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The Effect of Work-Life Balance, Internal Communication, and Rewards on Employee Engagement and Employee Performance: A Study on Generation Z Ambalika, Ni Komang Ayu Diah; Azzahra, Hurul A'ini Sekar; Rahmayanti, Putu Laksmita Dewi; Ditha, I Gusti Ayu Tara Laksemiyasa
International Journal of Business, Law, and Education Vol. 5 No. 2 (2024): International Journal of Business, Law, and Education
Publisher : IJBLE Scientific Publications Community Inc.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56442/ijble.v5i2.703

Abstract

The presence of a new workforce poses a potential challenge to the performance of the organization. This challenge arises due to differences and conflicts of values, needs, preferences and expectations among employees who come from four different generations, namely Baby Boomers, X, Y, and Z. Based on data from Good Stats, the Indonesian population is currently dominated by Generation Z where their work attitudes tend to be more unique than other generations so companies need to understand and adjust the needs of this dominating workforce. The purpose of this study is to analyze the influence of work-life balance, internal communication, and rewards, on employee engagement and employee performance of generation Z. The research was conducted using a quantitative method with a purposive sampling technique distributed to 226 respondents who were in the birth range of 1997 to 2012, had at least 1 year of work experience and are currently working as a permanent employee. This study uses Partial Least Square-Structural Equation Modelling analysis with SmartPLS software. Referring to the results of the analysis, it is known that work-life balance, internal communication, and rewards have a positive and significant effect on employee engagement, in addition to employee involvement has a positive and significant effect on the performance of generation Z employees.
PELATIHAN DAN PEMBUATAN WEBSITE MARKETING UNTUK MEMPERKUAT BRAND IMAGE DESA BELIMBING KABUPATEN TABANAN SEBAGAI DESA WISATA Sukaatmadja, Putu Gde; Kerti Yasa, Ni Nyoman; Agung Widagda, Anak Agung Ngurah Jaya; Dewi Adnyani, Gusti Ayu; Dewi Rahmayanti, Putu Laksmita
Jurnal Pengabdian Kepada Masyarakat Patikala Vol. 2 No. 1 (2022): ABDIMAS PATIKALA
Publisher : Education and Talent Development Center of Indonesia (ETDC Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51574/patikala.v2i1.562

Abstract

Dari hasil survey awal diperoleh informasi bahwa Desa Belimbing, yang terletak di Kecamatan Pupuan, Kabupaten Tabanan, memiliki potensi tinggi untuk dikembangkan sebagai desa wisata, belum memiliki website khusus untuk mempromosikannya sebagai desa wisata. Saat ini Desa Belimbing sudah memiliki website tetapi sifatnya masih umum dan menyeluruh, memuat informasi tentang karakteristik desa, pengurus desa dan kegiatan yang sudah dilaksanakan, serta beberapa produk wisata. Berdasarkan hasil wawancara awal dengan bapak Kepala Desa Belimbing, bapak I Nyoman Surianto, memang merasa perlu dibuatkan website marketing sebagai sarana promosi untuk lebih memperkuat brand image Desa Belimbing sebagai desa wisata, sehingga itu berdampak pada kunjungan wisatawan baik wisatawan nusantara maupun mancanegara ke desa ini pada saat sekarang, dan jangka panjang setelah pandemi COVID-19 berakhir, tentunya berharap kedatangan wisatawan internasional datang ke Desa Belimbing. Kondisi inilah yang mendorong kegiatan pengabdian masyarakat ini perlu dilakukan untuk membuatkan website marketing Desa Belimbing sebagai desa wisata sehingga brand image akan semakin kuat, dan menjadikan pilihan utama wisatawan kalau ingin menikmati tempat wisata di Bali. Oleh karena itu tujuan pengabdian masyarakat ini adalah untuk memberikan pelatihan kepada perangkat desa dan masyarakat desa dan membuatkan website marketing bagi Desa Belimbing dalam rangka memperkuat brand image-nya sebagai desa wisata. Website marketing yang dibuat dapat diakses juga melalui website Desa Belimbing yang sudah ada, dan juga dapat diakses melalui kanal You Tube dan dapat ditonton oleh semua target pasar yaitu wisatawan yang ingin berkunjung ke desa Belimbing. Kondisi ini tentunya memberikan multiflier effect kepada masyarakat sekitar, seperti warung makan menjadi semakin laris, hasil petani, seperti buah-buahan semakin laku, dan tingkat kesejahteraan masyarakat secara umum juga meningkat.
Memberdayakan Kewirausahaan Sosial: Peran Pengalaman Kerja Sosial, Dukungan Universitas, Empati, dan Efikasi Diri dalam Membentuk Niat Berwirausaha Rahmayanti, Putu Laksmita Dewi; Purba, Ida Ayu Putri Laksmidewi; Juliartini, Ketut; Buditama, Wayan Satya Pariana
Jurnal Bisnis dan Kewirausahaan Vol. 21 No. 2 (2025): JBK-Jurnal Bisnis dan Kewirausahaan
Publisher : Badung Bali: Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31940/jbk.v21i2.60-77

Abstract

Social entrepreneurship provides innovative approaches to addressing social challenges; however, students’ willingness to pursue this path remains relatively low. This study investigates the impact of social work experience and university-based entrepreneurial support on students’ social entrepreneurship intention, with empathy and self-efficacy serving as mediating variables. Employing a quantitative method, the study involved 230 student respondents and utilized Partial Least Squares-Structural Equation Modeling (PLS-SEM) through SmartPLS 3.0 for data analysis. The findings reveal that both empathy and self-efficacy have a significant positive effect on students’ intention to engage in social entrepreneurship. Moreover, social work experience was found to enhance empathy, while university support contributed to strengthening students’ self-efficacy. These results highlight the critical role of meaningful social engagement and a supportive academic environment in fostering social entrepreneurial intentions. The practical implication suggests that higher education institutions should integrate entrepreneurship education with hands-on social involvement within their curricula.
Pengaruh Kualitas Produk Dan Kualitas Pelayanan Terhadap Kepuasan Pelanggan Mie Gacoan Di Cabang Gianyar Kayama, I Gusti Ngurah Ary; Winata, I Made Budi Ari; Marzio, Komang Viar; Rahmayanti, Putu Laksmita Dewi
JURNAL MANAJEMEN DAN BISNIS Vol 1 No 2 (2022): Jurnal Manajemen dan Bisnis (J-MaBis)
Publisher : Lembaga Penelitian dan Pengabidan kepada Masyarakat Universitas Kader Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54816/jmabis.v1i2.580

Abstract

Developments and changes during the current pandemic have an impact on changes in people's lifestyles and technological advances. The existence of this lifestyle is an opportunity for entrepreneurs to create new business initiatives, especially food and beverage companies, so that currently many food companies are growing, especially in the city of Gianyar. One of them is the food company Mie Gacoan Gianyar. Mie Gacoan is one of the retail businesses whose retail products are in the form of processed noodles, dim sum and beverages. Review Mie Gacoan is a registered trademark of the number one spicy noodle restaurant chain in Indonesia, a subsidiary of PT Pesta Pora Abadi. In running a business in the food and beverage sector, the Gacoan Noodle Company must examine various aspects ranging from customer satisfaction, service quality, and the quality of the products they sell in order to further develop the Gacoan noodle food and beverage business.