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All Journal JURNAL MANAJEMEN DAN AKUNTANSI Asy-Syir'ah: Jurnal Ilmu Syari'ah dan Hukum E-Dimas: Jurnal Pengabdian kepada Masyarakat NUSANTARA : Jurnal Ilmu Pengetahuan Sosial JURNAL PENDIDIKAN TAMBUSAI JISIP: Jurnal Ilmu Sosial dan Pendidikan JCRS (Journal of Community Research and Service) Jurnal Komunikasi Universitas Garut: Hasil Pemikiran dan Penelitian Ideas: Jurnal Pendidikan, Sosial dan Budaya Jurnal Ilmiah Edunomika (JIE) Islamika : Jurnal Agama, Pendidikan dan Sosial Budaya Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Bisman (Bisnis dan Manajemen): The Journal of Business and Management Jurnal Pembelajaran Pemberdayaan Masyarakat (JP2M) Al-Mudarris : Jurnal Ilmiah Pendidikan Islam Kordinat : Jurnal Komunikasi antar Perguruan Tinggi Agama Islam COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Journal Of Human And Education (JAHE) Strategic: Journal of Management Sciences Al Burhan: Jurnal Kajian Ilmu dan Pengembangan Budaya Al-Qur'an Journal of Comprehensive Science Innovative: Journal Of Social Science Research SABAJAYA Jurnal Pengabdian Kepada Masyarakat Riwayat: Educational Journal of History and Humanities International Journal of Applied Research and Sustainable Sciences (IJARSS) Tashdiq: Jurnal Kajian Agama dan Dakwah RESLAJ: Religion Education Social Laa Roiba Journal Relinesia: Jurnal Kajian Agama dan Multikulturalisme Indonesia Society Multidisciplinary Indonesian Center Journal Prosiding Seminar Nasional CORISINDO Qouman : Jurnal Pendidikan dan Studi Islam
Saifuddin Zuhri
Unknown Affiliation
Religion Arts Humanities Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

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PENGARUH PENGGUNAAN INFLUENCER MARKETING TERHADAP PERILAKU PEMBELIAN KONSUMEN DALAM ERA DIGITAL Saifuddin Zuhri; Ahmad Fathur Rozi; Anjar Sulistyowati; Nurul Fauziyah
Multidisciplinary Indonesian Center Journal (MICJO) Vol. 2 No. 1 (2025): Vol. 2 No. 1 Edisi Januari 2025
Publisher : PT. Jurnal Center Indonesia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62567/micjo.v2i1.442

Abstract

This research aims to analyze the influence of the use of influencer marketing on consumer purchasing behavior in the digital era. Influencer marketing has become a popular marketing strategy, especially on social media, that can influence consumer purchasing decisions. This research uses a survey method with 200 respondents who actively use social media and are exposed to influencer marketing content. The variables analyzed include influencer credibility, audience engagement, product suitability to the audience, and their influence on consumer purchasing decisions. The research results show that influencer credibility, audience engagement, and product suitability with the audience have a significant positive influence on consumer purchasing behavior. Additionally, transparency and authenticity in the relationship between influencers and brands has also proven important in building audience trust. This research provides practical implications for companies to select the right influencers, increase audience engagement, and maintain authenticity in their marketing campaigns. Overall, influencer marketing has proven effective in influencing consumer purchasing decisions, especially in the context of social media and the digital era.
KEWAJIBAN DAKWAH DALAM AL-QUR’AN ANTARA FARDU AIN DAN FARDU KIFAYAH (STUDI KOMPARATIF ATAS TAFSIR IBN KATSÎR DAN TAFSIR AL-MISHBÂH) Habibullah, Kabir Al Fadly; Nawawi, Abd. Muid; Zuhri, Saifuddin
ISLAMIKA Vol. 16 No. 1 (2022): Januari - Juni 2022
Publisher : Universitas Islam Syekh-Yusuf

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33592/islamika.v16i1.2597

Abstract

Today, at a time when the general problem is increasingly complex and the need for religious references is escalation, there is a spirit to answer this with the da'wah movement both individual and collective. This condition according to the researchers is very good, but there is often a fundamental understanding bias about who is actually entitled and obliged to deliver Da'wah and how the law actually discriminates against the perspective of the Qur'an. Based on this problem, researchers are interested in exploring how ibn Katsir and M. Quraish Shihab's interpretation of the obligation of Da'wah and the implications of the socio-historical background of both interpretations in comparative analysis. The approach used in this study is qualitative with comparative study methods. Data collection techniques in the form of library studies and observations are analyzed in the form of descriptive analysis techniques with analytical-comparative methods. The theory used to strengthen as a research scalpel is the theory of genetic structuralism of Lucien Goldmann who explains that work or text is the work of the author, in this case, Mufasir as the author of the text as well as the fact of history that conditioning the emergence of such a work or text.
Toleransi Kehidupan Umat Beragama dan Integrasi Nasional di Lingkungan UPN Veteran Jawa Timur Kamila, Adysta Najwa Sabrina Haya; Malik, Olsa; Hanjani, Sofiani; Suci, Idea Mutiara; Zuhri, Saifuddin
Innovative: Journal Of Social Science Research Vol. 4 No. 3 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i3.11503

Abstract

Bangsa Indonesia merupakan bangsa yang terdiri dari beragam agama. Dalam masyarakat yang multikultural, toleransi antarumat beragama menjadi landasan yang tak terpisahkan dalam menjaga kerukunan dan keharmonisan. Sikap toleransi tidak hanya berlaku dalam interaksi sosial di masyarakat, tetapi juga dalam lingkup pendidikan, khususnya di perguruan tinggi. Penelitian ini bertujuan untuk menganalisis tingkat toleransi mahasiswa terhadap perbedaan agama di UPN "Veteran" Jawa Timur yang merupakan perguruan tinggi bela negara. Metode penelitian yang digunakan adalah deskriptif kualitatif dengan melakukan wawancara sebagai instrumen utama pengumpulan data. Data yang terkumpul menunjukkan bahwa mayoritas mahasiswa UPN “Veteran” Jawa Timur memiliki tingkat toleransi yang tinggi terhadap perbedaan agama. Mahasiswa UPN “Veteran” Jawa Timur juga memiliki kesadaran akan pentingnya toleransi yang sudah semestinya diimplementasikan dalam kehidupan sehari-hari. UPN “Veteran” Jawa Timur memiliki ruang edukasi sebagai fasilitas untuk membentuk karakter dan moral mahasiwa sehingga dapat tercipta integrasi nasional di lingkungan pendidikan. Dengan demikian, mahasiswa dapat memiliki pemahaman mendalam mengenai nilai-nilai integrasi nasional.
Consumer Brand Awareness in Using Instagram as A Brand Communication Media (Study On Instagram Account @Pasar.Idmalang) Awaliah*, Nurul Rizki; Zuhri, Saifuddin
Riwayat: Educational Journal of History and Humanities Vol 6, No 2 (2023): Social and Religious Aspect in History, Economic Science and Law
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jr.v6i2.30339

Abstract

Pasar.Id Malang is an e-commerce that encourages traditional market businesses to adapt digital systems and virtual buying and selling activities through an online platform, namely the Pasar.Id website. To introduce to the public, Pasar.Id Malang uses Instagram as a branding medium. However, when compared to several e-commerce Instagram accounts that also focus on selling consumer goods, small and medium enterprise (MSME) products, and basic necessities, Pasar.Id Malang still has a relatively small number of followers. This research method is qualitative with a virtual ethnography approach with the aim of uncovering and describing all subject interactions in the virtual world in this case branding activities carried out by Pasar.Id Malang through Instagram social media. Data is collected through virtual observation activities and also in-depth interviews to test the validity of the data. From the results of the study, the social media strategy that @pasar.idmalang in conducting branding to build brand awareness is an audit or discovery, determining plans in using Instagram, optimizing Instagram content, and evaluating the use of Instagram. In addition, it was found that the brand awareness of followers of Instagram @pasar.idmalang is at the supported awareness level which shows that consumers only know or remember Pasar.Id Malang when other people mention the brand.
ANALISIS PENGARUH MEDIA SOSIAL DAN PLATFORM DIGITAL TERHADAP PEMAHAMAN AGAMA ISLAM DI KALANGAN GENERASI Z Zuhri, Saifuddin; Sakdiah, Sela Halimatus; Faizah , Farah; Kasih, Rahmatullah Annafi Titian; Pratiwi, Eka Asa Setyaning; Dewi, Mutiara Shinta
Relinesia: Jurnal Kajian Agama dan Multikulturalisme Indonesia Vol. 3 No. 2 (2024): Relinesia: Jurnal Kajian Agama dan Multikulturalisme Indonesia
Publisher : Anfa Mediatama

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Mayoritas responden menggunakan platform Tiktok, yang menawarkan beragam konten dan pembelajaran mengenai agama Islam. Namun, meskipun media sosial memfasilitasi akses informasi tentang agama, generasi Z mengalami kesulitan membedakan informasi benar dan salah tentang agama Islam di media sosial, dan sering mendapatkan informasi yang bertentangan. Hal ini dapat menimbulkan dampak negatif seperti kesalahpahaman, keraguan, polarisasi, dan bahkan radikalisme. Generasi Z menyadari pentingnya literasi digital sebelum mengonsumsi informasi tentang agama Islam di media sosial dan platform digital. Oleh karena itu, perlu adanya edukasi literasi digital, penyediaan konten agama yang benar, dan dialog edukasi yang berkelanjutan untuk membantu generasi Z memahami agama Islam secara komprehensif dan kontekstual. Penting bagi generasi Z untuk menggunakan media sosial dan platform digital secara bertanggung jawab dan bijak dalam mempelajari agama Islam. Upaya edukasi dan penyediaan konten yang kredibel perlu dilakukan untuk membantu generasi Z memahami agama Islam dengan lebih baik.
Peranan Jaringan Sosial Pemerintah Kecamatan Sawangan Kabupaten Magelang dalam Pencegahan Stunting Widiarti, Endang Retno; Purwanto, Danang; Zuhri, Saifuddin
Ideas: Jurnal Pendidikan, Sosial dan Budaya Vol 10 No 1 (2024): Ideas: Pendidikan, Sosial, dan Budaya (Februari)
Publisher : Ideas Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32884/ideas.v10i1.1671

Abstract

The stunting rate in Magelang district reached 28.20% in 2022, requiring cooperation between stakeholders in handling the case. This research was conducted to examine the role of the Magelang district government s social network in preventing stunting. Qualitative research method with descriptive analytic approach was used by the researcher in studying the topic. The results showed that stunting is a complex problem so the district government formed a social network to prevent this problem from becoming more severe. The social network consists of several elements, namely PLKB Sawangan, Puskesmas, KUA, and GenRe Ambassadors. The social network formed is considered good based on Marx Granovetter s social network theory because it has norms, network density, embeddedness, and network holes so that stunting prevention efforts through this social network are effective. The role of the network is collectively implemented through the gothong sakcething program or the government movement in preventing stunting.
Modal Sosial dan Pengembangan Profesi Berkelanjutan Guru Sosiologi di Boyolali dan Surakarta Trinugraha, Yosafat Hermawan; Rahman, Abdul; Pudyastuti, Septina Galih; Zuhri, Saifuddin; Nurcahyono, Okta Hadi; Nurhadi, Nurhadi
Society Vol 12 No 2 (2024): Society
Publisher : Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/society.v12i2.355

Abstract

This study aims to identify and analyze the forms and potential of social capital possessed by sociology teachers in Boyolali Regency and Surakarta City. It also seeks to explore the actors and institutions involved in developing teachers’ social capital and examines how sociology teachers utilize and enhance their social capital for professional development. Data were collected through interviews and document studies using a descriptive qualitative approach. The findings reveal that sociology teachers in Surakarta City have diverse perspectives on sustainable professional development. However, they agree that it must be continuously nurtured and advanced. Regarding social networks, a key component of social capital, teachers have leveraged existing networks such as Subject Teacher Deliberations at city/regency and provincial levels. Additionally, some teachers have sought alternative networks, including international NGOs and writing communities, to support their professional growth. The study highlights the need for teachers to embrace alternative networks beyond traditional ones to expand their social capital and sustain their professional development effectively.
Improving Farmers Capability Through Local Potencies in Wukir Sawit Village, Jatiyoso Subdistrict, Karanganyar Zuhri, Saifuddin
Journal of Community Research and Service Vol. 6 No. 2: July 2022
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/jcrs.v6i2.37108

Abstract

The aim of this study is to know the empowerment process conducted by Himpunan Tani Ngudi Makmur (HTNM) in improving Jatiyoso farmers capability through local resources. The research method used in this study is qualitative descriptive. The research result shows that Jatiyoso farmers took the initiative to form Himpunan Tani Ngudi Makmur (HTNM) as organization which trying to increase the independence of farmers and improving agricultural technology that is environmentally friendly and can improve the standard of living of farmers. One of the innovation that improved in Jatiyoso is cassava processing into Modified Cassava Flour (Mocaf) as wheat flour substitute. This Mocaf processing involving farmers and is expected to increase the economic value of cassava.
Pelatihan Peningkatan Kesiapsiagaan Masyarakat Desa dalam Menghadapi Bencana Zuhri, Saifuddin; Trinugraha, Yosafat Hermawan; Purwanto, Danang; Nurhadi, Nurhadi; Pudyastuti, Septina Galih
E-Dimas: Jurnal Pengabdian kepada Masyarakat Vol 16, No 2 (2025): E-DIMAS
Publisher : Universitas PGRI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26877/e-dimas.v16i2.20367

Abstract

Pelatihan peningkatan kesiapsiagaan masyarakat desa dalam menghadapi bencana merupakan inisiatif penting untuk memperkuat kapasitas dan responsabilitas masyarakat desa dalam menghadapi ancaman bencana. Kegiatan pengabdian ini untuk menyelesaikan permasalahan di Desa Doyong kecamatan Miri Kabupaten Sragen yang masih mengalami keterbatasan pengetahuan, keterampilan, dan sumber daya yang diperlukan untuk menghadapi bencana dengan efektif. Kegiatan pengabdian berupa pelatihan peningkatan kesiapsiagaan masyarakat desa dalam menghadapi bencana, yaitu melakukan perencanaan kegiatan pelatihan berupa rancang program pelatihan yang mencakup aspek-aspek kesiapsiagaan, melakukan kerjasama dengan pihak terkait yaitu Badan Penanggulangan Bencana Daerah (BPBD) Sragen, melakukan pelatihan lapangan untuk memberikan pengalaman langsung dalam menghadapi situasi bencana simulasi, melakukan evaluasi dan pemantauan.
Konstruksi Sosial Makanan Sehat di Kalangan Pekerja Kesehatan Rumah Sakit Dr. Oen Surakarta Ventilanova, Vinsensia; Trinugraha, Yosafat Hermawan; Zuhri, Saifuddin
JISIP: Jurnal Ilmu Sosial dan Pendidikan Vol 7, No 3 (2023): JISIP (Jurnal Ilmu Sosial dan Pendidikan) (Juli)
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jisip.v7i3.5601

Abstract

This study aims to analyze the social construction of healthy eating among healthcworkers at RS Dr. Oen Surakarta. Using a qualitative approach, the study explores the perceptions and practices related to healthy food among health workers at RS Dr. Oen Surakarta. The findings of the study indicate that the social construction of healthy eating among health workers at RS Dr. Oen Surakarta is influenced by factors such as organizational culture, work environment, and individual knowledge. The analysis reveals that practical needs, time constraints, and individual preferences have an impact on the choices and social construction of healthy food among health workers at RS Dr. Oen Surakarta. This study provides valuable insights into the social construction of healthy eating among health workers at RS Dr. Oen Surakarta and can serve as a basis for developing more effective health promotion programs in the workplace.
Co-Authors Abd. Muid N. Abdul Rahman Adinda Nada’ul F N Adlan Nawawi, Muhammad Ahmad Yani Syaiichudin Alawi, A. Muammar Alva, Adyaksa Amananda, Irvia Angellia, Tiara Febri Anjar Sulistyowati Anselmo Rajagukguk, Gilbert Ariefah Sundari Asvi Nurjannah, Dinar Athoul Maula Arrohima Aurellia Yasmin Azzahra, Kevin Awaliah*, Nurul Rizki Ayubi, Rehan Zufar Bambang Ismaya Cholid Fadil Danang Purwanto Dewi, Mutiara Shinta Diah Arum Titah Pujangkara DR. CATUR MSI SURATNOAJI Dwihandoko, Toto Heru Dzaki Prasetya, Ilham Eka Putra, Guntur Eko Sulistiyono, Eko Emmy Hamidah Emmy Hamidah Etty Sri Hertini Faizah , Farah Felan Rhesnandia Satgas Putra Fernanda, Arvin Firmansyah, Ananda Rizqi Friska A. Utari Futihatin, Milda Habibullah, Kabir Al Fadly Hairani Hairani Hamidah , Emmy Hanjani, Sofiani Hidayaturrohmah, Ari Idum Satia Santi Idum Satia Santi Ikhsan Joupy G Z Mambu Kamila, Adysta Najwa Sabrina Haya Karlina Amini, Nanda Alya Kasih, Rahmatullah Annafi Titian Kinanti, Innocentia Ade Lestari, Riska Ayu Malik, Olsa Marta Siti Maharani Riskarna Putr, Annisa Marta Siti Maharani Riskarna Putr Marzuki, Arif Maudin, Slamet Michael, Ivan Chris Mohammad Rizal Nur Irawan Muh.Adlan Muhammad Nasir Muhammad Syaifudin Afandi Munzalan, A. Anzilna Nabila F. Salma Nawawi, Abd Muid Nawawi, Abd. Muid Nugraini Dewi Puspitasari Nurcahyono, Okta Hadi Nurfiansyah, Muhammad Rafli Nurhadi NURHADI Nurochman bin Sayyid Nurul Fauziyah Pingky Sitianingrum Pratama, Arrafi Bagus Pratama, Rizki Yoga Pratiwi, Eka Asa Setyaning Pratiwi, Karina Risma Pudyastuti, Septina Galih Rahayu Rahayu Rozi, Ahmad Fathur Sakdiah, Sela Halimatus Salwa, Deswanti Saputra, Juan Danny Saragih, Muhamad Nasrun Sari, Vina Budiarti Mustika Sastradiharja, EE Junaedi Sastradiharja, EE. Junaedi Setiawan, Zunan Shunhaji, Akhmad Sirait, Evi Suci, Idea Mutiara Sudirman Sumardi . Sumerli A, Chevy Herli Susilawati, Susilawati Tantri P. H. Handulusih Uswatun Hasanah Ventilanova, Vinsensia Virya, Ariesta Widagdo, Djoko Widiarti, Endang Retno Yani Prabowo Yosafat Hermawan Trinugraha, Yosafat Hermawan Yudha, Nabeel Yudhoyono, Adele Rahmad Yuniamanda, Fahreza Zainal Abidin Zamardha, Meidita Helvy Rosa