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All Journal Briliant: Jurnal Riset dan Konseptual JURNAL LENTERA BISNIS Jurnal Ilmiah Edunomika (JIE) Mumtaz: Jurnal Studi Al-Quran dan Keislaman Jurnal Pengabdian Masyarakat Nusantara JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) International Journal of Management Science and Information Technology (IJMSIT) Journal Of Human And Education (JAHE) International Journal of Economics (IJEC) Journal International Dakwah and Communication RESLAJ: Religion Education Social Laa Roiba Journal Nomico COSMOS JER
Imron Natsir, Imron
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Religion Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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The Influence of Sharia Marketing on Investment Decisions in the Sharia Capital Market Natsir, Imron; Mukaromah, Hajar; Hasirah, Hasirah; Irawaty, Rosalia; Irwin, Andi
Jurnal Economic Resource Vol. 8 No. 2 (2025): September - February
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v8i2.1637

Abstract

In Indonesia, the development of the Islamic capital market began in 1997 with the introduction of Islamic mutual funds, initiated by Danareksa. The principles of this Islamic capital market differ from those of conventional capital markets. In this study, the author employed a quantitative approach. This research is part of a study that employs a survey method for data collection. The survey conducted by the researcher in this study used an online questionnaire to collect data from students of the Faculty of Economics at several campuses, resulting in 150 respondents. The population and sample in this study consisted of students from the Faculty of Economics, and the data analysis technique employed was SPSS multiple linear regression. The results of this study indicate that online community interaction, content sharing, and accessibility variables have a significant influence on investment decisions in the Islamic capital market. This suggests that a well-designed engagement strategy plays a crucial role in enhancing investor participation in instruments that adhere to Islamic principles. Meanwhile, the credibility variable has no effect on investment decisions in the Islamic capital market.
Co-Authors Abdullah, Rais Abroza, Ahmad Al-Amin, Al-Amin Amruddin, Amruddin Ana Fitriyatul Bilgies, Ana Fitriyatul Bakri, Asri Ady Bobby Ferly Chatun, Sri Delyana R. Pulungan edy susanto Ekobelawati, Fransiska Elwardah, Khairiah Fernandez, Carlos Flores, Josefa Hajar Mukaromah Haruni Ode Hasirah Hasirah, Hasirah Indarsih, Fajar Indriastiningsih, Erna Irfana, Tungga Buana Irwin, Andi Jacob, Jufri Judijanto, Loso Kiat, Ton Kusnadi, Iwan Henri Lamsir, Seno Lismaryanti, Lismaryanti Mayndarto, Eko Cahyo Mislan Sihite, Mislan Muflih Adi Laksono Muhammad Kamal Musran Munizu Nur ‘Azah Oktoriza, Linda Ayu Parmini Ramli Semmawi Rosalia Irawaty Sari, Yolanda Som, Rit Sulaiman Efendi Siregar Syahril Syahril Syam, Fahmi Triastuti, Eny Ummu Kalsum Utami, Eva Yuniarti Yuliastuti, Ratna Zainuddin, Yusran Zainudin, La Ode