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Peran Kreativitas dalam Pengembangan Produk Kosmetik Halal: Studi pada Produk Wardah Huwaida, Alya Nisrina; Hendri Hermawan Adinugraha; Kuat Ismanto
Sahmiyya: Jurnal Ekonomi dan Bisnis Vol 4, No 1 Mei 2025
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

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Abstract

 Wardah merupakan salah satu merek kosmetik halal yang telah berhasil memanfaatkan kreativitas dalam pengembangan produknya. Penelitian ini bertujuan untuk mengeksplorasi peran kreativitas dalam inovasi formulasi, desain kemasan, serta strategi pemasaran Wardah dalam mempertahankan posisinya sebagai pemimpin di industri kosmetik halal Indonesia. Metode penelitian yang digunakan adalah studi pustaka dengan menganalisis berbagai sumber literatur terkait strategi inovasi Wardah. Hasil penelitian menunjukkan bahwa Wardah berhasil menciptakan nilai tambah melalui penggunaan bahan alami dan halal, desain kemasan yang modern, serta strategi pemasaran berbasis digital dan kolaborasi dengan influencer. Inovasi-inovasi ini meningkatkan daya tarik dan loyalitas konsumen terhadap produk Wardah. Kesimpulannya, kreativitas berperan sebagai faktor utama dalam keberhasilan Wardah dalam industri kosmetik halal. Keberlanjutan pertumbuhan merek ini bergantung pada inovasi yang terus dilakukan dalam aspek produk dan pemasaran
Developing Halal Tourism from Maqasid Sharia Perspective Ismanto, Kuat; Ghofur, Abdul; Fakir, Fatima Zahra
Hikmatuna : Journal for Integrative Islamic Studies Vol 6 No 2 (2020): Hikmatuna: Journal for Integrative Islamic Studies, December 2020
Publisher : UIN K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/hikmatuna.v6i2.8768

Abstract

This paper aims to formulate the relationship between the halal tourism concept and maqasid sharia. This library research collected the data from Arabic books, literature, journal articles, websites, etc, then were analyzed with a content analysis strategy. This study revealed that halal tourism is carried out to realize the benefit of religion (hifdz diin) by applying Islamic teachings in tourism activities. Some of the efforts to keep Islamic teachings are providing places of worship, halal food, halal lodging, halal financial services, and others. On the other hand, maqasid sharia can be the basis for developing halal tourism, along with al-Qur'an, al-Hadith, and other relevant bases. Jaser Auda’s concept of Maqasid Sharia stated that the tourism sector is carried out to improve community welfare. At least, maqasid sharia can reinforce seeing halal tourism from Islamic perspective.
Kontribusi Fuqaha’ dalam Pengembangan Ekonomi Syariah: Studi Pemikiran Abu Hanifah Fachrurazi; Ismanto, Kuat
Journal Of Islamic Economics And Finance Vol 3 No 1 (2023): Volume 3 Nomor 1 Tahun 2023
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/jief.v3i1.7052

Abstract

This paper aims to explore the thoughts of Abu Hanifah in the field of Islamic economics and business. This study was carried out within the framework of library research with a qualitative-historical approach. Abu Hanifah’s Book is the main source of data in this study. Secondary data in the form of books, articles, and other documents related to his thoughts, are involved as supporting data. A content analysis strategy is used to discuss the data obtained to draw conclusions. Results of this study indicate that Abu Hanifah is a fiqh expert who contributes to Islamic economic and business thought. Although some authors place him as an early phase of Islamic economics, other facts show that Abu Hanifah's works are mostly in the areas of aqidah and fiqh. The economic problems are only found in the works of his students. The economic thought that he contributed has a normative-ethical fiqh pattern. Nonetheless, its contribution is beneficial to economic development in the past, present, and in the future. This finding implies that the conception developed by classical scholars still finds relevance to be used as a guide in the future development of Islamic economics.
Contribution of Local Wisdom as a Halal Tourism Attraction Abdul Ghofur; Ismanto, Kuat
International Journal of Islamic Business and Economics (IJIBEC) Vol 6 No 1 (2022): Volume 6 Nomor 1 Tahun 2022
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/ijibec.v6i1.5199

Abstract

The purpose of this paper is to analyze the contribution of local wisdom as a halal tourism attraction. This research is carried out with a qualitative research framework. Primary research data is collected by qualitative research methods, namely through observation, interviews, and documentation. Secondary data is obtained through the assessment of articles, books, research reports, documents, and other sources that are valid and support the theme of the research. Observations are carried out in the region and tourist attractions, while interviews are conducted to the Tourism Office and the managers of tourist attractions, communities, and tourists. The collected data is analyzed descriptively qualitatively. The results of this study show that Pekalongan City has the prospect of becoming a halal tourism destination because it has fulfilled the components of halal tourism (attractions, access, amenities, communication, environment, supporting facilities, and celebration). On the other hand, the attractions and attractions owned by Pekalongan City are interesting and diverse. Pekalongan City has a distinctive and unique local wisdom and can be an object and attraction of regional tourism. In addition, it is also supported by community security and creativity activities that support local wisdom as a tourism attraction. Culture, Islamic traditions, and local wisdom in Pekalongan City have not been maximally packaged into tourist attractions. The implication of this study is that the packaging of local wisdom into a tourist attraction will contribute to the development of regional tourism. The abandonment of local wisdom as a regional tourism attraction will negate Indonesia which is rich in cultural diversity as a differentiator with other countries in the field of halal tourism.
Perceptions and Reconstruction of Customers’ Trust of Baitul Maal wa Tamwil (BMT) in Pekalongan Kuat Ismanto; Nasrullah, Muhammad; Nalim
International Journal of Islamic Business and Economics (IJIBEC) Vol 1 No 1 (2017): Volume 1 Nomor 1 Tahun 2017
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/ijibec.v1i1.881

Abstract

This study is aimed at investigating people’s perceptions of Baitul Maal wa Tamwil (BMT). Since its first existence, BMT has operated with full of both positive and negative dynamics. Negative perceptions and stigma are adhered to this kind of microfinance institution. Therefore, this present study is also conducted to explain well-established steps in eliminating those perceptions. For BMT, people’s trust constitutes the foremost asset to exist, particularly in the process of collecting savings from customers. This research employed a qualitative-field approach by using observation, interview, and documentation. The results of this study reveal that based on the people’s negative stigma, BMT was considered resembling a conventional financial institution applying the principle of profit sharing, in which the customers pay more. Several steps to eliminate these perceptions coped with socializing groups of people, promoting baitul maal with soft loans, carrying out a door-to-door marketing strategy, and empowering the roles of Sharia Supervisory Board (DPS).
Pengelolaan Pariwisata Halal Pekalongan Studi Peran Pedagang Kuliner dan Kesejahteraan Masyarakat Ismanto, Kuat
IQTISHADIA Jurnal Ekonomi & Perbankan Syariah Vol. 7 No. 2 (2020)
Publisher : Institut Agama Islam Negeri Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19105/iqtishadia.v7i2.3522

Abstract

This paper aims to explore the potential of Muslim-friendly tourism for the welfare of the people in Pekalongan Regency Beach. This research was carried out within a framework of field research with a qualitative approach. Primary research data obtained through observation, interviews, and documentation. Researchers make observations in the field, as well as conducting interviews with tourism managers and traders at tourist sites. Secondary data was obtained through a review of books, journal articles, data from agencies, and other sources that fit the research theme. The data obtained were analyzed descriptively-qualitatively to draw conclusions. The results of this study indicate that (1) Pekalongan beach tourism has the potential to be developed into Muslim-friendly tourism. Aspects of tourism, such as attractions, access, amenities, and services in good condition. Only, these aspects of tourism need to be improved, both in quantity and quality. (2) There is community involvement in the management of coastal tourism in Pekalongan Regency. The form of community involvement in tourism management has a difference between Depok Indah Beach and Kisik Wonokerto Beach. In Depok Beach, the community participates as traders, where beach tourism is managed by the Department of Tourism. Manifestation of community involvement in Kisik Beach is to become a manager and trader. In Kisik Beach, attractions are managed by the village government through BUMDes, so the involvement of the local village community is very high. (3) There are a number of benefits to the community through the existence of a tourism object as well as its involvement in becoming a tourism manager and trader in a tourist attraction.
Decisions on Purchasing Halal-Certified Products among "Pantura Muslims" Happy Sista Devy; Ismanto, Kuat
Journal of Islamic Economics Perspectives Vol. 5 No. 1 (2023): February (2023) Journal of Islamic Economics Perspectives
Publisher : Faculty of Islamic Economics and Business, State Islamic University of  Kiai Haji Achmad Siddiq Jember, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35719/jiep.v5i1.107

Abstract

The halal industry is becoming a business trend in various countries worldwide, both in Muslim and non-Muslim countries. Indonesia is a country that actively participates in its development, even though developments in society have yet to be maximized. This article aims to explore the perceptions of the people of Pekalongan who have a religious character towards the decision to purchase halal-certified products. The research was conducted within a quantitative framework, and the data was collected through a questionnaire with a purposive sampling strategy obtained from 92 respondents. The collected data were analysed with the E-Views analysis tool. The decision to buy halal products is influenced by religiosity, halal knowledge, halal behaviours, and halal awareness by 48.5% simultaneously. Halal awareness and religiosity positively and significantly affect the decision to purchase halal products. The opposite condition is shown by the halal behaviours and knowledge variables, which have a positive but insignificant effect. This research implies that people with Islamic religious characteristics, awareness, and religiosity, which are internal, greatly influence purchasing decisions. The weakness of this research is that the respondents need to be expanded and added so they can produce more comprehensive conclusions.
PROSPEKTUS REKSADANA SEBAGAI PRINSIP KEJUJURAN BISNIS SYARIAH Kuat Ismanto
Jurnal Hukum Islam Vol 10 No 2 (2012)
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/jhi.v10i2.569

Abstract

This article aims to discuss about mutual funds, both in conventional and Islamic banks, which have become the choice of investment for the community. It is not remarkable for some prospective investors do not understand about the mutual funds that will be purchased. One way that can be done to find the product is to read the prospectus issued by the company. Prospectus as preliminary information of products (mutual funds) is seen as good will of the company to explain the products that will be sold. From the sharia contract perspective, it is way to eliminate an uncertain or ambiguous subject matter (gharar). Therefore, this article is intended to serve transaction which in accordance with sharia principles.
PENERAPAN PRINSIP-PRINSIP SYARIAH PADA PERJANJIAN ASURANSI SYARIAH DI RO TAKAFUL KELUARGA PEKALONGAN Kuat Ismanto
Jurnal Hukum Islam Vol 12 No 1 (2014)
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/jhi.v12i1.530

Abstract

Every economic and finance institution which operates based on shariah principles have to apply the Islamic syariah values. This provision has been set by the government, either by means of act or other regulations. The further technical provision is made by Dewan Syariah Nasional- Majelis Ulama Indonesia (the National Shariah Council-Indonesia Ulama Assembly) as the guidance in the fieldwork. Asuransi Takaful Keluarga (Family Takaful Assurance) is one of assurance sectors that its operational is based on the shariah principles. The result of a study showed that the contractapplicationthat is done has fulfilled the principles and prerequirements of syariah contracts. The model of contract that is operated is standard contract by considering the syariah aspects. In addition, it also attends to the contract principles such as permition, usefulness, justice, and other principles. Not only that, the done contract also has attended as maximal as possible to the syariah business ethics, by avoiding the syariah prohibitions such as gambling, deception, and unclearness in the contracts.
FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN PRODUK ASURANSI SYARI'AH Kuat Ismanto
Jurnal Hukum Islam Vol 14 No 1 (2016)
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/jhi.v0i0.656

Abstract

This research wants to prove the influence of religiosity on purchasing decisions of sharia insurance, with the marketing mix as a moderator variable. There are four aspects of marketing mix that have been observed such as location, price, promotion, and product. Data were obtained by distributing questionnaires to participants of sharia insurance. Data were analyzed by SPSS. The result showed that the factor of religiosity, by placing the marketing mix as a moderator variable, reinforce on purchasing decision rather than no marketing mix.