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Dinasti International Journal of Education Management and Social Science
Published by Dinasti Publisher
ISSN : 26866358     EISSN : 26866331     DOI : https://doi.org/10.31933/dijemss
Core Subject : Education,
Dinasti International Journal of Education Management and Social Science (DIJEMSS) is the scientific journal of educational and social science research published since 2019 by Dinasti Publisher. Dinasti International Journal of Education Management and Social Science (DIJEMSS) articles which contribute to the understanding, theoretical development, theoretical concept and implementation of theories of education al any levels. This Journal publishes Original Research Articles, Review, Short Communications, Essays and Case Studies within the whole field of Education and Social Science their related and applied fields.
Articles 1,188 Documents
Customer Relationship Management (CRM) Analysis in Customer Retention Haryanto, Rudy; M. Zai, Yovita Yulia; Nampira, Ardi Azhar; Yuliana, Ana; Desembrianita, Eva
Dinasti International Journal of Education Management And Social Science Vol. 6 No. 6 (2025): Dinasti International Journal of Education Management and Social Science (Augus
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v6i6.5461

Abstract

The purpose of this study is to analyze Customer Relationship Management (CRM) in customer retention. This research approach collects data through a literature study, which involves reading literature from various sources including books, reports, articles, and journals through qualitative and deductive approaches. The findings of this study are that Customer Relationship Management (CRM) is an important strategy in increasing customer retention. By utilizing precise segmentation, personalized service, consistent multi-channel interactions, and real-time satisfaction monitoring, CRM helps companies build stronger and more sustainable relationships with customers. Systematic CRM implementation has been proven to increase loyalty, satisfaction, and operational efficiency, as well as reduce marketing costs. Case studies of global companies such as Amazon and Starbucks demonstrate the success of this strategy in encouraging repeat purchases and strengthening emotional bonds with customers. However, CRM implementation also faces challenges such as lack of system integration, poor data quality, internal resistance, limited technical human resource capabilities, and high implementation costs.
Hedonic Value in Customer Satisfaction: A Bibliometric Analysis Noorsahadita, Radina; Noer , Lissa Rosdiana
Dinasti International Journal of Education Management And Social Science Vol. 6 No. 6 (2025): Dinasti International Journal of Education Management and Social Science (Augus
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v6i6.5462

Abstract

This study systematically maps research on hedonic value and customer satisfaction using a bibliometric approach, in order to identify dominant themes, research gaps, and key contributions in the field. Bibliometric analysis was conducted using the Scopus database, focusing on articles discussing "hedonic value" and "customer satisfaction" between 2002 and 2025. The PRISMA protocol was applied in the screening and selection process, resulting in 55 relevant articles. The analysis shows an increase in research interest since 2018, with keywords such as "customer satisfaction," "perceived enjoyment," and "emotional value" as the focus. Two main clusters identified include a focus on sales and consumer behavior. These findings also reflect the high level of international collaboration and the dominance of recent literature, confirming the topic's relevance in current academic discourse. This study contributes to the consumer behavior literature by providing a structured overview of the relationship between hedonic value and customer satisfaction, as well as identifying directions and opportunities for further research in marketing and consumer psychology.
Green Digitalization for Smart Mobility and Low-Carbon Transportation in East Kalimantan Syahputra, M. Arib Herzi; Rusdi, Rusdi; Handaya, Rahma; Paselle, Enos
Dinasti International Journal of Education Management And Social Science Vol. 6 No. 6 (2025): Dinasti International Journal of Education Management and Social Science (Augus
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v6i6.5495

Abstract

This research examines the application of the smart mobility concept as a transition strategy towards low-carbon transportation in East Kalimantan, focusing on the cities of Samarinda and Balikpapan. This research aims to analyze the role of transportation digitalization in improving public service efficiency, reducing carbon emissions, and identifying barriers to implementation. The method used is an exploratory case study with a content analysis approach to secondary data. The results show that smart mobility in East Kalimantan is beginning to have a positive impact. E-parking services, the development of e-ticketing, and the use of navigation applications have proven effective in reducing congestion and fuel consumption. Furthermore, the adoption of electric vehicles (EVs) has shown a significant increase, marked by a 452% increase in electricity consumption and a 406% increase in SPKLU (Public EV Charging Station) transactions by 2024. The expansion of SPKLU and SPBKLU infrastructure has strengthened the electric vehicle ecosystem in this region. However, obstacles remain, such as a digital literacy gap among the community, particularly among the elderly, low-income groups, and residents in rural areas. This limits the optimal utilization of digital transportation services.
A PRISMA Systematic Review of AISAS Model Implementation to Enhance User Engagement on Instagram (2015–2025) Patrissia, Ressa Uli
Dinasti International Journal of Education Management And Social Science Vol. 7 No. 1 (2025): Dinasti International Journal of Education Management and Social Science (Octob
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v7i1.5496

Abstract

This study presents a systematic synthesis of research on the implementation of the AISAS (Attention, Interest, Search, Action, Share) model to enhance user engagement on Instagram from 2015 to 2025. Using the PRISMA 2020 protocol, 58 scholarly articles were analyzed to identify thematic patterns, best practices, and research gaps. The findings confirm that AISAS has been widely applied in influencer marketing, visual content strategies, brand awareness campaigns, and user-generated content, et the Search and Share stages remain underexplored. The study contributes a key novelty by proposing the Adaptive AISAS Cycle (AAC), which reconceptualizes AISAS not as a linear funnel but as a recursive engagement loop, where Search renews Attention and Share reinforces Interest. This cyclical interpretation better reflects the iterative dynamics of digital consumer behavior shaped by algorithmic personalization, emotional storytelling, and participatory culture. Theoretically, this study enriches digital marketing literature by advancing AISAS into an adaptive cycle, while practically it provides guidance for designing Instagram strategies that sustain long-term engagement and brand advocacy.
Shaping the Future of English Language Teaching: Leveraging Adaptive Pedagogy and Technology for Revolutionary Learning Juhana, Juhana
Dinasti International Journal of Education Management And Social Science Vol. 6 No. 6 (2025): Dinasti International Journal of Education Management and Social Science (Augus
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v6i6.5498

Abstract

The changing dynamics of English language teaching (ELT) increasingly require creative methods that integrate adaptive pedagogy and technology to address varied student  needs. This qualitative study investigates how seasoned English teachers incorporate these strategies to improve student engagement, motivation, and metacognitive  abilities. Semi-structured interviews were performed with six teachers from diverse educational environments, and thematic analysis was employed to identify patterns and insights. The study found that teachers use digital tools such as language applications, online platforms, and multimedia resources while adjusting strategies to match students’ abilities and learning preferences This integration enhances student engagement and passion, particularly through gamified and interactive activities, while also promoting self-reflection and strategic learning, allowing students to assess and evaluate their own progress. Nonetheless, difficulties sustain, such as disparate access to technology among students and the continual necessity for professional development to align with advancing educational technologies. The research emphasizes the transformative capacity of integrating adaptive pedagogy with technology instruments, indicating a transition towards more individualized, student-centric English Language Teaching methodologies. The implications for teachers indicate that the careful integration of various methods can foster dynamic learning environments that enhance language proficiency and promote lifetime learning skills.  
The Effect of the Green Shipping Campaign and Greenhouse Gas Emission Reduction Policy on Electric Vessel Procurement Mediated by Shipowner Perceptions: A Case Study at PT Pertamina Trans Kontinental (2025) Matagiwa, Parabil; Agusinta, Lira; Simarmata, Juliater
Dinasti International Journal of Education Management And Social Science Vol. 7 No. 1 (2025): Dinasti International Journal of Education Management and Social Science (Octob
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v7i1.5559

Abstract

Maritime transportation activities contribute to Greenhouse Gas (GHG) emissions. IMO adopted MARPOL Annex VI to prevent air pollution from ships. Several countries in the world have initiated the use of electric ships as a form of campaign. The Indonesian government also shows its commitment to reducing GHG emissions and encourages the use of electric transportation in the transportation sector. The government issued various policies supporting the use of electric transportation. However, electric transportation in Indonesia is still dominated by the land sector. The adoption of electric ships for some shipowners is still only a discourse that has not been realized, one of which is PT Pertamina Trans Kontinental (PTK). This study aims to analyze the influence of green shipping campaigns and GHG emission reduction policies on the procurement of electric ships mediated by shipowner perceptions. The method used is mixed methods with PLS-SEM analysis to 97 respondents followed by interviews with 5 informants determined by purposive sampling. The results show that green shipping campaigns have a significant effect on shipowner perceptions, and GHG emission policies have a significant effect on the procurement of electric ships. However, the relationship between green shipping campaigns and ship procurement and GHG reduction policies on perceptions is equally insignificant. Shipowner perceptions significantly mediated the effect of campaigns on electric ship procurement, but not the effect of GHG emission reduction policies. The implementation of electric ships in PTK is hampered by technical, operational, economic, regulatory, and sustainability awareness factors.
Analysis of Village Financial Management Information System in Monitoring Village Financial Management Ramsilas, Topan; Marantika, Abshor; Zulher, Zulher
Dinasti International Journal of Education Management And Social Science Vol. 7 No. 1 (2025): Dinasti International Journal of Education Management and Social Science (Octob
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v7i1.5659

Abstract

Village financial management in Indonesia still faces significant obstacles, particularly in aspects of transparency, accountability, and efficiency. In Kampar Regency, Riau Province, the amount of village fund allocation has continued to rise, reaching approximately Rp156.5 billion in 2024. However, this increase has not been free from issues, especially related to monitoring mechanisms and the managerial capacity of village officials. To overcome these challenges, the government introduced the Village Financial System (SISKEUDES), a digital platform designed to facilitate bookkeeping, reporting, and financial oversight at the village level. This research aims to evaluate how SISKEUDES has been applied within the Community and Village Empowerment Office (DPMD) of Kampar Regency. A descriptive qualitative method was employed, combined with SWOT analysis. Data sources were obtained through field observations, document review, and interviews with key informants. Findings indicate that all villages (100%) in Kampar Regency have already adopted SISKEUDES. Nonetheless, its practical use has not reached the expected level due to several obstacles, such as weak internet connectivity, limited digital skills among village apparatus, and delays in certain technical operations. The SWOT analysis highlights strengths, including regulatory backing and full coverage of SISKEUDES implementation, while weaknesses include inadequate infrastructure and human resource capacity. Opportunities were found in the form of strong national policy direction and ongoing advances in digital technology, whereas threats involved risks to data security and reluctance from some local officials. Based on these results, the recommended strategies are: improving staff competence through continuous training, enhancing ICT infrastructure, enforcing standardized operating procedures (SOPs), and strengthening data protection. From a practical perspective, this study contributes directly to DPMD Kampar by supporting better monitoring of the village budget (APBDes) and encouraging greater citizen engagement. Theoretically, it enriches the discourse on digital-based public financial management systems at the local governance level.
Organizational Performance In The Context Of Talent And Knowledge Management: The Mediating Role Of Employee Retention Prasetyo Moelyadi, Iman; Fauzi, Akhmad; Anwar, Muhadjir
Dinasti International Journal of Education Management And Social Science Vol. 7 No. 1 (2025): Dinasti International Journal of Education Management and Social Science (Octob
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v7i1.5066

Abstract

Enhancing organizational performance necessitates the effective implementation of talent management and knowledge management strategies to foster competitive advantage through the development of employee skills and competencies. This study aims to examine the influence of talent management and knowledge management on organizational performance, and to investigate the mediating role of employee retention in this relationship.  The study involved a population of 157 managerial-level employees at PT Pertamina Patra Niaga, from which a sample of 113 respondents was selected using simple random sampling. Primary data were collected through structured questionnaires and analyzed using the Partial Least Squares (PLS) method. The findings reveal that (1) both talent management and knowledge management exert a positive and significant influence on organizational performance; (2) employee retention does not mediate the relationship between talent management and organizational performance; and (3) employee retention significantly mediates the effect of knowledge management on organizational performance
The Influence of Knowledge on Performance Mediated by Human Resources in Micro, Small, and Medium Enterprises (MSMEs) Supriadi, Eddi; Paramarta, Vip; Kosasih, Kosasih; Yuliaty, Farida
Dinasti International Journal of Education Management And Social Science Vol. 7 No. 1 (2025): Dinasti International Journal of Education Management and Social Science (Octob
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v7i1.5080

Abstract

Micro, Small, and Medium Enterprises (MSMEs) in West Java face significant challenges in sustaining their operations amidst digital disruption and increasing market uncertainty. In this environment, knowledge is no longer merely an informational asset but a strategic driver of efficiency, innovation, and customer satisfaction. However, the strategic value of knowledge cannot be fully realized without the support of high quality human resources (HR) capable of interpreting, managing, and applying it in day-to-day business activities. This study aims to examine the influence of knowledge on MSME performance, with HR quality as a mediating variable. Employing a quantitative approach and Partial Least Squares Structural Equation Modeling (PLS-SEM), data were collected from 93 MSME actors in West Java. The findings reveal that both knowledge and human resource quality significantly influence MSME performance, both directly and indirectly. These results underscore that knowledge management when grounded in capable human resources is a critical strategy for driving competitiveness and sustainable growth among MSMEs in the era of digital transformation.
The Effectiveness of Canva-Based DIY Presentations in Enhancing English-Speaking Performance Ayusasmita, Via; Wahyuni, Sri; Bahri, Seful
Dinasti International Journal of Education Management And Social Science Vol. 7 No. 1 (2025): Dinasti International Journal of Education Management and Social Science (Octob
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v7i1.5091

Abstract

Improving students’ English-speaking skills remains a persistent challenge in Indonesia, particularly in traditional classroom settings. This study explores the effectiveness of Canva-based Do-It-Yourself (DIY) projects, specifically procedural text presentations, as a pedagogical tool to enhance speaking performance. Utilizing a mixed-methods approach, the research integrates quantitative data from pre-tests, treatments, and post-tests. Canva-based DIY presentations served as the independent variable, while students’ speaking performance was the dependent variable. Statistical analysis, conducted via SPSS, revealed a significant improvement: a 26.08-point increase in speaking scores, a rise in post-test completion rate from 0% to 64.3%, and a p-value of 0.000 (<0.05), confirming the effectiveness of the intervention. Students also reported increased motivation, creativity, and confidence, despite minor technical hurdles. These findings suggest that Canva offers a low-cost, visually rich platform to stimulate learner engagement and support the development of key speaking sub-skills: grammar, pronunciation, vocabulary, and fluency. However, the study’s small sample size and limited classroom context constrain its generalizability. Future research should involve broader populations and longitudinal designs to validate long-term impacts.

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