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Tradisi, Adat dan Kebudayaan di Desa Talawi Hilie, Kota Sawahlunto, Sumatera Barat Lisa Putriani; Muhammad Zico; Farhan Ramadhan; Nurul Hikmah; Zulaikha, Zulaikha; Khoirunnisa Heristin
Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) Vol 2 No 4 (2025): April - Juni
Publisher : CV. ITTC INDONESIA

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Abstract

This community service project was conducted in Talawi Hilie Village, Sawahlunto City, West Sumatra, focusing on the preservation and revitalization of local traditions and cultural heritage. Using ethnographic observation and interviews, the team identified three main cultural components: the Islamic jurisprudence (fiqh) study sessions, the traditional Randai Alang Babega performance, and the historical site of Syekh Tompuo Sakati’s tomb. The fiqh sessions held at Surau Gadang serve as a platform for strengthening religious knowledge and values. The Randai performance functions as both a cultural art and a medium for character education. Additionally, the tomb of Syekh Tompuo is regarded as a valuable religious and historical site by the local community. Through this program, the community was encouraged to preserve and promote these cultural elements as part of their identity and heritage. The results showed a positive response from the locals, increased awareness, and stronger intergenerational cultural transmission.
MANAJEMEN PENDIDIKAN ISLAM DALAM MENINGKATKAN KINERJA GURU MADRASAH ALIYAH NEGERI 2 BANDAR LAMPUNG ZULAIKHA, ZULAIKHA
AL-IDARAH: JURNAL KEPENDIDIKAN ISLAM Vol 6 No 2 (2016): AL-IDARAH: JURNAL KEPENDIDIKAN ISLAM
Publisher : Universitas Islam Negeri Raden Intan Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24042/alidarah.v6i2.809

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  Madrasah sebagai sekolah umum berciri khas agama Islam mempunyai peran amat strategis dalam kerangka peningkatan sumber daya manusia (SDM) yang berkualitas. Peran strategis ini, menurut Hafid Abbas dikarenakan Indonesia sebagai negara keempat berpenduduk terbesar di dunia yang memiliki jumlah umat Islam terbesar di dunia. Mereka ini memerlukan layanan pendidikan dan pengajaran yang berkualitas dan berciri khas Islam 
The Effectiveness of Artificial Intelligence and Deep Learning Tools in Enhancing Academic Journal Writing: A Mixed Methods Study of Arabic Language Education Students in Indonesia Zulaikha, Zulaikha; Setyawan, Cahya Edi; Mabruri, Mabruri; Rauhillah, Siti
TRANSFORMASI Vol 21, No 1 (2025): TRANSFORMASI
Publisher : STMIK BINA PATRIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56357/jt.v21i1.429

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This study investigates the effectiveness of Artificial Intelligence (AI) and Deep Learning (DL) tools in enhancing academic journal writing skills among students in the Arabic Language Education program at UIN Maulana Malik Ibrahim Malang. Utilizing a mixed-methods approach within a quasi-experimental design, the research involved 90 final-year students divided into experimental and control groups. The intervention group employed AI-based tools such as ChatGPT, Grammarly, and Quilbolt throughout the writing process, while the control group relied on conventional methods. Data were collected through pre-test and post-test assessments, reflective journals, and structured questionnaires. Quantitative results showed a statistically significant improvement in writing performance among students who used AI tools, with large effect sizes (Cohen’s d > 1.0). Qualitative findings revealed that students engaged critically with AI outputs, valued teacher feedback, and developed ethical awareness regarding authorship and originality. The integration of AI tools also increased student confidence, enhanced writing fluency, and promoted autonomous learning. However, limitations in semantic precision and rhetorical fit especially in theology-specific content necessitated human revision. These findings affirm the role of AI as a cognitive scaffold in academic writing and highlight the need for culturally responsive, ethically guided AI integration in language teacher education.Keywords: Artificial Intelligence, Academic Writing, Deep Learning, Arabic Education, Cognitive Scaffold
Marketing Communication Strategies Of Pt Hyundai Mobil Indonesia To Increase Electric Vehicle Purchase Intention In Jakarta Supriyatna, Dede; Zulaikha, Zulaikha
Journal Research of Social Science, Economics, and Management Vol. 4 No. 12 (2025): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v4i12.924

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The researcher analyzed the marketing of Hyundai electric cars in Jakarta. This is based on the fact that currently electric cars are experiencing significant growth and competitors from other brands that also produce and market electric vehicles have emerged, as well as what strategies Hyundai Indonesia uses to attract consumer interest. This study aims to identify and analyze good and effective marketing communication strategies to increase Hyundai electric car sales in Jakarta. Marketing communication strategy is a communication activity that is compiled by a company or organization to convey messages about products, services, or brands to the intended market segment, this is expected to influence consumer attitudes and purchasing behaviors. The method used was to conduct a descriptive qualitative approach with interviews with employees of the Hyundai Cilandak Branch. Data collection was carried out through case studies by conducting interviews. The results of the analysis show that integrated and systematic marketing communication including the use of digital media, social interaction, campaigns, education talk and the use of brand image are able to increase brand awareness and consumer buying interest in Hyundai electric cars. This strategy can not only increase product sales in big cities like Jakarta, but can also support development broader smart mobility ecosystem in Indonesia. These results are expected to provide recommendations for Hyundai Indonesia to strengthen its position in increasing electric vehicle sales in the Jakarta market, as well as contribute to the development more effective marketing strategy the automotive industry that produces electric cars in Indonesia.
Pola Komunikasi Anggota Legislatif dengan Konstituennya di Surabaya Indrayanti, Erlin; Zulaikha, Zulaikha; Maella, Nur’annafi Farni Syam
Community Engagement and Emergence Journal (CEEJ) Vol. 6 No. 5 (2025): Community Engagement & Emergence Journal (CEEJ)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ceej.v6i5.8929

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Penelitian ini bertujuan untuk mengkaji pola komunikasi anggota legislatif DPRD Kota Surabaya dalam membangun hubungan dengan konstituen. Dengan pendekatan deskriptif kualitatif dan metode wawancara mendalam terhadap dua anggota dewan, penelitian ini menemukan bahwa komunikasi politik dijalankan melalui kombinasi komunikasi langsung dan digital. Pertemuan tatap muka seperti silaturahmi dan reses masih menjadi strategi utama dalam menjalin kedekatan emosional, sementara media sosial digunakan untuk memperluas jangkauan dan membangun rekam jejak digital. Penyesuaian gaya komunikasi dengan karakter masyarakat menjadi faktor penting dalam efektivitas komunikasi, di samping dukungan partai dan tim relawan yang turut menjembatani penyampaian aspirasi. Tantangan yang dihadapi mencakup ekspektasi masyarakat yang belum realistis serta rendahnya literasi politik. Oleh karena itu, anggota legislatif dituntut untuk menjalankan komunikasi yang adaptif, konsisten, dan edukatif. dalam merawat kepercayaan publik.
Communication Theory Of Identity: Artists Becoming Politicians (Case Study Nafa Urbach): Systematic Literature Review Mubarok, Husni; Syam Maella, Nur’annafi Farni; Abror, Dhimam; Zulaikha, Zulaikha; Harliantara , Harliantara
Jurnal Pendidikan Indonesia Vol. 6 No. 8 (2025): Jurnal Pendidikan Indonesia
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/japendi.v6i8.8531

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This systematic literature review explores the identity transformation of artists transitioning into politics, using Nafa Urbach's journey as a case study and applying the Communication Theory of Identity (CTI) by Michael Hecht. The study aims to identify key factors influencing this transition, including communication strategies, media portrayals, and public perceptions. Through a comprehensive analysis of scholarly literature, this review examines how artists negotiate their identities across personal, relational, communal, and material frames to gain political legitimacy. The findings indicate that artists must strategically communicate their political agenda and reshape their public image to establish credibility and overcome initial skepticism from both the public and media. Media portrayals significantly influence audience perception, underscoring the need for effective media engagement strategies. The study also highlights the broader implications of identity transformations on political communication dynamics. As artists navigate dual expectations from their entertainment fanbase and politically engaged audiences, maintaining a coherent and relatable identity becomes crucial for political success. The research contributes to a deeper understanding of how communication strategies shape identity negotiation and political acceptance for celebrity politicians. This review offers practical insights for political campaign strategists and media professionals while laying a foundation for future studies on identity formation in political contexts.
Dynamical Analysis of Online Shopping with Beauty Influencer Andani, Meri Teri; Zulaikha, Zulaikha
Jambura Journal of Mathematics Vol 7, No 2: August 2025
Publisher : Department of Mathematics, Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37905/jjom.v7i2.33363

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This study develops a modified nonlinear mathematical model of online shopping dynamics that explicitly incorporates the direct influence of beauty influencers through promotional content (F) and a parameter α for transition from offline to online shopping without the influence of influencers. The model comprises offline shoppers (L), online shoppers (O), and the amount of promotional content created by beauty influencers (F). Stability analysis shows two equilibrium points: an online shopping-free state E1 locally asymptotically stable when R0 1 and an endemic state E2 locally asymptotically stable when R0 1. Numerical simulations using MATLAB R2013a confirm the analysis, revealing that higher promotional content growth rates (k) and lower decline rates (θ) increase R0 and the online shoppers population. The novelty lies in explicitly modeling influencer-based promotional content as a driver of shopping behavior, offering strategic insights for sustained engagement and customer retention in beauty sector digital marketing.
Analisis Dampak Literasi Digital terhadap Kesenjagan Informasi di Masyarakat Kaimana Umar, Marwa; Zulaikha, Zulaikha; Abror, Dhimam
Jurnal Multidisiplin West Science Vol 4 No 08 (2025): Jurnal Multidisiplin West Science
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/jmws.v4i08.2492

Abstract

Penelitian ini bertujuan untuk menganalisis dampak literasi digital dan faktor sosio-ekonomi terhadap kesenjangan informasi di masyarakat Kabupaten Kaimana, Papua Barat. Daerah ini merepresentasikan wilayah dengan tantangan geografis dan keterbatasan infrastruktur digital, yang berdampak pada rendahnya akses dan kapasitas masyarakat dalam memanfaatkan teknologi informasi. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei terhadap 100 responden yang dipilih dengan metode random sampling. Hasil regresi linear menunjukkan bahwa literasi digital berpengaruh negatif dan signifikan terhadap kesenjangan informasi, artinya semakin tinggi literasi digital maka semakin rendah tingkat kesenjangan informasi. Sebaliknya, faktor sosio-ekonomi berpengaruh positif dan signifikan, yang mengindikasikan bahwa ketimpangan dalam pendidikan, pendapatan, dan pekerjaan turut memperbesar jurang informasi antar kelompok masyarakat. Temuan ini menegaskan pentingnya penguatan literasi digital sebagai strategi untuk mendorong keadilan informasi dan pembangunan komunikasi yang inklusif di daerah tertinggal. Penelitian ini juga merekomendasikan perlunya kolaborasi antar pemangku kepentingan dalam merancang intervensi literasi digital yang kontekstual dan berbasis kebutuhan masyarakat lokal.
Deteksi Kartu Tanda Mahasiswa (KTM) Universitas Islam Negeri (UIN) Walisongo dengan Feature Matching Zulaikha, Zulaikha; Alfarabi, Aries Cahya; Aprilianto, Arief Rezky; Fuadi, Maulana Misbahul; Tafrikan, Mohamad; Hardiansyah, Bagus
Zeta - Math Journal Vol 8 No 1 (2023): Mei
Publisher : Universitas Islam Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31102/zeta.2023.8.1.1-6

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UIN Walisongo's student identity card (KTM) does not have much function other than just for student identification. Even if the function is increased, it can be used for absenteeism at lectures, borrowing books, or double as an automated teller card (ATM). Doing absences using KTM requires a feature matching method for matching the intended KTM image with the KTM that is searched for in the student database. The feature matching process is based on feature detection in images using various methods such as ORB and Scale Invariant Feature Transform (SIFT). We can perform the feature matching method using the Brute-Force method and the Fast Library Approximated Nearest Neighbor (FLANN) on Google Colab with Python. The results of feature matching on the FLANN method are more than the Brute-Force method. The validation of the two image feature matching was carried out using the Root Mean Square Error (RMSE) method, resulting in an average value of 10.424. The purpose of this article is to detect student ID cards with matching features in the image. The FLANN and Brute-Force feature matching methods can be used to detect KTM UIN in images. Keywords: feature matching, SIFT, FLANN, Brute-Force, RMSE
Co-Authors Abror, Dhimam Adela iga Fapila Adha, Yusi Kesuma \ Adhitya Reza Kurniawan, Adhitya Reza Adi Putri Nur Rohmah Adiningtyas, Rachmatika Aglista Ramadhanty Agni Istighfar Paribrata, Agni Istighfar Ahmad Reza Dwi Permana Ajeng Primasari Alfarabi, Aries Cahya Alvian Adhiprasetya Amalo, Vicoas Trisula Bhakti Aminah Andani, Meri Teri Anggit Tri Retnoningtyas Ani Nur Aeni, Ani Nur Annisa Devi Lestari Aprilianto, Arief Rezky Arif Nugraha Arif Rahman Arisanti, Riska Athira Salsabila Aulia Rizki Arjanggie Ayu Primasari Azka Mohammad Bachrul Amiq Danis Ardyansah Dewi Purnamasari, Mahardika Karunia Dewi Setyoningrum Dwinita Wulandari Faishal Rasyid Muzakki Farhan Ramadhan Farida Farida Firna Sayyidatul Qurroh 'Aini Fitra Rahmadi Ibrahim Fitriyah, Aini Fuadi, Maulana Misbahul Gunadi, Radila Putri Hana Pratiwi Burhan hardiansyah, bagus Harliantara Harliantara Hashemi Rodhian Hanum Howay, Fenelon Huriyah Huriyah, Huriyah Husni Mubarok Ibrahim Rabbani Ilham Papahan Ilmi, Ahmad Zainal Indrayanti, Erlin Intan Fadhilah, Intan Intan Ratna Pratiwi Jeska Almira Indyanti Khoirunnisa Heristin Kurniawan, Krisna Kurniawan, Krisna Luke, Luke Mabruri, Mabruri Maella, Nur’annafi Farni Syam Mafulah, Nita Maghfuroh, Mazkiyah Mia Selvina Mohammad Danu Bachtiar Muhammad Zico Muhammad, Yuzril Fadhil Nabillah, Dinda Tara Nadya Talitha Niko Ariston Depari Norasia, Yolanda Nugraha, Fauzan Ramdhan Nur Gandhi Mahesti Nurnannafi Farni Syam Maella NURUL HIKMAH Nur’annafi Farni Syam Maella Nutfi Rizki Hertina Paojan, Ahmad Paulus Basuki Hadiprajitno Petri Natalia Prafitri, Anistia Prasetyo, Iwan Joko Putriani, Lisa Qurroh 'Aini, Firna Sayyidatul R. A. Annisa Novitasari Rahayu Sulistiyani Rahmi Muharrina, Cut Rauhillah, Siti Redi Panuju, Redi Regina Indraswari Susmitha Rika Juli Arta Rointan Silalahi Sari, Reny Kartika Selina Aulia Azahra Setyawan, Cahya Edi Shela Nur Fajriya Siti Azizah Sofiati SRI ASTUTIK Suntoro Suntoro Supriyatna, Dede Syam Maella, Nur’annafi Farni Sylvia, Ardheana Mega Tafrikan, Mohamad Theresia Fanny Lia Hanbo Tri Widyastuti Trisilowati Trisilowati, Trisilowati Tulmira, Julia Umar, Marwa Widianto, Didik Sugeng widiarto, Didik Sugeng Yarah, Saufa