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Eka Putri
Program Studi Farmasi, Fakultas Kedokteran dan Ilmu Kesehatan Universitas Islam negeri Syarif Hidayatullah, Jakarta
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Journal : JBSI: Jurnal Bahasa dan Sastra Indonesia

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Landskap Kebahasaan Dosen Administrasi Bisnis Politeknik Negeri Sriwijaya dalam Berbagai Konteks Komunikasi: Linguistic Landscape of Business Administration Lecturers at Sriwijaya State Polytechnic in Various Communication Contexts Sari, Luciana Lidya; Putri, Eka; Wahyuni, Sri; Meirani, Wasitoh
JBSI: Jurnal Bahasa dan Sastra Indonesia Vol. 5 No. 02 (2025): Artikel Riset Periode November 2025
Publisher : Information Technology and Science(ITScience)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/jbsi.v5i02.7019

Abstract

This study aims to describe the language choice patterns of Civil Servant (ASN) lecturers in the Business Administration Department of Sriwijaya State Polytechnic in various formal and informal communication contexts. This study used a qualitative descriptive method with data collection techniques through observation, questionnaire distribution, and interviews with 29 respondents. The results showed that the lecturers implemented a functional diglossia pattern by utilizing Indonesian, regional languages ??(Palembang), and foreign languages ??according to the situational context. Indonesian functions as a high code that is predominantly used in formal domains, such as lectures, academic guidance, meetings, and administrative services, with a usage rate reaching 96.5–96.55%. Conversely, situational code switching occurs to Palembang in non-formal domains, especially in casual conversations with students (55.2%) and social communication with neighbors (62.1%). This code shift aims to build familiarity, strengthen social solidarity, and strengthen cultural identity. Sociolinguistically, the lecturers' linguistic behavior demonstrates adaptive abilities to the context, interlocutors, and communication goals. This phenomenon confirms that language choice is not a random behavior, but rather the result of complex linguistic and social awareness. Thus, the linguistic practices of Polsri lecturers represent a form of functional bilingualism that balances the demands of academic professionalism and the expression of cultural identity in everyday communication within higher education settings.
Co-Authors A E, Yon A.E., Yon, Abiesta, Annastacia Adelia, Neneng Yulista Afriani, Ernida Alexander, Rico Amelia, A Resky Amelia, Esti Dwi Amrizal, Yon Andhira, Desy Ayu Andriani, Dhini Angie, Evelyn Anisa, Chairu Ansahar Arinda, Suci Aryani , Rita Aryani, Rita Aulia Oktarina, Detia Boma Jonaldy Tanjung Dodi Permadi, Dodi Fadilla, Muhammad Daffanda Fikri, Mochamad Fresia, Ana Halim, Yeni Halimah, Renisa Harlen Simanjuntak Hartrisari harun arrosyid, jihan Henny Henny, Henny Inesia, Agustina Jamaluddin Jamaluddin karmila karmila Kinanti, Rengganis Arum Kurnia Sari Lailatul, Ariesca Lestari, Zahra Dini Lubis, Ika Syani Putri Masrifah, Ifah Muhammad Afif Mulyadi, Angelly Mauliedhiana Putri Munadi Munadi Mustiani, Ina Nofrianty, Nofrianty Nugroho, Moh Taufan Nugroho, Moh. Taufan Permadi, Dito Permatasari, Gadis Pramudita, Tan Pratama, Cindy Putri Rahmadani, Putri Putri Yuniar, Dias Putri, Nagiyah Putri, Zeolita Prabu Putrie, Chientya Annisa Rahman Ratna Puspita Sari, Ratna Puspita Ratu Ilma Indra Putri Riskiani, Septi Risna Wati Riyanti, Amsiyah Dwi Sandika, Bonita Saputra, Mondale Saputri, Novia Sari, Luciana Lidya Sari, Melati Ireng Sin Yadanar Thein, Phyu Siti Enik Mukhoiyaroh Bambang Sitorus, Santun Sri Wahyuni Sudarmanto Sudarmanto, Sudarmanto Sulistijanto, Eddy Supriyadi Surya, Fransiska Suryani, Bella Susilawati, Widya Suwarno Suwarno Tesmanto , Joni Thani, Shira Wasitoh Meirani Widyastuti , Arie Wijaya, Ari Wijaya, Dina Wismi, Sifa Fauziatul Yuliana Yuliana Zahra Alwi, Zahra Zanita, Erlina Zulkardi