Article Per Year (5 Year)
p-Index From 2021 - 2026
5.283
P-Index
This Author published in this journals
All Journal Signifikan : Jurnal Ilmu Ekonomi Jurnal Siasat Bisnis E-Journal of Tourism Sosiohumaniora Jurnal Manajemen Teknologi JAM : Jurnal Aplikasi Manajemen The Asian Journal of Technology Management (AJTM) Gema Publica : Jurnal Manajemen dan Kebijakan Publik Journal of Business Management Education (JBME) Agricore: Jurnal Agribisnis dan Sosial Ekonomi Pertanian Unpad Ikonomika : Jurnal Ekonomi dan Bisnis Islam Jurnal Manajemen dan Bisnis Indonesia Jurnal Bisnis dan Manajemen Jurnal Manajemen Indonesia Jurnal Penelitian Pendidikan IPA (JPPIPA) Syntax Literate: Jurnal Ilmiah Indonesia AFEBI Management and Business Review IRJE (Indonesian Research Journal in Education) Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Jurnal Ilmiah Manajemen Publik dan Kebijakan Sosial Altasia : Jurnal Pariwisata Indonesia Jurnal Wacana Ekonomi Jurnal Ilmu Administrasi: Media Pengembangan Ilmu dan Praktek Administrasi REMIK : Riset dan E-Jurnal Manajemen Informatika Komputer PINISI Discretion Review Jurnal Pembangunan dan Kebijakan Publik JESS (Journal of Education on Social Science) Tax Literacy and Leadership Agility: Indigenous Peoples Awareness in Paying Taxes Bina Ekonomi: Majalah Ilmiah Fakultas Ekonomi Universitas Katolik Parahyangan Proceeding ISETH (International Summit on Science, Technology, and Humanity) International Journal of Applied Business and International Management Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Jurnal Indonesia Sosial Teknologi Journal of Governance and Social Policy Research Horizon Jurnal Ilmu Administrasi: Media Pengembangan Ilmu dan Praktek Administrasi Jurnal Pembangunan dan Kebijakan Publik INOVASI: Jurnal Ekonomi, Keuangan, dan Manajemen
Dini Turipanam Alamanda
Univeritas Garut
Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Medicine & Pharmacology Physics Social Sciences Other

Published : 58 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : Research Horizon

 1 
Map of the Best Selling Health Products During the Covid-19 Pandemic Period on the Popular Marketplace in Indonesia Susilawati, Wati; Alamanda, Dini Turipanam; Fajri, Siti Galfanny Rahmanillahi Sabitri; Ramdani, Risma Muhamad
Research Horizon Vol. 2 No. 5 (2022)
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.2.5.2022.76

Abstract

The Covid-19 pandemic can change consumer habits and behavior, consumer preferences regarding health products they buy in the marketplace are increasingly shifting. Health products that became the best-selling products during the pandemic include masks, hand sanitizers, face shields and vitamin C. This study aims to determine the criteria for each health product based on the attributes of health products in popular marketplaces in Indonesia. The research method used is descriptive quantitative with a survey conducted to 100 respondents. The data is then analyzed using a multidimensional scaling approach to produce a map of the best-selling health products on popular marketplaces in Indonesia. The results show that the product that has the most superior rating in various health product attributes is the mask product, followed by vitamin C, face shield and hand sanitizer. This can be seen from the various attributes involved such as efficiency, effectiveness, health benefits, side effects, ingredients, caution, targeting accuracy, product reactions and product durability. This study shows that the attribute value of a product can change along with changes in the environment and consumer needs.
Co-Authors Abdullah Ramdhan Abdullah Ramdhani Abdullah Ramdhani Abdullah Ramdhani Adiatma, Dani Adinda Khoeru Nisa Agus Maoludin Ahmad Kurniawan Ai Miman Nurdiaman Aji Abdul Wahid Akbar, Gugun Geusan Akbar, Gugun Geusan Albie Rivaldi Putra Amalia, Vieny Marita Annisa Deliana Putri Arif Partono Arif Partono Partono Arif Partono Prasetio Arif Partono, Arif Aulia, Sendi Ayu Maspupah Budi S Purnomo Cahyani, Virly Chandrasapth, Koblarp Cupiadi, Hedi Della Pebriyanti Desianti, Selsya Dewi Riani Dhanan Sarwo Utomo Disman, Disman Fajar Sidiq Adi Fajar Sidiq Adi Prabowo Fajri, Siti Galfanny Rahmanillahi Sabitri Fauziyyah, Nadhira Gamal Argi Gamal Argi, Gamal Grisna Anggadwita Hadum Hadiansyah Harisana, Muhammad Husna Harisana, Muhammad Husna Harrie Lutfie Helga Meizhura Hermawan, Pri Hesty Nurul Utami Hidayat, Yusuf Murtadlo Ikeu Kania Ikin Solikin Intan Fahira Munawar Intan Setiani Jumiati Kijima, Kyoichi Kurniati, Dinar Mariam Kusmiati, Eti Lidia Mayangsari Lili Adi Wibowo Maoludin, Agus Mariam, Dinar Mila Karmila Mila Karmila Muchtar Muhammad Arief Mulyani, Sani Munawar, Intan Fahira Munawar, Soviyan Mutiana Budiman Nirmala, Shena Nadya Novani, Santi Nurhasan, Rohimat Pebriyanti, Della Permatasari, Anggraeni Pri Hermawan Profityo, Werda Bagus Profityo Bagus Purnomo, Budi Supriatono Putro, Utomo Sarjono Ramadani, Veland Ramdhani, Abdullah Ratih Hendayani Raynaldi, Mochammad Resti Arini Restu, Mawar Sugi Riska Sukmawati Risma Muhamad Ramdani Safutri, Wulan Santi Novani Sari, Dwi Novanda Selvi Silfiani Rahayu Setiawan, Idzhar Inzaghi Setiawan, Rahyuniati Siallagan, Manahan solikin, ikin Sulistyodewi Nur Wiyono Sunarya, Agi Hendrawan Suseno, Novie Susanti Tatang Mulyana Tia Rosalina Tomy Perdana Ubaidillah Zuhdi Utomo Sarjono Putro Utomo Sarjono Putro Utomo, Dhanan Sarwo Veland Ramadani Vieny Marita Amalia Vindiana, Afina Putri Wahid, Aji Abdul Wati Susilawati Wati Susilawati, Wati Wildan Wahyu Nurpalah Yulia, Hanna Zaky, Raihana Nanditha Zati Woro Shabrina