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All Journal Interaksi : Jurnal Ilmu Komunikasi Jurnal Ilmu Komunikasi Jurnal The Messenger SOSIOLOGI NUSANTARA Syntax Literate: Jurnal Ilmiah Indonesia Jurnal Pendidikan Sejarah dan Riset Sosial Humaniora (KAGANGA) Komunikologi: Jurnal Pengembangan Ilmu Komunikasi dan Sosial Jurnal Ilmiah Syi'ar MIMBAR : Jurnal Penelitian Sosial Dan Politik RESLAJ: RELIGION EDUCATION SOCIAL LAA ROIBA JOURNAL Jurnal khabar: Komunikasi dan Penyiaran Islam Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) Jurnal Indonesia : Manajemen Informatika dan Komunikasi Jurnal Abdimas Serawai Al-Idzaah : Jurnal Dakwah dan Komunikasi COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Jurnal Ilmu Hukum, Humaniora dan Politik (JIHHP) Journal of Social Science and Humanities (JoSSH) JOISCOM (Journal Of Islamic Communications) Srawung: Journal of Social Sciences and Humanities Jurnal Kaganga : Jurnal Ilmiah Sosial dan Humaniora Dikdimas : Jurnal Pengabdian Kepada Masyarakat Baileo: Jurnal Sosial Humaniora Jurnal Indonesia : Manajemen Informatika dan Komunikasi Komuniti: Jurnal Komunikasi dan Teknologi Informasi Jurnal Ilmiah Syi'ar
Mas Agus Firmansyah
Magister Ilmu Komunikasi, FISIP Universitas Bengkulu
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Nursing Public Health Social Sciences Other

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Penerapan Komunikasi Vertikal Antara Pimpinan Dan Karyawan Dalam Membangun Kepuasan Kerja Di Divisi Spare Part Astra Motor Main Dealer Kota Bengkulu Kurniati, Dian; Adhrianti, Lisa; Firmansyah, Mas Agus
Jurnal Khabar: Komunikasi dan Penyiaran Islam Vol. 7 No. 2 (2025): Desember
Publisher : STAI Bumi Silampari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37092/khabar.v7i2.1161

Abstract

This study aims to determine the application of vertical organizational communication between leaders and employees in building job satisfaction in the Spare Parts Division of PT Astra Motor Main Dealer, Bengkulu City. Using a qualitative approach with a case study method and purposive sampling technique, data were collected through interviews, observations, and documentation. The results of the study indicate that the application of vertical communication between leaders and employees in the Spare Parts Division of PT Astra Motor Main Dealer, Bengkulu City has been running quite well but still faces several obstacles. Vertical communication is carried out in two directions, namely communication from leaders to subordinates (downward communication) and from subordinates to leaders (upward communication). When communication is carried out openly, clearly, and two-way, employees feel more appreciated, better understand the tasks assigned, and are more motivated to contribute to achieving company goals. However, there are still obstacles that hinder the effectiveness of communication, such as delays in information, lack of feedback from superiors, and miscommunication that arises due to differences in perception between leaders and subordinates. Therefore, efforts are needed to improve the quality of communication through openness, timely delivery of messages, and strengthening two-way communication channels so that vertical communication can function optimally in building employee job satisfaction.
Strategi Humas Perguruan Tinggi dalam Membangun Reputasi: Studi Alih Status IAIN Bengkulu menjadi UIN Fatmawati Sukarno Bengkulu Fadli, Rohmad; Gushevinalti, Gushevinalti; Firmansyah, Mas Agus
Jurnal Ilmiah Syi'ar Vol 21, No 1 (2021): June 2021
Publisher : UIN Fatmawati Sukarno Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29300/syiar.v21i1.10464

Abstract

Penelitian ini bertujuan untuk mengetahui strategi branding hubungan masyarakat pada kasus alih status Institus Agama Islam Negeri Bengkulu (IAIN Bengkulu) menjadi Universitas Islam Negeri Fatmawati Sukarno Bengkulu (UIN Bengkulu). Kami menggunakan kualitatif yang menghasilkan data deskriptif berupa kata-kata tertulis ataupun lisan dari orang-orang dan perilaku yang diamati. Pemilihan informan dalam penelitian ini menggunakan purposive sampling yaitu menentukan informan dengan pertimbangan tertentu yang dapat memberikan data secara maksimal. Hasil penelitian menyatakan bahwa strategi humas dalam upaya branding perguruan tinggi mengikuti visi, misi dan tujuan dari perguruan tinggi termasuk pada alih status IAIN Bengkulu menjadi UIN Bengkulu. Strategi branding yang telah dilakukan seperti penggunaan teknologi tepat guna. Publisitas humas merupakan sebuah strategi yang dilakukkan subbag humas, publikasi dan dokumentasi IAIN Bengkulu dalam membangun reputasi. Stretegi dalam membangun reputasi dilakukan dengan menyajikan informasi kegiatan dan keunggulan melalui media resmi IAIN Bengkulu dan media yang bekerjasama dengan IAIN Bengkulu dalam membantu menyebarkan pemberitaan kepada masyarakat.
Echo Chamber pada Interaksi Komentar di Akun Instagram @turnbackhoaxid dalam Konteks Post – Truth Enpin Gustin; Mas Agus Firmansyah; Dionni Ditya Perdana
Komuniti : Jurnal Komunikasi dan Teknologi Informasi Vol. 16 No. 2 (2024): Komuniti : Jurnal Komunikasi dan Teknologi Informasi, September 2024
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/komuniti.v16i2.6375

Abstract

Penyebaran informasi palsu atau hoaks di media sosial semakin menjadi masalah serius yang mengganggu kepercayaan publik dan menyebabkan kebingungan. Dalam era di mana informasi sering kali dipertanyakan dan diputarbalikkan, fenomena post – truth menjadi semakin menonjol. Penelitian ini bertujuan untuk menganalisis interaksi komentar di akun Instagram @turnbackhoaxid dalam konteks post – truth, dengan fokus pada emosi dan keyakinan pribadi terhadap respons netizen mengenai verifikasi informasi. Penelitian ini menggunakan pendekatan netnografi dan metode deskriptif kualitatif, data dikumpulkan melalui komentar – komentar pada beberapa postingan klarifikasi hoax yang telah diunggah oleh akun @turnbackhoaxid. Analisis menunjukkan bahwa interaksi komentar dipengaruhi secara signifikan oleh emosi dan keyakinan pribadi pengguna. Temuan mencakup berbagai pola seperti komentar dukungan, sarkasme, emosional, dan tuduhan terhadap akun @turnbackhoaxid. Interaksi ini sering kali mencerminkan fenomena echo chamber di mana individu lebih cenderung mencari informasi yang menguatkan keyakinan mereka sendiri. Penelitian ini menegaskan pentingnya literasi digital dalam memerangi hoaks dan misinformation. Hasil studi menunjukkan bahwa meskipun interaksi didominasi oleh dukungan terhadap klarifikasi yang diberikan, skeptisme, ketidakpercayaan dan manipulasi informasi masih mewarnai interaksi komentar. Oleh karena itu, penelitian ini menyarankan perlunya strategi edukasi yang lebih efektif untuk meningkatkan kemampuan individu dalam menilai informasi secara kritis dalam menghadapi tantangan di era post – truth.   The spread of false information or hoaxes on social media has become a serious issue, disrupting public trust and causing confusion. In an era where information is often questioned and twisted, the post-truth phenomenon has become increasingly prominent. This study aims to analyze comment interactions on the Instagram account @turnbackhoaxid within the context of post-truth, focusing on emotions and personal beliefs regarding netizens' responses to information verification. The research employs a netnographic approach and qualitative descriptive methods, with data collected from comments on several hoax clarification posts uploaded by @turnbackhoaxid. The analysis reveals that comment interactions are significantly influenced by users' emotions and personal beliefs. Findings include various patterns such as supportive comments, sarcasm, emotional responses, and accusations against @turnbackhoaxid. These interactions often reflect the echo chamber phenomenon, where individuals are more likely to seek information that reinforces their own beliefs. This study underscores the importance of digital literacy in combating hoaxes and misinformasi. The results indicate that although interactions are predominantly supportive of the provided clarifications, skepticism, distrust, and information manipulation still color the comment interactions. Therefore, this research suggests the need for more effective educational strategies to enhance individuals' ability to critically assess information in the face of challenges in the post-truth era.
Tradisi Merejung sebagai Media Komunikasi Budaya Suku Serawai Retno Dwi Putri; Mas Agus Firmansyah
Jurnal Khabar: Komunikasi dan Penyiaran Islam Vol. 8 No. 1 (2026): Juni
Publisher : STAI Bumi Silampari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37092/khabar.v8i1.1594

Abstract

This study aims to identify the forms of cultural communication messages contained in the merejung tradition of the Serawai ethnic community in Kepahiang Regency. The merejung tradition is a form of oral literature that has been passed down from generation to generation and is commonly performed in traditional ceremonies, particularly during wedding processions. In addition to functioning as entertainment or an artistic performance, merejung also serves as a medium of cultural communication that conveys social values, moral messages, and cultural identity to the community. However, along with the development of modern times, public understanding especially among the younger generation of the meaning and function of merejung has begun to decline. Therefore, scientific research is needed to reveal the cultural messages embedded within this tradition. This research uses a qualitative descriptive method with an ethnography of communication approach within a constructivist paradigm. Data were collected through observation, in-depth interviews, and documentation involving perrejung (rejung performers), traditional leaders, and members of the Serawai community. Data analysis employed James W. Carey’s ritual communication theory. The results show that the merejung tradition contains three main forms of cultural communication messages: social messages, moral messages, and cultural identity messages that function to strengthen social relationships, provide life advice, and maintain the cultural identity of the Serawai community.
Digital Literacy Movement Through Empowering Elderly Groups in Interacting on Digital Platforms in Bengkulu City Gushevinalti Gushevinalti; Mas Agus Firmansyah; Azahar Kasim
DIKDIMAS : Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 3 (2023): DIKDIMAS : JURNAL PENGABDIAN KEPADA MASYARAKAT
Publisher : Asosiasi Profesi Multimedia Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58723/dikdimas.v2i3.215

Abstract

In the increasingly advanced information technology era, digital literacy has become an important skill to face the challenges and opportunities offered by digital platforms. However, elderly people often face difficulties in developing these skills. Therefore, this service was carried out to explain and analyze the digital literacy movement involving groups empowering elderly people to interact on digital platforms in Bengkulu City. The service method used is a participatory fun education method, including peer group training, namely providing material through small groups of 10 people with one facilitator and demonstrating directly with props, as well as a mentoring method facilitated by the service team in the form of a WhatsApp group by including all Elderly participants including facilitators for 1 month. The research results show that the digital literacy movement through empowering elderly groups in Bengkulu City has had a positive impact. Through proper training and support, seniors can improve their knowledge and skills using digital platforms. They are able to overcome obstacles such as technological incomprehension, fear and physical limitations that they may face. This service also reveals the importance of an inclusive and sustainable approach in empowering the elderly group in digital literacy. Support from government, community institutions, and families is critical in ensuring older adults have adequate access to necessary training and resources. Apart from that, it was also found that the existence of community and collaboration between elderly people can be an important factor in facilitating the exchange of knowledge and experience in using digital platforms.
Kampanye Pilpres 2014 dalam Konstruksi Akun Twitter Pendukung Capres Mas Agus Firmansyah; Siti Karlinah; Suwandi Sumartias
Jurnal The Messenger Vol. 9 No. 1 (2017): January-June
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v9i1.430

Abstract

The use of social media, especially Twitter during the presidential election campaign in 2014 led to the construction of the presidential candidates can not only be found in the mass media, but also can be found in the content chirp twitter account supporters. This study aims to identify and find out how the two presidential candidates figure (Prabowoand Jokowi) when constructed through chirp Twitter account their respective supporters. By using qualitative methods, this research observation and analysis of the chirp twitter supporters of the two presidential candidates were uploaded during the presidential election campaign (June 4 until June 5, 2014) takes place. The results showed that Prabowo is constructed by supporters twitter account as a highly intelligent, resolute and strong. While Jokowi constructed by supporters as a populist figure, simple and honest.
Co-Authors adiprashada, Dhanurseto Ajeng Maya Alfarabi Ali Djamhuri Amaliah, Uzie Ananda Ayu Putri Andriyanto Andriyanto Ardila, Windi Arrianie, Lely Asyifah, Chairani Ayyash, Muhammad Yahya Azahar Kasim Azzahra, Juliasri Baskara, Aditya Febrian Surya Budiman, Dwi Aji Charoline, Novita Dedi Supriyadi Dhanurseto adiprashada Dhanurseto Hadiprashada Dhanurseto Hadiprashada Dhanurseto Hadiprashada Dian Kurniati Dinata, Leo Ferda Dionni Ditya Perdana Dionni Surya Perdana Dwi Ningtyas Arum Pertiwi Enpin Gustin Fadli, Rohmad Gushevinalti, Gushevinalti Gushevinalti, Gushevinalti Hadiprashada, Dhanurseto Hafizah, Evi Idi Warsah Juliasri Azzahra Khavid Normasyhuri Leo Ferda Dinata Levy Oktridarti Lisa Adhrianti M Yoesoef Anggara Makhrian, Andy Makhrian, Andy Maria Ulva Martadireja, Sonde Maya, Ajeng Muhammad Hafiz Alfiqri Neneng Cucu Marlina Normasyhuri, Khavid Pertiwi, Dwi Ningtyas Arum Qhana Alfiah Retno Dwi Putri Rike Indriani Rohmad Fadli Rupian Joyo Saragih, Rasianna Br. Satrio, Bima Siti Karlinah Siti Karlinah Sonde Martadireja Suminar, Panji Supriyadi, Dedi Suwandi Sumartias Ulva, Maria Yori Manis Tika