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Hendri Rasminto
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INDONESIA
Jurnal Akademik Pengabdian Masyarakat
Published by CV Kampus Akademik Publising
ISSN : 3030864X     EISSN : 30308631     DOI : https://doi.org/10.61722/japm.v1i2.534
Core Subject : Economy, Science, Education, Social, Engineering,
Computer Science & IT Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Social Sciences
Manajemen, Ekonomi, Ekonomi Syariah, Akuntansi, Kewirausahaan, Bisnis, Ilmu Sosial Humaniora, Sastra, Bahasa, Pertanian, Kesehatan, Peternakan, perikanan, Politik, Pendidikan, Ilmu Teknik, Sistem Informasi, Teknik Elektro dan Informatika, Desain Komunikasi Visual, Ilmu Komunikasi, Hukum, Agama
Arjuna Subject : Umum - Umum
Articles 547 Documents
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PKM Kewirausahaan Pengolahan Ubi Kayu Menjadi Keripik Singkong Ika Wisudawaty; Hasbi Hasbi; Mahmuddin Mahmuddin; Muh. Rizah Putrawan; Fitrah Widya Wati
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 2 No. 6 (2024): November
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v2i6.2934

Abstract

Cassava is a food crop that has many advantages and can be an added value to increase the durability of cassava so that it is suitable for consumption and by utilizing cassava it obtains a high selling value on the market. Added value is the addition of value to a product before the production process is carried out and after the production process is carried out. Processing cassava into cassava chips is to increase the durability of the cassava so that it is suitable for consumption and to utilize the cassava to obtain a high selling value for marketing. Cassava chips are a snack product that many consumers like. The crunchy taste and cheap price offered make this product a suitable alternative to accompany relaxing time with family, co-workers, friends, and so on. Even though cassava has many advantages, including its ability to grow in difficult conditions, the price of cassava in Indonesia is still low compared to other staple crops. Therefore, innovation is needed to increase the selling value of cassava. One way to add value is to process cassava into cassava chips, which is a popular snack among people, especially teenagers. Cassava chips have a distinctive and crunchy taste, and the processing process provides added value to cassava
PEMANFAATAN BUAH MENJADI MINUMAN SMOOTHIES KEKINIAN DALAM MEMENUHI KEBUTUHAN NUTRISI Pahrul Pahrul; Mahmuddin Mahmuddin; Mitha Evalista; Herawan Hisanan; Irfan Yunus
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 2 No. 5 (2024): September : Jurnal Akademik Pengabdian Masyarakat
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v2i5.2937

Abstract

The creative industry in Indonesia has grown rapidly in recent years, resulting in increasingly intense trade competition and various innovations in product marketing. This research focuses on the use of fruit into smoothies The condition of urban communities with very high mobility which often demands practicality is also the background for the formation of smoothies businesses where people can easily get healthy and refreshing drinks without the hassle of making them themselves and made more varied with additional toppings. The fruit smoothies business offers a great opportunity to meet the body's nutritional needs while also becoming a profitable business. Fruits that contain rich vitamins, fiber, and antioxidants are beneficial for health. Through smoothies, these nutrients can be served in a delicious and practical form.
PKM KEWIRAUSAHAAN PEMBUATAN KERIPIK PISANG LUMER COKLAT Andi Tenri Ampa; Hikmayani Subur; Andi Caezar To Tadampali; Muhammad Ilyas Thamrin Tahir; Andi Annisa Sulolipu
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 2 No. 6 (2024): November
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v2i6.2993

Abstract

This community service aims to improve the skills and income of the community through the production of chocolate banana chips. This activity includes training for housewives and MSME actors on the technique of making banana chips with an attractive chocolate coating. In addition to providing knowledge about the production process which includes the selection of raw materials, processing, and proper packaging, this program also teaches aspects of product marketing effectively. It is estimated that through the innovation of the products produced, the community can utilize the potential of local bananas as raw materials and increase the competitiveness of their products in the market, thereby opening up new economic opportunities and improving welfare. In addition, this community service program also emphasizes the importance of aspects of cleanliness, food safety, and the use of simple technology in the production process. Training participants are given an understanding of how to process bananas into processed products with added value, while introducing various digital marketing techniques to expand market reach. Thus, the community not only masters technical skills in the production of chocolate banana chips, but is also able to manage businesses more professionally and sustainably. This program is expected to be a model of empowerment that can be applied in other communities, thereby encouraging local economic growth through innovative and competitive food products.
PKM Media Digital 3D Bagi Guru Ekonomi Syamsu Rijal; Andi Caezar To Tadampali; Andi Tenri Ampa; Ratna, S; Andi Annisa Sulolipu
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 2 No. 5 (2024): September : Jurnal Akademik Pengabdian Masyarakat
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v2i5.3002

Abstract

Interesting learning must be supported by the use of interesting media, of course integrated with the use of technology, information and communication so that teachers can develop their digital literacy potential. Through information technology networks, teachers can create teaching materials practically and easily. The application of technology-based media products in learning in schools has a positive impact on student learning outcomes. Student learning outcomes are better when compared to learning without using technology. Technology network devices have helped teachers design digital-based teaching materials. In order to improve teachers' abilities in compiling digital modules, 3D digital media training is needed to create modules using the Canva application. The methods used in this study include lectures, questions and answers or discussions, and training. The results obtained are (1) The implementation of 3D digital media training activities for economics teachers focuses on training on how to create 3D digital media that can be used as learning tools in the teaching and learning process and are able to apply them in teacher activities, (2) The implementation of activities can run smoothly according to the previously prepared plan, and (3) Participants in the activity are greatly helped by this activity because participants gain additional knowledge about creating 3D digital media.
Tantangan Yang Dihadapi UMKM Kecil: Bantuan Fasilitas Permodalan Pedagang Kaki Lima Kelurahan Siranindi Kota Palu Nandita Fradina; Lutfiani; Andita Triana; Rahdiyatul Zahra; Hj Suasa; Dandan Haryono; Nurhayati Hamid
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 1 (2025): Januari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i1.3069

Abstract

UMKM are an important pillar in the Indonesian economy, including in Palu City. One of the most common types of UMKM in Palu City is street vendors, which play an important role in providing goods and services at affordable prices to the community. However, despite their large contribution, street vendors often face various challenges, especially in terms of access to capital facilities. This study aims to identify the challenges and constraints faced by street vendors in Palu City in accessing capital facilities provided by the government and other financial institutions. The method used was a qualitative approach with a case study, involving in-depth interviews with two street vendors. Street vendors face several major obstacles, such as unfamiliarity with application procedures, low levels of financial literacy, and conditions that are considered burdensome. This study recommends that the government and financial institutions simplify application procedures, improve socialization programs, and provide assistance for street vendors to facilitate access to existing capital facilities.
Penguatan Literasi Media Digital di Pesantren Tradisional Alfathaniyah Kota Serang: Membangun Generasi Melek Teknologi dengan Nilai Keislaman Ikhsan Ahmad; Iman Mukhroman; Rangga Galura Gumelar
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 2 No. 6 (2024): November
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i1.3071

Abstract

Traditional pesantren is one of the educational institutions that has been born since 300 years ago and now lives in the digital era. How is digital literacy in traditional pesantren, such as ponpes Alfathaniyah? This is important to know, considering that digital media literacy is key in understanding the development and progress of today's civilisation. Therefore, the community service programme at Salafiyah Alfathaniyah Pesantren in Serang City aims to introduce and strengthen the culture of digital literacy through a series of training and mentoring. The programme method was carried out through a participatory approach with educational sessions, hands-on practice, and interactive discussions between presenters, pesantren caregivers, and students. The materials presented included an introduction to digital media, media ethics, basic skills in using technology, and how to filter information in accordance with Islamic principles. This programme was attended by all santri. The results of the activity showed an increase in santri's understanding and skills in using digital media critically, creatively, and responsibly. In addition, this programme also succeeded in building awareness of the importance of maintaining Islamic manners in digital interactions. This digital media literacy strengthening programme is expected to be a sustainable model to be implemented in other pesantren, in order to prepare young people who are adaptive to technological developments without ignoring their Islamic identity.
Analisis Keuntungan Maksimum Penjualan Sendal dan Sepatu Toko Iksan di Kelurahan Siranindi Adhwa Al Faatin; Muhammad Agung Ananta Praja; Moh Naif; Ario Ario; Suasa Suasa; Dandan Haryono; Nurhayati Hamid
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 1 (2025): Januari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i1.3076

Abstract

In the business world, particularly in the retail sector, market dynamics demand entrepreneurs to continuously adapt to sustain their businesses and maximize profits. However, this presents major challenges, including limited innovation in product design and the lack of utilization of social media as a marketing tool. This research aims to analyze the challenges and opportunities faced by Toko Iksan, which operates in the sale of sandals and shoes in Kelurahan Siranindi. The research method employs a qualitative descriptive approach through semi-structured interviews with the business owner and direct observation. The research results indicate that Toko Iksan faces significant challenges, such as increasing local competition, changes in consumption patterns due to online shopping trends, and limited capital. Business revenue mostly only covers operational needs without room for development. However, there is significant potential to enhance competitiveness through product design innovation, adoption of digital marketing, and market diversification. By utilizing digital technology such as social media and e-commerce platforms, as well as government support in training and access to capital, Toko Iksan can optimize profits and ensure business sustainability amidst increasingly intense competition
DISTRIBUSI IKAN LAUT UNTUK MENINGKATAKAN PEREKONOMIAN PEDAGANG DI PASAR INPRES KOTA PALU Salima Salima; Maharani Aulia Cisadane; Nadifa Nasyila; Pandu Akbar Wiguna; Abdillah Abdillah; Nuraisyah Nuraisyah; Andi Maman Firmansyah
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 1 (2025): Januari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i1.3078

Abstract

This research focuses on the distribution of sea fish to improve the economy of traders at the Inpres Market. The aim of the research is to determine the distribution of sea fish in the Presidential Market of Palu City using Talcott Parson's theory. This research method uses a qualitative approach with interview and observation data collection techniques. The informants in this research were 3 people, all three were traders. The results show that (1) the application of functional structure in the distribution of marine fish using Talcott Parson's theory. (2) the actors involved in the distribution of marine fish products by traders in the market. (3) distribution of various types of fish from small to large in accordance with the capabilities of the traders. (4) income from marine fish businesses. This shows that marine fish traders.
ANALISIS STRATEGI PEMASARAN DALAM PENJUALAN SAYUR PADA PEDAGANG KAKI LIMA DI PASAR INPRES KOTA PALU Nur Azizah Maladjai; NurAfni NurAfni; Jane Fadilah; Aziz Ramadhan; Nuraisyah Nuraisyah; Andi Maman Firmansyah; Meldi Amijaya
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 1 (2025): Januari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i1.3079

Abstract

This research focuses on analyzing marketing strategies in selling vegetables to street vendors at the Inpres Market, Palu City. The aim of this research is to determine the marketing strategy for selling vegetables at the Inpres Market using Guiltinan and Paul's theory. This research method uses qualitative research, with interview and observation data collection techniques. The results show that (1) pricing strategies tend to be flexible using Guiltinan and Paul's theory. (2) Traders also focus on product quality and vegetable freshness to gain more trust from consumers. (3) traders take advantage of strategic locations in parking areas or exits, which allows consumers to reach them more easily. (4) using simple promotions such as direct communication with consumers, especially in the form of price offers and friendliness.
STRATEGI PEMASARAN UNTUK PRODUK OLAHAN TOMAT DI ERA DIGITAL PASAR INPRES KOTA PALU Wina Wina; Vidya Putri Aprilia; NurHusna Aulia; Syaiakbar Dirgantara Hariyanto; Ahmar Ahmar; Nuraisyah Nuraisyah; Andi Maman Firmansyah
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 1 (2025): Januari
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i1.3080

Abstract

This research focuses on formulating an effective marketing strategy for processed tomato products at the Inpres Market in Palu City with a focus on health aspects and product quality. The strategies that will be implemented include educating consumers about the health benefits of processed tomato products, developing innovative new products, and product certification to guarantee quality. Apart from that, promotions will be carried out through various digital channels and collaboration with local culinary businesses. This research aims to formulate an effective marketing strategy for processed tomato products in the digital era, especially in the Inpres Palu market. The proposed marketing strategy includes the use of social media, e-commerce development, and search engine optimization. It is hoped that the research results can contribute to tomato processing businesses and increase sales and expand market reach.

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