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Ira Wikartika, Ira

Universitas Pembangunan Nasional Veteran Jawa Timur

Author-ID : 488139

Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Transportation Veterinary Other

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THE EFFECT OF FINANCIAL PERFORMANCE ON THE VALUE OF THE COMPANY WITH DIVIDEND POLICY AS A MODERATION VARIABLE IN PHARMACY COMPANIES LISTED ON THE IDX Adbel Twosheila Mosa Buciarda; Ira Wikartika
Formosa Journal of Multidisciplinary Research Vol. 3 No. 6 (2024): June 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjmr.v3i6.9516

The increase in demand for supplements, vitamins and herbal medicines that function to increase endurance during a pandemic in general has made pharmaceutical companies experience a significant increase in profits. The purpose of this study was to determine the effect of financial performance with indicators of profitability, leverage, and liquidity on firm value with dividend policy as a moderating variable. The method used in this research is purposive sampling by using several criteria to obtain research samples. The analysis used in this research is Moderated Regression Analysis (MRA) with the help of using the SPSS application. The results obtained are that simultaneously the variables of profitability, leverage, liquidity, and dividend policy affect firm value. Partially, profitability can make a contribution and significant effect on firm value, leverage and liquidity cannot make a contribution and significant effect on firm value. In addition, dividend policy can moderate profitability, leverage, and liquidity on firm value.

Integrasi Sosial Media Dalam Strategi Digital Marketing Sebagai Wadah Promosi Bisnis Kudapan Nini Rizqina, Rr. Rachmalia Nadia; Wikartika, Ira
Jurnal Sosial & Abdimas Vol. 6 No. 1 (2024): Jurnal Sosial & Abdimas
Publisher : LPPM Universitas Adhirajasa Reswara Sanjaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51977/jsa.v6i1.1444

Penelitian ini memiliki tujuan untuk mengetahui seberapa optimal pengaplikasian integrasi sosial media dalam strategi digital marketing sebagai wadah promosi bisnis. Permasalahan yang melatar belakangi penelitian ini adalah bisnis UMKM yang belum terintegrasi dengan sosial media mana pun, sehingga diperlukan adanya integrasi sosial media ke bisnis Kudapan Nini sebagai salah satu cara untuk mempromosikan bisnis. Metode penelitian yang digunakan pada penelitian ini adalah kualitatif deskriptif serta teknik pengumpulan data yang dilakukan dari penelitian ini adalah dengan menggunakan studi pustaka contohnya seperti sumber dari jurnal, buku, dan artikel. Dari penelitian integrasi sosial media sebagai wadah promosi bisnis pada bisnis Kudapan Nini sebagai objek ini dapat menunjukkan seberapa efektif melakukan promosi lewat sosial media bagi sebuah bisnis UMKM, terutama promosi bisnis dengan menggunakan media Instagram, Facebook, dan juga Tiktok. Hasil penelitian ini membuktikan bahwa melakukan integrasi sosial media dapat memberikan manfaat lebih bagi sebuah bisnis jika dapat mengoptimalkan penggunaan sosial media dengan baik dan benar untuk promosi bisnis, terutama untuk bisnis Kudapan Nini yang fokus menjual makanan serta minuman yang memiliki variasi produk yang cukup banyak.

Identifikasi Kebutuhan Tenaga Kerja Berbasis Pengabdian di Divisi Kapal Perang PT. PAL Indonesia Ranum Sari, Amira; Wikartika, Ira
Rengganis Jurnal Pengabdian Masyarakat Vol. 5 No. 2 (2025): November 2025
Publisher : Pendidikan Matematika, FKIP Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/rengganis.v5i2.680

Identifying workforce needs is very important to ensure that the company has the appropriate quantity and quality of workforce to support the smooth operation and achievement of organizational goals. PT PAL Indonesia, as a strategic company in the maritime industry, is committed to enhancing the effectiveness of human resource planning to support smooth operations, especially in the Warship Division. This identification process is carried out as part of a continuous evaluation, ensuring the alignment between the available workforce and the actual needs. The company applies a manpower planning and workload analysis-based approach to achieve these goals. With proper implementation, PT PAL Indonesia is expected to improve the efficiency of human resource management and ensure optimal operational continuity across all production lines, particularly in the Warship Division. Budget constraints are not the only factor causing delays in the recruitment process. It is also part of the company's strategic policy aimed at balancing cost efficiency with productivity.

Pemanfaatan Pemasaran Digital: Meningkatkan Potensi Ekspor Briket Arang Tempurung Kelapa dalam Bisnis Internasional Phung, Cavin Kleinsteuber; Wikartika, Ira
El-Mujtama: Jurnal Pengabdian Masyarakat Vol. 4 No. 2 (2024): El-Mujtama: Jurnal Pengabdian Masyarakat
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmujtama.v4i2.963

This research is about the role of digital marketing in exporting Indonesian coconut shell charcoal briquettes to the global market. Coconut shell charcoal is a top commodity in Indonesia due to the quality of coconuts grown there. However, in order to export, businesses need to put in extra effort in global marketing and sales. This research uses a qualitative literature study method to identify the steps that businesses can take to utilize digital marketing. The results of this research reveal the ease of maximizing digital features to effectively and efficiently reach international markets.

CONTRIBUTION OF ENVIRONMENT, SOCIAL, GOVERNANCE AND FINANCIAL PERFORMANCE TO FIRM VALUE Anggara, Zakky Rudy; Wikartika, Ira
Jurnal Pamator : Jurnal Ilmiah Universitas Trunojoyo Vol 18, No 2: April - June 2025
Publisher : LPPM Universitas Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/pamator.v18i2.30092

Firm value reflects how effectively a company manages its assets to attract investors. Amid rising sustainability concerns, Environmental, Social, and Governance (ESG) practices have become a focal point, as their adoption is expected to bolster firm value. The government has likewise supported this trend by introducing regulations on sustainability. However, many firms still fall short in implementing these practices optimally, sometimes even causing negative environmental and social consequences. Furthermore, robust financial performance must now be accompanied by transparent disclosure of sustainability information. This study investigates the influence of ESG disclosure, profitability, and liquidity on firm value in the sustainability era. Using a quantitative methodology, it analyzes a purposive sample of twelve energy-sector companies listed on the Indonesia Stock Exchange over the 2021–2023 period. The findings reveal that neither ESG disclosure nor liquidity has a significant influence on firm value, whereas profitability demonstrates a strong positive effect.

Pembuatan Studio Mini Sebagai Sarana Branding Product di Era Digital Marketing Pada UMKM Keputih Surabaya Khoirotunnisa, Fani; Wikartika, Ira; Sibarani, Steven Arrow Rinel; Sari, Rafika
Journal Of Computer Science Contributions (JUCOSCO) Vol. 2 No. 2 (2022): Juli 2022
Publisher : Lembaga Penelitian, Pengabdian kepada Masyarakat dan Publikasi Universitas Bhayangkara Jakarta Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31599/9zfv7111

Along with the continued development of digital marketing in product marketing today, it is very necessary to be able to improve product branding for Small, Medium, and Micro Enterprises (MSMEs), especially in Keputih Village, Surabaya. The lack of maximum ability in branding the products offered is due to limited facilities in taking good product photos. Product photos can be used as a visual communication medium, because a good product photo can convey the intent of the photo, so as to increase product knowledge. Making a mini studio as a solution to the problem of the availability of facilities to be used as a studio. The implementation of this mini studio creation activity was carried out in mutual cooperation in Keputih Village with simple tools and materials through the KKNT MBKM UPN "Veteran" East Java activity. This activity can be a solution to the problem of photo studio availability and simplify the process of taking pictures through the use of a mini studio. As a result of this activity, participants and readers of the publications can find out what tools and materials need to be prepared and the costs to be incurred in making a mini studio and the stages in making a mini studio. The mini studio that resulted from this activity was handed over to the Harmoni Keputih Tourism Market to be used by MSME actors and the mini studio module which is expected to be useful for UMKM actors in Keputih.

Pembuatan Desain Denah Lokasi di Desa Wisata Kampung Kue Surabaya Pada Kegiatan KKN Adjar, Dinda Dwi Puspita; Prasetiawati, Fisca Ardi; Pratama, Maulana Rifqi; Azizah, Nurul; Khoirotunnisa, Fani; Wikartika, Ira; Sari, Rafika
Journal Of Computer Science Contributions (JUCOSCO) Vol. 2 No. 2 (2022): Juli 2022
Publisher : Lembaga Penelitian, Pengabdian kepada Masyarakat dan Publikasi Universitas Bhayangkara Jakarta Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31599/y56ry243

Tourism is one of the sectors driving the economy that needs to be given more attention in order to develop properly. Kampung Kue Rungkut is one of the villages that has tourism potential and creative economy. Kampung Kue is located around the Special Economic Zone (Kawasan Ekonomi Khusus, KEK) Surabaya, East Java Province. The villagers, most of whom depend on their livelihood by selling cakes, are a hereditary tradition. Through Kuliah Kerja Nyata (KKN) activities, students try to contribute to the development of Kampung Kue tourism by designing a floor plan for the Kampung Kue tourist location. The results of the floor plan design will be printed and placed at several location points to guide and make it easier for visitors and tourists to recognize the tourist location of Kampung Kue. The implementation of the KKN program went well and contributed to developing a tourism village model based on Regional Innovation Capacity which is expected to contribute to development policies and tourism village management.

Determinants of Investment Interest Among Management Students, Case Study: Students of Universitas Pembangunan Nasional Veteran Jawa Timur Firdaus, Andrew Baihaqi; Wikartika, Ira
AJARCDE (Asian Journal of Applied Research for Community Development and Empowerment) Vol. 8 No. 3 (2024)
Publisher : Asia Pacific Network for Sustainable Agriculture, Food and Energy (SAFE-Network)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29165/ajarcde.v8i3.466

Investment involves the long-term allocation of funds with the objective of generating profits. Notably, the number of investors has experienced a significant increase over the years. This phenomenon can be attributed to several factors that positively influence the growth of future investment users, thereby motivating the investment interest of potential investors to allocate their capital in the Indonesian capital market. This research aims to analyze investment interest by examining the influence of financial literacy, financial self-efficacy, risk perception, and return perception on investment interest among Management students of UPN "Veteran" East Java. The population for this study comprised Management students from the 2020 to 2023 batches at UPN "Veteran" East Java. The sampling technique employed was stratified random sampling, with 100 respondents selected as the sample. Data collection was carried out through a questionnaire method, and the data analysis technique utilized was PLS. The findings of the study indicate that financial self-efficacy, return perception, and risk perception significantly influenced investment interest, while financial literacy did not have a significant effect on student investment interest.

ANALISIS PROFITABILITAS PERUSAHAAN SUB SEKTOR FARMASI YANG TERDAFTAR DI BURSA EFEK INDONESIA Salsabillah, Annisa Ayu; Anwar, Muhadjir; Wikartika, Ira
JURNAL SeMaRaK Vol. 5 No. 1 (2022): JURNAL SeMaRaK
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/smk.v5i1.18419

Pelaksanaan penelitian ini ditujukan untuk mengidentifikasi dan mengukur pengaruh struktur modal, pertumbuhan perusahaan, dan likuiditas terhadap profitabilitas perusahaan subsektor farmasi yang terdaftar di Bursa Efek Indonesia antara tahun 2016 dan 2020. Subjek penelitian ini adalah 10 (sepuluh) perusahaan farmasi. Antara 2016 dan 2020, perusahaan tersebut tercatat di Bursa Efek Indonesia. Uji asumsi klasik dan analisis regresi linier berganda digunakan dalam analisis data. Variabel struktur modal terhadap profitabilitas memiliki besaran nilai t-hitung sebesar 2,856 serta besaran nilai signifikansi sebesar 0,006, variabel pertumbuhan perusahaan memiliki nilai t-hitung sebesar 3,579 dan nilai signifikansi sebesar 0,001, dan variabel likuiditas memilikinilai t-hitung sebesar 1,996 dan nilai signifikansi 0,052. Semua variabel penelitian memiliki F- hitung sebesar 6,046 dan lebih besar dari besaran nilai F-tabel. Struktur modal dan pertumbuhan perusahaan berpengaruh positif dan substansial terhadap profitabilitas, sedangkan likuiditas berpengaruh positif tetapi tidak signifikan terhadap profitabilitas.Kata kunci: likuiditas, pertumbuhan perusahaan, profitabilitas, struktur modal

Company Value Analysis of Automotive Subsector Companies Listed on the Indonesia Stock Exchange Wikartika, Ira
Jurnal Multidisiplin Madani Vol. 4 No. 6 (2024): June 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/mudima.v4i6.9549

The purpose of this study is to examine, evaluate, and establish how business size, leverage, and liquidity affect firm value. This research employs a quantitative methodology. The study's population consists of the 15 automotive subsector businesses that were listed on the Indonesia Stock Exchange (IDX) between 2017 and 2019. Using the purposive sampling method, the sampling procedure produced a sample of fourteen enterprises. With the aid of SPSS 25, the hypothesis was investigated via the Multiple Linear Regression Analysis method. Firm Value served as the dependent variable in this study, whereas Liquidity, Leverage, and Firm Size served as independent factors. The study's conclusions show that while leverage had no bearing on business value, firm size and liquidity did

Co-Authors - Kustini Achmad Abdi Syarifudin Adbel Twosheila Mosa Buciarda Adjar, Dinda Dwi Puspita Afitra Azzahra Agustina Safira, Isna Aji Arroziqi, Lintang Alfarizi, Mochammad Ismail Alif Febriansyah Aliffia Putri Pradani Alvina Marcelia Alvina Marcelia Amanda, Farah Wahyuningtyas Andarini, Sonja Andre Yusuf Trisna Putra Angelita, Debry Octavia Anggara, Zakky Rudy Anggraheny Sulistyana Annisa Ayu Salsabillah Annisa’ Laras Atie Ardi Maulana Efendi Arindra Ramadhani, Aura Asia, Crysanti Chandra Aura Arindra Ramadhani Aurel Julanda Happy Pridya Ayu Rachmawati Ayundha Evanthi Azizah, Nurul Bayu, M Rizky Bayu Pratama Billah, Mu’tasim Charity Serepina Sihotang Cholishah Anas Irhamma Clarysa Galuh Fitri Dhani Ichsanuddin Nur Dhava Candra Ardiansyah Dika Prasetyo Dinda Mariana Eko Purwanto Eko Purwanto Elfina Nur Hidayati Erliyanti, Nove Kartika Estetia Adistsany Salwanisa Fadhiilah, Rofi'atul Fajar Syaiful Akbar Fani Khoirotunisa Fani Khoirotunnisa Fani Khoirotunnisa Farras Nafis Fadhila Fatikhatuinniam, Annauval Faya Pratama Kuncoro Putra Femilia, Dian Eka Ferdy Irwansyah Fionita, Rivana Amelia Firda Nur Salsabila Firdaus, Andrew Baihaqi Firmansyach Maulana Hariyono G. Oka Warmana Gagas Pandu Khrisna Heri Pratikto Herman Saputro I Bagus Rendy Brahmastra Ilham Hidayatullah Indah Juliyanti Intan Sulistyowati Irfan Wahyu Jatmiko Irmaya Octavia Elrossi Aisyah Isna Agustina Safira Jenita Nur Ahadiah Kaisya Dinsa Novfrida Karina Sanggraeini Kusuma Winata Khairunnisa Rosyadah khalid, Achmad khalid badaruddin Khoirotunnisa, Fani Kiky Asmara Kinanti, Nadya Arum Laras Atie, Annisa’ Levy Mochammad Tsaqif Lintang Aji Arroziqi M Rizky Bayu Pratama Mardhiyyah, Febriyanti Marta Amanda Panjaitan Mentari Clara Dewanti Mila Irian Diana Mila Kusuma Putri Mochammad Ismail Alfarizi Muhadjir Anwar Muhadjir Anwar Muhammad Ahmi Husein Muhammad Inam Aufiyak Muhammad Nashir Hasan Muhammad Syafiqul Hamizan Mu’tasim Billah Nadela Difia Putri Nadhiya Hana Aushafina Nafisa Dean Putri Aqila Nashir Hasan, Muhammad Niken Rahmawati Nilamsari, Belgis Norizul Inayah Nur Shadrina Prameswari Nurjanti Takarini NURUL AZIZAH Panjaitan, Gary Gilbert Goklas Phung, Cavin Kleinsteuber Prameswari, Nur Shadrina Prasetiawati, Fisca Ardi Pratama, Maulana Rifqi Putri Tasya Nabillah Rachmalia Indah Anggraini Rachmasari, Shanti Septiana Raden Roro Dwi Rizky P Rafika Sari Rahma, Aliefiya Rahman Amrullah Suwaidi Rangga Kurnia Putra Ranum Sari, Amira Rasyidah, Resa Rezhota Gemirangga Rismasari, Dini Aprilia Rizka Fatiha Zahra Rizqina, Rr. Rachmalia Nadia Ronnald Christanto Admanegara Salsabillah Akustika Salsabillah, Annisa Ayu Savira Ditya Nafitri Sibarani, Steven Arrow Rinel Siti Alya Noviani Siti Aminah Styven Arlian Valentino Subhanulfikri, Faiz Sulastri Irbayuni Sulistyo, Yuwono Syahniar, Emiliana Nisa Taufikurrahman Taufikurrahman Taufikurrahman, M.Pd Tegar Satria Adi Tegar Satria Adi Tsany, Annisa Roisita Tuhfatul Ahbab Venita Restu Al’Amin Vicky Chandra Vinka Savita Sari Vitria Dinata Laksono Wahyu Nurbayzura Wanda Prastiti Rizky Wahyudi Wardhani, Amelia Ayu Wijayanti, Nur Rohmah Yuniningsih Yuniningsih Yuwono Sulistyo Zahra Aini Nasyifa Zakky Rudy Anggara Zeinnisa Inggit Raytasyah Zumrotul Fitriyah Zumrotul Fitriyah

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