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SISTEM INFORMASI CUSTOMER RELATIONSHIP MANAGEMENT (CRM) UNTUK PENINGKATAN LOYALITAS PELANGGAN DI CAHAYA MANDIRI AUDIO & ELEKTRONIK Wildan Setiawan; Aprilisa Arum Sari; Dwi Hartanti
METHODIKA: Jurnal Teknik Informatika dan Sistem Informasi Vol. 12 No. 1 (2026): Volume 12 Nomor 1 Tahun 2026
Publisher : Universitas Methodist Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46880/mtk.v12i1.5486

Abstract

Cahaya Mandiri Audio, an electronic service provider, is currently facing operational challenges due to its reliance on a manual record-keeping system, which has resulted in a data error rate of 15% and difficulties in maintaining customer loyalty. This study aims to design and build a web-based Customer Relationship Management (CRM) system capable of integrating customer data management, service history, and technician scheduling to optimize operations and improve customer retention. The development method used is the Prototype approach, utilizing the PHP programming language and the Laravel framework. The results of the study indicate that this system successfully unifies the roles of Admin and Technician within a single integrated platform, thereby minimizing human error and creating a more organized workflow compared to the previous manual system. The contribution and novelty of this system lie in the Scheduled Notification Module via WhatsApp, which facilitates the semi-automatic creation of message drafts through a redirect feature based on unit service history data to efficiently enhance customer loyalty.Keyword: CRM, Service, Laravel, Customer Loyalty, WhatsApp API.
Rancang Bangun Sistem Informasi Penjualan dan Stok Air Galon Berbasis Website pada Usaha Depot Air Isi Ulang Cemani Andreas Obrien Saragih; Marta Ardiyanto; Aprilisa Arum Sari
JURNAL ILMIAH SAINS TEKNOLOGI DAN INFORMASI Vol. 4 No. 3 (2026): Juli : Jurnal Ilmiah Sains Teknologi dan Informasi
Publisher : CV. ALIM'SPUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jiti.v4i3.2288

Abstract

This research aims to design and build a website-based information system for gallon water sales and stock at the Cemani Refill Water Depot. The current problem is that the sales and stock recording process is still done manually, resulting in frequent recording errors, delays in reporting, and difficulties in monitoring inventory. This condition results in less effective and efficient operational processes. The system development method used in this research is a prototype method, which includes requirements gathering, prototype creation, prototype evaluation, system development, system testing, system evaluation, and system use. The system design was carried out using Unified Modeling Language (UML), while system testing utilized Black Box Testing.The result of this research is a web-based information system capable of managing sales data, gallon water stock data, customer data, and generating reports quickly and accurately. Based on the results of testing using the Black Box Testing method, all system features, such as login, customer data management, stock management, sales transactions, and report generation, functioned as expected without error. This system is expected to improve work efficiency, minimize recording errors, and facilitate business owners in monitoring business progress in real time.
Co-Authors 'Aziiz Alfarobi, Muhammad Ilham Aditya Wadanur Amirah Munif, Jihan Andreas Obrien Saragih Angga Kurniawan Anugrah S, Bintang Arkanatha Yoen Restu Zain, Arga Arya Rahardiansyah, Rifki Atina, Vihi Ayu Aprillia Baehaqi Bagus Saputra, Andika Catur Pamungkas, Affandi Danang Saputra, Danang Dwi Ahwati, Ringgyanita Dwi Hartanti Dwi Hartanti Dwi Wahyuni, Tesa Ega Muhammad Atsir Fathin Ryfsa Fadilah Faulinda Ely Nastiti Fauzi Rakhmadianto, Ridlo Firdausi, Annisaa' Alam Hartanti, Dwi Hasim Azari Hasna Khaira Aswha, Alisa Helfian, Ongky Hendra Wardana, Aliefian Ibnu Is’ad, Fadhil Irawan, Ridwan Dwi Khoiril Abidin, Muhammad Kumala Sari, Oktalia Malika Endiwan, Aprillio Mandiri, Puput Dwi Marta Ardiyanto Maula Rif’at, Nafi Miza, Kurniadi Muchammad Rosyid Aridho, Sayid Muhammad Dhafa Diar Ardhana Nur Eka Febrianto, Hermawan Nur Farida, Azzah Nur Sofiyanto, Irfan Nurmalitasari Nurmalitasari Oktalia Kumala Sari Prakoso, Aprilrianto Dirhamdan Pramono Pramono Pramono Prayoga Yudhi Putra, Latief Prima Ertansyah, Gilang Purwanto, Eko Putra Pratama, Akmal Putri Setiawan, Amanda Rahardiyan Purnama, Brahmadita Raka Pramuja Ananda, Syaelan Ramadhan Oktaviano, Alberthino Ramadhani, Rafli Risky Kurniawan, Habib Risky, Muhammad Riyadi, Bagus Romadona, Romadona Saputra, Bintang Pratama Yuarna Saputra, Ilham Trisatdika Sekar, Lola Setyawan, Yanuar Anggit Sulanjari, Titi Sumarlinda, Sri Tariq, Tariq Tri Cahya Kusuma, Ridwan Trisna Aqilla, Fiza Triyono Triyono Ulhaq, Ahmad Dia Wakhid Nur Sakti, Didan Wildan Setiawan Wupiwulang Tanwal Hu Yudha P, Rizal