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Pengaruh Dimensi Servqual Terhadap Loyalitas Tamu Bossotel Inn, Bangkok Dengan Kepuasan Sebagai Variabel Intervening Galuh Putri Manggali; Hary Sulaksono
JMBI : Jurnal Manajemen Bisnis dan Informatika Vol 2 No 1 (2021)
Publisher : Program Studi Manajemen, Sekolah Tinggi Ilmu Ekonomi Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1072.912 KB) | DOI: 10.31967/prodimanajemen.v2i1.543

Abstract

This research aims to analyze servqual dimension that consisting of tangible, empathy, reliability, responsiveness, and assurance towards guest loyalty at Bossotel Inn, Bangkok, with satisfaction as an intervening variable. This research method uses quantitative descriptive research, data collection techniques using purposive sampling by distributing 100 questionnaires to the guest of Bossotel Inn, Bangkok, the analysis method used is path analysis using SPSS version 20 and the sobel test calculator to test hypotheses. The results of this research indicate that: 1) reliability and assurance variable have a direct effect on Bossotel Inn, Bangkok guest satisfaction. While tangible, empathy, and responsiveness variable do not have direct effect, 2) empathy and responsiveness variable have direct effect on Bossotel Inn, Bangkok guest loyalty, while tangible, reliability, and assurance variable have no effect, 3) hotel guest satisfaction variable has a direct effect on Bossotel Inn, Bangkok guest loyaltsy, and the last, 4) hotel guest satisfaction cannot be a mediate the relationship between tangible, empathy, reliability, responsiveness, and assurance towards guest loyalty at Bossotel Inn, Bangkok, Thailand.
Pengaruh Kualitas Jaringan, Harga Dan Promosi Terhadap Keputusan Pembelian Paket Data Xl Axiata Melalui Minat Beli Sebagai Variabel Intervening (Studi Kasus: Pengguna Xl Axiata Di Kabupaten Jember) Siti Habibah Maslahah; Hary Sulaksono; Hamzah Fansuri Yusuf
JMBI : Jurnal Manajemen Bisnis dan Informatika Vol 2 No 1 (2021)
Publisher : Program Studi Manajemen, Sekolah Tinggi Ilmu Ekonomi Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (391.474 KB) | DOI: 10.31967/prodimanajemen.v2i1.545

Abstract

This study entitled "The Effect of Network Quality, Price and Promotion on XL Axiata Data Card Purchase Decisions through Purchase Interest as an Intervening Variable (XL Axiata Case study of XL Axiata users in Jember Regency)". This study aims to determine the direct and indirect effect of Network Quality, Price and Promotion on XL Axiata Data Card Purchase Decisions through Purchase Interest as Intervening Variable in Jember Regency. The population of this study are people who have used XL Axiata in Jember. The sample used was 50 respondents. The sampling technique using Non-Probability Sampling is Accidental Sampling. The data analysis method used path analysis with the help of SPSS 25. Data analysis used data instrument tests (validity test and reliability test), classical assumption test (normality test, multicollinearity and hiteroscedasticity test), Sobel test, coefficient of determination, t test and F test. Results The research shows that there is a direct effect of the network quality variable on buying interest, while for the price and promotion variables there is no direct effect on buying interest. For a direct influence on purchasing decisions, there is a direct influence of buying interest variables on purchasing decisions, while network quality, price and promotion have no direct effect. For the indirect effect of the network quality variable, it is stated that it has an indirect effect on purchasing decisions through buying interest. While prices and promotions do not have an indirect influence on purchasing decisions through buying interest.
Pengaruh Gaya Kepemimpinan, Motivasi Dan Lingkungan Kerja Terhadap Kinerja Karyawan Pada CV Bali Coral Di Banyuwangi Nur Hasanah; Hary Sulaksono; Hayatul Masfufah
JMBI : Jurnal Manajemen Bisnis dan Informatika Vol 2 No 2 (2021)
Publisher : Program Studi Manajemen, Sekolah Tinggi Ilmu Ekonomi Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (435.588 KB) | DOI: 10.31967/prodimanajemen.v2i2.546

Abstract

This study aims to determine the effect of Leadership Style, Motivation, and Work Environment on Employee Performance at CV Bali Coral in Banyuwangi. The population in this study are all employees at CV Bali Coral in Banyuwangi. The sample used is 64 employees or respondents who are employees at CV. Bali Coral in Banyuwangi. Technique the sampling used is Non Probability Sampling With the sample method census (saturated). The test used is the data instrument test (validity test and test). reliability), classical assumption test (normality test, multicollinearity test, and test heteroscedasticity), Coefficient of Determination (R2), and t test, the analytical technique that used is Multiple Linear Regression analysis. Data analysis method using the help of SPSS 20. The results showed that the f . test results statistically it can be proven that the independent variable Style Leadership, Motivation and Work Environment simultaneously affect significant impact on employee performance at CV Bali Coral in Banyuwangi. Results T-Test Leadership Style and Motivation and Work Environment Influence partially on Employee Performance at CV Bali Coral.
Pengaruh Kualitas Produk, Kualitas Pelayanan Dan Citra Perusahaan Terhadap Kepuasan Konsumen PT. FIFGROUP Cabang Jembe Heri Setiawan; Hary Sulaksono; Haifa Haifa
JMBI : Jurnal Manajemen Bisnis dan Informatika Vol 2 No 2 (2021)
Publisher : Program Studi Manajemen, Sekolah Tinggi Ilmu Ekonomi Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (390.904 KB) | DOI: 10.31967/prodimanajemen.v2i2.547

Abstract

The purpose of the study was to determine the effect of product quality, service quality and corporate image on customer satisfaction at PT FIFGROUP Jember Branch. The population in this study were consumers of PT FIFGROUP Jember Branch, amounting to 80 consumers who were used as respondents. The analytical model used in this study is multiple linear regression analysis. The results showed that partially product quality and service quality had an effect on consumer satisfaction, while the company image had no effect on consumer satisfaction. And simultaneously the three independent variables (product quality, service quality and company image) affect variable Y (customer satisfaction) PT FIFGROUP Jember Branch.
Analisa Kepuasan Pelanggan Pengangkutan Sampah Menggunakan Metode Importance Performance Analysis (Studi Kasus Pada Dinas Lingkungan Hidup Kabupaten Jember) Harvian Bagus Dewantara; Hary Sulaksono
JMBI : Jurnal Manajemen Bisnis dan Informatika Vol 2 No 2 (2021)
Publisher : Program Studi Manajemen, Sekolah Tinggi Ilmu Ekonomi Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (834.167 KB) | DOI: 10.31967/prodimanajemen.v2i2.550

Abstract

This study aims to determine what quality dimension attributes have met customer satisfaction for waste transportation of the Department of the Environment of Jember Regency. The data used in this study are primary data. The data processing method in this study uses the Data Instrument Test Analysis method, namely: Validity Test and Reliability Test, and uses the Importance Performance Analysis (IPA) analysis method, using 5 service quality dimension attributes, namely Physical Evidence (Tangibles), Reliability (Reliability), Responsiveness, Assurance, and Empathy (Emphaty). The results showed that the Reliability Dimension has a very low gap value, which indicates that the quality of service provided by the Environmental Service Office of Jember Regency is very satisfying for customers. Meanwhile, the dimension of responsiveness has the highest gap, which can be concluded that there is dissatisfaction for customers with the responsiveness of the Jember Regency Environmental Service in dealing with existing problems. This of course will become a reference for the Jember Regency Environmental Service in improving the quality of its services.
THE EFFECT OF REWARD AND PUNISHMENT AND WORK MOTIVATION ON EMPLOYEE PERFORMANCE THROUGH WORK DISCIPLINE Harini Pujianti; Agustin HP; Hary Sulaksono
MBA - Journal of Management and Business Aplication Vol 5 No 2 (2022)
Publisher : STIE Mandala Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/mba.v5i2.598

Abstract

The purpose of this study was to determine the direct or indirect effect of Reward andPunishment and work motivation on employee performance through work discipline as anintervening variable on employees of the Public Works and Spatial Planning Office ofBondowoso Regency. The total population of this study was 266 with a sample of 40respondents. The sampling technique used was purposive sampling. The analytical techniqueused is path analysis using SPSS 22.0. The results of data analysis show that the Reward andPunishment variable has a significant effect on work discipline, work motivation has asignificant effect on work discipline, Reward and Punishment has a significant effect onemployee performance, work motivation has a significant effect on employee performance ,work discipline has a significant effect on employee performance.Keywords: Reward And Punishment, Work Motivation, Work Motivation and EmployeePerformance
The Influence of Product Quality, Price, Brand Image, E WoM and WoM on Purchase Decisions of Oriflame Products at SPO Amalia Kartika Putri Situbondo Hary Sulaksono; Tamriatin Hidayah
ABM : International Journal of Administration, Business and Management Vol 4 No 2 (2022)
Publisher : STIE Mandala Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/abm.v4i2.636

Abstract

This study aims to analyze the effect of product quality, price, brand image, E WoM and WoM on purchasing decisions for Oriflame products. Case studies at SPO Amalia Kartika Putri Situbondo.This type of research is included in the type of quantitative research.The sample used was 40 respondents with a purposive sampling technique. The data analysis method used is Multiple Linear Regression analysis.the influence of WoM on Purchase Decision shows that there is a positive and significant influence. Purchases show no negative and significant influence. the effect of Price on Purchase Decision shows that there is a positive and significant influence; Brand Image on Purchasing Decisions shows a positive and significant influence; E-WOM on Purchase Decision shows a positive and significant influence; the influence of WOM on Purchase Decision shows that there is a positive and significant influence. the influence of Product Quality, Price, Brand Image, E-WOM, and WOM shows that there is a positive and significant influence.
IPTEK BAGI MASYARAKAT (Ib.M) KELOMPOK USAHA PERALATAN DAPUR Muhaimin Dimyati; Zainollah Zainollah; Hary Sulaksono
RELASI : JURNAL EKONOMI Vol 19 (2014)
Publisher : STIE Mandala Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v19i0.43

Abstract

Kitchen ware made from aluminum and stainless - steel mostly produced by large corporations branded fraction by micro entrepreneurs. For microentrepreneurs faced many obstacles, among others, capital, market,supply chain of raw materials, human resources and labor. Inventory is one of the problems that continue to disrupt the production and marketing process. This is because the raw material supply chain does not guarantee the availability of raw materials needed. Solving problems of IBM partners mutually agreed , mainly to address thefundamental problem: how to manage the inventory of raw materials and how to manage finances micro-enterprises. Resolving the problem required dihadai various methods such as: is the method through application assistance for the implementation of Material Requirements Planning (MRP) and the method of Supply Chain Management (SCM), as well as training and mentoring management Cash Management and Accounting simple, and sharing the cost ofprocurement of production equipment in accordance the availability of funds. The end result of this activity is that the use of methods MRP and SCM method does not match the scale of the industry's only business partner households , adjustment method implementation is done by building long-term contracts with suppliers ofraw materials, raw material quality standards will be guaranteed by long-term contracts with supplier of raw materials, and there needs to be built from the Department of Trade and Industry District Jember.
PENGARUH KOMUNIKASI PEMASARAN DAN KERELASIAN NASABAH TERHADAP LOYALITAS NASABAH PADA BANK RAKYAT INDONESIA JEMBER Syaiful Amin; Hary Sulaksono
RELASI : JURNAL EKONOMI Vol 16 (2012)
Publisher : STIE Mandala Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v16i0.61

Abstract

In the particular business activity of banking, marketing communications is crucial to retaining customers and attract new customers. Similarly, a customer relations activities in order to maintain customer loyalty occurs relationship between the company and customer on an ongoing basis. This research aims to determine the direct effect simultaneously and partially between the marketing communication and customer relation to the customer loyalty at Bank Rakyat Indonesia Jember and to find out the most dominant exogenous variables in affecting to the endogenous variables. Subject of this research is Bank Rakyat Indonesia Cabang Jember. The analytical tool used in this research is the path analysis. The results of this research are exogenous variables which consists of marketing communications, customer relations, and customer response simultaneously influence on customer loyalty, but in partial customer relations does not have direct effect on customer loyalty, while variable marketing communications and customer response is partially affected on customer loyalty, meanwhile the customer response variable to be the most dominant variable in affecting customer loyalty.
Pemberdayaan Potensi Ekonomi Produktif Masyarakat Berbasis Potensi Desa Melalui Penguatan Lembaga Keuangan Mikro dan Forum Pemberdayaan KeluargaDi Desa Sumberejo Kecamatan Ambulu Kabupaten Jember Hary Sulaksono; Tamriatin Hidayah; Gatot Sugeng Purwono
RELASI : JURNAL EKONOMI Vol 11 No 1 (2015)
Publisher : STIE Mandala Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v11i1.70

Abstract

The key issue is KKN-PPM Increased self-financing and self empowerment communities. The purpose of this activity, are: 1. General purpose referring to guide implementation of the Higher Education KKN PPM Kemendikbud, while specific objectives include: a) Increase awareness and empathy of STIE Mandala students related to potency and community issues, b) Addressing the problems in rural communities targeted by the concept of "working with the community " . The establishment of the family empowerment through the forum and strengthening microfinance institutions; c) Develop a work plan to achieve the objectives of KKN-PPM d) Obtaining partners who can work together for the sustainability of KKN-PPM is the Department and related agencies; private or state-owned partners. Method: 1) Phase preparation and debriefing; observation area; 2) Implementation phase, and the identification of potential problems, needs analysis, arrange programs, Implementation of KKN-PPM location, monitoring and evaluation (internal and external), 3) Phase sustainability plan.Implementation of KKN-PPM of Mandala College is the core program (according to the theme of KKN-PPM) and supporting programs  that support the programs of Sumberejo Village . There are 12 LKMM Sumberejo Village, where 5 is ready to be cooperative.Social care by LKMM (prakoperasi) have a positive impact on the environment in hamlets annually provide social support through funding of net income, which can be used for social areas such as education, health, and environment.