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Analisis Keterlibatan Fashion dan Gaya Hidup Berbelanja terhadap Pembelian Impulsif pada Distro Platt Mars Cabang Kota Sukabumi Rayyisa Nurul Haq; Acep Samsudin; Faizal Mulia Z
Journal of Management and Bussines (JOMB) Vol 1 No 2 (2019): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v1i2.636

Abstract

The purpose of this study was to analyze the effect of fashion and lifestyle involvement on impulsive purchases of distro platt mars. The method in this study uses a type of probability sampling, including simple random sampling. The analysis technique used is the validity test, reliability test, multiple linear regression analysis including the coefficient of determination test, multiple correlation coefficients, and testing the hypothesis using the test simultaneously (F test). The results of the test of the coefficient of determination seen from the value (Adjusted R2) of 0.325 can be interpreted that the influence of Fashion Involvement and Shopping Lifestyle on Impulsive Purchases is 32.5%. The remaining 67.5% is influenced by other factors outside this study. Based on the multiple correlation coefficient test seen from the R value of 0.582 shows that there is a strong relationship between fashion involvement and shopping lifestyle with impulsive purchases. Based on the F test the probability value sig. 0,000 <0.05. Conclusions, together with Fashion Involvement (X1) and Shopping Lifestyle (X2) significantly influence Impulsive Purchase (Y). Keywords: Fashion Involvement, Shopping Lifestyle, Impulsive Purchasing
Implementasi Reward dan Punishment terhadap Kinerja Karyawan Koperasi Maulana Ramdhani; Acep Samsudin; Faizal Mulia
Journal of Management and Bussines (JOMB) Vol 4 No 1 (2022): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v4i1.691

Abstract

The purpose of this study was to determine the effect of Reward (variable X1) and Punishment (variable X2) on Employee Performance (variable Y). This research method is using descriptive method and associative method. Data collection techniques carried out by researchers in this study were through observation, questionnaire interviews, documentation and literature study. The data analysis technique starts from data compilation, data tabulation to the testing phase. The results showed that the calculation of data categorization found that the reward value of 322 was between the low and medium criteria. Meanwhile, the value of punishment of 848 is between the medium and high criteria. In conclusion, the reward given is still low, the punishment experienced by employees is not getting higher. The performance of employees at this company has been fairly good. Keywords: Employee Performance, Punishment, Reward The purpose of this study was to determine the effect of Reward (variable X1) and Punishment (variable X2) on Employee Performance (variable Y). This research method is using descriptive method and associative method. Data collection techniques carried out by researchers in this study were through observation, questionnaire interviews, documentation and literature study. The data analysis technique starts from data compilation, data tabulation to the testing phase. The results showed that the calculation of data categorization found that the reward value of 322 was between the low and medium criteria. Meanwhile, the value of punishment of 848 is between the medium and high criteria. In conclusion, the reward given is still low, the punishment experienced by employees is not getting higher. The performance of employees at this company has been fairly good. Keywords: Employee Performance, Punishment, Reward
Penerapan Metode EOQ (Economic Order Quantity) dalam Pengendalian Persediaan Bahan Baku Sandra Ayu A; Kokom Komariah; Faizal Mulia Z
Journal of Management and Bussines (JOMB) Vol 4 No 1 (2022): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v4i1.692

Abstract

The purpose of this study was to analyze raw material inventory control with the Economic Order Quantity (EOQ) method on CV. BJT with 47 Embroidery Sukabumi City. The research method used is descriptive quantitative to describe and describe the data. The data is processed using the EOQ method using the EOQ method to determine the total cost of inventory. The results show that there is a large difference if using the EOQ method, the savings are more efficient. The conclusion is that by applying the EOQ method, we can optimize raw material inventory by minimizing raw materials with increased inventory. Keywords: Economic Order Quantity (EOQ), Raw Material Inventory
Peran Job Insecurity dan Job Satisfaction terhadap Komitmen Organisasi Siti Nurleni; Erry Sunarya; Faizal Mulia Z.
Journal of Management and Bussines (JOMB) Vol 2 No 2 (2020): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v2i2.695

Abstract

Tujuan dari penelitian ini adalah untuk mengukur peran job insecurity dan job satisfaction terhadap komitmen organisasi karyawan pada PT. Doosan Jaya 3 Kabupaten Sukabumi. Metode yang digunakan dalam penelitian ini adalah metode deskriptif dan asosiatif. Pengambilan sampel dalam penelitian ini menggunakan simple random sampling yang termasuk dalam propotional sampling dengan menyebarkan 100 kuesioner kepada karyawan bagian produksi PT. Doosan Jaya 3 di Kabupaten Sukabumi. Hasil penelitian ini menunjukkan bahwa uji simultan job insecurity dan job satisfaction memperoleh signifikansi sebesar 0,000 (<0,05) dan nilai Fhitung sebesar 251,457 (>Ftabel = 2,36). Simpulan, job insecurity dan job satisfaction berpengaruh positif dan signifikan terhadap komitmen organisasi. Kata Kunci: Job Insecurity, Job Satisfaction, Komitmen Organisasi
Peran Kualitas Pelayanan dengan Aplikasi PLN Mobile dalam Meningkatkan Kepuasan Pelanggan Shintya Yuliana; Nor Norisanti; Faizal Mulia
Journal of Management and Bussines (JOMB) Vol 1 No 2 (2019): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v1i2.698

Abstract

The purpose of this study is to study the quality of service using the PLN Mobile Application in increasing customer satisfaction with quantitative methods at PT. PLN (Persero) Rayon Cikembar, Sukabumi Regency. The research method used is a quantitative method. The analysis technique used is the validity test, reliability test, simple linear regression analysis, including the coefficient of determination test and hypothesis testing using partial testing (t test). The results of the study, obtained an R number of 0.232 in the category 0.00 - 0.199, which means a low relationship between service quality and customer satisfaction. Conclusions, each Service Quality (X) variable in this study can represent each variable and can be used by future researchers. Keywords: Service Quality, Customer Satisfaction.
Peran Work Life Balance dan Lingkungan Kerja Non Fisik terhadap Kinerja Karyawan Annisa Drajat; Nor Norisanti; Faizal Mulia Z
Journal of Management and Bussines (JOMB) Vol 4 No 1 (2022): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v4i1.756

Abstract

The purpose of this study was to determine the role of work life balance (balance between life inside work and outside work) and non-physical work environment on employee performance in clothing industry companies. This research method is using descriptive and associative methods. The data analysis technique used is validity test, reliability test, multiple linear analysis, including coefficient of determination test, multiple correlation coefficient and hypothesis submission using simultaneous test (F test). The results showed that the coefficient of determination test (R2) Work Life Balance and Non-Physical Work Environment affected 34.9%, the remaining 65.1% was influenced by other factors outside the study. Based on the multiple correlation coefficient test, it can be seen from the R value of 0.591%. This indicates that there is a strong relationship between Work Life Balance and Non-Physical Work Environment on Employee Performance. Based on the F test, the probability value of Sig. 0.000 <0.05 which means that together the Work Life Balance and Non-Physical Work Environment. In conclusion, the variables of Work Life Balance and Non-Physical Work Environment have a positive and significant effect on the performance of employees of PT. Beautiful Global Clothing Sukabumi Regency. Keywords: Non-Physical Work Environment, Employee Performance, Work Life Balance
Analisis Citra Merek dan Kepercayaan Merek terhadap Loyalitas Pelanggan Pada PD. Ikram Nusa Persada Kota Sukabumi Reza Eka Perdana; Kokom Komariah; Faizal Mulia
Journal of Management and Bussines (JOMB) Vol 2 No 1 (2020): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v2i1.1216

Abstract

The purpose of this study is to analyze brand image and brand trust towards customer loyalty in PD. Ikram Nusa Persada, Sukabumi City, knows how the brand image of PD. Ikram Nusa Persada, Sukabumi City, knows how the brand believes in PD. Ikram Nusa Persada Kota Sukabumi, knowing how customer loyalty to PD. Ikram Nusa Persada, Sukabumi City, knows how much influence the brand image and brand trust have on customer loyalty in PD. Ikram Nusa Persada, Sukabumi City. The method used in this study is to use random sampling by distributing 66 questionnaires to PD customers. Ikram nusa persada. The results of the study show that the results of data analysis obtained in the brand image F test (X1) and brand confidence (X2) on customer loyalty (Y) show that the calculated Fcount value is greater than the Ftable value. Conclusions, the influence of brand image and customer loyalty on customer loyalty can positively and significantly affect customer loyalty PD dolphin stamp wax products. Ikram Nusa Persada. Keywords: Brand Image, Brand Trust, Customer Loyalty
Mengukur Kinerja Perusahaan dengan Penerapan Metode Balanced Scorecard pada PT. Perkebunan Nusantara VIII Kebun Sukamaju Cibadak Kabupaten Sukabumi Hikmah Nurfaidah; R.Deni Muhammad Daniel; Faizal Mulia Z
Journal of Management and Bussines (JOMB) Vol 2 No 1 (2020): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v2i1.1218

Abstract

The purpose of this research is to find out how effective and efficient the application of the Balanced Scorecard method to company performance at PTPN. The method used in this research is to use the Balanced Scorecard method. Type of quantitative descriptive research. Data collection techniques used by researchers in this research is through observation, interviews, documentation, and literature studies. The results of calculations using the customer retention formula with a percentage of the company's ability to retain old customers can be said to be less good. Conclusions, the application of the balanced scorecard method at PT. Perkebunan Nusantara VIII, Sukamaju plantation, is more comprehensive and measurable, so it is good and needs to implement company performance measurement using the balanced scorecard method. Because to make it easier for management to control and evaluate company performance so they can survive in business competition and design corporate strategies for the long term. Keywords: Balanced Scorecard, Company Performance
IMPLEMENTATION OF ORGANIZATIONAL CULTURE ON VILLAGE OWNED ENTERPRISES (BUMDes) VILLAGE KARANGPAPAK CISOLOK SUBDISTRICT SUKABUMI DISTRICT Faizal Mulia Z Faizal Mulia Z
Jurnal Ilmu Manajemen Retail Universitas Muhammadiyah Sukabumi Vol. 3 No. 1 (2022): Jurnal Ilmu Manajemen Retail (JIMAT) Universitas Muhammadiyah Sukabumi
Publisher : Fakultas Ekonomi Universitas Muhammadiyah Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37150/jimat.v3i1.1492

Abstract

Village Owned Enterprises (BUMDes) is one of the business units managed by the village community as the spearhead of the welfare of the village community in the field of micro economics, the background of this research is due to almost every village, especially in Karangpapak Village, Cisolok Subdistrict, District Sukabumi, the organizational culture has not yet run both of these are seen in the management of BUMDes which when formed did not provide good performance and was not in accordance with Permendesa Number 4 of 2015 concerning Establishment, Management and Management, and Disbanding of Village-Owned Enterprises, the expected outcome of this research was the creation of the Karangpapak BUMDes Organizational Culture in accordance with what is expected by the village government and in accordance with existing regulations that serve as guidelines for regions and villages in the formation and management of BUMDes, the research method to be conducted is qualitative descriptive based on primary and secondary data consisting of 3 In forman namely Head Of Village, Director of BUMDes and Community Elements. Keywords: Organizational Culture, BUMDes
Daya Tarik Testimonial di Sosial Media dan Citra Merek terhadap Keputusan Pembelian Marsya Ma’ruvinna El-Mekka Rostianto; Asep M Ramdan; Faizal Mulia
COSTING : Journal of Economic, Business and Accounting Vol 3 No 1 (2019): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (455.273 KB) | DOI: 10.31539/costing.v3i1.551

Abstract

The aim this research is to know the influence of testimonial and brand image towards buying decision. The method of this research is using kind of samples including random samples and questionnaires to 200 consumers. The analytical technique, in here is multiple linear analysis technique, and for the hypotesis testing, we use statistic test partially (testing t) and simultaneous test (testing f). The reseacrh result for testing t indicates that both testimonial and brand image have significant influence towards buying decision. According to probability value of sig. 0,000 < 0,05 means that both testimonial and brand image have significant influence towards buying decision. According to the coefficient of determination test result of 0,354 can be interpreted that influence of testimonial and brand image towards buying decision is 35,4%. The rest of 64,6% were influenced by other factors that were not mentioned on this research. Keywords : Testimonial, Brand Image, Buying desicion
Co-Authors Acep Samsudin Adzkya, Adzkya Shaqiela Agnes Dwi Pangestu Ahmad Pauzi Ai Mulyaningrum Ajeng Ayu Wardhani Putri Alghiffari, Mohammad Fikri Alicia Puteri Herdiany amalia faradilah suhendi Amalia, Salma Andini Nidia Putri Andyta Rizki Octaviana Angellita Zulfa Ferrati Vutri Anggara Putra Munggaran Anggia Puspa Ardiani Anggraeni, Yovita Anggry Tri Hernizar anisa nurfitriani Anissa Fitria Damayanti Anisya, Nur Annisa Drajat Anugrah, Rafa Ardina Anjani Aris Manudin Asep Muhamad Ramdan Asrori Muhtarom Astria, Indria Sri Ayu Puji Astuty Bilqis Nabillah Galih Danial, R, Deni Muhammad Darajat, Nazmah Pauziah Deni Muhammad Danial Denisha Sundari Ekanurrahman Deuis kartinah Devilia, Wanda Dicky Djohansyah Dicky Jhoansyah Dini Kartika dini kartika Dio Alif Ramadhan Dion Setianto Elsa Yulianti Eneng Susan Erry Sunarya Erry Sunarya Ervina Widiastuti Fahmi Abdul Muiz fani Rismayanti Farijah, Alni Nuraeni Farijah, Alni Nuraeni Febi Fatimah Firdiena, R. Viera Raina Firhan Dwi Januar Fitria, Nadella Nur Galis Garnia Gery J Pangestu Haniva Purwanty Haq, Qubaila Nurul Hartika, Dela Hasanah, Alif Piya Nurul Haura Ananda Putri Haura Ananda Putri Hikmah Nurfaidah Ibnu Agung Permana Ifany Nursaumi Ikaningtiyas, Maharani Ima Halimah Ima Halimah Indria Sri Astria Intan Permatasari Kamal, Ananda Rizkia Khairunnisa, Risvi Meilan Kokom Komariah Kokom Komariah KOKOM KOMARIYAH Leofani Deris Lia Suliah Luki Abdul Hakim S Lusi Nur Fajriani M Nur Alamsyah Manuhutu, Fitria Andriani Marsya Ma’ruvinna El-Mekka Rostianto Maulana Abdul Rohman Maulana Ramdhani Melati Putri Agustini Melinda Anastasya Mella Azhar Nisrina Meysha Alyani Vinasti Mike Komalasari Mohammad Ilham Muhamad Ramdan, Asep Muhamad Syahrul Kurniawan Muhtarom, Asrori Mutiara Regina Agustiana Nandy Gumilang M Natasya, Ayudiya Neneng Fitri Riani Neng Nia Fania Nor Norisanti Nu Putri Novia Rizky Nur Anisya Nur Fitri Indriani Nurhalimah, Sifa Nurwahidah, Sita Prilla Waristina Gunarto Putri Alisa Puspita Dewi Putri Salma Alifia R Deni Muhammad Danial R.Deni Muhammad Daniel Raihan Mughits Shalshabill Rayyisa Nurul Haq Resha Afrilla Resta Restiani Restiani, Resta Reza Eka Perdana Riana Aulia R Rifera Cita Adeba Rihan Rahmawati Rika Indriani Rintalla, Maulidya Riska Pebriyanti Riske Aulia Putri Rismawati, Rika Rizky Adhinugroho Rizky, Nu Putri Novia Rizqi Anugrah Sally Oktaviani Sandra Ayu A Sandra Tiara Herliza Selawati Selawati Setianto, Dion Shaquila Farah Aprila Shintya Yuliana Sintia Anjani Sita Nurwahidah Siti Latifah Siti Maria Ulpah Siti Maryam Agustina Siti Nurlela Sari Siti Nurleni Siti Resna Wulandari S Sofia Maulida Solihudin Solihudin Sopyan Saori Syifaurrohmah, Syifaurrohmah Tegar Maulidi Putra ulhaq, Anbia Utari Adetianingsih Viscal Muhamad Khalis Wahyu Restu Illahi Wahyudin, Salsabila Widyasmarani Putri Mujiyanti Wiwin Rosmiyanti Agustin Yesi Rahmawati Yeti Laelasari