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All Journal Jurnal Bisnis dan Ekonomi Jurnal Manajemen dan Bisnis (Performa) Niagawan JURNAL ILMIAH MANAJEMEN & BISNIS Jurnal Plans : Penelitian Ilmu Manajemen dan Bisnis Jurnal Manajemen Teori dan Terapan MIX : Jurnal Ilmiah Manajemen Jurnal Tirtayasa Ekonomika (Tirtayasa Economica Journal) MANAJERIAL JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) JRMSI - Jurnal Riset Manajemen Sains Indonesia Jurdimas (Jurnal Pengabdian Kepada Masyarakat) Royal JABE (Journal of Applied Business and Economic) JOURNAL OF APPLIED BUSINESS ADMINISTRATION Journal of Indonesian Tourism, Hospitality and Recreation MBIA JURNAL PEMASARAN KOMPETITIF Jurnal Ilmu Manajemen Jurnal Ilmiah Poli Bisnis Jurnal Ilmu Komputer dan Bisnis Jurnal Ilmiah Manajemen dan Bisnis Jurnal Abdi Masyarakat (JAM) Jurnal Manajemen Abdimas Galuh : Jurnal Pengabdian Kepada Masyarakat Budimas : Jurnal Pengabdian Masyarakat Pelita Masyarakat Jurnal Abdimas Berdaya : Jurnal Pembelajaran, Pemberdayaan dan Pengabdian Masyarakat Jurnal Abdimas Ilmiah Citra Bakti (JAICB) Jurnal Pengabdian kepada Masyarakat Indonesia (JPKMI) BISMA (Bisnis dan Manajemen) Jurnal Manajemen dan Kewirausahaan Prioritas : Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian Masyarakat Waradin Bandung Conference Series: Business and Management JIPkM Klabat Journal of Management

Dedy Ansari Harahap

Department Of Management, Faculty Of Economics And Business, Universitas Islam Bandung, Indonesia

Author-ID : 693538

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KEPUASAN PENGUNJUNG TEMPAT WISATA PEMANDIAN HAIROS WATERPARK MEDAN Amanah, Dita; Budiarta, Kustoro; Harahap, Dedy Ansari
JURNAL PLANS Vol 13, No 1 (2018): Jurnal PLANS
Publisher : Jurusan Manajemen Fakultas Ekonomi Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar

This article analyzes the satisfaction of visitors to the tourist attractions of Hairos Waterpark Medan. The sample in this study was 90 respondents with a purposive sampling as a sampling technique that is only addressed to respondents who have made visit to Hairos Waterpark. Data analysis technique used is a simple linear regression because it only analyzed service quality to the visitor satisfaction in Hairos Waterpark. The regression result was Y = 3.006 + 0.269X + e. The t test result was 3.452 and the coefficient of determination was 0.119. These results indicate that service quality positively and significantly influence to the visitor satisfaction in Hairos Waterpark Medan. Therefore, Hairos Waterpark management really needs to consider the quality of service in influencing people to visit Hairos Waterpark and further affecting visitors satisfaction. Limitations and suggestions are also discussed in this article. Keywords: Service Quality, Satisfaction, Waterpark, Simple Linear Regression

DESAIN MODEL PEMBERDAYAAN DOSEN DI KOTA MEDAN Agustini, Fauzia; Amanah, Dita; Harahap, Dedy Ansari
Manajerial : Jurnal Manajemen dan Sistem Informasi Vol 17, No 2 (2018): Manajerial : Jurnal Manajemen dan Sistem Informasi
Publisher : Program Studi Pendidikan Manajemen Perkantoran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/manajerial.v17i2.11660

Human resource management in universities especially for lecturers needs to be directed to lecturers empowerment which is an activity aimed to maintain and improve the ability, performance and productivity of lecturer's work in their role as academic staff. One of the factors that can encourage the improvement of work productivity is the empowerment of human resources, as one of the organizational resources.In terms of ensuring the success of the learning process in universities, it is necessary to have a model of human resource empowerment that describes a series of processes performed gradually in order to achieve optimal results so that it will succeed in improving the productivity of lecturer work on an ongoing basis.This model is only tailored to the needs of the college and lecturers who work at the college. This research has designed the lecturer empowerment model which is the development of the human resource empowerment model that has been applied for company employees. This research relates to the needs of lecturers and adapted to the tasks of lecturers at a university, especially in Medan.

Effect of product completeness and price on consumer purchasing decision in smes market medan Harahap, Dedy Ansari; Amanah, Dita; Agustini, Fauzia
Jurnal Manajemen Vol 22, No 1 (2018): February 2018
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

The aim of this study was to analyze the effect of the product and the price of the purchase decisions of consumers SME market case on Pajak USU (Pajus) Medan. This research uses quantitative approach with explanatory research type. The sample technique used is non probability sampling, the number of samples are 96 respondents selected at random and data collection techniques used are questionnaires that measurement using Likert scale and statistical analysis with multiple linear regression method. The results showed that product completeness partially has no positive and significant effect on consumer purchase decision and price partially have a positive and significant impact on consumer purchase decision. Whereas product completeness and price simultaneously influencing consumer purchase decision in Pajus Medan. The findings confirm that consumers' choice of coming to that place is to buy a product at a cheap price not because of the availability of a more complete product.

Pengaruh Dosis Alam Terhadap Persepsi Nilai dan Loyalitas Pelanggan Kedai Kopi Era New Normal Live Purwanto, Purwanto; Harahap, Dedy Ansari; Amanah, Dita; Gunarto, Muji; Umam, Khairul
Jurnal Ilmu Manajemen Vol 10, No 1 (2020): Jurnal Ilmu Manajemen
Publisher : Universitas muhammadiyah palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32502/jimn.v10i1.2552

This study aims to test the dose of nature (manicured gardens, fountains, and trendy entertainment) as a green design in the coffee shop on the perception of value that will ultimately determine the level of loyalty for customers in the direction of new normal life. Data were obtained from a sample of 500 respondents who visited coffee shops in Surabaya. By using AMOS 18.0, the following results were found, first, the green design significantly influenced the perception of utilitarian values, the second the green design significantly influenced the perception of hedonic values, the three utilitarian values significantly influenced loyalty and finally, hedonic values significantly affected loyalty on a coffee shop.

Kualitas Dosen Sebagai Faktor Penentu Mahasiswa Memilih Universitas Harahap, Dedy Ansari; Amanah, Dita; Gunarto, Muji; Purwanto, Purwanto
Jurnal Ilmu Komputer dan Bisnis Vol. 12 No. 2a (2021): Vol. 12 No. 2a Special Issue (2021)
Publisher : STMIK Dharmapala Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47927/jikb.v12i2a.206

Penelitian ini bertujuan untuk menganalisis pengaruh kualitas dosen terhadap keputusan mahasiswa memilih studi di Universitas Islam Bandung. Penelitian ini menggunakan pendekatan kuantitatif dengan tipe penelitian eksplanatori, sampel penelitian berjumlah 380 responden dan diolah secara statistik dengan metode regresi linier sederhana. Hasil penelitian menunjukkan kualitas dosen berpengaruh terhadap keputusan mahasiswa memilih studi. Temuan tersebut menunjukkan bahwa kualitas dosen menjadi salah satu pertimbangan orang tua siswa dan calon mahasiswa memilih universitas untuk melanjutkan studinya. Hal ini mengandung implikasi agar kedepannya pimpinan perguruan tinggi untuk lebih memperhatikan kompetensi dan kepakaran pendidik yaitu dosen untuk membangun kepercayaan masyarakat dan calon mahasiswa menentukan pilihannya untuk melanjutkan studi.

Loyalitas Konsumen: Implikasi dari Diferensiasi Produk dan Nilai Emosional Dita Amanah; Dedy Ansari Harahap
JURNAL ILMIAH MANAJEMEN & BISNIS Vol 20, No 1 (2019): April - September 2019
Publisher : UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

The purpose of this research is to analyze the role of product differentiation and emotional value on consumer loyalty in Lazada Indonesia. The sample in this study amounted to 150 students of the Faculty of Economics and Business, Universitas Pendidikan Indonesia with purposive sampling as a sampling technique. They are students who shop online more than twice at Lazada. Partially product differentiation has no effect on student loyalty, emotional value has a significant effect on student loyalty. Simultaneously product differentiation and emotional value simultaneously have a significant influence on student loyalty to Lazada Indonesia, the ability of product differentiation and emotional value to explain student loyalty to Lazada Indonesia is very limited.

Merek dan Customer Delight terhadap Loyalitas Pelanggan : Studi Empiris pada Amanda Brownies Setiabudhi Bandung Dita Amanah; Dedy Ansari Harahap; Muji Gunarto; Purwanto Purwanto
Jurnal Pemasaran Kompetitif Vol 5, No 1 (2021): Jurnal Pemasaran Kompetitif
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/jpkpk.v5i1.11082

Loyalitas pelanggan merupakan salah satu konsep pemasaran yang harus terus dianalisis oleh pemasar, dikarenakan banyaknya pesaing yang muncul dan pemanfaatan teknologi yang berkembang pesat saat ini. Penelitian ini bertujuan untuk menganalisis pengaruh merek dan customer delight terhadap loyalitas pelanggan Amanda Brownies Setiabudhi Bandung. 286 responden diikutsertakan sebagai sampel penelitian ini yang diambil berdasarkan teknik purposive sampling dengan alasan responden hanya ditujukan kepada pelanggan yang loyal berdasarkan jumlah kunjungan dan pembelian yang sudah ditetapkan pada kuesioner yang disebar kepada responden. Metode analisis data menggunakan analisis regresi linier berganda dengan alat statistik SPSS versi 25. Hasil menunjukkan bahwa secara parsial dan simultan merek dan customer delight mempunyai pengaruh yang siginifikan terhadap loyalitas pelanggan Amanda Brownies Setiabudhi Bandung.

Bagaimana Responsivitas dan Biaya Peralihan Mempengaruhi Retensi Pelanggan? Dita Amanah; Dedy Ansari Harahap; Muji Gunarto; Purwanto Purwanto
Jurnal Ilmiah Poli Bisnis Volume 13 Nomor 1 Tahun 2021
Publisher : Politeknik Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30630/jipb.v13i1.491

Retensi pelanggan penting untuk dianalisis agar perusahaan mampu menentukan berbagai strategi dalam mempertahankan pelanggan. Selain itu, retensi pelanggan merupakan satu tahap di atas loyalitas pelanggan sehingga perusahaan perlu untuk selalu mengetahuinya karena bermanfaat dalam pengelolaan pelanggan. Penlitian ini bertujuan untuk menganalisis pengaruh responsivitas dan biaya beralih terhadap retensi pelanggan. Sebanyak tujuh puluh responden yang dipilih pada penelitian ini yaitu mahasiswa pascasarjana (program master) untuk jurusan Manajemen Universitas Pendidikan Indonesia (UPI) yang menggunakan kartu seluler SIMPATI pada telepon genggam mereka. Sampel bertujuan merupakan teknik pengambilan sampel penelitian ini. Metode analisis pada penelitian ini menggunakan metode analisis regresi linier berganda dengan bantuan alat SPSS. Hasil penelitian menunjukkan bahwa secara simultan variabel responsivitas dan biaya beralih memiliki pengaruh terhadap variabel retensi pelanggan. Secara parsial, variabel responsivitas memiliki pengaruh terhadap variabel retensi pelanggan, sementara tidak untuk variabel biaya beralih. Nilai koefisien determinasi sebesar 0,146 yang berarti retensi pelanggan pada penelitian ini dijelaskan hanya sebesar 14,6% oleh responsivitas dan biaya beralih. Beberapa rekomendasi dinyatakan dalam artikel ini untuk kesempurnaan penelitian selanjutnya.

KINERJA KEUANGAN BANK UMUM SYARIAH DI INDONESIA PERIODE 2016-2019 Cut Ermiati; Dita Amanah; Fauzia Agustini; Cut Rianita Nurjannah Putri; Dedy Ansari Harahap
Jurnal Ilmiah Manajemen & Bisnis Vol 5 No 2 (2020)
Publisher : Universitas Pendidikan Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (171.136 KB)

Big or small the level of profits obtained by the company or profitability is a ratio inmeasuring the effectiveness of management as a whole. High level of profitabilitymeans that the condition of a company is good or healthy. Based on previous researchthat there are factors that can affect the ups and downs of profitability, namely theproblematic financing factors (Non Performing Financing) and capital adequacy(Capital AdequacyRatio).The population of this study is all Islamic banks that are included in the category ofIslamic Commercial Banks registered with the Financial Services Authority with a totalpopulation of 14 banks. The sampling technique used is saturated sampling with a totalsample of 182 data.The data analysis technique in this research is multiple regression models, the resultsof Non Performing Financing have a negative and significant effect on Return OnAssets and Capital Adequacy Ratio has no effect on Return On Assets. Keywords: Return On Assets (ROA), Non Performing Financing (NPF), andCapital Adequacy Ratio (CAR).

PEMBINAAN TOKO BUNGA RINALDY FLOWER’S DI GALANG KABUPATEN DELI SERDANG, MEDAN Fauzia Agustini; Dita Amanah; Dedy Ansari Harahap
Jurnal Abdi Masyarakat (JAM) Vol 6, No 2 (2021): JAM (JURNAL ABDI MASYARAKAT)-MARET
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jam.v6i2.007

Penataan layout taman yang kurang menarik, karyawan yang kurang terampil, pencatatan keuangan yang sangat sederhana merupakan permasalahan yang dihadapi pemilik toko bunga Rinaldy Flower’s. Solusi yang telah diberikan adalah gagasan berupa metode penataan layout taman yang lebih baik, memberikan arahan agar karyawan menjadi lebih terampil dan cekatan serta memberikan contoh bentuk laporan keuangan yang diperlukan oleh pemilik toko bunga.

Co-Authors Agung Dwi Cahyo Agung Riza Bahari Suryana Ahmad Abdul Aziz Ajeng Annisa Kurniawati Aji, Andri Jayasadipa Anisa Rahayu Annisa Novianty Armaini Rambe Ayu Esti Maharani B Lena Nuryanti Budiarta, Kustoro Clarissa Marza Zaidi Cut Ermiati Cut Ermiati Cut Ermiati Cut Rianita Nurjannah Putri Dede R Oktini Detria Aliifah Rifdah Difa Aulia Dinda Septiana Widya Dita Amanah Dita Amanah Dita Amanah Dita Amanah Dita Amanah Dita Amanah Elsa Solia Putri Eva Santi Siregar Fatin Nadhira Fatmawati, Fatmawati Nurhikmah Fauzia Agustini Fikry Mochammad Dzaky Fitriani Tanjung Hasna Ariani Putri Helen Heliani Hendrati Dwi Mulyaningsih Khairul Umam Khoirul Umam Khoirul Umam May Elisa Debora Simarmata Melani Fitria Sani Moch Luthfan Sopianda Moch. Malik Akbar Rohandi Moch. Malik Akbar Rohandi Mochamad Irfan Fauzie Mochamad Malik Akbar Rohandi Mochammad Malik Akbar Rohandi Mochammad Noval Fadillah Mohamad Musa Abdullah Mohsin Shaikh Muhammad Rafli Muji Gunarto Nida Azka Pauziyyah Nina Maharani Nisha Fadila Novti Nurlaila Ramadhanti Nurnadia Suganda Nuryanti, B Lena Purwanto , Purwanto Purwanto Purwanto Purwanto Purwanto Purwanto Purwanto Purwanto Purwanto Rafliansyah Irfandi Raihan Demitri Agraprana Ratih Tresnati Ridwan Maulana Rifaldi, Moch Fikri Rifaldo Taufik Hermawan Rubayah Yakob Selly Utami sendi afrianto Septiana Ayu Esti Maharani Septiana Ayu Estri Mahani Septiana Ayu Estri Mahani, S.E.,M.M. Siti Nur Fajrin Syafira Betari Tutuh Sapitri Yudha Dwi Nugraha Yudha Dwi Nugraha Zahra Shofiatul Hafazhah

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