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All Journal Jurnal Administrasi Bisnis Niagawan Jurnal Plans : Penelitian Ilmu Manajemen dan Bisnis Journal of Economic, Bussines and Accounting (COSTING) Scientific Journal of Reflection : Economic, Accounting, Management and Business KITABAH: Jurnal Akuntansi dan Keuangan Syariah IKRA-ITH EKONOMIKA Management Studies and Entrepreneurship Journal (MSEJ) Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Agro Indragiri JURNAL PENDIDIKAN SAINS SOSIAL DAN AGAMA Jurnal Ilmiah Manajemen, Bisnis dan Kewirausahaan International Journal of Management and Business Economics Journal of Artificial Intelligence and Digital Business Indonesian Journal of Multidisciplinary on Social and Technology Jurnal Ilmiah Ekonomi dan Manajemen Journal of Accounting Law Communication and Technology JER International Journal of Economics, Business and Innovation Research Journal of Education Transportation and Business Jurnal Cendekia Ilmiah All Fields of Science Journal Liaison Academia and Sosiety
Hendra Saputra
Fakultas Ekonomi, Jurusan Manajemen, Universitas Negeri Medan
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Health Professions Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Transportation Other

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This Study Examines The Quality Of Customer Service, Tellers, And Security Services The PT. Bank Sumut Pangururan Branch Ensures Customer Satisfaction Grace Bertauli Tumanggor; Jamaluddin Jamaluddin; Flora Tambunan; Sondang Rouly Purba; Hendra Saputra
International Journal of Economics, Business and Innovation Research Vol. 3 No. 04 (2024): July, International Journal of Economics, Business and Innovation Research (IJ
Publisher : Cita konsultindo

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Abstract

This study aims to analyze the effect of customer service quality, teller, and security on customer satisfaction at PT. Bank Sumut, Pangururan Branch. We used a survey method with a questionnaire, selecting 55 bank customers as saturated samples. Regression techniques analyzed the collected data to determine the relationship between the studied variables. The results showed that the quality of customer service, teller, and security had a significant effect on customer satisfaction. Respondents stated that customer service, teller, and security provided friendly, responsive, and professional service that increased their level of satisfaction. We also found that specific factors like the ability to handle transactions quickly and accurately, willingness to help, and efforts to maintain security in the bank environment positively impact customer satisfaction. This study provides a deeper understanding of the importance of service quality in influencing customer perceptions of the bank. These findings have managerial implications, including the need to improve employee interpersonal skills training, improve systems and procedures to improve service efficiency, and ensure physical security and information provided to customers. In addition, banks can also use these findings as a basis for designing better development strategies to improve customer loyalty and satisfaction in the future.
Product Purchase Decisions On Shopee The Study Examines The Impact Of Product Quality, Price, And Promotion On Product Purchase Decisions On Shopee Vicky Frandian Tambun; Jamaluddin Jamaluddin; Tigor Ananda PARADONGAN Saragi Napitu; Hendra Saputra
International Journal of Economics, Business and Innovation Research Vol. 3 No. 04 (2024): July, International Journal of Economics, Business and Innovation Research (IJ
Publisher : Cita konsultindo

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Abstract

E-commerce has become a vital part of global trade activities, as platforms like Shopee offer a variety of products to consumers through various marketing strategies. This study aims to investigate the impact of product quality, price, and promotion on purchasing decisions of products on Shopee. The research method employs a quantitative approach using an online survey targeting active Shopee users in Indonesia. The sample is intentionally selected and consists of respondents who possess prior expertise in making purchases on Shopee. Data dikumpulkan melalui survei online yang mengukur pandangan konsumen terhadap mutu produk, harga, promosi, dan kebiasaan pembelian. Data analysis involves the use of regression techniques to test research hypotheses. The research findings indicate that the quality of products, price, and promotion significantly influence consumer purchasing decisions on Shopee. The primary objective of the study is to provide Shopee sellers with comprehensive insights into the key aspects they should consider when formulating a successful pricing plan for their products on the e-commerce platform.
Pengaruh Bahan Baku dan Teknologi Terhadap Hasil Produksi UMKM Opak di Desa Pegajahan Kecamatan Pegajahan Kabupaten Serdang Bedagai Muhammad Fadlan Hidayat; Hendra Saputra
KITABAH: Jurnal Akuntansi dan Keuangan Syariah KITABAH │ VOL. 7 │ NO. 1 │ 2023
Publisher : Universitas Islam Negeri Sumatera Utara Medan

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Abstract

This study examines the effect of raw materials and technology on the production results of "opak" Micro, Small and Medium Enterprises (UMKM) in Pegajahan Village, Pegajahan District, Serdang Bedagai Regency. Using a quantitative approach, this research was conducted with a total sampling of 60 opak UMKM owners. Data collection used a Likert scale questionnaire, analyzed through multiple linear regression with SPSS 26.0. The results reveal a significant positive effect of Raw Materials on Production Results, while Technology has no effect on production results. Regression analysis shows that Raw Materials contribute 17.4% and Technology 4% to Production Results. Furthermore, based on the results of the study, it shows that the raw material and technology variables simultaneously have a positive and significant effect on production results. The coefficient of determination test shows a value of 0.241, which means that the effect of raw materials and technology on production results is 24.1% while the rest is influenced by other variables. outside of this research.
PENGARUH KEPERCAYAAN, KUALITAS PELAYANAN DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN PRODUK PT. SERUMPUN INDAH LESTARI Jamaluddin Jamaluddin; Anjelina Anjelina; Jansen Wijaya; Hendra Saputra
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 5 (2024): Journal of Economic, Bussines and Accounting (COSTING)
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i6.12469

Abstract

Serumpun Indah Lestari adalah perusahaan yang bergerak di bidang pemasok mesin dan suku cadang untuk produk-produk mesin kelapa sawit dan sejenisnya. Dengan persaingan bisnis yang semakin ketat saat ini, pembelian pelanggan terhadap produk yang ditawarkan perusahaan mengalami penurunan karena banyaknya alternatif tempat pembelian serta persaingan antar strategi pemasaran perusahaan. Penurunan ini disebabkan oleh beberapa faktor, termasuk kepercayaan, kualitas pelayanan, dan promosi. Populasi penelitian yang digunakan adalah seluruh pelanggan yang melakukan pembelian pada perusahaan selama periode 2022, berjumlah 127 orang. Teknik penentuan sampel menggunakan metode sampel jenuh, di mana seluruh pelanggan dijadikan sampel penelitian. Hasil penelitian menunjukkan bahwa kepercayaan memiliki pengaruh positif dan signifikan terhadap keputusan pembelian konsumen PT. Serumpun Indah Lestari. Kualitas pelayanan juga berpengaruh positif dan signifikan terhadap keputusan pembelian, begitu pula dengan promosi. Secara bersama-sama, kepercayaan, kualitas pelayanan, dan promosi berpengaruh signifikan terhadap keputusan pembelian konsumen PT. Serumpun Indah Lestari.
PENGARUH KUALITAS PELAYANAN, HARGA DAN KUALITAS PRODUK TERHADAP KEPUASAN KONSUMEN PENGGUNA APLIKASI SHOPEE MEDAN Inggo Artha Satya; Jamaluddin Jamaluddin; Jeslin Jeslin; Ellen Ellen; Hendra Saputra
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 6 (2024): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i6.12584

Abstract

ABSTRAK Shopee adalah marketplace online untuk jual beli di online dengan mudah dan cepat. Shopee menawarkan berbagai macam produk mulai dari fashion sampai dengan kebutuhan sehari-hari. Penelitian ini bertujuan untuk mengetahui Pengaruh kualitas pelayanan, harga dan kualitas produk terhadap kepuasan konsumen pada konsumen pengguna aplikasi Shopee Medan. Populasi dalam penelitian ini adalah tidak diketahui sehingga menggunakan rumus lemeshow sehingga mendapatkan sampel berjumlah 97 orang. Hasil penelitian secara parsial menunjukan bahwa Kualitas Pelayanan memiliki pengaruh positif dan signifikan terhadap Kepuasan Pelanggan pada Shopee, Harga memiliki pengaruh positif dan signifikan terhadap Kepuasan Pelanggan pada Shopee dan Kualitas Produk memiliki pengaruh positif dan signifikan terhadap Kepuasan Pelanggan pada Shopee. Secara simultan Kualitas Pelayanan, Harga dan Kualitas Produk secara simultan berpengaruh positif dan signifikan terhadap Kepuasan Pelanggan pada Shopee.
KARAKTERISTIK LAYANAN DIGITAL : BELANJA ONLINE DENGAN DOMPET DIGITAL, KEAMANAN BERTRANSAKSI, DAN DAMPAKNYA PADA PERILAKU PEMBELIAN Hansel Osmond Laurence; Wiliam Wiliam; Velyn Likhe Layoji; Hendra Saputra
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 6 (2024): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i6.12645

Abstract

Belanja online merupakan salah satu pilihan belanja yang praktis dan ekonomis bagi masyarakat terutama saat ini pembayaran dipermudah dengan kehadiran dompet digital. Penelitian ini ditujukan untuk mengetahui pengaruh Karakteristik Layanan Digital : Belanja Online dengan Dompet Digital, Keamanan Bertransaksi, dan Dampaknya Pada Perilaku Pembelian. Penelitian ini menerapkan metode kuantitatif dengan sampel 100 orang sebagai responden. Pengolahan data menggunakan aplikasi Smart Pls 4. Hasil penelitian menunjukkan nilai statistik (t hitung) karakteristik layanan digital yaitu 2.436 > nilai 1,96 dengan p values yaitu 0,015 < sig0,05, maka karakteristik layanan digital berefek positif terhadap perilaku pembelian.Nilai statistik (t hitung) belanja online yaitu 3.747 > nilai 1,96 dengan p values yaitu 0,000 < sig0,05, maka dapat disimpulkan belanja online berefek positif terhadap perilaku pembelian. Nilai statistik (t hitung) belanja keamanan bertransaksi yaitu 3.955 > nilai 1,96 dengan p values yaitu 0,000 < sig0,05, maka keamanan bertransaksi berefek positif terhadap perilaku pembelian. Nilai uji statistik F (hitung) sebesar 57,385 F > tabel 2,699, maka dapat disimpulkan karakteristik layanan digital, belanja online dengan dompet digital, keamanan bertransaksi berefek positif secara silmultan terhadap perilaku pembelian.
The Influence of Price, Location, and Service Quality on Customer Satisfaction at PUD Slaughterhouses in Medan City Arif Andri Panjaitan; Hendra Saputra
J-CEKI : Jurnal Cendekia Ilmiah Vol. 3 No. 5: Agustus 2024
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v3i5.4304

Abstract

This research aims to determine the influence of price, location and service quality on customer satisfaction at PUD slaughterhouses in Medan City. This research uses a quantitative method with a sampling technique using the Slovin formula. The population in this study were all customers who used services at the Medan City Animal Slaughter PUD from 1 August 2023 to 31 October 2023 which was obtained from customer data, namely 164 people. The data collection techniques used were observation and questionnaires. The data analysis technique used is a multiple linear regression model and hypothesis testing using the t test, F test and coefficient of determination. Previously the data had been tested using validity tests, reliability tests and classical assumption tests. Data processing uses the SPSS 29.0 for Windows program. Based on partial hypothesis testing, there is an influence of Price, Location and Service Quality on Customer Satisfaction at PUD Slaughterhouses in Medan City. Based on the research results, it shows that the variables Price, Location and Service Quality simultaneously influence Customer Satisfaction.
The Influence Of Leverage, Profitability, And Solvency On Earnings Per Share In Real Estate And Property Companies Listed On The Indonesia Stock Exchange (IDX) For The 2019–2023 Period Agnes Vannesya; Wiliam Wiliam; Hendra Saputra
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 6 No. 1 (2025): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v6i1.7020

Abstract

This study aims to analyze the influence of leverage, profitability, and solvency on earnings per share (EPS) in real estate and property companies listed on the Indonesia Stock Exchange (IDX) during the 2019–2023 period. The research employs a multiple regression analysis approach, with samples taken from the financial records of companies that meet specific criteria. The findings indicate that EPS is negatively affected by leverage, whereas profitability and solvency have significantly positive impacts. These results suggest that to improve EPS, businesses must consider their capital structure and financial performance. This study is expected to assist investors and business managers in making more informed financial decisions.
Pengaruh Penjualan Personal, Pengetahuan Produk, Dan Citra Merek Terhadap Keputusan Pembelian Konsumen Pada PT. Panca Niaga Jaya Lestari Cindy Everlyn; Kenny Laurendy; Khomeiny Yunior; Hendra Saputra
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 6 No. 3 (2025): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v6i3.7512

Abstract

PT. Panca Niaga Jaya Lestari merupakan perusahaan yang bergerak dalam bidang penjualan produk fast moving di mana perusahaan menawarkan produk dengan berbagai merek seperti Kurnia, Hatari, Fox, Indodes, dan sebagainya. Keputusan Pembelian merupakan suatu tindakan akhir yang dilakukan konsumen sebagai bentuk jawab atas kebutuhan konsumen melalui serangkaian proses evaluasi beberapa alternatif yang ada. Penurunan keputusan pembelian konsumen disebabkan oleh penjualan personal, pengetahuan produk dan citra merek. Tujuan penelitian ini adalah untuk mengetahui dan menganalisis pengaruh penjualan personal, pengetahuan produk, dan citra merek terhadap keputusan pembelian konsumen pada PT. Panca Niaga Jaya Lestari. Populasi penelitian yang akan digunakan dalam penelitian adalah: seluruh pelanggan yang melakukan pembelian pada perusahaan selama periode Januari 2023 sampai dengan Desember 2023 sebanyak 197 pelanggan. Dikarenakan jumlah populasi yang digunakan adalah sebanyak 197 pelanggan maka jumlah populasi akan diperkecil dengan teknik sampel slovin dengan tingkat kepercayaan 95% dan tingkat error 5% dimana didapatkan sebanyak 132 sampel penelitian. Hasil penelitian mengungkapkan bahwa terdapat pengaruh positif dan signifikan dari beberapa faktor terhadap keputusan pembelian konsumen secara individu. Penjualan personal menunjukkan adanya hubungan positif yang signifikan dengan keputusan pembelian. Selanjutnya, pengetahuan produk juga memiliki pengaruh positif dan signifikan terhadap keputusan pembelian. Selain itu, citra merek turut memberikan pengaruh positif yang signifikan terhadap keputusan pembelian. Secara keseluruhan, penjualan personal, pengetahuan produk, dan citra merek secara serempak memberikan pengaruh positif yang signifikan terhadap keputusan pembelian. Temuan penelitian ini menunjukkan bahwa dari ketiga faktor tersebut tidak hanya berpengaruh secara terpisah, tetapi juga saling mendukung dan berkontribusi secara bersama-sama dalam mempengaruhi keputusan pembelian konsumen.
The Influence Of Liquidity, Solvency, And Profitability On The Financial Performance Of Food And Beverage Manufacturing Companies Listed On The Indonesia Stock Exchange For The 2021-2024 Period Jhanita Fransisca; Angelika Subur; Wiliam Wiliam; Hendra Saputra; Nasib Nasib
Jurnal Economic Resource Vol. 9 No. 1 (2026): October - March
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v9i1.1996

Abstract

This study aims to examine the impact of liquidity, solvency, and profitability on the financial performance of manufacturing companies in the food and beverage sector listed on the Indonesia Stock Exchange (IDX) for the years 2021–2024. The study employs a quantitative explanatory methodology utilizing secondary data derived from audited financial statements. Researchers utilized a purposive sampling strategy to choose 16 organizations as research samples. The examination of the data included classical assumption tests, multiple linear regression, partial t-tests, simultaneous F-tests, and the coefficient of determination. The findings indicate that liquidity (Current Ratio), solvency (Debt to Equity Ratio), and profitability (Return on Assets) each exert a positive and significant influence on financial performance as assessed by Return on Equity. At the same time, the three independent variables have a big effect on financial performance, with a good correlation (R = 0.828). This means that 68.6% of the changes in ROE can be described by CR, DER, and ROA, while the other 31.4% is due to other factors that are not part of the model. These results show how important it is for businesses to keep their capital structure healthy, manage their liquidity at the right level, and make more money in order to increase shareholder value and keep their business going
Co-Authors Afner Evrata Agnes Vannesya Al Ikhwan Albert Dio Anastasia Hasugian Andri Zainal Angelika Subur Anjelina Anjelina Anwar Soleh Purba Ariel Immanuel Panjaitan Arif Andri Panjaitan Atika Zahra Aurel Ramadhanti Surya Ayu Primsa Br Tarigan Bakhrul Khoir Amal Bonansa Situmorang Chatryne Theressa Naibaho Christin Napitu Cindy B. Sitanggang Cindy Everlyn Cipta Kurnia Cris Diana Sidabutar Cristine Natasia Sihaloho Della Butarbutar Devina Keysha Dhaet Fretty Napitupulu Dhea Anandha Pinem Dhito Alfeisha Dinda Rachel Dini Maharani Dira Febrina br Sebayang Dwi Fatmi Adelina Tafonao Dzulfa Khairuna Edison Siregar Eka Anggiani Ellen Ellen Elsri Nurtin Gulo Esmi Aty Renta Uli Brasa Ester Paulina Br. Pasaribu Faizah Khairani Farel Akbar Aditya Saragih Fenny Afrida Flora Tambunan Gevy Ketia G Gita Tri Novel Pandiangan Grace Bertauli Tumanggor Hansel Osmond Laurence Henriadi Hasibuan Heva Gracia Manurung Idrus Hamonangan Pane Indah Monalisa Inggo Artha Satya Irvan Aldi Josua Marpaung Ivo Selvia Agusti Ivo Selvia Agusti Jamaluddin Jamaluddin Jansen Wijaya Jelita Febrianti Tampubolon Jelitha Betsyeba Jesisca Veronica Syamsuddin Jeslin Jeslin Jhanita Fransisca Jimmy Lim Joanna Brigitta Jonathan Fransisikus Siringoringo Julius Kristianus Nainggolan Karisa Kusumadewi Saputri Kenny Laurendy Kevin Valensius Siahaan Khairunnisa Harahap Lasria Sitorus Lidya P. Pangaribuan M. Lailan Arkam Marsha Astrid Exelsia Hutasoit Melanie Putri Mikka Terayani Siregar Muhammad Fadlan Hidayat Nabila Hidayanti Nabila Kesya Azzahra Siregar Nadya Stefania Hutauruk Najmah Khairiyah Nasib Nazli Aulia Rizky Nielsen Samuel Panahatan Siagian Ovan Krisadelman Zebua Pasca Dwi Putra Putri Yuliarman Rahel Adilia Duha Rahman Rahman Raja Satrio Pandiangan Ramadhan Pulungan Raymond W Saragih Riyan Kurniawan Wijaya Robema Natalia Nainggolan Robin Cornelius Siahaan Roza Thohiri Ruri Putri Utami Ruth Valentina Samosir Sabrina Theresia Sukma Saniah Lidiya Hawani Sebrina Intan Aulia Sondang Lamsarina Sondang Rouly Purba Sri Rahayu Sinaga Stephen Malau Suci Destiyani Sulian Ekomila Supsiolani Supsiolani Tesalonika Bawamenewi Tiffany Tiffany Tigor Ananda PARADONGAN Saragi Napitu Tressia Anjelina Manalu Valencia Valencia Vanessa Putri Johan Velyn Likhe Layoji Vetric Chouandi Vicky Frandian Tambun Wiko Prayoga Wiliam Wiliam Willy Linchon Sihombing Windah Frawyta L Sinaga Windah Frawyta Lestary Sinaga Windah J.P Sitompul Wulan Erdianti Putri Yeny Elfina Siagian Yeremia Ozaraman Laia Yohana Br Sinaga Yosafat A Sihombing Yunior, Khomeiny Yurida Aulia