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Productivity
Published by Universitas Sam Ratulangi
ISSN : -     EISSN : 27230112     DOI : https://doi.org/10.35797/ejp.v7i2.68094
Core Subject :
Productivity focuses primarily on scholarly developments in Business Administration and Management. The journal publishes original and high-quality research that advances theoretical understanding, empirical knowledge, managerial practices, and policy discussions related to business organizations and their interaction with economic, technological, social, and institutional environments.
Arjuna Subject : -
Articles 480 Documents
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Pengaruh Citra Merek terhadap Keputusan Pembelian Skincare Skintific: Studi pada Mahasiswa Fakultas Ilmu Sosial dan Ilmu Politik Universitas Sam Ratulangi Manado Fitri Hungan; Tinneke M Tumbel; Joanne V Mangindaan
Productivity Vol 5 No 3 (2024): September 2024
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v5i3.55617

Abstract

The purpose of this research is to determine the influence of Brand Image on Purchasing Decisions for Skintific Skincare. This research uses basic quantitative methods. The population taken in this research were students at the Faculty of Social and Political Sciences, Sam Ratulangi University. Using the sampling technique using Purposive Sampling technique and carrying out calculations using the Slovin formula, a sample of 100 respondents was obtained. The analysis used is simple linear regression analysis, and for testing using the T Test hypothesis, Correlation Coefficient, and Determination Coefficient (R2). Keywords: Brand Image, Purchasing Decisions, Skintific.
Pengaruh Budaya Organisasi dan Knowladge Sharing Terhadap Perilaku Kerja Inovatif Pada RS. Sentra Medika Minahasa Utara Febriany Adel Hanna; Lucky F Tamengkel; Wehelmina Rumawas
Productivity Vol 5 No 3 (2024): September 2024
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v5i3.55710

Abstract

The importance of organizational culture and knowledge sharing in achieving innovation is reinforced by their influence on the innovative work behavior of employees. A culture that supports innovation creates motivation for employees to try new things and overcome the fear of failure. Knowledge sharing facilitates the exchange of valuable information, encourages new ideas, and fosters innovative solutions. In the context of hospitals, organizational culture issues include violations against employees and negligence in medical care for patients. On the other hand, in knowledge-sharing practices, a lack of responsibility in sharing knowledge hampers employee performance. To address these issues, hospitals need to develop a comprehensive strategy that includes changing organizational culture, improving knowledge sharing, providing innovation training, and ensuring strong leadership support. This research is a quantitative study with inner model analysis and outer model analysis assisted by software, namely SmartPLS. The study involved a sample size of 100 respondents, and the results indicated that organizational culture has a positive and significant impact on innovative work behavior in the performance of employees at RS. Sentra Medika North Minahasa. Organizational culture also has a positive and significant impact on knowledge sharing, and knowledge sharing has a positive and significant impact on innovative work behavior at RS. Sentra Medika North Minahasa.
Pengaruh Penerapan Prinsip - Prinsip Good Corporate Governance (GCG) terhadap Kinerja Karayawan di PT. Tirta Investama Aqua Manado Jonathan P. J Linu; Joanne Valesca Mangindaan; Aneke Yolly Punuindoong
Productivity Vol 5 No 3 (2024): September 2024
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v5i3.55721

Abstract

The aim of this research is to determine the effect of good corporate governance (GCG) on employee performance. This type of research is quantitative descriptive, using a correlation approach. The population in this research is employees at PT. Tirta Investama AQUA MANADO. The research sample consisted of the entire population, namely 47 respondents using a Likert scale questionnaire instrument. The results of the research on the t test show that the value of tcount is 6,075 > sig 0,076, which means that there is a significant and positive influence of the principles of Good Corporate Governance on Employee Performance. 
Pengaruh E-Service Quality Aplikasi MyTelkomsel terhadap Customer Satisfaction di Kelurahan Bahu Manado Sharon Jenifer Mamesah; Johny R. E Tampi; Danny D. S Mukuan
Productivity Vol 5 No 3 (2024): September 2024
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v5i3.55722

Abstract

The purpose of this research is to determine the influence of the MyTelkomsel Application E-Service Quality on Customer Satisfaction. This research uses quantitative research methods. The research population was 100 users of the MyTelkomsel application in Bahu District, Manado, using a purposive sampling technique. The statistical tests used in this research are the validity test, reliability test, simple correlation coefficient test, simple regression analysis test, partial test (t-test), and coefficient of determination test using IBM SPSS Statistics Version 29. Based on the results of statistical tests, it is known that the E-Service Quality variable has a positive and significant influence on the Customer Satisfaction variable with a calculated t value for the E-Service Quality variable of 9.265 with a significance of 0.001. From these results it is known that the calculated t value of 9.265 is greater than the t table value of 1.984, and the significance value of E-Service Quality is 0.001 smaller than the significance (0.05).
Pengaruh Praktik Manajemen Sumber Daya Manusia dan Komitmen Organisasional Terhadap Kinerja Karyawan Siloam Hospital Paal 2 Salsa Lubis; Wehelmina Rumawas; Joula J. Rogahang
Productivity Vol 7 No 1 (2026): Maret 2026
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v7i1.55754

Abstract

The aim of this research is how influential human resource management practices and organizational commitment are on the performance of Siloam Hospital Paal 2 employees. The sampling technique in this research uses a probability sampling technique, while the instrument used in this research uses a Likert scale. The type of data in this research is primary data with data collection techniques by distributing questionnaires. Results of analysis using the SmartPLS 4 application. It can be concluded that human resource management practices and organizational commitment can optimize employee performance. Not only does it have benefits for the company or organization, human resource management practices and organizational commitment can help individuals themselves in carrying out their duties and responsibilities.
Dampak Green Tourism Dalam Pengelolaan Pariwisata Yang Ada Di Desa Palaes Kecamatan Likupang Barat Kabupaten Minahasa Utara Loisa Ester Kezia Rampengan; Riane Johnly Pio; Sandra Ingried Asaloei
Productivity Vol 5 No 3 (2024): September 2024
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v5i3.55757

Abstract

Tourism management is an effort made by the public and the government in preserving tourist attractions. It is related to tourism management with a number of management principles that basically emphasize the values of the community's natural environment sustainability and social values that allow tourists to enjoy their tourism activities beneficial to the welfare of the local community. One of the management efforts in the tourism environment is to implement Green Tourism. Green tourism is a form of ecotourism development used in sustainable tourism practices that ensures sufficient environmental, economic, social and cultural needs. The purpose of this study is to find out the impact of the implementation of Green Tourism and its form of management in tourism in Palaes Village, West Likupang District, North Minahasa Regency. The research method used is a qualitative approach to data collection, namely observation, interview and documentation, and then a data analysis is conducted to structure, process, interpret and provide systematic and meaningful conclusions. The results of this study The management and development of tourism in Desa Palaes refer to the components of green tourism, namely to maintain conservation, improve the natural and physical quality of the environment to ensure the health and sustainability of the ecosystem, strengthening the local economy, and improving the environment. respecting and appreciating cultural diversity and increasing participation and involvement with nature, society, place and local culture.
Pengaruh Kualitas Pelayanan Terhadap Kepuasan Konsumen Transportasi Online Indrive Pada Masyarakat Desa Watutumou Kecamatan Kalawat Kabupaten Minahasa Utara Josua Charles Sangian; Ventje Tat`imu; Danny D. S. Mukuan
Productivity Vol 6 No 1 (2025): Maret 2025
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v6i1.55806

Abstract

The aim of this research is to determine the effect of Service Quality on Consumer Satisfaction. This type of research is quantitative descriptive with the population in this research being the Watutumou village community whose research sample consists of 100 respondents. The data collection technique uses a Likert scale questionnaire with data analysis using the Simple Correlation Coefficient instrument test, simple linear regression analysis, Hypothesis Testing, Determinization Coefficient Test by processing data using SPSS version 23. The results of the research show that service quality has a significant influence on the level of satisfaction of InDrive consumers , with punctuality of arrival and ease of use of the application being the most dominant factors. InDrive needs to continue to improve service quality, by focusing on aspects that significantly influence customer satisfaction. Suggestions that can be given are improving aspects of service quality, including speed of service, comfort of using the application, responsiveness to customer feedback, and vehicle maintenance. Furthermore, it is important for Indrive to regularly collect and evaluate customer feedback to continuously improve user experience. In this way, Indrive can strengthen its position in the market and achieve sustainable competitive advantage.
Pengaruh Lingkungan Kerja dan Motivasi Kerja terhadap Kinerja Karyawan PT. Pegadaian Cabang Manado Selatan Claudia Gabriella Lumantow; Riane Johnly Pio; Danny D. S. Mukuan
Productivity Vol 5 No 3 (2024): September 2024
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v5i3.56033

Abstract

The purpose of this research is to determine the influence of the work environment and work motivation on employee performance at PT. Pawnshop South Manado Branch. This method uses multiple linear regression analysis. The sample used was 50 respondents using the Saturated Sampling Method. The results of the t test research show that the Work Environment coefficient value is -1.869 < 2.012 with the calculated t value less than the t table while the significance level is 0.495 > 0.005, partially indicating that the Work Environment has no significant influence on Employee Performance and the Work Motivation coefficient value is 3.350 and > 2.012 With a calculated t value > t table while the significance level is 0.002 < 0.005, it shows that it partially has a significant effect on employee performance. Keywords: Work Environment, Work Motivation, Employee Performance
Pengaruh Kualitas Pelayanan dan Harga Terhadap Kepuasan Pelanggan Jasa Transportasi Online InDriver di Kota Manado Natasya Mapadang; Johny R. E. Tampi; Tinneke M Tumbel
Productivity Vol 5 No 4 (2024): Desember 2024
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v5i4.56609

Abstract

The aim of this study is to determine the influence of service quality and fare prices on customer satisfaction in the online transportation service Indriver in Manado City. The population for this research comprises residents of Manado City. Data collection techniques include questionnaires, observation, literature review, and documentation. The sampling technique used is accidental sampling using the Lemeshow formula, resulting in a sample size of 97 respondents. The results of the hypothesis test indicate that service quality and fare prices have an influence on customer satisfaction.
Pengaruh Kepemimpinan Transformasional dan Motivasi Terhadap Perilaku Kerja Inovatif PT PLN (persero) UP2B Sistem Minahasa Angelina Legi; Ventje Tatimu; wehelmina Rumawas
Productivity Vol 5 No 3 (2024): September 2024
Publisher : Program Studi Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35797/ejp.v5i3.56620

Abstract

The aim of this research is to determine the influence of transformational leadership and motivation on innovative work behavior at PT PLN (Persero) UP2B Minahasa System. This research uses quantitative research methods. The population in this study were all employees of PT PLN (Persero) UP2B Minahasa System, totaling 36 people. The data collection technique in this research uses a questionnaire technique. The data analysis technique in this research uses Path Analysis, Partial Least Square (PLS) and Hypothesis Testing. Data processing in this research used the SmartPLS 4 software program. From the research results it can be concluded that the results of the first hypothesis test show that the relationship between transformational leadership variables and innovative work behavior has a correlation value of 0.281. The results of the second hypothesis test show that the relationship between motivation variables and innovative work behavior has a correlation value of 0.524. Based on the calculation results, it shows that transformational leadership and motivation have a positive effect on innovative work behavior. This is proven by the R Square value of 0.596. This shows that the higher the transformational leadership and motivation, the better the influence on innovative work behavior.Keywords: Transformational Leadership, Motivation, and Innovative Work Behavior

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