PRIMA : Portal Riset dan Inovasi Pengabdian Masyarakat
The Community Service Innovation and Research Portal (PRIMA) is a peer-reviewed journal that publishes scientific articles from various disciplines that are implemented in various community service activities and other applied research. Articles published in the PRIMA Journal include the results of original scientific research, new scientific review articles, or comments and criticisms of existing writings published in the PRIMA Journal or in other scientific periodicals. PRIMA journal accepts manuscripts or article manuscripts in the field of applied research and downstreaming the results of community-based qualitative and quantitative scientific research into community service formats that cover relevant scientific fields including: 1. Social Science 2. Educational Field 3. Exact Science 4. Sports 5. Language 6. Business and Economics 7. Technical and Vocational 8. Arts 9. Religion and Philosophy 10. Medicine and Health
Articles
153 Documents
<![CDATA[EDUKASI PERINTISAN BISNIS PADA YAYASAN MATA AIR SURGAWI ]]>
<![CDATA[Yusbardini]]>;
<![CDATA[Marcello]]>
<![CDATA[ PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 2 No. 2 (2023): MARCH ]]>
Publisher : <![CDATA[Transpublika Publisher ]]>
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DOI: 10.55047/prima.v2i2.725
<![CDATA[The purpose of this service is to provide provisions for young women at Cahaya Alam Islamic boarding school in Bekasi district on how to start a business and start a business in order to have the skills, knowledge and attitudes to enter the world of independent entrepreneurship as an effort to foster life skills for children living in orphanages by providing non-formal education in the field of entrepreneurship. The training is in the form of providing material about starting a business and starting a business online. The output target of this service program is articles published in journals and IPR. This PKM activity is expected to motivate and inspire the young women of Cahaya Alam orphanage when they start entrepreneurship. With qualified entrepreneurial knowledge, it is hoped that they will be able to foster a mature attitude of independence, so that living expenses and education costs can run smoothly and can help ease the burden on orphanages, so they need to be empowered to improve their quality of life with entrepreneurship.]]>
<![CDATA[PELATIHAN KINERJA TENAGA PENJUALAN PADA UKM ]]>
<![CDATA[Djakasaputra, Arifin]]>;
<![CDATA[Mahanani, Zenita Dian]]>;
<![CDATA[Rosyada, Maulin Amrina]]>
<![CDATA[ PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 2 No. 2 (2023): MARCH ]]>
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DOI: 10.55047/prima.v2i2.741
<![CDATA[Sales force plays a crucial role in determining the success of a company's product sales. Therefore, it is important to understand the factors that determine sales force performance. The partner involved in this activity is a creative handicraft product business located in Serang, Banten. Based on the initial observation conducted online through a zoom meeting, the partner has not fully understood the factors that contribute to improving sales force performance. The method offered in this activity is training and socialization on the basic understanding of performance and the success factors that influence it. The results of the activity show that the training material was delivered smoothly, and the partner showed enthusiasm in receiving the information, as evident from active discussions between the partner and the PKM team. Additionally, the activity succeeded in enhancing the partner's knowledge to improve their sales force performance.]]>
<![CDATA[PELATIHAN SUMBER PEMBIAYAAN USAHA DALAM PENGEMBANGAN USAHA PADA UKM ]]>
<![CDATA[Rasyid, Rosmita]]>;
<![CDATA[Rahadani, Fansisca Puspita]]>;
<![CDATA[Anggela, Nicole]]>
<![CDATA[ PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 2 No. 2 (2023): MARCH ]]>
Publisher : <![CDATA[Transpublika Publisher ]]>
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DOI: 10.55047/prima.v2i2.742
<![CDATA[Collecting funding sources has always been a challenge for entrepreneurs. Nowadays, entrepreneurs feel that it's increasingly difficult to obtain the necessary capital to start and expand their businesses. Small and Medium Enterprises (UKM) often face various issues when searching for new funding sources. Various financing patterns for UKM have been devised to address the funding gap problem, especially the capital constraints that can hinder their innovative activities. The selected partner for the Community Service Program (PKM) is a handmade craft business called "Damar Handy Craft," which produces various handmade crafts, such as decorative lamps, seashell handicrafts, and other decorations. Most of the raw materials come from the sea and are processed into these handmade products. The business is located in Serang city, Banten province. The objective of PKM is to assist the partner in enhancing their knowledge and skills in finding and utilizing the right sources of funding for business development. The method used in this program is training and socialization conducted via Zoom. The training on understanding business capital financing covers topics such as basic capital understanding, various sources of funding, the division of passive and active capital, wealth and financial structures, and different forms of capital. The results of the program demonstrate that the partner has acquired knowledge about funding sources that can increase their business capital for business development. The outcomes of the PKM activity include national publication/seminar and writing in intelligent mass media.]]>
<![CDATA[PELATIHAN MEMBANGUN SDM KREATIF BERKELANJUTAN KELOMPOK PEMBERDAYAAN MASYARAKAT “BUMI RESIK MARUGA” ]]>
<![CDATA[Rodhiah]]>;
<![CDATA[Putri, Nadira Aulia]]>;
<![CDATA[Clarisa, Tara]]>
<![CDATA[ PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 2 No. 2 (2023): MARCH ]]>
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DOI: 10.55047/prima.v2i2.743
<![CDATA[Business competition in the creative industry requires the right competitive strategy. The strategy necessitates focusing on product quality with high market demand, competitive pricing, a robust supply chain, and appropriate allocation of funds. All of these factors are influenced by the application of competent human resources (HR). The purpose of this activity is to help business owners gain the knowledge necessary to build sustainable and creative HR practices. The activity took place at the Bumi Resik Maruga community empowerment group located in South Tangerang. The selected partner is a recycling business group that transforms large and small used plastic bottles into handicraft products such as lampshades, aquariums, flower pots, and more. Based on initial observations made by directly engaging with the partners, the main problem lies in managing creative human resources due to the partners' weak knowledge about HR management. As a result, they have not been able to leverage their competitive advantage effectively. To address this issue, the method offered in the activity is training and socialization. The results of the activity show that it was successful, with partners enthusiastically embracing the material presented by the PKM Team. Through this initiative, the problems encountered in the recycling business can be resolved, and partners can enhance their knowledge in building and maintaining creative human resources to compete effectively in producing sustainable and creative products.]]>
<![CDATA[PELATIHAN STRATEGI PEMASARAN YANG DIGERAKKAN OLEH PELANGGAN PADA UKM ]]>
<![CDATA[Rodhiah]]>;
<![CDATA[Mahanani, Zenita Dian]]>;
<![CDATA[Rosyada, Maulin Amrina]]>
<![CDATA[ PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 2 No. 2 (2023): MARCH ]]>
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DOI: 10.55047/prima.v2i2.747
<![CDATA[The challenge in marketing is to identify potentially profitable markets to serve. SMEs need to identify who the potential market segments are to become their target market. Through a segmentation strategy, the owner will be better prepared and focused on providing services to its customers. The objective of the PKM activity is to provide training to SMEs on customer-driven marketing strategies. The partner chosen for the activity is engaged in a flower craft business located in Serang, Banten province. The activity method involves conducting online training through Zoom meetings, presented in the form of a PowerPoint presentation, covering topics such as market segmentation, target market determination, differentiation, and positioning. The results of the activity went smoothly, with partners enthusiastic about receiving the presented material. Through this activity, it is hoped that partner understanding will be enhanced to effectively implement customer-driven marketing strategies.]]>
<![CDATA[SOSIALISASI PENTINGNYA REKAM MEDIS DI FASILITAS LAYANAN KESEHATAN PADA SISWA SMAN 1 TELUK SEBONG ]]>
<![CDATA[Anisa, Desfa]]>;
<![CDATA[Farhansyah, Fani]]>;
<![CDATA[Wulandari, Siti]]>
<![CDATA[ PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 2 No. 2 (2023): MARCH ]]>
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DOI: 10.55047/prima.v2i2.748
<![CDATA[A medical record is a record that contains the patient's identity, patient diagnosis, treatment and services provided to the patient during the patient's treatment at a hospital, health center or clinic. Medical records are not just filling in patient medical data, but also coding the disease. The coding is done so that health facilities can claim the costs incurred in treating a patient. The quality of medical recorders is very important because it can determine the quality of service at health facilities. So, it is necessary to provide an understanding of medical records to the community so that later many people will better understand how important medical records are for patients in health facilities. This socialization activity went smoothly and all participants seemed enthusiastic in listening to the material presented. The method used in this activity is in the form of socialization and question and answer. The participants who participated in this activity were students of SMAN 1 Teluk. The purpose of this activity is to socialize the students of SMAN 1 Teluk Sebong about the importance of medical records.]]>
<![CDATA[PELATIHAN INOVASI MODEL BISNIS DALAM MENINGKATKAN KINERJA UKM ]]>
<![CDATA[Rodhiah]]>;
<![CDATA[Jayanti, Yunia Arinda]]>;
<![CDATA[Putri, Nadira Aulia]]>
<![CDATA[ PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 2 No. 3 (2023): JUNE ]]>
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DOI: 10.55047/prima.v2i3.765
<![CDATA[Business model innovation (BMI) is considered a specialized form of innovation that helps improve business performance. The key to successfully improving business performance and competitiveness lies in the effective implementation of key managerial practices that lead to innovation. Businesses can innovate through products, processes and marketing strategies, and can innovate their business models. The objective of current service activity is to provide training to SMEs on business model innovation. The partner chosen to be the place of activity is engaged in the culinary business located in Jambi. The activity method of conducting online training through zoom meetings, presented in the form of PPT, about innovation, innovation fields, business model innovation, reasons for the importance of business model innovation, and strategies for implementing business model innovation has run smoothly. Training has been carried out according to the needs of partners assisted by two students as hosts. Partners were eager to receive the material presented by the PKM team. During the socialization process, the partners had many discussions and questions and answers with the PKM Team. The results of the activity can increase partner knowledge in an effort to improve business performance.]]>
<![CDATA[WORKSHOP MENYULAM SEBAGAI PENINGKATAN POTENSI DAN KREATIVITAS LANSIA ]]>
<![CDATA[Lia, Della Ayu Zonna]]>;
<![CDATA[Tirtasari, Berliana Nadia Rakhma]]>;
<![CDATA[Yakin, Fadillah Ainul]]>;
<![CDATA[Mustika, Fernanda Ayu]]>;
<![CDATA[Shevchenko, Kevin Henry]]>;
<![CDATA[Mutaqqin, Robbi Habbal]]>
<![CDATA[ PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 2 No. 3 (2023): JUNE ]]>
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DOI: 10.55047/prima.v2i3.779
<![CDATA[Elderly or can be called the elderly is a group of parents aged 45 years and over. Some of the elderly spend a lot of time at home, one of which is due to the condition of the body's declining stamina, causing a lack of active and productive activities that can be done by the elderly. Productive activities will help the elderly to keep moving and doing fun activities, so that their body and soul will feel better. One of the productive activities that can be done by the elderly is embroidery. The implementation of embroidery training activities for elderly mothers is carried out in four stages systematically consisting of (1) preparation; (2) implementation; (3) closing; and (4) preparation of reports. The purpose of this service activity is to organize productive activities for the elderly to increase the potential and creativity of the elderly of Talok Village.]]>
<![CDATA[PENINGKATAN KEMAMPUAN MEMBUAT MEDIA PEMBELAJARAN DENGAN BANTUAN WEBSITE GENIALLY PADA GURU-GURU SMK ISLAM BATU ]]>
<![CDATA[Rahayu, Wening Patmi]]>;
<![CDATA[Hidayat, Rachmad]]>;
<![CDATA[Zutiasari, Ika]]>;
<![CDATA[Rusmana, Dede]]>;
<![CDATA[Indarwati, Rila Ayu Agnes]]>;
<![CDATA[Zumroh, Siti]]>
<![CDATA[ PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 2 No. 3 (2023): JUNE ]]>
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DOI: 10.55047/prima.v2i3.783
<![CDATA[The rapid development of information technology has resulted in a transformation in the educational paradigm, forcing educators to reformulate their learning models. In this context, technology integration becomes imperative, encouraging teachers to utilize technological tools in the learning process. Despite the abundance of free online learning resources, it remains crucial to align them with real classroom dynamics. In response to this change, an innovative workshop was held at SMK Islam Batu, with the main objective of strengthening educators' competencies in the utilization of technology in learning, particularly through the Genially platform. The workshop explored teachers' skills in technology utilization, with an emphasis on using Genially as a tool to produce interactive and engaging learning content. The results of this workshop were impressive. Teachers not only improved their understanding of technology, but were also able to apply this knowledge effectively in their learning. The positive impact of this change in approach can also be seen in the quality of learning at SMK Islam Batu, where learning becomes more powerful, engaging and interactive. The success of this workshop has wider implications that extend beyond the school itself.]]>
<![CDATA[DISEMINASI APLIKASI SI CETAR (APLIKASI LITERASI BERBASIS KEARIFAN LOKAL BLITAR) BERSAMA SEKOLAH DASAR WILAYAH KECAMATAN KANIGORO ]]>
<![CDATA[Putriani, Ida]]>;
<![CDATA[Widiastuti, Sripit]]>;
<![CDATA[Rarasati, Ida Putri]]>
<![CDATA[ PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 2 No. 3 (2023): JUNE ]]>
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DOI: 10.55047/prima.v2i3.792
<![CDATA[Literacy activities at the primary school level aim to develop students' interest in reading and reading habits. These activities involve aspects of listening, reading and a variety of types of reading materials. However, their implementation requires a structured program and effective supervision. Preliminary research shows that the main challenges in the current School Literacy Movement are supervision and habituation constraints that are difficult for teachers to observe, as well as limited access to reading resources due to distance learning. This community service aims to make a positive contribution by applying Si Cetar Media (Blitar Story Literacy Application) as a supporting tool for literacy activities in primary schools. The implementation approach involved preparation, workshop and evaluation stages. Initial observations and determining instruments were conducted in the preparation. The workshop involved the school principal and involved the use of Si Cetar Media. The evaluation of the literacy program with Media Si Cetar was conducted in the final stage. Si Cetar Media is expected to have a positive impact on teachers, students and schools. The various titles and storylines accompanied by interesting pictures can motivate students, while easy access through laptop or mobile devices enables independent learning. The use of this media also makes it easier for teachers to manage literacy programs and assess student progress. Furthermore, Media Si Cetar complements the school's collection of reading resources, allowing students to learn through a broader digital platform than traditional libraries. The expected outcomes are teachers' positive response to the Community Service Program (PKM) as well as the effective dissemination of Media Si Cetar.]]>
