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WHAT DRIVES CONSUMERS IN USING DIGITAL APPS TO VISIT HALAL TOURISM IN EAST JAVA? OPTIMIZATION STRATEGY FROM UTAUT2 PERSPECTIVE Timur, Yan Putra; Battour, Mohamed; Ratnasari, Ririn Tri; Zulaikha, Siti
Jurnal Ekonomi dan Bisnis Islam (Journal of Islamic Economics and Business) Vol. 9 No. 1 (2023): JANUARY-JUNE 2023
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jebis.v9i1.44569

Abstract

This study aims to identify the factors influencing consumer behavioral intentions in using digital applications to visit halal tourist attractions using the UTAUT2 model approach. PLS-SEM was employed as the quantitative research method's evaluation model. 300 respondents, ranging in age from 17 to 65, were utilized as the sample. Using a Likert scale from 1 to 5, a scale generated from earlier research is used to measure each variable. The study's findings revealed that five UTAUT2 indicators”performance expectancy, effort expectancy, social influence, pricing value, and habit”positively influenced consumers' inclinations to use digital applications to visit halal tourism locations. Based on the IPMA test, the performance expectancy variable is the variable that has the highest level of importance. The results of this study can be used by halal tourism business actors and the government as a digital application strategy development to support the growth of halal tourism in East Java.
Pengaruh Penggunaan Media Sosial Dan Religiositas Islam Terhadap Kinerja Karyawan Melalui Kepuasan Kerja Pada Karyawan Amdk Di Indonesia Pratiwi, Della Rista; Ridlwan, Ahmad Ajib; Fahrullah, A’rasy; Timur, Yan Putra
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 8 No 2 (2025): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v8i2.6455

Abstract

This study aims to analyze the influence of social media usage and Islamic religiosity on employee performance, with job satisfaction as a mediating variable, among bottled drinking water (AMDK) industry employees in Indonesia. A quantitative approach was used with a non-probability purposive sampling technique, involving 214 respondents. Data were collected through online questionnaires, then analyzed using SPSS 24 for descriptive analysis and Smart PLS 4 for structural model analysis. The results show that social media usage and Islamic religiosity, both directly and indirectly (through job satisfaction), positively and significantly affect employee performance. This study enriches the understanding of the relationship between these variables in the context of the AMDK industry in Indonesia, while highlighting the importance of optimizing social media usage and integrating religious values to enhance employee performance.
Technology in halal certification: a ten-year bibliometric study Timur, Yan Putra; Suryaningsih, Sri Abidah; Canggih, Clarashinta; Nurafini, Fira; Badrul Munir, Maryam Bte; Ali, Asiah Binti
Indonesian Journal of Electrical Engineering and Computer Science Vol 39, No 2: August 2025
Publisher : Institute of Advanced Engineering and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11591/ijeecs.v39.i2.pp1280-1298

Abstract

This study explores the role of technology in halal certification using bibliometric analysis. Based on 88 articles from the Scopus database (2014–2024), the research employs tools like Publish or Perish (PoP), Microsoft Excel, and VOSviewer to reveal the intellectual framework of relevant literature. The finding indicates a steady increase in manuscript productivity from 2014-2024 despite a declining citation trend. Journal of Islamic Marketing, Mohd Zabiedy Mohd Sulaiman, Malaysia, and the National Defence of Malaysia emerged as most prolific journal, author, country, and institution that produce the most, respectively, in publishing on the topic. The paper that has influenced other research the most is Rejeb et al.’s integrating the IoT in the halal food supply chain: a systematic literature review and research agenda. Five significant keyword clusters that frequently show up in the 88 articles examined in this study are halal supply chain, consumer behavior towards halal foods, the role of blockchain in the halal industry, the role of information technology in halal cosmetics, and halal logo in food products. This study highlights the increasing integration of technology in halal certification, emphasizing the need for continuous innovation, interdisciplinary collaboration, and alignment with industry demands to maintain relevance. Additionally, it underscores Malaysia’s leadership in this field while noting the global expansion of halal research, the impact of emerging technologies like blockchain and IoT, and the need for stronger institutional collaboration to enhance transparency, traceability, and market growth.
Does Religiosity Responds to Excessive Consumption? Analysis of Indonesia Family Life Survey 5 Cinantya Sriyono Putri; Yan Putra Timur; Ilmiawan Auwalin; Sulistya
Indonesian Journal of Islamic Literature and Muslim Society Vol. 7 No. 1 (2022): June 2022
Publisher : UIN Raden Mas Said Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22515/islimus.v7i1.5434

Abstract

This paper investigates the relationship between Islamic religiosity and excessive conspicuous luxury consumption (israf) in Indonesia, the largest Islamic society in the world. This paper is the first of research projects that examined the relationship between religiosity and israfin the scale of the country. This study uses a probit model estimation model using STATA 12 software. The data set being used is Indonesia Family Life Survey 5 (IFLS5), which consists of a 5.646 Moslem family sample (>20.000 individual Moslems) representing about 83% of the Indonesian population living in 13 of the 26 provinces in Indonesia. This paper examined the relationship between Islamic religiosity (identity religiosity, intrinsic religiosity, extrinsic religiosity) and excessive conspicuous luxury consumption (israf). The result is no relationship between Islamic religiosity and Israf in Indonesia. Identity, intrinsic and extrinsic religiosity insignificantly corresponds to israf. The findings of the paper can be a suggestion for Islam in teachings about israf, which can be more emphasized in the family by the parents, to be included in the school curriculum, and in prayer meetings by the religious leader in order to make having an Islam religiosity can have a significant negative relationship to israf lifestyle.
Digital Transformation of Islamic Endowments (Waqf): What Appeals to Generation Z in e-Cash Waqf? Canggih, Clarashinta; Imron Mawardi; Zaimy Johana Johan; Yan Putra Timur
Journal of Information Systems Engineering and Business Intelligence Vol. 11 No. 3 (2025): October
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jisebi.11.3.337-352

Abstract

Background: Cash waqf in Indonesia is optimized through the use of digital media to improve access, transparency, and public participation, particularly among the tech-savvy younger generation. This led to the formulation of effective strategies, which enabled the understanding of factors influencing digital waqf intention, including gender-based differences. Objective: This present study aims to explore gender differences in respect to the determinants of intention towards participating in digital cash waqf. This was realized by comparing responses between male and female Generation Z individuals. Methods: This quantitative study adopted purposive sampling method to collect data. Subsequently, a total of 645 respondent data were processed using Partial Least Square Structural Equation Model (PLS-SEM) method with the assistance of SmartPLS 4.0 software. Results: The male and female respondents stated that cash waqf literacy did not influence trust and behavioral intention. However, perceived ease of e-cash waqf significantly impacted both trust and behavioral intention. Majority of the male respondents reported that religiosity, and trust in nazhir had a significant impact. Both genders stated that religiosity did not moderate the relationship between the variables. Conclusion: In conclusion, the importance of technological ease of use and religiosity in influencing trust and intention to contribute to digital cash waqf was analyzed. Based on this perspective, both variables impacted trust and behavioral intention. The female respondents perceived trust as an insignificant factor, and recommended nazhir institutions partnered with financial technology (fintech) companies to develop user-friendly platforms. This included the engagement of female donors through religious education. The numerous campaigns should focus on technological literacy and the religious value of digital waqf contributions. Keywords: E-cash waqf, Generation Z, Multi Group Analysis, Male, Female
THE INFLUENCE OF ENTREPRENEURSHIP EDUCATION ON ENTREPRENEURIAL INTENTIONS IN GENERATION Z MUSLIM Timur, Yan Putra; Herianingrum, Sri
Jurnal Ekonomi dan Bisnis Airlangga Vol. 32 No. 1 (2022): JURNAL EKONOMI DAN BISNIS AIRLANGGA
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jeba.V32I12022.81-92

Abstract

Introduction: This study aims to examine the effect of entrepreneurship education based on the business history of the Prophet Muhammad on the intentions, motivation and knowledge of generation Z Muslims to become entrepreneurs. Methods: The research approach used in this research is quantitative, using the PLS-SEM method as the evaluation model. Questionnaires were given to 100 respondents from East Java with Generation Z criteria and were Muslim. Results: The results show that entrepreneurship education based on the business history of the Prophet Muhammad has a positive influence on the intentions and motivation of generation Z Muslims to become entrepreneurs. Likewise, entrepreneurial knowledge has a positive influence on the intentions and motivation of Generation Z Muslims for entrepreneurship and entrepreneurial motivation variables do not positively influence intentions to become entrepreneurs. Conclusion and suggestion: These results indicate that entrepreneurship education based on the business history of the Prophet Muhammad has very significant potential in efforts to increase the number of entrepreneurs in Indonesia through increasing intention and motivation. The delivery of material can also use digital media and invite endorsers such as scholars or entrepreneurs related to Muslim entrepreneurs who apply Islamic values "‹"‹in their business and are widely known by Generation Z.
ONLINE REVIEW AND RATING ON CONSUMER PURCHASE INTENTION: THE MODERATING ROLE OF RELIGIOSITY Nurillah, Shinta Lintang; Aini, Zahriya Nurul; Timur, Yan Putra; Widiastuti, Tika
Jurnal Ekonomi dan Bisnis Airlangga Vol. 32 No. 2 (2022): JURNAL EKONOMI DAN BISNIS AIRLANGGA
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jeba.V32I22022.160-175

Abstract

Introduction: The rapid development of technology requires business people to adapt, especially in consumer decision-making. This study aims to analyze the effect of online customer reviews and online customer ratings on consumer purchase intentions. Religiosity is the moderating variable in this study. Methods The research method used is quantitative, with PLS-SEM as the evaluation model. Respondents used Muslim, gender male, and female, and were aged 17 years and over, totaling 101 respondents. Where the data was taken by providing an online questionnaire spread on Java Island from April until June 2022. Results: The results showed that online customer reviews did not affect consumers' purchase intentions. On the other hand, online customer ratings influence consumers' purchase intentions. In the moderating variable, religiosity does not have a moderating effect between the dependent and independent variables. Conclusion and suggestion: The rapid development of technology today presents many online platforms. The study's results stated that the Customer Online Review variable did not affect purchase intentions, while the customer online rating variable influenced purchase intention. The researchers advise Muslim fashion business actors who use the media marketplace as a means to sell their products to improve product quality and establish relationships with consumers so that consumers can make repeat purchases. The strategy can be used in developing a Customer Relationship Management (CRM) team.
Do Cause-Related Marketing Affect Purchase Intention and Brand Loyalty of Muslim Consumers on Halal Foods? Timur, Yan Putra; Sari, Dyah Permata
AFEBI Islamic Finance and Economic Review Vol. 8 No. 1 (2023)
Publisher : Asosiasi Fakultas Ekonomi dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The objective of this study is to examine the impact of Cause-Related Marketing (CRM) strategy on the Consumer Purchase Intention (CPI) and Brand Loyalty (BL) of Muslim customers towards halal food products. The researchers utilised religiosity (RG) variable to investigate the moderating impact on factors associated with Muslim customers' marketing and purchasing intentions towards halal food. This research employs a quantitative approach, utilising the PLS-SEM evaluation model. The sample consisted of 200 individuals who identified as Muslim and were between the ages of 17 and 65. The study findings revealed that CRM had a positive and significant effect on both CPI and BL towards halal food products. In addition, the variable of BL significantly and positively affects the CPI of halal food. The researchers discovered varying outcomes for the RG variable. It was observed to have a positive moderating impact on the relationship between CRM and CPI, although this effect was not statistically significant. CRM Strategy is a strategic approach that yields favourable outcomes and advantages for consumers, companies, and receivers of donations. However, marketers must be attentive to the execution of CRM strategy. Several research have discovered that implementing this method leads to negative consequences, including increased scepticism and less warm glow effect among participating consumers. Keywords: Cause-Related Marketing, Consumer Purchase Intention, Halal Food, Brand Loyalty, Religiousity.
HOW SHARIA MICROFINANCE INFLUENCES INFORMAL SECTOR ENTREPRENEURSHIP IN INDONESIA? Arsyad, Ahmad; Ramadhanty, Rifka Putri; Ryandono, Muhammad Nafik Hadi; Timur, Yan Putra
Airlangga International Journal of Islamic Economics and Finance Vol. 8 No. 02 (2025): July-December 2025
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/aijief.v8i02.78719

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This study examines the impact of Islamic microfinance on informal businesses in Indonesia, controlling for conventional bank credit, education, population density, and per capita income. Using panel data from 34 provinces (2013–2024) and a Fixed Effects regression model, the analysis shows that Islamic microfinance has a positive but insignificant effect on informal business numbers. Conventional credit also has an insignificant negative effect, while higher education significantly promotes informal entrepreneurship. Population density has a negative but insignificant impact. The findings suggest that education is the key driver of informal sector dynamics, whereas financial access—both Islamic and conventional—faces structural limitations. Strengthening human capital, expanding inclusive financing, and supporting the formalization of informal enterprises are crucial for inclusive development in line with Islamic economic principles. Keywords: Islamic Microfinance, Informal Sector, Education, Population Density
CELEBRITY ENDORSERS VS EXPERT ENDORSERS: WHO CAN AFFECT CONSUMER PURCHASE INTENTION FOR HALAL FASHION PRODUCT? Timur, Yan Putra; Ratnasari, Ririn Tri; Author, Nailul
Jurnal Ekonomi dan Bisnis Islam (Journal of Islamic Economics and Business) Vol. 8 No. 2 (2022): JULY - DECEMBER 2022
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jebis.v8i2.37529

Abstract

This study aims to analyze the effect of using two types of endorsers, namely celebrities and expert endorsers, on consumer purchase intentions between halal fashion products. The method used in this study is PLS-SEM for model evaluation. This study analyzes the effect of using two types of endorsers, namely celebrities and expert endorsers, on consumers' purchase intentions between halal fashion products. The method used in this study is PLS-SEM for model evaluation. This study gave respondents a full-color print advertisement containing a photo of artist April Jasmine as a celebrity endorser and expert fashion designer Hannie Hananto as an expert endorser. We use celebrity and expert endorsers as independent variables and consumer purchase intention in halal mode as the dependent variable. The result showed that celebrity endorsers positively influence consumer purchase intention in halal fashion products. Meanwhile, expert endorser does not affect consumer purchase intention on halal fashion products. The results of this study reveal that celebrity endorsers positively affect consumers' purchase intentions for halal fashion products. However, marketers must pay attention to the suitability of selecting the type and attributes of the endorser with the product they support. The goal is that the marketing costs incurred by the company in the endorser use strategy are more effective and follow marketing objectives.