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Journal : Prosiding University Research Colloquium

An Empirical and Theoretical Literature Reviews on Creative Economy of Culinary in South Heritage Town Square of Surakarta Palace (Central Java, Indonesia) Nur Achmad; Sri Murwanti; Siddiq Purnomo; Muhammad Sholahuddin
Prosiding University Research Colloquium Proceeding of The 11th University Research Colloquium 2020: Bidang Sosial Humaniora dan Ekonomi
Publisher : Konsorsium Lembaga Penelitian dan Pengabdian kepada Masyarakat Perguruan Tinggi Muhammadiyah 'Aisyiyah (PTMA) Koordinator Wilayah Jawa Tengah - DIY

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Abstract

Keraton Surakarta is one of the tourism destinations in Surakarta, Central Java. The southern side Keraton Surakarta looks rundown with quite untidy culinary street vendors and it was well-known as an area for night prostitution a decade ago. Previous research has already identified a mapping and economic potential of creative SMEs of culinary occupying in the Alun-Alun Kidul Keraton Kasunanan Surakarta. This literature and empirical study consists of three sections. First, it presents creative economic potential in the Alun-Alun Kidul Keraton Kasunanan Surakarta. Second, it discusses the various regulations on the management of street vendors. Third, it presents various empirical studies on the creative economy and the arrangement of the Alun-Alun Kidul. Content analysis of literature study was conducted to generate a pre-analysis strengths, weaknesses, opportunities and challenges of the creative economy in the Alun-Alun Kidul Keraton Kasunanan Surakarta. The results of this study show that the Alun-Alun Kidul Keraton Kasunanan Surakarta becomes a recreation potential for medium-small income people. Besides, the regulation issued by local government and the Kasunanan Surakarta prohibit it to be permanent place for street vendors. In addition, various empirical studies show the importance of managing and structuring the Alun-Alun Kidul Keraton Kasunanan Surakarta as small recreational place for public while accommodating street vendors leads to good and fair situation for all parties.
The Influence of Brand Ambassador & Eletronic Word of Mouth (e-WOM) on Consumer Buying Interest in Lazada Marketplace With Brand Image as a Mediator Nur Achmad; Maulaniya Nestri Setya Zhari; K Kussudyarsana; M. Sholahudin
Prosiding University Research Colloquium Proceeding of The 14th University Research Colloquium 2021: Bidang Ekonomi dan Bisnis
Publisher : Konsorsium Lembaga Penelitian dan Pengabdian kepada Masyarakat Perguruan Tinggi Muhammadiyah 'Aisyiyah (PTMA) Koordinator Wilayah Jawa Tengah - DIY

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Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh brand ambassador dan electronic word of mouth (e-WOM) terhadap minat beli konsumen marketplace Lazada dengan brand image sebagai variabel intervening. Penelitian ini merupakan penelitian kuantitatif, jenis data yang digunakan pada penelitian ini adalah kuesioner dan diolah menggunakan software SmartPLS. Hasil penelitian menunjukkan bahwa brand ambassador, electronic word of mouth (e-WOM) dan brand image berpengaruh positif dan signifikan terhadap minat beli. Variabel brand ambassador dan electronic word of mouth (e-WOM) berpengaruh positif dan signifikan terhadap brand image. Brand ambassador dan electronic word of mouth (e-WOM) berpengaruh positif dan signifikan terhadap minat beli melalui brand image sebagai variabel intervening.
A Panel Data Analysis of Earnings Growth Determinants in Jakarta Islamic Index Muhammad Sholahuddin; Zainur Miftakhul Jannah; K Kussudyarsana; Nur Achmad
Prosiding University Research Colloquium Proceeding of The 14th University Research Colloquium 2021: Bidang Ekonomi dan Bisnis
Publisher : Konsorsium Lembaga Penelitian dan Pengabdian kepada Masyarakat Perguruan Tinggi Muhammadiyah 'Aisyiyah (PTMA) Koordinator Wilayah Jawa Tengah - DIY

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (245.917 KB)

Abstract

This study aims to analyze the influence of current ratio, and total asset turnover on profit growth. Current ratio is one of liquidity ratio and total asset turnover is one of activity ratio. This type of research is quantitative data. The population used in this study is all companies registered in the Jakarta Islamic Index (JII) period 2016-2020. This research hypothesis test uses secondary data with purposive sampling techniques and companies that meet the criteria of 18 companies. Secondary data uses data collection by means of documentation. The analysis methods used are Multiple regression test of panel data, Classic assumption test, goodness of fit model accuracy test and hypothesis testing. The results of this study partially show that the current ratio has a significant positive effect on profit growth. While total asset turnover negatively affects profit growth. Simultaneously the current ratio and total asset turnover have a significant effect simultaneously on the company's profit growth.
An Empirical and Theoretical Literature Reviews on Creative Economy of Culinary in South Heritage Town Square of Surakarta Palace (Central Java, Indonesia) Achmad, Nur; Murwanti, Sri; Purnomo, Siddiq; Sholahuddin, Muhammad
Prosiding University Research Colloquium Proceeding of The 11th University Research Colloquium 2020: Bidang Sosial Humaniora dan Ekonomi
Publisher : Konsorsium Lembaga Penelitian dan Pengabdian kepada Masyarakat Perguruan Tinggi Muhammadiyah 'Aisyiyah (PTMA) Koordinator Wilayah Jawa Tengah - DIY

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Keraton Surakarta is one of the tourism destinations in Surakarta, Central Java. The southern side Keraton Surakarta looks rundown with quite untidy culinary street vendors and it was well-known as an area for night prostitution a decade ago. Previous research has already identified a mapping and economic potential of creative SMEs of culinary occupying in the Alun-Alun Kidul Keraton Kasunanan Surakarta. This literature and empirical study consists of three sections. First, it presents creative economic potential in the Alun-Alun Kidul Keraton Kasunanan Surakarta. Second, it discusses the various regulations on the management of street vendors. Third, it presents various empirical studies on the creative economy and the arrangement of the Alun-Alun Kidul. Content analysis of literature study was conducted to generate a pre-analysis strengths, weaknesses, opportunities and challenges of the creative economy in the Alun-Alun Kidul Keraton Kasunanan Surakarta. The results of this study show that the Alun-Alun Kidul Keraton Kasunanan Surakarta becomes a recreation potential for medium-small income people. Besides, the regulation issued by local government and the Kasunanan Surakarta prohibit it to be permanent place for street vendors. In addition, various empirical studies show the importance of managing and structuring the Alun-Alun Kidul Keraton Kasunanan Surakarta as small recreational place for public while accommodating street vendors leads to good and fair situation for all parties.
The Influence of Brand Ambassador & Eletronic Word of Mouth (e-WOM) on Consumer Buying Interest in Lazada Marketplace With Brand Image as a Mediator Achmad, Nur; Zhari, Maulaniya Nestri Setya; Kussudyarsana, K; Sholahudin, M.
Prosiding University Research Colloquium Proceeding of The 14th University Research Colloquium 2021: Bidang Ekonomi dan Bisnis
Publisher : Konsorsium Lembaga Penelitian dan Pengabdian kepada Masyarakat Perguruan Tinggi Muhammadiyah 'Aisyiyah (PTMA) Koordinator Wilayah Jawa Tengah - DIY

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh brand ambassador dan electronic word of mouth (e-WOM) terhadap minat beli konsumen marketplace Lazada dengan brand image sebagai variabel intervening. Penelitian ini merupakan penelitian kuantitatif, jenis data yang digunakan pada penelitian ini adalah kuesioner dan diolah menggunakan software SmartPLS. Hasil penelitian menunjukkan bahwa brand ambassador, electronic word of mouth (e-WOM) dan brand image berpengaruh positif dan signifikan terhadap minat beli. Variabel brand ambassador dan electronic word of mouth (e-WOM) berpengaruh positif dan signifikan terhadap brand image. Brand ambassador dan electronic word of mouth (e-WOM) berpengaruh positif dan signifikan terhadap minat beli melalui brand image sebagai variabel intervening.
A Panel Data Analysis of Earnings Growth Determinants in Jakarta Islamic Index Sholahuddin, Muhammad; Jannah, Zainur Miftakhul; Kussudyarsana, K; Achmad, Nur
Prosiding University Research Colloquium Proceeding of The 14th University Research Colloquium 2021: Bidang Ekonomi dan Bisnis
Publisher : Konsorsium Lembaga Penelitian dan Pengabdian kepada Masyarakat Perguruan Tinggi Muhammadiyah 'Aisyiyah (PTMA) Koordinator Wilayah Jawa Tengah - DIY

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to analyze the influence of current ratio, and total asset turnover on profit growth. Current ratio is one of liquidity ratio and total asset turnover is one of activity ratio. This type of research is quantitative data. The population used in this study is all companies registered in the Jakarta Islamic Index (JII) period 2016-2020. This research hypothesis test uses secondary data with purposive sampling techniques and companies that meet the criteria of 18 companies. Secondary data uses data collection by means of documentation. The analysis methods used are Multiple regression test of panel data, Classic assumption test, goodness of fit model accuracy test and hypothesis testing. The results of this study partially show that the current ratio has a significant positive effect on profit growth. While total asset turnover negatively affects profit growth. Simultaneously the current ratio and total asset turnover have a significant effect simultaneously on the company's profit growth.
PENGUATAN KELEMBAGAAN MELALUI SEKOLAH HIJAU BERKELANJUTAN Kuswati, Rini; Waskito, Jati; Achmad, Nur; Soepatini, S; Irawati, Zulfa; Abas, Novel Idris; Choirunnisa, Bella A.; Ahmadi, Mirzam Arqy; Angellia, Anggi
Prosiding University Research Colloquium Proceeding of The 19th University Research Colloquium 2024: Bidang Pengabdian Masyarakat
Publisher : Konsorsium Lembaga Penelitian dan Pengabdian kepada Masyarakat Perguruan Tinggi Muhammadiyah 'Aisyiyah (PTMA) Koordinator Wilayah Jawa Tengah - DIY

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This community dedication program is intended to assist partners in the preparation of institutions to become sustainable green schools. This is a community-based activity that promotes the circular economy, particularly in elementary schools staffed by parents, students, and faculty, as well as the adjacent area. Activities for promotion, instruction on the significance of adiwiyata schools, and a sequence of initiatives aimed at enhancing the efficacy of communication, in addition to the construction of facilities at the adjutant school.
Co-Authors Ambariyanto Ambariyanto Ananda, Kannitha Audria Deva Andriansyah, Muhammad Rafi' Angellia, Anggi Anisa Ayu Gyanmar, Fridasari Arianto, Sheptian Tunjung Arum, Jovita Sekar Atahiro, Wildan Hamid Atwal Arifin, Atwal Bastotan, Rosid Choirunnisa, Bella A. Damayanti, Putri Devi, Septiana Retna Dewaty, Galuh Kasih Anugerah Diaz Ayu Satriana Divando, Alvian Fery Dwi Sarbini Edy Purwo Saputro Fadhel Adam Syahaical Faraliza Gibranty Syarifudin Fatah, M. Miftahul Firli Dwi Kusuma Putri Firli Dwi Kusuma Putri Fitriana Mustikaningrum Fitriana, Desinta Fajar Fridasari Anisa Ayu Gyanmar Govanda Elcovano Adenza Faradz Ismaya, Malika Indah Nur Itsna Fauzia Nurul Rahmawati Jannah, Zainur Miftakhul Jati Waskito K Kussudyarsana Kristina Ayu Oktaviani Kussudyarsana Kussudyarsana Kussudyarsana M. Sholahuddin M. Sholahudin Maharani, Riris Arienda Marfuah, Aulia Dias Maulaniya Nestri Setya Zhari Mirzam Arqy Ahmadi Muhammad Sholahuddin Murniawati, Adita Muthohar, A'isy Rusdi Muzakar Isa Nadia Rahmawati Nadia Rahmawati Novel Idris Abas Nursesa, Puan Cielo Putri Nuur Rohmah Nadzafah Permatasari, Qisthoni Pradana, Muhammad Aldilo Ihza Pramudya Kurnia Purnomo, Siddiq Putri, Eva Kumala Sapna Rena Daiva Fatihahsari Rini Kuswati S Soepatini Salsabila, Sherlynda Febriana Saputro, Ahmad Eko Sari, Elisa Novita Sari, Gias Gemilang Setiyanto, Sulis Shabrina Putri Pembayun Sholahudin, M. Siddiq Purnomo Sih Handayani, Sih Sri Murwanti Sri Murwanti Sulis Setiyanto Syah, Habib Irfan Triyono Triyono Wahyu Hamzah Yudatama Wahyuningrum, Dinda Daniar Waruwu, Dicky Rahmat Wibowo, Debora Tata Wuryaningsih Dwi Lestari, Wuryaningsih Dwi Yayat Sujatna, Yayat Yessy Bangkit Forma Yudatama, Wahyu Hamzah Zainur Miftakhul Jannah Zhari, Maulaniya Nestri Setya Zulfa Irawati, Zulfa