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All Journal Ilmu Administrasi Publik International Journal of Health, Economics, and Social Sciences (IJHESS) Jurnal Kolaboratif Sains Journal of Information Systems and Management Jurnal Cakrawala Ilmiah Jurnal Peradaban Masyarakat (JPM) Aurelia: Jurnal Penelitian dan Pengabdian Masyarakat Indonesia Nanggroe: Journal Of Scholarly Service Jurnal Profesi Insinyur Indonesia KREATIF: Jurnal Pengabdian Masyarakat Nusantara
Albert Albert
Institut Bisnis Informasi Teknologi Dan Bisnis
Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Medicine & Pharmacology Neuroscience Nursing Public Health Social Sciences Transportation Other

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Strategi Promosi dan Pelestarian Produk Lokal Kopi Sidikalang melalui Pemberdayaan Masyarakat Berbasis Digital dan Kearifan Lokal Albert Albert; Agus Susanto; Hengky Kosasih; Roseline Roseline; Nasib Nasib
KREATIF: Jurnal Pengabdian Masyarakat Nusantara Vol. 5 No. 3 (2025): Jurnal Pengabdian Masyarakat Nusantara
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/kreatif.v5i3.7935

Abstract

This Community Service Program aims to increase the capacity of local Sidikalang coffee promotion and preservation through digital technology-based community empowerment and local wisdom values. The activity was carried out in collaboration with farmer groups and coffee MSMEs in Sidikalang District, Dairi Regency, involving 30 participants. The implementation method included digital branding training, social media-based promotional content creation, and a workshop on preserving Sidikalang coffee identity through local cultural narratives. Evaluation was conducted using pretest and posttest instruments to measure participants' understanding of digital promotion strategies and awareness of coffee cultural preservation. The results showed a significant increase in knowledge and skills, with the average participant understanding score increasing from 5.2 to 7.8 out of a total score of 10, an increase of 50%. Participants' interest in utilizing digital platforms for promotion increased from 12 people at the start of the activity to 26 people after the training. In addition, 80% of participants expressed a commitment to maintaining traditional coffee processing practices as part of preservation efforts. The significance test showed a p-value of 0.000 (<0.05), indicating that a digital and local culture-based approach is effective in increasing community capacity in promoting and preserving local Sidikalang coffee products.
Pemberian Motivasi dan Inspirasi sebagai Bentuk Pendidikan Karakter Generasi Muda dalam Mewujudkan Indonesia Emas 2045 Albert Albert; Meriyawaty Amelia Prasetio; Kevin Putra Elbistian; Steffanny Halim; Marco Angkasa; Justin Sebastian William; Syechan Almahdaly; Zivanka Gonawi
KREATIF: Jurnal Pengabdian Masyarakat Nusantara Vol. 5 No. 4 (2025): Jurnal Pengabdian Masyarakat Nusantara
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/kreatif.v5i4.8407

Abstract

This study aims to examine the effectiveness of providing motivation and inspiration as a form of character education for the young generation in realizing Indonesia Emas 2045, with a case study at Betlehem Orphanage, Bandar Baru. The background of this study lies in the urgent need to prepare Indonesia’s youth as the nation’s future leaders, who must embody resilience, discipline, and integrity in order to contribute meaningfully to the country’s golden era vision. The research employed a descriptive qualitative approach through the implementation of a motivational seminar attended by 44 foster children. Data were collected using observation, interviews, and documentation during the activity. The findings reveal that the seminar had a significant positive impact, as evidenced by the increased motivation to learn, greater enthusiasm for achieving personal goals, enhanced discipline, and the development of core character values such as responsibility, self-confidence, and teamwork. These outcomes indicate that providing structured motivation and inspiration can serve as an effective strategy for strengthening character education among youth, particularly those from vulnerable backgrounds. Furthermore, the study contributes to the broader discourse on educational innovation by demonstrating how non-formal initiatives, such as motivational seminars, complement formal education in fostering holistic character development. The practical implication suggests that similar programs should be continuously promoted in orphanages, schools, and other educational institutions as part of sustainable efforts to build a generation that is not only academically capable but also morally strong and socially responsible.
Co-Authors Agus Susanto Ali Syah Putra Benny Lim Benny Lim Devia Febrina Djakasaputra, Arifin Djohan, Deva Duffin Eddy Endang Sulistya Rini Felix Leonardi Juliana, Juliana Justin Sebastian William Kevin Putra Elbistian Kosasih, Hengky Kuandi Chandra Manda Dwipayani Bhastary Marco Angkasa Mega Sanjaya Meriyawaty Amelia Prasetio Nasib Roseline Roseline Sri Aprianti Tarigan Steffanny Halim Susamto S Syechan Almahdaly Theng, Bestadrian Prawiro Tina Linda Vitus Dwi Yunianto Budi Ismadi Wijaya, Elyzabeth Zivanka Gonawi