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Journal : Journal of Agriprecision

Strengthening Beef Cattle Farming through Agribusiness Subsystem Integration: SWOT and System Analysis in Muara Badak District Dede Aprylasari; Anindyasari, Dinar; Indana, Khoiru; Yunita, Annisa; Najih, Riyan Riyadlun
Journal of Agriprecision & Social Impact Vol. 2 No. 2 (2025): July: JAPSI (Journal of Agriprecision & Social Impact)
Publisher : CV. Komunitas Dunia Peternakan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62793/japsi.v2i2.63

Abstract

This study aims to analyze the strategy of strengthening beef cattle farming through an integrated agribusiness subsystem approach at the Sebatur Tunggal Farmer Group in Muara Badak District, Kutai Kartanegara Regency. The background of this study is based on the importance of developing an integrated agribusiness system to increase the productivity and competitiveness of smallholder livestock farming, especially in the face of challenges such as feed availability, market access, and institutional and technological support. This study uses a qualitative descriptive method with a case study approach, where data is collected through observation, in-depth interviews with members of farmer groups and related parties, and documentation studies. The results of the study indicate that each agribusiness subsystem—starting from the input subsystem (upstream), cultivation subsystem (on-farm), processing and marketing subsystem (downstream), to supporting subsystems such as institutions, capital, and technology—is still running partially and has not been optimally integrated. The main problems identified include limited access to quality feed, low application of efficient cultivation technology, limitations in processing livestock products, and weak marketing and partnership networks. In addition, the institutional capacity of farmer groups to manage businesses collectively still needs to be strengthened. The conclusion of this study states that the strategy for strengthening beef cattle farming businesses needs to be focused on developing an integrated agribusiness system with support from training, extension, access to inputs and markets, and cross-sector collaboration. The main recommendation is the need for policy interventions that encourage synergy between subsystems and empower farmers through a participatory and sustainable approach to create a resilient and competitive community farm.
Unraveling the Effect of Marketing Mix 7P on Consumer Purchasing Decisions: A Study of Gerai Daging Online Store at PT. XYZ Salsabila, Syifa; Azizah, Siti; Aprylasari, Dede
Journal of Agriprecision & Social Impact Vol. 1 No. 1 (2024): March: JAPSI (Journal of Agriprecision & Social Impact)
Publisher : CV. Komunitas Dunia Peternakan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62793/japsi.v1i1.7

Abstract

Nowadays the internet presence allows the exchange of information and communication flows that are not limited by time and space. The increasing number of internet users in Indonesia has led to a new trend globally, which is the online shopping trend. PT XYZ (Persero) is one of Indonesia's state-owned enterprises engaged in the livestock sector. PT XYZ has a retail store that sells livestock products, both fresh dan processed. A marketing mix is a tool that can be used by companies to achieve marketing goals in target markets. The objective of this study is to determine the influence of marketing mix 7p (product, price, promotion, people, process, physical evidence, and place) on consumer purchase decisions at the Gerai Daging online store XYZ. This research used 55 respondents with a purposive sampling technique. The research was conducted by distributing questionnaires to respondents. Data were analyzed using SPSS Version 25 software with multiple regression analysis. The results show that marketing mix 7P which consists of 7 attributes, namely product, price, promotion, people, process, physical evidence, and place, didn't show any influence on purchasing decisions at Gerai Daging online store PT. XYZ either simultaneously or partially.
The Quality of Quail Eggs Sold in Various Traditional Markets in Kediri City, East Java, Indonesia Anif Mukaromah Wati; Madyasta, Gistananda; Sa’ad, Wan Zuhainis; Aprylasari, Dede
Journal of Agriprecision & Social Impact Vol. 1 No. 3 (2024): November: JAPSI (Journal of Agriprecision & Social Impact)
Publisher : CV. Komunitas Dunia Peternakan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62793/japsi.v1i3.32

Abstract

This study aims to evaluate the quality of quail eggs sold in various traditional markets in Kediri City, East Java, Indonesia. The research was conducted from July to September 2024 at several traditional market locations, namely Mrican Market, Campurejo Market, Semen Market, Bandar Market, and Pahing Market. The quality parameters tested include the presence of Salmonella, Total Plate Count (TPC), pH, air cell depth, and shell thickness. The quality testing of quail eggs was carried out at PSDKU UB Kediri. The results of the study show that the quail eggs sold in these markets are safe for consumption, with no Salmonella contamination (0 cfu/ml) and TPC values within safe limits (2.1 x 10³ to 4.4 x 10³ cfu/ml). The pH values of the eggs range from 6.3 to 6.9, indicating good freshness. The air cell depth ranges from 1.54 mm to 2.36 mm, and the shell thickness ranges from 0.19 mm to 0.20 mm, indicating good and consistent physical quality of the eggs. Overall, the quality of quail eggs in the traditional markets of Kediri City can be categorized as good based on the parameters tested.
Optimizing Forest Resources for Sustainable Livestock Farming in Besowo Natural Reserve Buffer Zone, Indonesia Ramadhan, Ahmad Maulana Widhi; Azizah, Siti; Baig, Mirza Barjees; Aprylasari, Dede
Journal of Agriprecision & Social Impact Vol. 2 No. 1 (2025): March: JAPSI (Journal of Agriprecision & Social Impact)
Publisher : CV. Komunitas Dunia Peternakan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62793/japsi.v2i1.53

Abstract

Livestock farmers in Besowo Village, a buffer zone of the Besowo Natural Reserve, rely heavily on forest resources, leading to potential environmental and social challenges. This study, conducted from August to October 2023 in Kediri Regency, Indonesia, employs a quantitative descriptive survey method with data collected through observations, interviews, questionnaires, and documentation. Data analysis was performed using SWOT and QSPM to identify sustainable forest resource utilization strategies for livestock farming. Farmers utilize non-timber forest products, including Pennisetum purpureum, Pennisetum purpureum cv. Mott, various weeds, and tree leaves such as Swietenia mahagoni, sengon (Albizia chinensis), and mindi (Melia azedarach) for livestock feed. Timber forest products like Swietenia mahagoni, sengon, gembilina (Gmelina arborea), balsa (Ochroma grandiflorum), and salam (Syzygium polyanthum) are used for firewood and livestock pens. The SWOT analysis recommends sustainable strategies, including monitoring forest resource use, optimizing sharecropping land for forage planting, empowering farmers through conservation programs, and enhancing goat and sheep farming. The QSPM analysis emphasizes the importance of government and Perhutani support in ensuring sustainable forest resource utilization. Strengthening institutional collaboration and promoting agroforestry-based livestock farming could further enhance sustainability and reduce dependence on forest resources.
A Systematic Review of Reproductive Adaptation and Management Strategies of Tropical Cattle under Heat Stress in Kalimantan Arifin, Dani Nur; Rizkuna, Akhmat; Aprylasari, Dede
Journal of Agriprecision & Social Impact Vol. 2 No. 3 (2025): November: JAPSI (Journal of Agriprecision & Social Impact)
Publisher : CV. Komunitas Dunia Peternakan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62793/japsi.v2i3.79

Abstract

Unpredictable climate fluctuations are now a challenge to the survival of livestock, one of the largest food commodities in Kalimantan. As one of Indonesia's largest island, straddled by the equator, has a tropical climate that frequently experiences culmination phenomena due to year-round sunlight. This study aims to analyze livestock suitable for breeding in Kalimantan, considering various criteria from a reproductive perspective. This review integrates recent empirical studies and regional data to evaluate reproductive responses, adaptive physiology, and management strategies of tropical cattle under the environmental stressors typical of Kalimantan. Data collection will present various data on livestock in extreme hot environments from various parts of the world, which can reproduce well as a reference for adoption in Kalimantan. The novelty of this study lies in its synthesis of tropical reproductive physiology with practical interventions specific to Kalimantan’s humid equatorial environment. Recommended adaptive strategies include selective breeding for heat-tolerant genotypes, nutritional fulfillment, water supply, and thermal housing management. Collectively, these measures strengthen the resilience of tropical cattle production systems, improving food security and sustainability under climate variability.
Implementation of Biosecurity Practices in Small Scale Layer Farms: Evidence from East Kalimantan, Indonesia Indana, Khoiru; Ikhsan, M. Nur; Aprylasari, Dede; Adiputra, Kirana Dara Dinanti
Journal of Agriprecision & Social Impact Vol. 2 No. 3 (2025): November: JAPSI (Journal of Agriprecision & Social Impact)
Publisher : CV. Komunitas Dunia Peternakan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62793/japsi.v2i3.85

Abstract

Biosecurity is a key concept in maintaining livestock health, directly influencing productivity by minimizing the risks of infectious and non-infectious diseases. This study aimed to assess the implementation level of the three biosecurity components conceptual, structural, and operational on layer chicken farms and their surrounding environment in Sangatta, East Kutai Regency. The research was conducted from December 2022 to February 2023 using purposive sampling, with criteria including a minimum population of 1,000 chickens, at least two years of operation, a basic understanding of biosecurity, and being in the productive phase. Data were collected through interviews and questionnaires based on a Likert scale to evaluate farmers’ responses. A total of 10 farmers participated in this study. The results showed that the overall implementation of biosecurity reached 49.6%, categorized as moderate. Meanwhile, 27.6% of respondents demonstrated a low level of understanding of biosecurity, which was higher than those with good understanding (22.6%). These findings indicate that biosecurity practices among layer chicken farmers in Sangatta are moderately applied, but awareness and comprehension still need to be improved.