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Pengaruh E-Service Quality, Brand Image dan Etika Bisnis Islam Terhadap Kepuasan Konsumen Shopee pada Mahasiswa Ekonomi Syariah dan Akuntansi di Universitas Jember Kampus Bondowoso: The Influence of E-Service Quality, Brand Image and Islamic Business Ethics on Shopee Consumer Satisfaction among Sharia Economics and Accounting Students at the University of Jember, Bondowoso Campus Jakfar, Muhammad; Titisari, Purnamie; Lutfi, Agus
IJABAH: Indonesian Journal of Sharia Economics, Business, and Halal Studies Vol. 2 No. 1 (2024): Ijabah Volume 2 Number 1 Year 2024
Publisher : IJABAH: Indonesian Journal of Sharia Economics, Business, and Halal Studies

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/ijabah.v2i1.469

Abstract

Shopee is an online shopping platform that is widely used by people from various groups, from the lower middle class to the upper middle class. Shopee has powerful digital services and is accompanied by very easy payment methods and provides many promotions such as discounts and free shipping with or without a minimum purchase, this service is what makes Shopee one of the best e-commerce. The aim of this research is to determine and analyze the influence of E-Service Quality, Brand Image and Islamic Business Ethics on Consumer Satisfaction on the Shopee application. In this research, the Purposive Sampling method was used to obtain samples. Meanwhile, for this research method, a quantitative descriptive method approach is used. The research results can be concluded that partially there is a significant influence of E-Service Quality, Brand Image and Islamic Business Ethics on consumer satisfaction. Apart from that, the results of this research also show that there is a significant positive influence of the variabels E-Service Quality, Brand Image and Islamic Business Ethics simultaneously on Consumer Satisfaction. This indicates that these elements need serious attention for marketing because these variabels will influence consumer considerations in making purchasing decisions.
Efektivitas Penggunaan Fitur Facebook Advertising dalam Meningkatan Penjualan Produk Jilbab: The Effectiveness of Using Facebook Advertising Features in Increasing Hijab Product Sales Saputri, Desty Dwi; Titisari, Purnamie; Munir, Akhmad
IJABAH: Indonesian Journal of Sharia Economics, Business, and Halal Studies Vol. 3 No. 1 (2025): Ijabah Volume 3 Number 1 Year 2025
Publisher : IJABAH: Indonesian Journal of Sharia Economics, Business, and Halal Studies

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/ijabah.v3i1.5255

Abstract

This study aims to determine the effectiveness of using Facebook advertising features in increasing sales of jilbab products at Alwani Nusantara Production House, Nangkaan District, Bondowoso Regency. The method used is qualitative analysis with a case study approach. The research data comes from primary data obtained through interviews, observations, and documentation, while secondary data is obtained from documents, journals, and websites relevant to the research. The results show that the use of Facebook advertising still has the potential to increase sales, despite a decline in sales data from 2022 to 2024. Factors such as ad duration and content quality significantly influence consumer interest and purchasing decisions. This research recommends that Alwani Nusantara explore other promotional media to optimize their marketing strategy
Strategi peningkatan kinerja pegawai pada kantor Sekretariat DPRD Kota Pasuruan dalam prespektif Sumber Daya Manusia Islam: Strategy for improving employee performance at the Pasuruan City DPRD Secretariat office from an Islamic Human Resources perspective Khomariyah, Lailatul; Titisari, Purnamie; Munir, Akhmad
IJABAH: Indonesian Journal of Sharia Economics, Business, and Halal Studies Vol. 3 No. 2 (2025): Ijabah Volume 3 Number 2 Year 2025
Publisher : IJABAH: Indonesian Journal of Sharia Economics, Business, and Halal Studies

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/ijabah.v3i2.1360

Abstract

This study aims to examine human resources and practices that affect employee performance from the perspective of Islamic human resources. Employees of the Pasuruan City DPRD are the subject of research. The research method used is a qualitative approach and with a descriptive method, data collection techniques are carried out by interviews, observations, and documentation. Employee performance analysis is carried out by means of data reduction, data analysis, data verification, data preparation, conclusion drawn, validity check, and result reporting. The results of the study show that the strategy to improve employee performance in the secretariat consists of three main components. The first is Islamic-Based Training which includes religious activities such as Qur'an recitation and routine recitation every Friday, as well as the Friday Blessing program where employees are invited to give alms voluntarily. Second, Professionalism Development which includes training at Lemhanas, analysis of laws and regulations, and budget analysis. These programs are designed to improve employees' competencies and skills in various aspects of their careers, such as understanding of public policy, law, and financial management. Third, an Islamic Work Environment consisting of a Culture of Helping, in an Islamic work environment, the attitude of mutual assistance between employees is strongly emphasized. This culture creates a high sense of solidarity and care, increases productivity, and builds trust.
A Business Model Canvas untuk Pemberdayaan Desa Adat di Kabupaten Jember Titisari, Purnamie; Sari Mahanani, Retno; Wahyu Lelly Hana Setyanti, Sri; Budi Susanto, Arnis
Jurnal Pengabdian Kepada Masyarakat Patikala Vol. 5 No. 3 (2026): Jurnal PkM PATIKALA
Publisher : Pusat Pengembangan Pendidikan dan Bakat Indonesia/Education and Talent Development Center of Indonesia (ETDC Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51574/patikala.v5i3.4705

Abstract

This Community Service Program (PKM) aims to facilitate traditional villages in Jember Regency in designing, validating, and implementing sustainable business models. This business model is expected to increase the economic independence of the community while strengthening the preservation of cultural values ​​and local wisdom. The PKM program is implemented through lectures, technical guidance, and discussions. The material presented covers mapping village potential and assets, formulating unique selling points, identifying appropriate target markets, designing sustainable income streams, enhancing community capacity, and building strategic partnership networks for sustainability. The outcome of the PKM program is the creation of a creative economic ecosystem rooted in local culture. Traditional villages are no longer positioned as passive objects, but as empowered subjects (business actors) capable of managing their potential professionally and sustainably without losing their identity.