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All Journal Sosiohumaniora Dinasti International Journal of Education Management and Social Science JURNAL ILMIAH SIMANTEK EKONOMI, KEUANGAN, INVESTASI DAN SYARIAH (EKUITAS) Jurnal Teknik Industri Terintegrasi (JUTIN) Jurnal Ilmiah Smart JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE) Jurnal Pengabdian kepada Masyarakat Nusantara Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) JRAM (Jurnal Riset Akuntansi Multiparadigma) International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) Jurnal Ilman: Jurnal Ilmu Manajemen Journal of Accounting and Finance Management (JAFM) International Journal of Advanced Multidisciplinary Jurnal Pengabdian Pada Masyarakat METHABDI Jurnal Pengabdian Masyarakat dan Riset Pendidikan Journal of Community Service (Abdisci) Jurnal Ilmiah Smart Siber International Journal of Digital Business Manajemen : Jurnal Ekonomi Skena Bisnis Pengabdian Deli Sumatera
Andriasan Sudarso
Universitas IBBI
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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CHILD-FRIENDLY SCHOOLS IN BUILDING GENERATIONS POSITIVE CHARACTER THROUGH CHARACTER TEACHERS Elvie Maria; Brilliant Handyman Manalu; Lili Suryati; Andriasan Sudarso; Hendra Soewarno
Jurnal Abdisci Vol 2 No 2 (2024): Vol 2 No 2 Tahun 2024
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/abdisci.v2i2.563

Abstract

By having a positive character, a person will feel his presence in the family, work, and community environment. Students who are the next generation of the nation are formed through the learning process from their families and the surrounding environment, including schools and educators with all their facilities. As educators, teachers are individuals who are sued and imitated, and they play an essential role in building the positive character of students. Child-friendly schools are the government's efforts to support the overall development of children to facilitate the achievement of educational goals and emphasize the importance of a conducive and supportive learning environment to build students' character values so that they have a positive character because they have a positive character is an advantage that is reflected in good nature and attitude, the ability to interact well with anyone, having strong morals, empathy, honesty, kindness, discipline, optimism, resilience, and good self-control. In supporting the government's efforts to create child-friendly schools, the Medan Catholic Education Council-Keusukan Agung has equipped teachers at the kindergarten, elementary, and junior high school levels, participated in child-friendly school seminars, with the theme "building a generation with the positive character through teachers with character", so that teachers realize that they must have a positive character. They can build their students with positive character Because a person's character will be formed through the learning process throughout his life, including in the school environment.
BUILDING PERSONAL INTEGRITY AND POSITIVE CHARACTER TOWARD AN OUTSTANDING GENERATION. Elvie Maria; Amril Amril; Andriasan Sudarso; Lili Suryati
Jurnal Abdisci Vol 3 No 7 (2026): Vol 3 No 7 Tahun 2026
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/abdisci.v3i7.1178

Abstract

This Community Service Program (PKM) aims to enhance young people's understanding of the importance of personal integrity and positive character as fundamental pillars in developing an outstanding generation in the modern era. Challenges in the VUCA era (Volatility, Uncertainty, Complexity, and Ambiguity) require young people not only to possess intellectual intelligence but also strong character, adaptability, responsibility, and sound social ethics. The program was implemented through educational seminars, material presentations, interactive discussions, and participant reflections. The topics covered included personal integrity, positive character development, challenges in the digital era, soft skills development, and the role of young people as agents of change. The results indicated an increased understanding among participants regarding the importance of integrity, discipline, responsibility, empathy, teamwork, and critical thinking as essential characteristics of an outstanding generation. Participants also demonstrated high enthusiasm during discussions and a strong commitment to applying positive values in their daily lives. This program contributed positively to raising awareness that success is determined not only by academic competence but also by the quality of character and personal integrity as important assets for national developme
Pengaruh Pelatihan dan Motivasi Terhadap Kinerja ASN Dengan Kompetensi Sebagai Variabel Mediasi Pada Kantor Camat Patumbak Kabupaten Deli Serdang Ester Siska Meida Daely; Andriasan Sudarso; Lenny Menara Sari Saragih
Manajemen: Jurnal Ekonomi Vol. 7 No. 3 (2025): Manajemen : Jurnal Ekonomi
Publisher : Fakultas Ekonomi Universitas Simalungun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36985/94z06y21

Abstract

Abstrak Penelitian ini bertujuan untuk menganalisis pengaruh pelatihan dan motivasi terhadap kinerja Aparatur Sipil Negara (ASN) dengan kompetensi sebagai variabel mediasi di Kantor Camat Patumbak Kabupaten Deli Serdang. Fenomena yang melatarbelakangi penelitian ini adalah masih adanya kesenjangan kinerja ASN, meskipun telah dilakukan berbagai program pelatihan dan pembinaan. Jenis penelitian yang digunakan adalah kuantitatif dengan pendekatan asosiatif. Data dikumpulkan melalui kuesioner dan dianalisis menggunakan metode Structural Equation Modeling Partial Least Square (SEM-PLS). Hasil penelitian diharapkan menunjukkan bahwa pelatihan dan motivasi berpengaruh positif dan signifikan terhadap kompetensi dan kinerja ASN. Selain itu, kompetensi berperan sebagai variabel mediasi dalam hubungan antara pelatihan dan motivasi terhadap kinerja ASN. Penelitian ini memberikan kontribusi teoretis terhadap pengembangan manajemen sumber daya manusia di sektor publik, serta manfaat praktis bagi Pemerintah Kecamatan Patumbak dalam merancang strategi peningkatan kinerja ASN melalui pelatihan, motivasi, dan penguatan kompetensi
PENGARUH GAYA KEPEMIMPINAN, LINGKUNGAN KERJA DAN DISIPLIN KERJA TERHADAP KINERJA PEGAWAI PADA KANTOR SEKRETARIAT DPRD KOTA MEDAN Tasya Dopika Sitohang; RIPKA SERIIDAHNAITA GINTING; Andriasan Sudarso; Yusdiana; Ahmad Saputra
Skena Bisnis Vol. 3 No. 2 (2026): Skena Bisnis Journal (SB)
Publisher : Fakultas Ilmu Sosial Dan Humaniora, Universitas Ibbi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Gaya Kepemimpinan, Lingkungan Kerja, dan Disiplin Kerja terhadap Kinerja Pegawai pada Kantor Sekretariat DPRD Kota Medan. Pendekatan penelitian ini menggunakan pendekatan positivistik dengan pengujian model secara empiris melalui analisis regresi linear berganda yang diolah menggunakan perangkat lunak SPSS versi 26. Penentuan sampel dilakukan dengan metode purposive sampling Jenuh, sedangkan pengumpulan data dilakukan melalui penyebaran kuesioner secara online menggunakan Google Form. Sampel dalam penelitian ini berjumlah 56 pegawai pada Kantor Sekretariat DPRD Kota Medan. Hasil penelitian menunjukkan bahwa secara parsial maupun simultan, variabel Gaya Kepemimpinan, Lingkungan Kerja, dan Disiplin Kerja berpengaruh positif dan signifikan terhadap Kinerja Pegawai. Hal ini menunjukkan bahwa semakin baik gaya kepemimpinan yang diterapkan, lingkungan kerja yang kondusif, serta kedisiplinan yang tinggi, maka kinerja pegawai akan semakin meningkat. Peneliti merekomendasikan agar penelitian selanjutnya dapat menambahkan variabel lain yang berpotensi memengaruhi kinerja pegawai, seperti motivasi kerja, kepuasan kerja, atau komunikasi organisasi, guna memperoleh hasil yang lebih komprehensif.
Digital Marketing and Brand Image as Determinants of Customer Trust and Booking Intention: A Study of Hotels in Medan Lili Suryati; Mila Rachmawati; Andyan Pradipta Utama; Nunung Ayu Sofiati; Andriasan Sudarso
Dinasti International Journal of Education Management and Social Science Vol. 7 No. 6 (2026): Dinasti International Journal of Education Management and Social Science (Augus
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v7i6.6306

Abstract

The hotel industry has increasingly adopted digital marketing strategies to remain competitive in the era of online travel platforms and information transparency. In this context, digital marketing activities and brand image are expected to play a critical role in building customer trust and influencing booking intention. This study aims to analyze the effect of digital marketing and brand image on customer trust and booking intention, with customer trust positioned as a mediating variable. The research focuses on three-star hotels in Medan City as the object of analysis. This study employed a quantitative approach using a survey method. The population consisted of hotel guests who stayed at five three-star hotels in Medan City during the period from August to December 2025, with a total population of 4,100 guests. The sample size was determined based on Structural Equation Modeling (SEM) requirements, using five times the number of indicators. With 45 measurement indicators, a total of 225 respondents were selected using proportional sampling from each hotel. Data were analyzed using SEM to test both direct and indirect relationships among variables. The results indicate that digital marketing has a positive and significant effect on customer trust. Brand image is also found to significantly influence customer trust. Furthermore, customer trust has a positive and significant effect on booking intention. The mediation analysis shows that customer trust partially mediates the relationship between digital marketing and booking intention, as well as between brand image and booking intention. These findings suggest that digital marketing and brand image contribute to booking intention primarily through the formation of customer trust.  This study contributes to the hospitality and marketing literature by providing empirical evidence from the hotel industry, particularly three-star hotels in Medan City. Practically, the findings imply that hotel managers should prioritize credible digital marketing communication and consistent brand image development to strengthen customer trust and increase booking intention.
Co-Authors Agnes Ilfani Ndruru Ahidin, Udin Ahmad Saputra Ahmad Saputra Albert Gamot Malau Alexander Barus Almastoni Altari Meli Gita Tarigan Amril Amril Andyan Pradipta Utama Angela Anastasya Zagoto April Gunawan Malau Arthur Simanjuntak Boyke Setiawan Soeratin Brilliant Handyman Manalu Cahyono, Yoyok Della Puspita Br Pangaribuan Elvie Maria Elvie Maria Ester Siska Meida Daely Fajrillah Fajrillah, Fajrillah Gani, Petrus Ginting, Ripka SeriIdahnaita Gomal Juni Yanris Gomal Juni Yanris Haris Eko Prabowo, Faizal Hartono Hartono Hartono Hartono Hek, Tan Kim Hendra Soewarno Hendri Sembiring Johanes Terang Kita Perangin Angin Kevin Prilano Klara Ratna Putri Nazara Lenggogeni Lenggogeni Lenggogeni, Lenggogeni Lenny Menara Sari Saragih Lili Suryati Maretta Ginting Mila Rachmawati Mila Rachmawati Mipo Mipo Mipo, Mipo Nadapdap, Kristanty M. N. Nana Trisnawati Nandan Limakrisna Nandan Limakrisna Nasution, Sabrina Azura Necia Mita Novalina Pasaribu Nelisa Aulia br Ginting Nunung Ayu Sofiati (Efi) Peni Cahyati Peni Cahyati, Peni Petrus Gani R. Dewi Pertiwi Rachmawati, Mila Ripka Seriidahnaita Ginting Rita Zahara Rostina Salim, Chindy Setiawan Soeratin, Boyke Shamir Hasyim Syarif Sipur SITI AISAH Sukiman Sukiman Syahrum Agung Tasya Dopika Sitohang Udin Ahidin Victor Victor Victor Victor Wardana, Wikrama Wikrama Wardana Yanris, Gomal Juni Yoyo Sudaryo Yusdiana