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All Journal Jurnal Paradigma Ekonomika Laa Maisyir Jurnal Ekonomi Islam Jurnal Akta JPPUMA: Jurnal Ilmu Pemerintahan dan Sosial Politik Universitas Medan Area Martabe : Jurnal Pengabdian Kepada Masyarakat JURNAL MERCATORIA Jurnal Ilmiah Penegakan Hukum Jurnal Review Pendidikan dan Pengajaran (JRPP) SOSIOEDUKASI : JURNAL ILMIAH ILMU PENDIDIKAN DAN SOSIAL ARBITER: Jurnal Ilmiah Magister Hukum Pelita Masyarakat JUNCTO: Jurnal Ilmiah Hukum Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences International Journal of Health, Economics, and Social Sciences (IJHESS) Journal Of Human And Education (JAHE) Legal Protection for the Partnership Agreement Parties Prioritas : Jurnal Pengabdian Kepada Masyarakat Rechtsnormen Journal of Public Representative and Society Provision Money: Journal of Financial and Islamic Banking NAJAHA IQTISHOD : Journal of Islamic Economic and Finance Jurnal Hukum Inconcreto JPM MOCCI : Jurnal Pengabdian Masyarakat Ekonomi, Sosial Sains dan Sosial Humaniora, Koperasi, dan Kewirausahaan
Rafiqi
Universitas Medan Area
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Physics Public Health Social Sciences Other

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Journal : Jurnal Paradigma Ekonomika

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Home industry development through digital marketing with canva application optimization Hernando, Riski; Rafiqi, Rafiqi; Hendriyaldi, Hendriyaldi; Hastuti, Dwi; Sukmawati, Nur
Jurnal Paradigma Ekonomika Vol. 17 No. 3 (2022): Jurnal Paradigma Ekonomika
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Jambi

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Abstract

This study aims to determine the home industry development on marketing performance through digital marketing by optimizing the Canva application in Lubuk Nagodang Village, Kerinci Regency, Jambi. The population in this study is MSMEs in Lubuk Nagodang Village, Kerinci Jambi Regency. While the sample of this research is MSMEs who take part in home industry development training through digital marketing by optimizing the Canva application. The results of this study indicate that there is an increase in marketing performance and sales performance during the Covid-19 pandemic after marketing training through digital marketing by optimizing the Canva application. The usefulness of this research can theoretically be used as a reference for further researchers by developing models with the latest digital marketing applications. In addition, it can be practically implemented by MSMEs in running their business.
Halal Certification in Bibliometric Perspective: Trend and Impact Analysis Hastuti, Dwi; Rafiqi, Rafiqi; Hernando, Riski; Hendriyaldi, Hendriyaldi; Sukmawati, Nur
Jurnal Paradigma Ekonomika Vol. 19 No. 2 (2024): Jurnal Paradigma Ekonomika
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jpe.v19i2.36208

Abstract

The era of globalization of the digital world has become a challenge for which the provision of goods and services to obtain labeling or recognition of healthy and halal foods is one in the field of food offered in stores, mini-markets, or supermarkets. This research builds on the previous dedication to halal; it also seeks to map the evolution of research on halal certification over an 18-year period, employing a bibliometric analysis approach with Dimension AI data. This in-depth examination of scientific literature and work on halal certifications aims to understand the concept and its evolution year by year. We collected the data by examining Article, Chapter, Monograph, and Proceeding publications, which yielded a total of 15,999 documents on halal certification published from 2007 to 2024. We evaluate the data using the VOSviewer software and classify it into three categories: network visualization, overlay visualization, and density visualization. The results show a considerable increase in publication of halal certification by 2023, which is 3,492 documents compared to the previous year. The trends among halal-based industrial research writers indicate that Fischer, Johan, is the most productive writer. According to keyword analysis, the most commonly used term in developing the trend of halal certification research is 'halal certification', followed by keywords related to review, effects, UMKM, and medium-sized enterprises. There are two countries that have made the largest contributions to halal certification research: Indonesia and Malaysia.
Co-Authors Abdul Lawali Hasibuan Aditya Pratama Aditya Pratama Adriansyah Putra, Dimas Afriyanti, Suviya Agustina, Adinda Putri Alicia, Bunga Alissa, Evalina Amanda, Chealsy Amri Amir AMRI, ARY DEAN Andika Try Anantama Andria Marchelia Aprizal, Yusuf Zaini Arfah, Arfah Arie Kartika Arifin, Syasyain Atiyyah, Jazilatul Bahri, Zainul Butar, Zeefs Royce M. Butar- Chandra Prayuda Dany Saputra, Anugrah Darwisyah, Darwisyah Dean Amri, Ary Dedi Harianto Diana Pujiningsih Diandra Alifa Risha Dwi Hastuti Edi Warman Enggrani Fitri, Lucky Erick Wellington Sirait Fadhlurrahman Fadhlurrahman Falentino Surya Situmorang Fitri Yanni Dewi Siregar Ginting, Tomi Elvisa Hamzah, Alvin Handari, Fitri Hansein Arif Wijaya Hasibuan, Suhaily Amri Hendra, Robi Hendriyaldi Hernando, Riski Idris , Abdullah Indah Lestari, Indah Inggriani Powa, Natasya Iqbal Bafadhal, Muhammad Isnaini, Isnaini Johannes Triestanto LUBIS, PAULINA Lutfi Lutfi MAHMUL SIREGAR Markus Suryoutomo Marlina Marlina Marsella Marsella Marsella Marsella Marsella Marsella Marsella2 Maswandi Muazza Muazza Muhammad Ridho Al Hasymi Daulay Muhammad Rifkih Alfaris Munawir, Zaini Muniifah, Nur Nanang Tomi Sitorus Nasution, Emil Mursyidin Natasya Yunita Sugiastuti Nurida Isnaeni Olivia Napitupulu Pahmi, Ismail Panjaitan, Lola Parnawi, Afi Pratiwi, Heni putriani Rama Sari Atiwiz Purba Ramadhan, M. Citra Ridho Mubarak Ridhwan , Ridhwan Ridhwan Ridhwan, Ridhwan Riswan Munthe Rizkan Zulyadi Rizki Wahyudi Roihan, Muhammad Saputra, Rivo Sirait, Erick Wellington Siregar, Zulkifli Anwar Siti Hawa Lubis Suhaidi Suhaidi Sukmawati, Nur Tarigan, Indra Jaya Sakti Turnip, Palber Tuti Indah Sari Utary Maharani Barus Widiastuti, Fitri Windy Sri Wahyuni Wulandari, Pina Yulia Rachmawati Zufriyatun, Zufriyatun Zukhoiriyah, Siti