi yang efektif, serta proses pelayanan yang baik merupakan faktor dominan dalam meningkatkan keputusan pembelian pada sektor agribisnis digital.
Analisis Tingkat Pemahamahan Label Gizi Dan Pengaruhya Terhadap Keputusan Pembelian Produk Makanan Kemasan Kezia Natalia Sagala; Sri Wahyuningsih; Endah Subekti; Rossi Prabowo
Jurnal Ekonomi Pertanian dan Agribisnis Vol. 4 No. 1 (2026): Juli 2026
Publisher : CV.ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jepag.v4i1.5168

Abstract

Nutrition information labels are one of the sources of information that consumers can use in selecting packaged food products. This study aimed to analyze the levels of knowledge, understanding, and consideration of nutrition information labels, as well as their influence on the purchasing decisions of packaged food products among Agribusiness students at the Faculty of Agriculture, Wahid Hasyim University Semarang. The study used a survey method involving 63 respondents. Data were analyzed using descriptive analysis and multiple linear regression analysis. The results showed that the knowledge variable obtained a percentage of 82% (strongly agree), the understanding variable 76% (strongly agree), and the consideration variable 75% (agree). Simultaneously and partially, the three variables did not have a significant effect on purchasing decisions (sig. 0.254 > 0.05; partial sig. values of 0.703, 0.138, and 0.205). The coefficient of determination (R²) of 0.066 indicated that the three variables explained only 6.6% of purchasing decisions, while the remaining was influenced by other factors.
Co-Authors Abdul Muiz Ahmad Abdul Ahmad Anwar Syihabudin Ahmad Romadhon Aji Pustotok Akhmad Pandhu Wijaya, Akhmad Pandhu Akhmad Utomo Anandya, Annisa Apriliyani, Dwi Nur Anisa Ayu Shabrina Aziz Nur Bambang Aziz Nur Bambang Aziz Nur Bambang Darmawan, Ahmad Arif Dewi Hastuti Dewi Hastuti Dewi Hastuti Dwi Putriana Nuramanah Kinding Eko Setyawan Eko Setyawan Endah Subekti Endah Sukbekti Eva Sulistyaningsih Fachriyan, Hilmi Arija Falent Putra Firmansyah Farid Asrofunni’am Ganestyani, Indah Arum Ghozali, M. Dahlan Gungun Wiguna Hendri Wibowo Hendri Wibowo Henna Rya Sunoko Heroweti, Junvidya Istanto Istanto Istanto Istanto Istanto Istianah Istianah Kezia Natalia Sagala Lutfi Aris Sasongko Lutfi Aris Sasongko Ma'ruf, Anang Mas’ud, Muhammad Maulana, Amir Maulana, Muhamad Amir Melati, Inaya Sari Muh. Sholeh Mujib, M Fatkhul Muliana Nur Hastuti Munif Murdiandi Nana Kariada Tri Martuti Nana Kariada Trimartuti Nani Kusumawati Nika Shella Agustin Ni’mah, Lu’lu’a Ulyn Nur Kusuma Dewi Nur Kusuma Dewi Nur Kusuma Dewi Nur, Habibah Bisri Permadi, Adib Aditya Pratama, Arvian Randitya Pratama, Fandy Indra Pujiyanto, M. Aris Purwanto Purwanto Raden Mohamad Herdian Bhakti Rahmat Abi Alfatah Ramadhani, Nanda Bagus Renan Subantoro Renan Subantoro Ridwan Ridwan Rivandie, Aldino Rohmatika, Bela Salisa, Nabila Qisti Sarno Sarno Sarno, Sarno - Shofia Nur Awami SHOFIATUN SHOFIATUN Siti Umi Nur Magfiroh Sofiyulloh, Sofiyulloh Solekan, Muhamad Sri Marwanti Sri Wahyuningsih Sudarno Sudarno Sudarno Sudarno Sudarno Sudarno Syihabudin, Ahmad Anwar Syihabudin, Ahmad Anwar Utomo, Andre Ilham Uum Sumpena Widodo, Surya Pandu Wirayudha, Halim Wulandari, Azzahra Nur Ysnaini, Sofia Yuhanidatin Nihaya