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All Journal Jurnal Akuntansi dan Pajak Adi Widya : Jurnal Pengabdian Masyarakat International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Ilmiah Edunomika (JIE) Budimas : Jurnal Pengabdian Masyarakat Jurnal Bisnis dan Kewirausahaan Surakarta Management Journal D'edukasi: Jurnal Pengabdian Masyarakat SURAKARTA ABDIMAS JOURNAL Buletin Pemberdayaan dan Pengembangan Masyarakat
Mardiyanto, Doni
Politeknik Ketenagakerjaan
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ANALYSIS OF COMMUNITY PERCEPTION OF PUBLIC SERVICE QUALITY IN OFFICE SOCIAL INSURANCE ADMINISTRATION ORGANIZATION OF HEALTH (BPJS HEALTH) SURAKARTA CITY Mardiyanto, Doni
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 2, No 04 (2018): IJEBAR, VOL. 02 ISSUE 04, DECEMBER 2018
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v2i04.487

Abstract

Public perceptions of the quality of government services in Indonesia generally assess service performance is not as expected, this can be seen, among others, from the many complaints or complaints from the community such as procedures and service mechanisms that are convoluted, not transparent, uninformed, less accommodative, less consistent, limited facilities, service facilities and infrastructure, so that it does not guarantee certainty (law, time, and costs) and there are still many practices of illegal levies and actions that indicate irregularities and service learning. The public perception of the implementation of public services at the Health Social Security Agency (BPJS) is still unknown, whether it resembles a public complaint, considering that government-owned enterprises are more oriented to public services rather than mere benefits. Therefore there is a need for a study to analyze how the public perception of service delivery. This research was conducted at the Office of the Surakarta City Social Security Agency (BPJS), with the aim of analyzing community perceptions of public service delivery and knowing the factors that influence the quality of public services. This study uses a quantitative approach with quantitative descriptive research methods, with survey techniques, namely the distribution of questionnaires to 48 respondents using the Surakarta City Health BPJS service. From the results of the analysis, it is known that the public perception of the users of public services at the Surakarta City Health Insurance Agency (BPJS) Office stated that the implementation of public services was satisfactory. The factors that influence the quality of public services at the Health Social Security Organizing Agency (BPJS) in Surakarta City are factors of education and income. Keywords : Community Perception, Quality and Factors of Public Service.
ANALISIS STRATEGI KOMUNIKASI PEMASARAN (Studi Kasus Strategi Komunikasi Pemasaran Merchandise di Kedai Digital 8 Solo) Doni Mardiyanto; Giarti Giarti
JURNAL ILMIAH EDUNOMIKA Vol 3, No 01 (2019): EDUNOMIKA, Vol. 03, No. 01, Februari 2019
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v3i01.470

Abstract

This study aims to determine the marketing communication strategy in Kedai Digital 8 Solo in increasing sales of merchandise products. This study uses qualitative descriptive methods, namely research that seeks to describe or describe the object under study based on facts in the field. Data presented using primary data, secondary data through structured interviews, observations, and documentation relating to this study. The data analysis technique used in this study is qualitative data analysis. The results of this study indicate that the marketing communication strategy applied by Kedai Digital 8 Solo is advertising (advertising) and direct marketing (direct marketing). Advertising uses brochure media, banners / MMT and through social media. While direct marketing is done using media letters / proposals submitted to individuals and companies / agencies. Of the two strategies implemented, advertising through social media (online) is more routine because it is considered more effective and efficient. While direct marketing through media letters / proposals is carried out periodically at least once a year even rarely. Keywords: communication strategy, marketing, advertising
PERAN UNIT PENGELOLA KEGIATAN (UPK) PROGRAM DANA AMANAH PEMBERDAYAAN MASYARAKAT (DAPM) DALAM MENINGKATKAN KESEJAHTERAAN MASYARAKAT DI KECAMATAN WERU, KABUPATEN SUKOHARJO Doni Mardiyanto; Sulistyo Sulistyo; Giarti Slamet
JURNAL ILMIAH EDUNOMIKA Vol 5, No 02 (2021): EDUNOMIKA : Vol. 5, No. 2, 2021
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v5i2.2789

Abstract

Upaya pemerintah dalam mengentaskan kemiskinan dan meningkatkan kesejahteraan masyarakat adalah salah satunya melalui Program Dana Amanah Pemberdayaan Masyarakat (DAPM). Program ini merupakan kelanjutan dari program PNPM MP. Program DAPM dikelola oleh Unit Pengelola Kegiatan (UPK) Kecamatan, di mana UPK mengelola dana bergulir dari pemerintah untuk dapat dimanfaatkan oleh masyarakat. Guna mengetahui bagaimana peran UPK DAPM Kecamatan Weru dalam meningkatkan kesejahteraan masyarakat, maka dilakukan penelitian yang dilaksanakan di Kecamatan Weru, Kabupaten Sukoharjo. Penelitian ini menggunakan metode kualitatif yaitu penelitian yang berusaha menggambarkan objek yang diteliti berdasarkan fakta yang ada di lapangan. Data yang disajikan menggunakan data primer dan data sekunder melalui wawancara terstruktur, observasi, dan dokumentasi yang berkaitan dengan penelitian ini, kemudian teknik analisis data yang digunakan dalam penelitian ini adalah analisis deskriptif kualitatif, yakni penyusunan data untuk kemudian dijelaskan dan dianalisis serta dilakukan bersamaan dengan pengumpulan data. Penggunaan keabsahan data menggunakan uji keabsahan data dengan triangulasi. Hasil dari penelitian ini menunjukkan bahwa peran Unit Pengelola Kegiatan (UPK) DAPM Kecamatan Weru dalam membantu meningkatkan kesejahteraan masyarakat sangat berpengaruh. Melalui program ini, masyarakat dapat mengembangkan potensi usaha yang ada sehingga lebih produktif. Sementara itu, UPK DAPM Kecamatan Weru dalam mengelola perputaran dana bergulir dari pemerintah masih belum maksimal, sehingga perlu ditingkatkan agar mencapai target anggaran yang telah ditetapkan. Kata Kunci: Kesejahteraan, DAPM, Pemberdayaan, Masyarakat
PEMBERDAYAAN MASYARAKAT MELALUI PENGEMBANGAN KETRAMPILAN MERAJUT DALAM UPAYA PENINGKATAN PENDAPATAN KELUARGA IBU-IBU PKK DESA NGASEM, COLOMADU, KARANGANYAR Giarti Slamet; Yanti Sri Danarwati; Doni Mardiyanto
SURAKARTA ABDIMAS JOURNAL Vol. 1 No. 1 (2022): Surakarta Abdimas Journal
Publisher : FAKULTAS EKONOMI UNIVERSITAS SURAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52429/saj.v1i1.100

Abstract

Kegiatan Pengabdian Kepada Masyarakat ini bertujuan untuk memberikan pengetahuan bagaimana cara mengembangkan usaha dan keterampilan membuat produk kerajinan rajutan bagi ibu-ibu, Meningkatkan kreatifitas bagi ibu-ibu untuk dapat mengembangkan produk rajutan bagi peserta yang mengikuti pelatihan ini sehingga dapat mengisi waktu dengan merajut yang mana nantinya dapat menjadi pemasukan bagi ibu-ibu, dan peserta pelatihan juga dapat menghitung harga pokok yang digunakan sebagai dasar penentuan harga jual produk rajutan sesuai dengan kebutuhan dan selera pesanan. Metode yang digunakan dalam kegiatan ini adalah melakukan pelatihan langsung melalui 3 tahap yaitu: tahap persiapan, tahap pelaksanaan dan tahap pembuatan laporan. Evaluasi hasil kegiatan pengabdian kepada masyarakat Dalam kegiatan pelatihan merajut ini ibu-ibu dibimbing bagaimana cara membuat tas rajut hingga menguasai dan bisa menghasilkan minimal satu produk rajut berupa tas atau dompet, selanjutnya ibu-ibu akan diberikan pembinaan bagaimana cara mengembangkan usaha rajut di masyarakat. termasuk cara mempromosikannya melalui media sosial seperti facebook, instagram, whatsapp dan lain-lain. Selain itu, Anda juga bisa mempromosikannya melalui kerabat, teman, dan tetangga terdekat Anda tentang produk yang Anda buat. Kata kunci: pemberdayaan, keterampilan merajut, pendapatan keluarga Abstract Community Service Activities aim to provide knowledge on how to develop businesses and skills in making knitted handicraft products for mothers, Increase creativity for mothers to be able to develop knitted products for participants who take part in this training so that they can fill time by knitting which can later become income for mothers, and trainees can also calculate the cost of goods used as the basis for determining the selling price of knitted products according to their needs and tastes of the order. The method used in this activity is to conduct direct training through 3 stages, namely: the preparation stage, the implementation stage and the report generation stage.Evaluation of the results of community service activities In this knitting training activity, mothers are guided on how to make knitting bags until they master and can produce at least one knitting product in the form of bags or wallets, then mothers will be given guidance on how to develop a knitting business in the community. including how to promote it through social media such as Facebook, Instragram, Whatsapp and others. Besides that, you can also promote it through your closest relatives, friends, and neighbors about the products you make. Keywords: empowerment, knitting skills, family income
PEMANFAATAN TEKNOLOGI INFORMASI UNTUK MENINGKATKAN PENJUALAN DAN PEMASARAN PRODUK OLAHAN SAYUR KELOMPOK TANI DESA SAMIRAN, KECAMATAN SELO, KABUPATEN BOYOLALI Desy Amalia Candrakusumah; Doni Mardiyanto; Ambyah Atas Aji
SURAKARTA ABDIMAS JOURNAL Vol. 2 No. 1 (2023): Surakarta Abdimas Journal
Publisher : FAKULTAS EKONOMI UNIVERSITAS SURAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52429/saj.v2i1.166

Abstract

Abstract The innovation produced by the community of Samiran Village, Selo, Boyolali Regency by processing vegetables into vegetable chips provides high economic opportunities for the community. Vegetable chips produced by farmer groups are currently only sold in the Boyolali area. So that vegetable chips can be known more widely and generate higher income, the author is motivated to carry out community service activities. This activity was carried out with the aim of motivating farmer groups to be able to sell and market using social media. In addition, this activity provides knowledge to farmer groups on how to use social media so that they can increase sales and do marketing properly. The implementation method used in this activity is a workshop on the importance of using social media and how to use social media to support marketing and product sales. The activity was carried out smoothly. All participants participated in the workshop activities by actively asking questions and following all directions and procedures for making social media well. Suggestions for further community service activities are to conduct periodic reviews in order to monitor the promotion and sales process of vegetable chips and provide additional material related to how to create content that can attract consumers to buy vegetable chips. Keywords: Information Technology, Sales, Marketing, Processed Vegetable, Samiran Village
PENGARUH GAYA KEPEMIMPINAN, LOYALITAS KARYAWAN, DAN KOMUNIKASI TERHADAP KINERJA KARYAWAN DI LORIN SOLO HOTEL Doni Mardiyanto; Mia Nur Handayani
JURNAL ILMIAH EDUNOMIKA Vol 8, No 3 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i3.14482

Abstract

This study aims to identify the influence of leadership style, employee loyalty, and communication on employee performance in a hotel company. This research employed a quantitative descriptive method. The data were collected uses sampling technique by distributing questionnaires to respondents. The population of this research was 76 employees of the Lorin Solo Hotel. This study applies the classical assumption test, multiple linear regression analysis, coefficient of determination (R2) test, t-test and F-test. The results of the analysis show that the leadership style variable has a value of fcount (4.799)>ftable (1.666), the employee loyalty variable has a value of fcount (5,187)>ftable (1,666), the communication variable has a value of fcount (3,614)>ftable (1,666). As a conclusion, the leadership style, the loyalty of the employees and the communication have a positive influence on the performance of the employees. Keywords: Leadership Style, Employee Loyalty, Communication, Employee Performance
Analisis Pengaruh Inovasi Produk, Citra Merek, dan Strategi Digital Terhadap Keputusan Pembelian Konsumen Lab Milk Di Sukoharjo Erni Widiastuti; Doni Mardiyanto
JURNAL ILMIAH EDUNOMIKA Vol 8, No 1 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i1.12453

Abstract

In this research, the author aims to determine the influence of product innovation, brand image and digital strategy on the purchasing decisions of Lab Milk consumers in Sukoharjo. The research method used is a quantitative research method using primary data and secondary data. The population used in this research is Lab Milk consumers in Sukoharjo whose number cannot be known with certainty. Because the population size is unknown, the number of respondents in this study was determined using the Paul Leedy formula and the number of respondents was 100 people. The sampling technique is using random sampling technique. The data collection method used in this research is by distributing questionnaires to respondents taken as samples. The data analysis techniques used in this research are instrument tests, multiple linear regression tests, t tests, F tests and coefficient of determination tests. The results of data analysis in this research can be concluded that product innovation, brand image and digital strategy have a significant influence on the purchasing decisions of Lab Milk consumers in Sukoharjo. Keywords : product innovation, brand image, digital strategy, and purchasing decisions
PKM: Penyuluhan tentang Pelaporan Keuangan pada UMKM Dapur Aura dan UMKM Sayur Kriyur di Kecamatan Selo Kabupaten Boyolali Putri, Fiani Lindia; Mardiyanto, Doni; Ismawati, Kun; Atas Aji, Ambyah; Giyono, Giyono; Savitri, Savitri; Nugroho, Ignatius Novie Endi; Candrakusuma, Desy Amalia; Widayani, Astrid; Budiwinarto, Kim
Adi Widya : Jurnal Pengabdian Masyarakat Vol 7 No 2 (2023): Adi Widya: Jurnal Pengabdian Masyarakat
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33061/awpm.v7i2.9853

Abstract

The service was carried out based on findings from the Dapur Aura UMKM and Sayur Kriyur UMKM whose bookkeeping was still in the form of cash flow report only. The aim of this activity is to develop the bookkeeping of the two MSMEs, so that they can start making general journals, compiling ledgers, including balance sheets, income statements and notes to financial reports in accordance with the provisions in SAK EMKM. The service method is carried out through simple counseling to business owners or managers and several financial employees. The result of this activity is an increase in the understanding of MSME managers in running a business, especially regarding financial management, so that they can produce their own simple financial reports, and an article in this journal.
Analisis Ukuran Perusahaan, Audit Tenure, Dan Leverage Terhadap Opini Audit Going Concern Pada Perusahaan Sektor Manufaktur Yang Terdaftar Pada BEI Periode 2019-2021 Mardiyanto, Doni; Hastuti, Fitri Ari
Jurnal Bisnis dan Kewirausahaan Vol 16 No 2 (2023): Jurnal Bisnis dan Kewirausahaan
Publisher : Fakultas Ekonomi - Universitas Setia Budi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31001/jbk.v16i2.2228

Abstract

This study aims to determine the effect of company size, audit tenure and leverage on going concern audit opinions in manufacturing companies listed on the Indonesia Stock Exchange for the 2019-2021 period, either partially or simultaneously. This research is a quantitative research. The sampling technique used was purposive sampling by taking secondary data from the www.idx.co.id page. The population of this research is 183 companies where 68 companies are the sample. The analysis technique used is descriptive statistics, panel data regression analysis, panel data regression model, panel data regression model selection and hypothesis testing. The results of this study state that: company size has no effect on going-concern audit opinion, tenure audit has no effect on going-concern audit opinion, leverage has a negative effect on going-concern audit opinion. firm size, audit tenure and leverage have a simultaneous effect on going concern audits.
ANALISIS STRATEGI KOMUNIKASI PEMASARAN MERCHANDISE DI KEDAI DIGITAL 8 SOLO (Studi Kasus Strategi Komunikasi Pemasaran) Mardiyanto, Doni; Slamet, Giarti
Surakarta Management Journal VOLUME 1 NO. 1 JUNI 2019
Publisher : Universitas Of Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (251.367 KB) | DOI: 10.52429/smj.v1i1.329

Abstract

This title of this research is ANALYSIS OF MARKETING COMMUNICATION STRATEGY (Case Study of Marketing Communication Strategy Merchandise at Kedai Digital 8 Solo). This research examines marketing communication strategy in increasing merchandise product sales at Kedai Digital 8 Solo. This research uses descriptive qualitative method, qualitative descriptive method is research that describe the object under study based on facts that exist in the field. Data are presented using primary data and secondary data through structured interview, observation, and documentation, then analyzed with qualitative data analysis. Based on the analysis of this research, results show: (a) Kedai Digital 8 Solo apply advertising and direct marketing as marketing communication strategies, (b) The advertising using media Brochures, banners / MMTs and social media, (c) The direct marketing using letter / proposal submitted to individuals and companies/agencies, (d) Advertising via social media (online) is done on a regular basis as it is more effective and efficient than direct advertising, (e) Direct marketing through letter/proposal medium is done Periodically at least once a year or even rarely 
Co-Authors Abdullah Zailani Abrian Kusuma, Muh. Eko Adi Masliardi Adil, Athira Setira Ambyah Atas Aji Ambyah Atas Aji Antin Okfitasari, Antin Ardianti, Devi Nurvita Atas Aji, Ambyah Aurora Luna Marsela Bambang Wardoyo Bambang Wardoyo, Bambang Br Sembiring, Santa Feronika Calvin Pradigta Candrakusuma, Desy Amalia Desy Amalia Candrakusuma Desy Amalia Candrakusumah Diana Sukorina Dyfa, Rachma Maulida Erni Widiastuti Erni Widiastuti Giarti Giarti Giarti Slamet Giyono Giyono Handayani, Mia Nur Hartanto hartanto hartanto Hastuti, Fitri Ari Hasyim, Moch. Sarif Hasyim, Mochamad Sarif Kim Budiwinarto Kun Ismawati Mia Nur Handayani Moch. Sarif Hasyim Muhammad Eko Abrian Kusuma Ni Luh Putu Nia Anggraeni Ni Luh Putu Nia Anggraini Nugroho, Ignatius Novie Endi Putri, Fiani Lindia Sansafury K Dini Santosa, Dony Firman Savitri Savitri, Savitri Setyo Purwanto Sulistyo Sulistyo Tasya Chaerani TATI NURHAYATI Vira Mindia Wardah Nur Abiyyah Widayani, Astrid Yanti Sri Danarwati Yanti Sri Danarwati Zabrina Ardelia